Airbnb Market Analytics, Statistics and Data in Mas, Bali, Indonesia
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Mas? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Mas:
How much do Airbnb hosts make on average per month in Mas?
The short-term rental market in Mas shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,666 per month
- Strong performing properties (top 25%) make $5,360 or more
- Best-in-class properties (top 10%) achieve $10,291+ monthly
- Entry-level properties (bottom 25%) typically earn around $564
Revenue Variations by Month
Occupancy Rates Throughout the Year in Mas
The market in Mas shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 47% occupancy rates
- Strong performing properties (top 25%) achieve 72% or higher
- Best-in-class properties (top 10%) reach 85%+occupancy
- Entry-level properties (bottom 25%) average around 19%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Mas
Daily rates in Mas vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $110 per night
- Strong performing properties (top 25%) secure $244 or more
- Best-in-class properties (top 10%) pull in $431+ per night
- Entry-level properties (bottom 25%) earn around $48
Daily Rate Variations by Month
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Seasonality patterns in Mas
Peak Season (April, June, May)
- Revenue peaks at $4537.31 per month
- Occupancy rates reach 57.75%
- Daily rates average $190.04
Shoulder Season
- Revenue averages $3696.86 per month
- Occupancy maintains 46.31%
- Daily rates hold at $176.25
Low Season (November, December, January)
- Revenue drops to $2516.47 per month
- Occupancy decreases to 34.30%
- Daily rates adjust to $159.87
Is it still profitable to do Airbnb in Mas in 2025?
Yes! Mas demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 46% and strong monthly revenue averaging $3697 and With 344 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Mas
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Seminyak | Popular area known for its upscale shopping, dining, and nightlife. It offers beautiful beaches and is a hub for tourists looking for a lively atmosphere with plenty of amenities. | Seminyak Beach, Eat Street, Potato Head Beach Club, Double Six Beach, La Plancha Beach Bar |
| Ubud | Cultural heart of Bali, surrounded by lush rice terraces and art communities. Ideal for travelers seeking tranquility, nature, and Balinese culture. | Ubud Monkey Forest, Tegallalang Rice Terraces, Ubud Art Market, Goa Gajah, Campuhan Ridge Walk |
| Canggu | Trendy coastal village known for its surf spots, beach clubs, and a laid-back vibe. It attracts young travelers and digital nomads looking for a mix of nature and modern amenities. | Echo Beach, Finns Beach Club, Berawa Beach, Canggu Club, Old Man's |
| Kuta | Famous for its vibrant nightlife, surf-friendly beaches, and affordability. A go-to spot for budget travelers and beach lovers. | Kuta Beach, Waterbom Bali, Beachwalk Shopping Center, Kuta Square, Legian Beach |
| Nusa Dua | High-end resort area with luxurious hotels and pristine beaches. Perfect for travelers seeking a more relaxed and upscale vacation experience. | Nusa Dua Beach, Waterblow, Bali Collection, Geger Beach, Museum Pasifika |
| Jimbaran | Known for its stunning sunsets and seafood restaurants along the beach. A more relaxed atmosphere, ideal for families and couples. | Jimbaran Bay, Rock Bar, JImbaran Seafood Cafes, Balangan Beach, Kecak Fire Dance |
| Sanur | Quieter beach town popular with families and retirees, offering a more laid-back vibe with access to beautiful beaches and a promenade. | Sanur Beach, Le Mayeur Museum, Bali Seawalker, Mola Mola Dive Center, Sanur Night Market |
| Uluwatu | Famous for its cliffside views and stunning sunsets. A hotspot for surfers and those looking for a more serene and scenic experience. | Uluwatu Temple, Padang Padang Beach, Suluban Beach, Uluwatu Surf Villas, Kecak Dance at Uluwatu Temple |
Do you need a license for Airbnb in Mas?
We recommend checking directly with Mas's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Mas
Palm&Jungle Paradise 10BR Connecting Villa in Ubud
Entire Place • 10 bedrooms
Amour 6BR Jungle Haven in Mas Ubud with GYM
Entire Place • 6 bedrooms
ALPHA HOUSE– Design villa w full concierge service
Entire Place • 4 bedrooms
Ahava 6BR with Gym, Massage Room & Yoga Shala
Entire Place • 6 bedrooms
Origami House, paradise in Ubud!
Entire Place • 4 bedrooms
Padma Putih 5BR: Tranquil Oasis in theHeartof Ubud
Entire Place • 5 bedrooms
Top Performing Professional Hosts in Mas
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| PT Bali Superhost Management | 55 | $6,253,697 | 3547 | 4.73/5.0 |
| Koman | 5 | $725,599 | 344 | 4.90/5.0 |
| Agus | 22 | $311,160 | 629 | 3.57/5.0 |
| Luh | 8 | $170,358 | 562 | 4.65/5.0 |
| Ketut | 3 | $126,378 | 260 | 4.84/5.0 |
| Mr. Rai | 1 | $107,032 | 33 | 4.79/5.0 |
| Tamir | 1 | $104,564 | 41 | 4.83/5.0 |
| Ethan | 1 | $88,470 | 66 | 4.85/5.0 |
| Gusde | 4 | $86,879 | 31 | 3.37/5.0 |
| Satori | 1 | $83,748 | 579 | 4.91/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Mas
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (72.7%), with house and boutique & hotels properties comprising 90.7% of inventory
- Untapped potential in outdoor & mobile, others segments (3.8% combined)
Room Capacity Distribution
Analysis of 344 properties in Mas shows that 1 bedroom properties are most prevalent, making up 31.7% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 58.7% of all listings.
Key Insights
- Most common: 1 bedroom (31.7%)
- Least common: 5+ bedrooms (9.6%)
- Market concentration: 58.7% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 344 properties in Mas reveals that 2 guests properties dominate the market, representing 28.2% of all listings. The average property accommodates 4.3 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 53.8% of the market.
Key Insights
- Most common capacity: 2 guests (28.2% of market)
- Least common capacity: 5 guests (0.9% of market)
- Average guest capacity: 4.3 guests per property
- Market concentration: 53.8% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 344 properties in Mas, the most common availability pattern is 271-366 days (48% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (24.7% of properties).
Key Insights
- Most common availability window: 271-366 days (48%)
- Most common booking duration: 1-30 days (24.7%)
- Properties with high availability (180+ days): 66.0%
- Properties with long-term bookings (180+ days): 34.9%
Minimum Stay Distributions
1 Night
154 listings
49% of total
2 Nights
83 listings
26.4% of total
3 Nights
11 listings
3.5% of total
4-6 Nights
3 listings
1% of total
7-29 Nights
14 listings
4.5% of total
30+ Nights
49 listings
15.6% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 75.4%
- Mid-length stays (4-6 nights) represent 1% of listings
- Monthly+ stays (15.6%) suggest a stable extended-stay market
- High market flexibility with 78.9% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
1 listings
0.4% of total
Flexible
41 listings
15.1% of total
Moderate
51 listings
18.8% of total
Firm
15 listings
5.5% of total
Strict
163 listings
60.1% of total
Key Insights
- Strict is the preferred policy at 60.1% of listings
- Stricter policies (Firm & Strict) dominate at 65.6% of the market
- Strong market consensus around Strict policies
- Super Strict 30 Days policies are least common at 0.4% of listings
Recommendations
- The market supports stricter policies, with 65.6% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in May, Jul, Jun, averaging 55 days
- Shortest booking windows are in Sep, Mar, Feb, averaging 43 days
- Summer shows the longest average booking window at 53 days, while Winter has the shortest at 46 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 53 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Sep-Feb when lead times are shortest
Popular Airbnb Amenities in Mas
Every property in Mas comes standard with Wifi. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 6.2% of total guests, indicating a mostly international-driven market.
- Primary international markets: Australia (27.4%) and United Kingdom (15.2%)
- English is the top language at 65.6%, followed by French (11.9%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.2%
Recommendations
- Target marketing campaigns for London and Jakarta markets
- Develop localized content for Australia and United Kingdom
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Mas. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Padangaji | 14 | $8,258 | $331.35 | 78% |
| BATAS DESA BATU JANGKIH | 12 | $5,892 | $589.78 | 39% |
| Pejeng Kawan | 121 | $3,526 | $215.47 | 46% |
| Bedulu | 35 | $3,466 | $247.23 | 48% |
| Pujut | 10 | $3,285 | $160.02 | 54% |
| Pecatu | 1,511 | $3,126 | $246.08 | 51% |
| Sanding | 11 | $3,098 | $235.13 | 40% |
| Duda | 27 | $2,936 | $203.97 | 49% |
| Buwit | 19 | $2,932 | $215.62 | 47% |
| Seminyak | 2,252 | $2,843 | $297.01 | 44% |
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