Pujung Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Bali, Indonesia
Is Airbnb profitable in Pujung in 2025? Explore comprehensive Airbnb analytics for Pujung, Bali, Indonesia to uncover income potential. This 2025 STR market report for Pujung, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 49 active listings.
Whether you're considering an Airbnb investment in Pujung, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Pujung Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Pujung Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Pujung (2025)
Understanding the monthly revenue variations for Airbnb listings in Pujung is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Pujung is typically June, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Pujung across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,578+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,433 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,530 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $791, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Pujung
Pujung Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Pujung STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Pujung:
- Best-in-class properties (Top 10%) achieve 91%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 81% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 51%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Pujung
Average Daily Rate (ADR) Airbnb Trends in Pujung (2025)
Effective short term rental pricing strategy in Pujung involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Pujung typically peaks in December and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $214+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $142 or more.
- Typical properties (Median) charge around $87 per night.
- Entry-level properties (Bottom 25%) earn around $60 per night.
Average Daily Rate (ADR) Trend by Month in Pujung
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Airbnb Seasonality Analysis & Trends in Pujung (2025)
Peak Season (June, July, August)
- Revenue averages $2,111 per month
- Occupancy rates average 59.8%
- Daily rates average $126
Shoulder Season
- Revenue averages $1,782 per month
- Occupancy maintains around 50.8%
- Daily rates hold near $131
Low Season (February, March, November)
- Revenue drops to average $1,429 per month
- Occupancy decreases to average 46.0%
- Daily rates adjust to average $140
Seasonality Insights for Pujung
- The Airbnb seasonality in Pujung shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Pujung's highest earning potential, with monthly revenues capable of climbing to $2,178, occupancy reaching a high of 64.6%, and ADRs peaking at $147.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,358, occupancy could drop to 36.2%, and ADRs may adjust down to $123.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Pujung.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Pujung seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Pujung (2025)
Exploring the top neighborhoods for short-term rentals in Pujung? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Ubud | Known as the cultural heart of Bali, Ubud is famous for its arts, crafts, and yoga retreats. It attracts tourists seeking tranquility, wellness, and cultural experiences. | Ubud Monkey Forest, Tegallalang Rice Terraces, Ubud Art Market, Campuhan Ridge Walk, Puri Saren Royal Palace |
Seminyak | A vibrant beach resort area known for its upscale shops, fine dining, and luxurious beach clubs. It's popular among tourists for its nightlife and beach access. | Double Six Beach, Seminyak Square, La Plancha Beach Bar, Petitenget Temple, Eat Street |
Canggu | A trendy, laid-back coastal area popular with surfers, digital nomads, and young travelers. Canggu offers a variety of cafes, beach clubs, and surf spots. | Echo Beach, Batu Bolong Beach, Canggu Beach, The Lawn, Finns Beach Club |
Kuta | A bustling beach destination known for its nightlife and surfing opportunities. Kuta attracts a younger crowd looking for entertainment and beach activities. | Kuta Beach, Waterbom Bali, Beachwalk Shopping Center, Kuta Night Market, Surfing schools |
Nusa Dua | An upscale resort area featuring luxury hotels and beautiful beaches. It is ideal for travelers looking for a relaxing, family-friendly vacation. | Nusa Dua Beach, Bali Collection shopping mall, Geger Beach, Museum Pasifika, Water blow Nusa Dua |
Sanur | A laid-back beach town with a calm atmosphere, popular with families and older travelers. It offers a range of watersports and cultural experiences. | Sanur Beach, Le Mayeur Museum, Mertasari Beach, Sanur Night Market, Serangan Island |
Jimbaran | Known for its seafood restaurants and beautiful beaches, Jimbaran is popular for romantic dinners by the beach and sunset views. | Jimbaran Beach, Jimbaran Seafood Cafes, Samasta Lifestyle Village, Balangan Beach, Uluwatu Temple |
Lovina | A serene beach area in North Bali known for dolphin watching and its quiet atmosphere. It attracts visitors looking for a more tranquil and less commercial experience. | Lovina Beach, Dolphin Watching Tours, Brahmavihara-Arama Buddhist Monastery, Banjar Hot Springs, Gitgit Waterfall |
Understanding Airbnb License Requirements & STR Laws in Pujung (2025)
While Pujung, Bali, Indonesia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Pujung to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Pujung (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Pujungbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Beyond Heaven Stunning junggle views &private pool
Entire Place • 1 bedroom

The Heaven Bali stunning jungle view&private pool
Entire Place • 1 bedroom

Antique 2BR Villa with Reliable Staff in Ubud
Entire Place • 2 bedrooms

in heaven #1 Magical view
Entire Place • 1 bedroom

Private pool free breakfast in Tegallalang
Entire Place • 1 bedroom

Umah d'Alas,2 bedroom wooden house with breakfast
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Pujung (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Pujung based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Dek | 3 | $147,019 | 162 | 4.78/5.0 |
Agus | 6 | $140,255 | 737 | 4.90/5.0 |
Pondok Kungkang | 3 | $64,753 | 70 | 4.51/5.0 |
Citra | 2 | $62,134 | 373 | 4.97/5.0 |
Wayan | 1 | $43,751 | 53 | 4.92/5.0 |
Putu | 2 | $37,358 | 64 | 4.69/5.0 |
Ahaditya | 3 | $33,080 | 10 | 1.53/5.0 |
Kemala | 2 | $25,303 | 48 | 4.42/5.0 |
Host #11315207 | 4 | $25,093 | 0 | 0.00/5.0 |
Yuli | 2 | $24,800 | 6 | 2.50/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Pujung.
Dive Deeper: Advanced Pujung STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Pujung. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPujung Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Pujung
- The Pujung Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 79.6% of the 49 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Pujung, House properties are the most common (71.4%), reflecting the local real estate landscape.
- Houses represent a significant 71.4% portion, catering likely to families or larger groups.
- The presence of 16.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like apartment/condo, unique stays (combined 4.0%) offer potential for unique stay experiences.
Pujung Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Pujung
- The dominant room capacity in Pujung is 1 bedroom listings, making up 61.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 79.6% of the active Airbnb listings in Pujung, indicating a high concentration in these sizes.
- With over half the market (61.2%) consisting of studios or 1-bedroom units, Pujung is particularly well-suited for individuals or couples.
Pujung Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Pujung
- The most common guest capacity trend in Pujung vacation rentals is listings accommodating 2 guests (63.3%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Pujung STR market, accounting for 77.6% of listings.
- A significant 63.3% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Pujung.
- 12.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Pujung.
- On average, properties in Pujung are equipped to host 2.7 guests.
Pujung Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Pujung
- The most common availability pattern in Pujung falls within the 271-366 days range, representing 40.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 55.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Pujung (24.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 46.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Pujung Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
41 listings
91.1% of total
2 Nights
3 listings
6.7% of total
30+ Nights
1 listings
2.2% of total
Key Insights
- The most prevalent minimum stay requirement in Pujung is 1 Night, adopted by 91.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (97.8%) of the Pujung Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- Dedicated monthly rentals (30+ nights) represent a small niche (2.2%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 91.1% of Pujung hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Pujung.
Pujung Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
10 listings
33.3% of total
Moderate
4 listings
13.3% of total
Firm
10 listings
33.3% of total
Strict
6 listings
20% of total
Cancellation Policy Insights for Pujung
- The prevailing Airbnb cancellation policy trend in Pujung is Flexible, used by 33.3% of listings.
- A majority (53.3%) of hosts in Pujung utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 33.3% market standard in Pujung.
- Regularly review your cancellation policy against competitors and market demand shifts in Pujung.
Pujung STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Pujung
- The overall average booking lead time for vacation rentals in Pujung is 30 days.
- Guests book furthest in advance for stays during July (average 103 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 25 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (64 days avg.) sees the longest lead times, while Winter (27 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (30 days) as a baseline for your pricing and availability strategy in Pujung.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 103 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 64 days) to capture early planners.
- Monitor your own booking lead times against these Pujung averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Pujung (2025)
Amenity Prevalence
Amenity Insights for Pujung
- Essential amenities in Pujung that guests expect include: Wifi, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Free parking on premises, Pool are common but not universal. Offering these can provide a competitive edge.
- A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Pujung.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Pujung: Wifi, Air conditioning.
- Prioritize adding missing essentials: Air conditioning.
- Consider adding popular differentiators like TV or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Pujung to stay competitive.
Pujung Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Pujung
- The typical guest profile for Airbnb in Pujung consists of predominantly international visitors (95%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 5.3% of guests.
- Key international markets include France (13.4%) and United States (11.7%).
- Top languages spoken are English (43.9%) followed by French (10.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United States.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Pujung Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Padangaji | 14 | $7,854 | $326.79 | 74% |
BATAS DESA BATU JANGKIH | 14 | $4,638 | $485.04 | 37% |
Bedulu | 35 | $3,506 | $252.39 | 49% |
Pejeng Kawan | 120 | $3,303 | $213.75 | 46% |
Pecatu | 1,532 | $3,185 | $253.79 | 50% |
Sanding | 12 | $3,133 | $252.45 | 37% |
Duda | 25 | $3,103 | $216.55 | 46% |
Seminyak | 2,155 | $2,895 | $289.07 | 44% |
Pujut | 10 | $2,772 | $153.49 | 49% |
Dencarik | 52 | $2,660 | $193.40 | 48% |