Guruvayur Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Kerala, India

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Guruvayur in 2025? Explore comprehensive Airbnb analytics for Guruvayur, Kerala, India to uncover income potential. This 2025 STR market report for Guruvayur, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 18 active listings.

Whether you're considering an Airbnb investment in Guruvayur, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Guruvayur Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Guruvayur Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$39
The average rental revenue earned for an occupied room per day in Guruvayur.
Occupancy Rate(?)
25.8%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$3,293
Typical annual income for an Airbnb listing in Guruvayur. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
77.8%
Strong growth (77.8%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Guruvayur.
Lowest Revenue Month(?)
July
The month with the lowest average earnings, indicating the low season in Guruvayur.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
18
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Guruvayur (2025)

Understanding the monthly revenue variations for Airbnb listings in Guruvayur is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Guruvayur is typically June, while July often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Guruvayur across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,105+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $789 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $394 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $160, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Guruvayur

Guruvayur Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Guruvayur STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Guruvayur:

  • Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 42% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 22%.
  • Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Guruvayur

Average Daily Rate (ADR) Airbnb Trends in Guruvayur (2025)

Effective short term rental pricing strategy in Guruvayur involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Guruvayur typically peaks in December and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $73+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $46 or more.
  • Typical properties (Median) charge around $34 per night.
  • Entry-level properties (Bottom 25%) earn around $26 per night.

Average Daily Rate (ADR) Trend by Month in Guruvayur

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Airbnb Seasonality Analysis & Trends in Guruvayur (2025)

Peak Season (June, April, December)
  • Revenue averages $756 per month
  • Occupancy rates average 34.9%
  • Daily rates average $41
Shoulder Season
  • Revenue averages $463 per month
  • Occupancy maintains around 29.3%
  • Daily rates hold near $40
Low Season (July, August, September)
  • Revenue drops to average $302 per month
  • Occupancy decreases to average 25.9%
  • Daily rates adjust to average $40

Seasonality Insights for Guruvayur

  • The Airbnb seasonality in Guruvayur shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Guruvayur's highest earning potential, with monthly revenues capable of climbing to $904, occupancy reaching a high of 44.7%, and ADRs peaking at $44.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $300, occupancy could drop to 23.0%, and ADRs may adjust down to $39.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Guruvayur.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Guruvayur seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Guruvayur (2025)

Exploring the top neighborhoods for short-term rentals in Guruvayur? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Temple Road
This area is adjacent to the famous Guruvayur Temple, attracting many pilgrims and tourists year-round. It offers easy access to the temple and local eateries, making it ideal for hosts catering to religious travelers.
Guruvayur Temple, Mammiyoor Temple, Punnathur Kotta, Local street food stalls, Various shops and markets
Sree Krishna Puram
Located near the temple and offers a tranquil ambiance away from the hustle, making it a great choice for families and groups looking for peaceful accommodations.
Guruvayur Temple, Ayurveda centers, Local parks, Nearby homesteads, Village tour experiences
Chettuva Canal
Beautiful scenic area with waterfront views. This location attracts those interested in nature and local culture, making it suitable for eco-friendly or experiential stays.
Chettuva backwaters, Fishing spots, Canoeing, Local wildlife, Cultural experiences
Kallettumkara
This area provides a taste of rural Kerala and is appealing for guests looking to experience Kerala's unique culture and cuisine, with agricultural tours and local events.
Farm visits, Heritage tours, Local cuisine, Festivals, Nature walks
Vadakkumnathan Temple
Located close to important landmarks and lush greenery, this area is culturally rich and popular among travelers interested in Kerala's heritage and spirituality.
Vadakkumnathan Temple, Heritage Museum, Local artisan shops, Traditional performances, Temple festivals
Sree Sankaracharya Road
A key commercial hub with numerous shops and eateries, attracting both pilgrims and tourists looking for convenience and varied experiences.
Local markets, Food experiences, Temple artifacts, Cultural shows, Shopping outlets
Guruvayur Railway Station Area
Proximity to the railway station makes this area a convenient choice for travelers arriving by train, ideal for short stays and quick access to attractions.
Railway station amenities, Transport options, Shops and food stalls, Tourist guidance services, Accessibility to nearby areas
Mangalam Dam
Situated slightly outside Guruvayur, it offers a serene escape into nature with picturesque views, appealing to those wanting to relax and disconnect from city life.
Mangalam Dam, Boating, Nature trails, Picnic spots, Wildlife viewing

Understanding Airbnb License Requirements & STR Laws in Guruvayur (2025)

While Guruvayur, Kerala, India currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Guruvayur to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Guruvayur (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Guruvayurbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

2 BHK Furnished Flat - 200 m to Guruvayoor Temple

2 BHK Furnished Flat - 200 m to Guruvayoor Temple

Entire Place • 2 bedrooms

$9,438
Revenue
74.0%
Occupancy
$32.10
Daily Rate
House of Guruvayoor

House of Guruvayoor

Entire Place • 3 bedrooms

$8,347
Revenue
32.2%
Occupancy
$69.86
Daily Rate
Sannidhi Homestay with 3 AC rooms for Families

Sannidhi Homestay with 3 AC rooms for Families

Entire Place • 3 bedrooms

$8,116
Revenue
28.8%
Occupancy
$76.43
Daily Rate
Dharshan AC 2 BHK Apartment, Guruvayur

Dharshan AC 2 BHK Apartment, Guruvayur

Entire Place • 2 bedrooms

$7,569
Revenue
28.7%
Occupancy
$45.03
Daily Rate
Villa near Guruvayoor Temple

Villa near Guruvayoor Temple

Entire Place • 3 bedrooms

$5,567
Revenue
75.0%
Occupancy
$71.78
Daily Rate
Spacious1BHk near Krishna Temple

Spacious1BHk near Krishna Temple

Entire Place • 1 bedroom

$4,205
Revenue
50.7%
Occupancy
$27.37
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Guruvayur (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Guruvayur based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Pramod Kumar1$9,438494.90/5.0
Sarath1$8,347264.62/5.0
Sachidanandan1$8,116294.97/5.0
Alchemy Homes1$7,569344.41/5.0
Madhavan1$5,56735.00/5.0
Titus3$4,99491.60/5.0
Parvathy1$4,20584.38/5.0
Praneeth1$3,67844.00/5.0
Raghunath1$3,677164.88/5.0
Venkat1$1,462404.70/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Guruvayur.

Dive Deeper: Advanced Guruvayur STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Guruvayur. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Guruvayur Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Guruvayur

  • The Guruvayur Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 77.8% of the 18 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Guruvayur, House properties are the most common (50%), reflecting the local real estate landscape.
  • Houses represent a significant 50% portion, catering likely to families or larger groups.

Guruvayur Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Guruvayur

  • The dominant room capacity in Guruvayur is 5+ bedrooms listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 5+ bedrooms and 1 bedroom properties represent 61.1% of the active Airbnb listings in Guruvayur, indicating a high concentration in these sizes.
  • A significant 50.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Guruvayur.

Guruvayur Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Guruvayur

  • The most common guest capacity trend in Guruvayur vacation rentals is listings accommodating 4 guests (27.8%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 8+ guests dominate the Guruvayur STR market, accounting for 55.6% of listings.
  • 38.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Guruvayur.
  • On average, properties in Guruvayur are equipped to host 4.6 guests.

Guruvayur Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Guruvayur

  • The most common availability pattern in Guruvayur falls within the 271-366 days range, representing 61.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 94.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Guruvayur (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 5.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Guruvayur Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (94.4%)

1 Night

17 listings

94.4% of total

2 Nights (5.6%)

2 Nights

1 listings

5.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Guruvayur is 1 Night, adopted by 94.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (100.0%) of the Guruvayur Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 94.4% of Guruvayur hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Guruvayur.

Guruvayur Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (31.3%)

Flexible

5 listings

31.3% of total

Moderate (43.8%)

Moderate

7 listings

43.8% of total

Firm (12.5%)

Firm

2 listings

12.5% of total

Strict (12.5%)

Strict

2 listings

12.5% of total

Cancellation Policy Insights for Guruvayur

  • The prevailing Airbnb cancellation policy trend in Guruvayur is Moderate, used by 43.8% of listings.
  • The market strongly favors guest-friendly terms, with 75.1% of listings offering Flexible or Moderate policies. This suggests guests in Guruvayur may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 43.8% market standard in Guruvayur.
  • Using a Strict policy might deter some guests, as only 12.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Guruvayur.

Guruvayur STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Guruvayur

  • The overall average booking lead time for vacation rentals in Guruvayur is 23 days.
  • Guests book furthest in advance for stays during April (average 51 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in June (average 8 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (33 days avg.) sees the longest lead times, while Summer (20 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (23 days) as a baseline for your pricing and availability strategy in Guruvayur.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 51 days out to capitalize on advance planning.
  • During June, focus on last-minute booking availability and promotions, as guests book with very short notice (8 days avg.).
  • Target marketing efforts for the Fall season well in advance (at least 33 days) to capture early planners.
  • Monitor your own booking lead times against these Guruvayur averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Guruvayur (2025)

Amenity Prevalence

Amenity Insights for Guruvayur

  • Essential amenities in Guruvayur that guests expect include: Air conditioning. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Free parking on premises, Wifi, Kitchen are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Guruvayur: Air conditioning.
  • Consider adding popular differentiators like Free parking on premises or Wifi to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Guruvayur to stay competitive.

Guruvayur Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Guruvayur

  • The typical guest profile for Airbnb in Guruvayur consists of primarily domestic travelers (70%), often arriving from nearby Bengaluru, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Hindi.
  • Domestic travelers account for 70.0% of guests.
  • Key international markets include India (70%) and United States (12%).
  • Top languages spoken are English (49.2%) followed by Hindi (26.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Bengaluru and Chennai.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Guruvayur Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Pothamedu12$1,583$188.8728%
Poopalli12$1,125$144.9127%
Lovedale19$1,059$198.6125%
Adimali10$880$81.0429%
Vilpatti31$849$99.9835%
Achanakal hatty13$746$75.7133%
Munambam25$687$74.8125%
Chottupara16$661$119.0018%
Kodaikanal267$644$111.5026%
Narasipuram10$626$79.5134%

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