Naggar Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Himachal Pradesh, India

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Naggar in 2025? Explore comprehensive Airbnb analytics for Naggar, Himachal Pradesh, India to uncover income potential. This 2025 STR market report for Naggar, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 58 active listings.

Whether you're considering an Airbnb investment in Naggar, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Naggar Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Naggar Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$45
The average rental revenue earned for an occupied room per day in Naggar.
Occupancy Rate(?)
26.6%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$2,540
Typical annual income for an Airbnb listing in Naggar. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
26.0%
Strong growth (26.0%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Naggar.
Lowest Revenue Month(?)
August
The month with the lowest average earnings, indicating the low season in Naggar.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
58
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Naggar (2025)

Understanding the monthly revenue variations for Airbnb listings in Naggar is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Naggar is typically May, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Naggar across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,013+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $526 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $233 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $114, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Naggar

Naggar Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Naggar STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Naggar:

  • Best-in-class properties (Top 10%) achieve 61%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 36% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 18%.
  • Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Naggar

Average Daily Rate (ADR) Airbnb Trends in Naggar (2025)

Effective short term rental pricing strategy in Naggar involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Naggar typically peaks in December and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $82+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $41 or more.
  • Typical properties (Median) charge around $25 per night.
  • Entry-level properties (Bottom 25%) earn around $16 per night.

Average Daily Rate (ADR) Trend by Month in Naggar

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Airbnb Seasonality Analysis & Trends in Naggar (2025)

Peak Season (May, April, June)
  • Revenue averages $697 per month
  • Occupancy rates average 36.2%
  • Daily rates average $37
Shoulder Season
  • Revenue averages $409 per month
  • Occupancy maintains around 26.2%
  • Daily rates hold near $42
Low Season (July, August, September)
  • Revenue drops to average $225 per month
  • Occupancy decreases to average 18.0%
  • Daily rates adjust to average $37

Seasonality Insights for Naggar

  • The Airbnb seasonality in Naggar shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Naggar's highest earning potential, with monthly revenues capable of climbing to $732, occupancy reaching a high of 37.9%, and ADRs peaking at $47.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $149, occupancy could drop to 12.9%, and ADRs may adjust down to $37.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Naggar.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Naggar seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Naggar (2025)

Exploring the top neighborhoods for short-term rentals in Naggar? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Naggar Castle
Historic castle offering magnificent views of the Kullu Valley and the Beas River. A cultural hotspot attracting tourists interested in history and architecture.
Naggar Castle, Roerich Art Gallery, Jagatipatt Temple, Beas River, Kullu Valley Treks
Rangru Valley
A serene valley surrounded by lush greenery and apple orchards, perfect for those seeking tranquility and natural beauty.
Rangru Valley, Apple Orchards, Hiking Trails, Scenic Views
Nichar
A quaint village known for its pristine nature and traditional Himachali culture, ideal for travelers looking for an authentic experience.
Local Temples, Village Walks, Cultural Experiences, Nature Trails
Shikhru
A peaceful location ideal for homestays, surrounded by forests and mountains, attracting nature lovers and adventure seekers.
Trekking Routes, Forest Walks, Camping Sites
Kullu Town
The main hub of the Kullu Valley, offering a mix of culture, shopping, and access to various adventure activities.
Kullu Dussehra, Temples, Local Markets, River Rafting
Manali
A nearby tourist hotspot known for its vibrant atmosphere, adventure sports, and stunning landscapes, attracting a large number of tourists year-round.
Solang Valley, Hadimba Temple, Manali Mall, Ski Resorts
Vashisht
Famous for its hot springs and serene environment, appealing to travelers looking for relaxation and wellness.
Vashisht Hot Springs, Buddhist Monastery, Scenic Views
Kasol
A popular destination among backpackers and nature enthusiasts, known for its charming cafes and access to treks in the Parvati Valley.
Parvati River, Trekking to Kheerganga, Local Cafes, Israeli Cuisine

Understanding Airbnb License Requirements & STR Laws in Naggar (2025)

While Naggar, Himachal Pradesh, India currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Naggar to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Naggar (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Naggarbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

The Luxurious Penthouse

The Luxurious Penthouse

Entire Place • 3 bedrooms

$21,126
Revenue
36.4%
Occupancy
$153.06
Daily Rate
Sustainable artist mountain cabin

Sustainable artist mountain cabin

Entire Place • 1 bedroom

$18,031
Revenue
44.8%
Occupancy
$112.42
Daily Rate
StayVista @ Rosemary Cottage w/Lawn BBQ &bonfire

StayVista @ Rosemary Cottage w/Lawn BBQ &bonfire

Entire Place • 2 bedrooms

$13,493
Revenue
22.4%
Occupancy
$258.74
Daily Rate
ART Naggar - Luxury Duplex Suite in a Katkuni Home

ART Naggar - Luxury Duplex Suite in a Katkuni Home

Private Room • 1 bedroom

$10,582
Revenue
12.3%
Occupancy
$100.33
Daily Rate
Naggarville Farmstead (Premium MV Room G. Floor)

Naggarville Farmstead (Premium MV Room G. Floor)

Private Room • N/A

$8,989
Revenue
55.9%
Occupancy
$43.00
Daily Rate
Windrush Home

Windrush Home

Private Room • N/A

$5,195
Revenue
25.1%
Occupancy
$34.60
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Naggar (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Naggar based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Chandan6$29,2141094.96/5.0
North3$27,1881014.69/5.0
Mehek2$14,90832.33/5.0
Vijendra2$11,638162.46/5.0
Ajay6$11,251182.50/5.0
Akarsh And Komal1$8,9891744.82/5.0
Yash4$6,305483.67/5.0
Srijan4$6,075113.75/5.0
Kirti1$5,195145.00/5.0
Ravinder1$4,842114.82/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Naggar.

Dive Deeper: Advanced Naggar STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Naggar. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Naggar Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Naggar

  • The Naggar Airbnb market composition is heavily skewed towards Private Room listings, which make up 70.7% of the 58 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Naggar, House properties are the most common (34.5%), reflecting the local real estate landscape.
  • Houses represent a significant 34.5% portion, catering likely to families or larger groups.
  • The presence of 20.7% Hotel/Boutique listings indicates integration with traditional hospitality.

Naggar Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Naggar

  • The dominant room capacity in Naggar is 1 bedroom listings, making up 39.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 51.8% of the active Airbnb listings in Naggar, indicating a high concentration in these sizes.

Naggar Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Naggar

  • The most common guest capacity trend in Naggar vacation rentals is listings accommodating 2 guests (25.9%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Naggar STR market, accounting for 38.0% of listings.
  • On average, properties in Naggar are equipped to host 2.1 guests.

Naggar Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Naggar

  • The most common availability pattern in Naggar falls within the 271-366 days range, representing 75.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 96.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Naggar (44.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 3.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Naggar Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (54.4%)

1 Night

31 listings

54.4% of total

2 Nights (22.8%)

2 Nights

13 listings

22.8% of total

3 Nights (5.3%)

3 Nights

3 listings

5.3% of total

4-6 Nights (1.8%)

4-6 Nights

1 listings

1.8% of total

7-29 Nights (12.3%)

7-29 Nights

7 listings

12.3% of total

30+ Nights (3.5%)

30+ Nights

2 listings

3.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Naggar is 1 Night, adopted by 54.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (77.2%) of the Naggar Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 54.4% of Naggar hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Naggar.

Naggar Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (24.4%)

Flexible

10 listings

24.4% of total

Moderate (12.2%)

Moderate

5 listings

12.2% of total

Firm (17.1%)

Firm

7 listings

17.1% of total

Strict (46.3%)

Strict

19 listings

46.3% of total

Cancellation Policy Insights for Naggar

  • The prevailing Airbnb cancellation policy trend in Naggar is Strict, used by 46.3% of listings.
  • A majority (63.4%) of hosts in Naggar utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 46.3% market standard in Naggar.
  • With 46.3% using Strict terms, this is a viable option in Naggar, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Naggar.

Naggar STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Naggar

  • The overall average booking lead time for vacation rentals in Naggar is 20 days.
  • Guests book furthest in advance for stays during March (average 31 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in August (average 12 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (27 days avg.) sees the longest lead times, while Summer (13 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (20 days) as a baseline for your pricing and availability strategy in Naggar.
  • For March stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 31 days out to capitalize on advance planning.
  • During August, focus on last-minute booking availability and promotions, as guests book with very short notice (12 days avg.).
  • Target marketing efforts for the Spring season well in advance (at least 27 days) to capture early planners.
  • Monitor your own booking lead times against these Naggar averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Naggar (2025)

Amenity Prevalence

Amenity Insights for Naggar

  • Essential amenities in Naggar that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Hot water, Heating, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Naggar: Wifi.
  • Consider adding popular differentiators like Hot water or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Naggar to stay competitive.

Naggar Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Naggar

  • The typical guest profile for Airbnb in Naggar consists of primarily domestic travelers (76%), often arriving from nearby New Delhi, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Hindi.
  • Domestic travelers account for 76.1% of guests.
  • Key international markets include India (76.1%) and United States (8%).
  • Top languages spoken are English (41.6%) followed by Hindi (33.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from New Delhi and Mumbai.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Naggar Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Maiti17$1,285$308.6719%
Kandi10$677$133.3427%
Narkanda10$549$95.7817%
Barheta22$533$134.4522%
Mehli16$530$71.5722%
Prini36$489$91.5325%
Siumsa45$447$53.9836%
Mansari71$443$105.6023%
Bazar18$440$105.4818%
Bir28$419$64.2027%

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