Airbnb Market Analytics, Statistics and Data in Depok, West Java, Indonesia

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Depok? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Depok:

Average Daily Rate

$40

Occupancy Rate

29.33%

Annual Revenue

$3,307

Revenue Growth YoY

117.99%

Best Month

May

Worst Month

January

Regulation

Low

Active Listings

How much do Airbnb hosts make on average per month in Depok?

The short-term rental market in Depok shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

Typical properties (median) earn $371 per month
Strong performing properties (top 25%) make $665 or more
Best-in-class properties (top 10%) achieve $1,095+ monthly
Entry-level properties (bottom 25%) typically earn around $110

Revenue Variations by Month

Occupancy Rates Throughout the Year in Depok

The market in Depok shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

Typical properties (median) maintain 24% occupancy rates
Strong performing properties (top 25%) achieve 46% or higher
Best-in-class properties (top 10%) reach 68%+occupancy
Entry-level properties (bottom 25%) average around 11%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Depok

Daily rates in Depok vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

Typical properties (median) generate $23 per night
Strong performing properties (top 25%) secure $35 or more
Best-in-class properties (top 10%) pull in $67+ per night
Entry-level properties (bottom 25%) earn around $18

Daily Rate Variations by Month

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Seasonality patterns in Depok

Peak Season (May, April, June)

Revenue peaks at $694.77 per month
Occupancy rates reach 39.00%
Daily rates average $39.06

Shoulder Season

Revenue averages $499.02 per month
Occupancy maintains 31.06%
Daily rates hold at $34.66

Low Season (September, October, January)

Revenue drops to $379.44 per month
Occupancy decreases to 19.29%
Daily rates adjust to $31.71

Is it still profitable to do Airbnb in Depok in 2025?

Yes! Depok demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 31% and monthly revenue averaging $499 and With 95 active listings, this emerging market offers significant first-mover advantages. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy

Implement premium seasonal pricing strategies
Set longer minimum stay requirements during high-demand periods
Enforce stricter cancellation policies

Shoulder Season Strategy

Maintain competitive market-based pricing
Offer moderate-length stay incentives
Target a mix of leisure and business travelers with flexible booking terms
Focus on weekend getaway packages and mid-week business traveler promotions

Low Season Strategy

Adjust pricing to remain competitive in the market
Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Depok

Area	Why Choose This Area	Key Attractions
Cinere	A suburban area popular for its green environment and residential properties. Close to nature and offering a peaceful atmosphere for short-term stays.	City Park, Cinere Mall, Taman Ajaib, Cinere Sejahtera Park, Ciputat Golf Club
Pondok Cabe	Known for its accessibility to the city center and surrounding areas. Ideal for those looking for comfortable lodging near business hubs.	Pondok Cabe Airport, Pondok Cabe Park, Nearby shopping centers, Pondok Cabe Golf Course, Cinemas
Limo	A tranquil area with a mix of urban and rural feel, great for family stays and those who prefer a quieter environment.	Limo Park, Local food market, Cafes, Temples, Surrounding rice fields
Tapos	A growing area with new developments and potential for tourism, offering a variety of local attractions and cultural experiences.	Tapos Market, Taman Safari, Local restaurants, Natural landscapes, Cultural events
Depok Town Square (Detos)	A commercial hotspot where visitors can enjoy shopping, dining, and entertainment, making it a convenient choice for tourists.	Depok Town Square, Cinepolis Depok, Food courts, Shopping outlets, Events and entertainment
Margonda	A youthful neighborhood known for its student population, it has a vibrant atmosphere and a range of dining and nightlife options.	Universitas Indonesia, Margonda City Mall, Night markets, Cafes and restaurants, Student activities
Beji	A residential area with convenient access to various amenities and a friendly neighborhood vibe suitable for family and business travelers.	Beji Park, Mini-golf courses, Local eateries, Cafes, Residential communities
Cinere-Pangkalan Jati	Offers a blend of urban lifestyle and natural beauty, perfect for visitors seeking both relaxation and city life.	Alam Sutera, Local nature parks, Restaurants, Rice field views, Cultural spots

Do you need a license for Airbnb in Depok?

$51.51

Daily Rate

Top Performing Professional Hosts in Depok

Host Name	Properties	Grossing Revenue	Stay Reviews	Avg Rating
Wadah	1	$24,594	13	4.69/5.0
373609734	4	$18,622	1	0.00/5.0
Damaresa	3	$17,461	130	4.91/5.0
Hapsari Noor	2	$16,160	126	4.98/5.0
Pratiwi	1	$14,983	12	4.92/5.0
Pesona Air	1	$14,008	15	4.80/5.0
Retno	1	$13,510	25	4.96/5.0
Kaniya	2	$12,612	51	4.94/5.0
Dewi	1	$12,097	69	4.90/5.0
Ali	2	$11,465	35	4.91/5.0

Additional analytics on vacation rental, real estate, short term rental data in Depok

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Show Advanced Metrics

Room Type Distribution

Property Type Distribution

Key Insights

Market dominated by entire home listings (86.3%), with apartment & condo and house properties comprising 98.9% of inventory
Untapped potential in boutique & hotels segments (1.1% combined)

Room Capacity Distribution

Analysis of 95 properties in Depok shows that 1 bedroom properties are most prevalent, making up 51.6% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 71.6% of all listings.

Key Insights

Most common: 1 bedroom (51.6%)
Least common: 5+ bedrooms (1.1%)
Market concentration: 71.6% in top 2 sizes
Market skew: Favors smaller properties

Guest Capacity Distribution

Analysis of 95 properties in Depok reveals that 2 guests properties dominate the market, representing 48.4% of all listings. The average property accommodates 3.7 guests, with a clear trend towards smaller guest capacities. Properties accommodating 2 guests and 8+ guests make up 65.3% of the market.

Key Insights

Most common capacity: 2 guests (48.4% of market)
Least common capacity: 7 guests (1.1% of market)
Average guest capacity: 3.7 guests per property
Market concentration: 65.3% in top 2 capacity sizes
Market segmentation: Predominantly smaller guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 95 properties in Depok, the most common availability pattern is 271-366 days (64.2% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (33.7% of properties).

Key Insights

Most common availability window: 271-366 days (64.2%)
Most common booking duration: 1-30 days (33.7%)
Properties with high availability (180+ days): 85.3%
Properties with long-term bookings (180+ days): 14.7%

Minimum Stay Distributions

1 Night (64%)

1 Night

57 listings

64% of total

2 Nights (20.2%)

2 Nights

18 listings

20.2% of total

3 Nights (5.6%)

3 Nights

5 listings

5.6% of total

4-6 Nights (4.5%)

4-6 Nights

4 listings

4.5% of total

7-29 Nights (2.2%)

7-29 Nights

2 listings

2.2% of total

30+ Nights (3.4%)

30+ Nights

3 listings

3.4% of total

Key Insights

Short stays (1-2 nights) dominate the market at 84.2%
Mid-length stays (4-6 nights) represent 4.5% of listings
Monthly+ stays (3.4%) suggest a stable extended-stay market
High market flexibility with 89.8% accepting 3 nights or less

Recommendations

Set minimum stays between 2-3 nights to align with market standards
Adjust minimum stays seasonally based on demand patterns
Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Flexible (47.9%)

Flexible

34 listings

47.9% of total

Moderate (29.6%)

Moderate

21 listings

29.6% of total

Firm (7%)

Firm

5 listings

7% of total

Strict (15.5%)

Strict

11 listings

15.5% of total

Key Insights

Flexible is the preferred policy at 47.9% of listings
Guest-friendly policies (Flexible & Moderate) dominate at 77.5% of the market
Strong market consensus around Flexible policies
Firm policies are least common at 7.0% of listings

Recommendations

Consider starting with a Flexible policy to align with market preferences
Strong market preference for Flexible policies suggests this should be your baseline
Consider generous cancellation terms as a competitive advantage

Booking Lead Time Trends

Key Insights

Peak booking lead times occur in Apr, Jul, May, averaging 38 days
Shortest booking windows are in Dec, Feb, Sep, averaging 21 days
Spring shows the longest average booking window at 35 days, while Winter has the shortest at 24 days

Recommendations

Implement dynamic pricing strategies for Spring bookings at least 35 days in advance
Consider early bird discounts during Winter to encourage longer lead times
Focus on last-minute booking promotions during Dec-Sep when lead times are shortest

Popular Airbnb Amenities in Depok

Every property in Depok comes standard with Air conditioning. Below shows the distribution of other amenities:

Traveler Demographics

Guest Origin Distribution

Top 5 Cities of Origin

Top 5 Countries of Origin

Top 5 Languages Spoken

Age Distribution

Key Insights

Domestic travelers make up 68.8% of total guests, indicating a significant local market share.
Primary international markets: United States (6.1%) and Netherlands (4.6%)
Indonesian is the top language at 48.1%, followed by English (43.8%)
Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.9%

Recommendations

Target marketing campaigns for Jakarta and West Java markets
Develop localized content for United States and Netherlands
Prioritize Indonesian and English language support
Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Depok. These nearby markets offer diverse opportunities for property investors and hosts:

Market	Properties	Monthly Revenue	Daily Rate	Occupancy
Kuta	11	$2,106	$129.56	54%
Wangunsari	14	$1,932	$159.02	32%
Sumur Batu	48	$1,837	$208.86	30%
Citaringgul	21	$1,723	$137.72	30%
Cigugur Girang	16	$1,507	$156.67	31%
Ciburial	210	$1,414	$269.18	23%
Sariwangi	12	$1,313	$114.54	33%
Ciloto	10	$1,210	$132.38	24%
Cihideung	53	$1,145	$216.29	26%
Jambudipa	10	$1,141	$108.26	29%

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