Tangerang Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Banten, Indonesia
Is Airbnb profitable in Tangerang in 2025? Explore comprehensive Airbnb analytics for Tangerang, Banten, Indonesia to uncover income potential. This 2025 STR market report for Tangerang, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 65 active listings.
Whether you're considering an Airbnb investment in Tangerang, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Tangerang Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Tangerang Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Tangerang (2025)
Understanding the monthly revenue variations for Airbnb listings in Tangerang is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Tangerang is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Tangerang across different performance tiers:
- Best-in-class properties (Top 10%) achieve $855+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $567 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $329 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $133, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Tangerang
Tangerang Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Tangerang STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Tangerang:
- Best-in-class properties (Top 10%) achieve 67%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 28%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Tangerang
Average Daily Rate (ADR) Airbnb Trends in Tangerang (2025)
Effective short term rental pricing strategy in Tangerang involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Tangerang typically peaks in December and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $56+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $33 or more.
- Typical properties (Median) charge around $23 per night.
- Entry-level properties (Bottom 25%) earn around $17 per night.
Average Daily Rate (ADR) Trend by Month in Tangerang
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Airbnb Seasonality Analysis & Trends in Tangerang (2025)
Peak Season (May, April, June)
- Revenue averages $673 per month
- Occupancy rates average 31.4%
- Daily rates average $31
Shoulder Season
- Revenue averages $395 per month
- Occupancy maintains around 37.0%
- Daily rates hold near $31
Low Season (March, September, November)
- Revenue drops to average $317 per month
- Occupancy decreases to average 30.7%
- Daily rates adjust to average $31
Seasonality Insights for Tangerang
- The Airbnb seasonality in Tangerang shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Tangerang's highest earning potential, with monthly revenues capable of climbing to $741, occupancy reaching a high of 40.9%, and ADRs peaking at $33.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $304, occupancy could drop to 25.2%, and ADRs may adjust down to $31.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Tangerang.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Tangerang seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Tangerang (2025)
Exploring the top neighborhoods for short-term rentals in Tangerang? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Canggu | A trendy coastal village with a laid-back vibe popular among expats, surfers, and digital nomads. Great for tourists seeking beach life and vibrant cafes. | Echo Beach, Canggu Beach, La Brisa, Tanah Lot Temple, Bali Equestrian Centre, Deus Ex Machina |
| Tangerang City Center | The central business area featuring shopping malls, eateries, and parks. Attractive for business travelers and urban tourists. | Summarecon Mall Serpong, Living World Mall, Tangerang City Park, AEON Mall BSD City, Gading Serpong, Alam Sutera |
| BSD City | A modern township known for its planned infrastructure, residential areas, and tech hubs. Popular among families and professionals. | Sculpture Park BSD, Aeon Mall BSD, The Breeze BSD, ARKLIFE, BSD Xchange, Indonesia Convention Exhibition |
| Bintaro | A suburban area with a mix of modern and traditional amenities, popular among families and long-term stays. | Bintaro Jaya Xchange, Ranch Market Bintaro, Pondok Aren, Bintaro Nature Park, Kota Kasablanka, Teras Kota Bintaro |
| Serpong | A vibrant area with a mix of entertainment, business, and residential spaces. Attracts both tourists and locals. | Mall @ Alam Sutera, The Park BSD City, Living World, Teras Kota, Sapphire 88, BSD Green Office Park |
| Gading Serpong | A well-planned urban area with amenities and green spaces. Great for families and those looking for a city feel. | Summarecon Mall, The Breeze, Gading Serpong Golf Course, Bintaro Jaya Xchange, Living World, Gading Raya Padang Golf |
| Karawaci | A bustling area close to hospitals and educational institutions, making it ideal for medical tourism and student housing. | Siloam Hospital, Supermall Karawaci, Cimone Golf Course, Lippo Village, Bintaro Jaya, St. Andrew's School |
| Pamulang | A developing area with more affordable housing and local attractions, appealing to budget travelers and families. | Pamulang Square, Taman Pamulang, Pamulang Education Park, Kinemaster Park, Pamulang Islamic Center, Local food markets |
Understanding Airbnb License Requirements & STR Laws in Tangerang (2025)
While Tangerang, Banten, Indonesia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Tangerang to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Tangerang (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Tangerangbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Claro by Kozystay | 3BR | Spacious | Alam Sutera
Entire Place • 3 bedrooms
Unico by Kozystay | 2BR | Spacious | Alam Sutera
Entire Place • 2 bedrooms
Minimalist 2 Bed Apartment Near Ikea Alam Sutera
Entire Place • 1 bedroom
2Bedroom Jungle Favorite Villa staying in Ubud
Entire Place • 2 bedrooms
SPACIOUS and cozy, SOHO The Smith silk nature
Entire Place • 1 bedroom
Peaceful 1BR Japanese Style Apartment Alam Sutera
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Tangerang (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Tangerang based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Kozystay | 2 | $42,002 | 34 | 4.83/5.0 |
| Andre | 5 | $27,215 | 253 | 4.93/5.0 |
| Kozystay | 4 | $18,093 | 27 | 3.58/5.0 |
| Tandy | 1 | $13,052 | 112 | 4.97/5.0 |
| Host #489788624 | 1 | $12,869 | 0 | 0.00/5.0 |
| Rudy | 2 | $12,534 | 181 | 4.95/5.0 |
| Kalin ComfortZoneLiving | 2 | $12,424 | 121 | 4.88/5.0 |
| Gerald | 1 | $7,418 | 33 | 4.97/5.0 |
| Mardian | 1 | $5,309 | 141 | 4.94/5.0 |
| Rusna | 1 | $5,260 | 172 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Tangerang.
Dive Deeper: Advanced Tangerang STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Tangerang. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTangerang Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Tangerang
- The Tangerang Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.6% of the 65 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Tangerang, Apartment/Condo properties are the most common (89.2%), reflecting the local real estate landscape.
- The presence of 6.2% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like house (combined 4.6%) offer potential for unique stay experiences.
Tangerang Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Tangerang
- The dominant room capacity in Tangerang is 1 bedroom listings, making up 67.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 87.7% of the active Airbnb listings in Tangerang, indicating a high concentration in these sizes.
- With over half the market (67.7%) consisting of studios or 1-bedroom units, Tangerang is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (4.6%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Tangerang.
Tangerang Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Tangerang
- The most common guest capacity trend in Tangerang vacation rentals is listings accommodating 2 guests (55.4%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Tangerang STR market, accounting for 75.4% of listings.
- A significant 58.5% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Tangerang.
- On average, properties in Tangerang are equipped to host 2.8 guests.
Tangerang Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Tangerang
- The most common availability pattern in Tangerang falls within the 271-366 days range, representing 60% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 80.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Tangerang (38.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 20.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Tangerang Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
43 listings
68.3% of total
2 Nights
10 listings
15.9% of total
3 Nights
2 listings
3.2% of total
4-6 Nights
2 listings
3.2% of total
7-29 Nights
3 listings
4.8% of total
30+ Nights
3 listings
4.8% of total
Key Insights
- The most prevalent minimum stay requirement in Tangerang is 1 Night, adopted by 68.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (84.2%) of the Tangerang Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 68.3% of Tangerang hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Tangerang.
Tangerang Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
29 listings
63% of total
Moderate
5 listings
10.9% of total
Firm
5 listings
10.9% of total
Strict
7 listings
15.2% of total
Cancellation Policy Insights for Tangerang
- The prevailing Airbnb cancellation policy trend in Tangerang is Flexible, used by 63% of listings.
- The market strongly favors guest-friendly terms, with 73.9% of listings offering Flexible or Moderate policies. This suggests guests in Tangerang may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 63% market standard in Tangerang.
- Given the high prevalence of Flexible policies (63%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Tangerang.
Tangerang STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Tangerang
- The overall average booking lead time for vacation rentals in Tangerang is 26 days.
- Guests book furthest in advance for stays during July (average 40 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 11 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (24 days avg.) sees the longest lead times, while Fall (16 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (26 days) as a baseline for your pricing and availability strategy in Tangerang.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 40 days out to capitalize on advance planning.
- During March, focus on last-minute booking availability and promotions, as guests book with very short notice (11 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 24 days) to capture early planners.
- Monitor your own booking lead times against these Tangerang averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Tangerang (2025)
Amenity Prevalence
Amenity Insights for Tangerang
- Essential amenities in Tangerang that guests expect include: Air conditioning, Wifi, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Smoke alarm, Pool are common but not universal. Offering these can provide a competitive edge.
- A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Tangerang.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Tangerang: Air conditioning, Wifi, TV.
- Prioritize adding missing essentials: Wifi, TV.
- Consider adding popular differentiators like Kitchen or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Tangerang to stay competitive.
Tangerang Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Tangerang
- The typical guest profile for Airbnb in Tangerang consists of primarily domestic travelers (71%), often arriving from nearby Jakarta, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Indonesian.
- Domestic travelers account for 71.3% of guests.
- Key international markets include Indonesia (71.3%) and United States (4.2%).
- Top languages spoken are English (42.8%) followed by Indonesian (41.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Jakarta and Tangerang.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Tangerang Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Kuta | 11 | $2,167 | $133.15 | 57% |
| Wangunsari | 14 | $1,920 | $164.17 | 29% |
| Sumur Batu | 49 | $1,720 | $211.69 | 28% |
| Citaringgul | 22 | $1,528 | $146.35 | 28% |
| Cigugur Girang | 16 | $1,454 | $161.33 | 29% |
| Ciburial | 199 | $1,390 | $278.30 | 21% |
| Cihideung | 51 | $1,190 | $225.83 | 25% |
| Sariwangi | 12 | $1,160 | $117.66 | 30% |
| Leuwimalang | 16 | $1,144 | $182.41 | 22% |
| Ciloto | 10 | $1,084 | $132.63 | 22% |