Airbnb Market Analytics, Statistics and Data in Darjeeling, West Bengal, India
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Darjeeling? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Darjeeling:
How much do Airbnb hosts make on average per month in Darjeeling?
The short-term rental market in Darjeeling shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $313 per month
- Strong performing properties (top 25%) make $620 or more
- Best-in-class properties (top 10%) achieve $961+ monthly
- Entry-level properties (bottom 25%) typically earn around $122
Revenue Variations by Month
Occupancy Rates Throughout the Year in Darjeeling
The market in Darjeeling shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 23% occupancy rates
- Strong performing properties (top 25%) achieve 45% or higher
- Best-in-class properties (top 10%) reach 65%+occupancy
- Entry-level properties (bottom 25%) average around 13%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Darjeeling
Daily rates in Darjeeling vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $30 per night
- Strong performing properties (top 25%) secure $44 or more
- Best-in-class properties (top 10%) pull in $82+ per night
- Entry-level properties (bottom 25%) earn around $21
Daily Rate Variations by Month
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Seasonality patterns in Darjeeling
Peak Season (June, April, May)
- Revenue peaks at $698.34 per month
- Occupancy rates reach 40.22%
- Daily rates average $48.35
Shoulder Season
- Revenue averages $469.04 per month
- Occupancy maintains 30.51%
- Daily rates hold at $46.14
Low Season (August, September, January)
- Revenue drops to $297.31 per month
- Occupancy decreases to 21.81%
- Daily rates adjust to $44.62
Is it still profitable to do Airbnb in Darjeeling in 2025?
Yes! Darjeeling demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 31% and monthly revenue averaging $469 and The market's 197 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Darjeeling
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Darjeeling Mall | The heart of Darjeeling, known for its stunning views of the mountains and vibrant local culture. A prime spot for tourists who want to experience the charm of this hill station and its colonial architecture. | Darjeeling Himalayan Railway, Peace Pagoda, Botanical Garden, Darjeeling Zoo, Chowrasta Mall |
| Tiger Hill | Famous for its breathtaking sunrise views over Kanchenjunga, this area attracts many tourists early in the morning. It's an ideal location for those seeking a tranquil stay with spectacular natural scenery. | Tiger Hill Sunrise Point, Ghoom Monastery, Buddhist Temples, Local tea gardens |
| Batasia Loop | A picturesque place featuring a loop of the Darjeeling Himalayan Railway and beautiful gardens. This area offers a unique view of the train and is a great spot for tourists to relax and enjoy the surroundings. | Batasia Loop, War Memorial, Garden Trails, Diverse Flora and Fauna |
| Lebong | A peaceful area just a short distance from Darjeeling town, famous for its pleasant climate and lush greenery. Suitable for visitors looking for a serene getaway amidst nature. | Lebong Race Course, Tea Gardens, Scenic Views, Trekking Trails |
| Mirik | A scenic hill station located near Darjeeling, known for its beautiful lake and stunning views of the surrounding landscape. A great option for those wanting a quieter stay while still being near Darjeeling. | Mirik Lake, Buddhist Monasteries, Tea Estates, Boating activities |
| Kalimpong | Located a bit farther from Darjeeling but known for its cultural diversity and stunning scenic beauty. It's a fantastic option for those looking for a different experience while still enjoying the hill station vibe. | Kalimpong Cactus Nursery, Bramhen Lok Sang, Deolo Hill, Old Churches |
| Singalila National Park | A national park renowned for its trekking routes and biodiversity, ideal for adventure enthusiasts and nature lovers. It's a beautiful location for eco-tourism and outdoor activities. | Sandakphu, Phalut, Trekking Routes, Wildlife Viewing |
| Local Tea Plantations | Darjeeling is famous for its tea, and staying near tea plantations offers tourists an authentic experience of the region's culture and natural beauty. Great for tea enthusiasts and nature lovers. | Tea Estates Tours, Tea Tasting, Scenic Views of Plantations, Cultural Experiences |
Do you need a license for Airbnb in Darjeeling?
We recommend checking directly with Darjeeling's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (1% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Darjeeling
Sprawling 5BHK w/Gazebo+View+Breakfast@ Darjeeling
Entire Place • 5 bedrooms
The Revett Boutique Suite 2 with Balcony & Lounge
Entire Place • 4 bedrooms
The Attic - A Boutique Homestay
Private Room • 2 bedrooms
Neora Apartment-Orange Pekoe- 2 bedroom suite.
Entire Place • 2 bedrooms
Reyso Urban Homestay
Entire Place • 3 bedrooms
Prashansa Service Apartment
Entire Place • 2 bedrooms
Top Performing Professional Hosts in Darjeeling
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jakee | 3 | $66,071 | 3 | 1.11/5.0 |
| Samridhi | 5 | $33,322 | 637 | 4.85/5.0 |
| Punam | 4 | $25,526 | 100 | 4.75/5.0 |
| Pravash | 2 | $20,314 | 28 | 4.89/5.0 |
| Abhinav | 2 | $19,987 | 206 | 4.83/5.0 |
| Ashwin | 1 | $18,935 | 3 | 5.00/5.0 |
| Mohanish | 4 | $17,928 | 42 | 3.69/5.0 |
| Kajal Limbu | 2 | $16,971 | 113 | 4.90/5.0 |
| Sangeeta | 2 | $13,936 | 24 | 2.50/5.0 |
| Tatiana | 8 | $12,299 | 20 | 1.53/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Darjeeling
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by private room listings (59.9%), with apartment & condo and house properties comprising 69.6% of inventory
- Strong specialty sector (30.0%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in outdoor & mobile, unique stays, others segments (7.1% combined)
Room Capacity Distribution
Analysis of 197 properties in Darjeeling shows that 1 bedroom properties are most prevalent, making up 33% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 58.4% of all listings.
Key Insights
- Most common: 1 bedroom (33%)
- Least common: 5+ bedrooms (3.6%)
- Market concentration: 58.4% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 197 properties in Darjeeling reveals that 2 guests properties dominate the market, representing 20.3% of all listings. The average property accommodates 3.2 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 39.1% of the market.
Key Insights
- Most common capacity: 2 guests (20.3% of market)
- Least common capacity: 1 guest (0.5% of market)
- Average guest capacity: 3.2 guests per property
- Market concentration: 39.1% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 197 properties in Darjeeling, the most common availability pattern is 271-366 days (66.5% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (35% of properties).
Key Insights
- Most common availability window: 271-366 days (66.5%)
- Most common booking duration: 1-30 days (35%)
- Properties with high availability (180+ days): 85.3%
- Properties with long-term bookings (180+ days): 16.8%
Minimum Stay Distributions
1 Night
162 listings
85.3% of total
2 Nights
22 listings
11.6% of total
3 Nights
2 listings
1.1% of total
30+ Nights
4 listings
2.1% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 96.9%
- Mid-length stays (4-6 nights) represent 0% of listings
- Monthly+ stays (2.1%) suggest a stable extended-stay market
- High market flexibility with 98.0% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
43 listings
33.1% of total
Moderate
22 listings
16.9% of total
Firm
24 listings
18.5% of total
Strict
41 listings
31.5% of total
Key Insights
- Flexible is the preferred policy at 33.1% of listings
- The market shows a balanced distribution between guest-friendly (50.0%) and strict (50.0%) policies
- Moderate policies are least common at 16.9% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Diverse policy distribution indicates an opportunity to differentiate through policy choice
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Oct, Sep, Dec, averaging 35 days
- Shortest booking windows are in Aug, Jun, Jul, averaging 17 days
- Fall shows the longest average booking window at 34 days, while Summer has the shortest at 17 days
Recommendations
- Implement dynamic pricing strategies for Fall bookings at least 34 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Aug-Jul when lead times are shortest
Popular Airbnb Amenities in Darjeeling
Below is the distribution of amenities across listings in Darjeeling:
Traveler Demographics
Key Insights
- Domestic travelers make up 79.4% of total guests, indicating a dominant local market share.
- Primary international markets: United States (5.1%) and United Kingdom (2.8%)
- English is the top language at 43%, followed by Hindi (35.5%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.7%
Recommendations
- Target marketing campaigns for Kolkata and Bengaluru markets
- Develop localized content for United States and United Kingdom
- Prioritize English and Hindi language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Darjeeling. These nearby markets offer diverse opportunities for property investors and hosts:
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