Manali Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Himachal Pradesh, India
Is Airbnb profitable in Manali in 2025? Explore comprehensive Airbnb analytics for Manali, Himachal Pradesh, India to uncover income potential. This 2025 STR market report for Manali, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 212 active listings.
Whether you're considering an Airbnb investment in Manali, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Manali Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Manali Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Manali (2025)
Understanding the monthly revenue variations for Airbnb listings in Manali is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Manali is typically May, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Manali across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,845+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $684 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $257 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $111, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Manali
Manali Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Manali STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Manali:
- Best-in-class properties (Top 10%) achieve 53%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 36% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 19%.
- Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Manali
Average Daily Rate (ADR) Airbnb Trends in Manali (2025)
Effective short term rental pricing strategy in Manali involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Manali typically peaks in December and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $194+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $80 or more.
- Typical properties (Median) charge around $36 per night.
- Entry-level properties (Bottom 25%) earn around $19 per night.
Average Daily Rate (ADR) Trend by Month in Manali
Get Live Manali Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Manali (2025)
Peak Season (May, December, June)
- Revenue averages $883 per month
- Occupancy rates average 31.5%
- Daily rates average $86
Shoulder Season
- Revenue averages $620 per month
- Occupancy maintains around 23.3%
- Daily rates hold near $82
Low Season (January, February, September)
- Revenue drops to average $471 per month
- Occupancy decreases to average 22.2%
- Daily rates adjust to average $80
Seasonality Insights for Manali
- The Airbnb seasonality in Manali shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Manali's highest earning potential, with monthly revenues capable of climbing to $910, occupancy reaching a high of 36.9%, and ADRs peaking at $89.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $381, occupancy could drop to 14.9%, and ADRs may adjust down to $75.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Manali.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Manali seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Manali (2025)
Exploring the top neighborhoods for short-term rentals in Manali? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Old Manali | A scenic area known for its vibrant hippie culture, cafes, and proximity to nature. Popular among backpackers and young travelers looking to experience the laid-back vibe of Manali. | Jogni Waterfall, Hidimba Devi Temple, Old Manali Village, Cafe 1947, Manali Sanctuary |
| Mall Road | The central hub of Manali, bustling with shops, eateries, and local culture. Perfect for tourists wanting easy access to local markets and dining options. | Mall Road, Manali Bazaar, Hadimba Temple, Tibetan Monastery, Beas River |
| Solang Valley | Known for adventure sports and stunning views, this area attracts tourists looking for skiing in winter and paragliding in summer. Ideal for those seeking thrill and natural beauty. | Solang Ski Resort, Paragliding, Zorbing, Beas River, Rohtang Pass |
| Kullu | A nearby area known for its scenic landscapes and cultural festivals. Attracts tourists interested in trekking and experiencing local Himachali culture. | Kullu Valley, Jagannathi Temple, Great Himalayan National Park, Kullu Dussehra, Vaishno Devi Temple |
| Vashisht | Famed for its hot springs and relaxed atmosphere. A great spot for wellness tourism, attracting those wanting to unwind and relax amidst nature. | Vashisht Hot Springs, Vashisht Village, Raghunath Temple, Himalayan Nyingmapa Buddhist Temple |
| Patlikuhl | Located near the confluence of the Beas and Parbati rivers, this area is quieter and perfect for nature lovers looking for a serene experience away from the tourist crowds. | Kandbhu, Riverside Camping, Shiva Temple, Treks to villages like Bhrigu Lake |
| Naggar | A charming village known for its historical castle and art scene. Attracts visitors interested in culture, art, and tranquility away from Manali's hustle. | Naggar Castle, Nicholas Roerich Art Gallery, Gaurishankar Temple, trip to Jagatsukh |
| Manali Heights | An elevated area offering breathtaking views of snow-capped mountains and lush valleys. Popular among luxury-seeking travelers looking for a scenic retreat. | Viewpoints, Adventure Park, Snow Sports, Nature Trails, Cafes with panoramic views |
Understanding Airbnb License Requirements & STR Laws in Manali (2025)
While Manali, Himachal Pradesh, India currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Manali to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Manali (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Manalibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Nalagarh House by EdenHomes
Entire Place • 3 bedrooms
StayVista at Snowdrop House w/ Mountain View, Lawn
Entire Place • 5 bedrooms
Kathguni House 3BR, Lawn Near Beas River
Entire Place • 3 bedrooms
Westwood Villa by Edenhomes
Entire Place • 4 bedrooms
StayVista at Bluebells @ Snowdrop House w/ Lawn
Private Room • 4 bedrooms
4BHK: The ForestBound Cottage
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Manali (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Manali based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sandeep | 7 | $155,861 | 101 | 4.97/5.0 |
| Host #515298538 | 3 | $90,113 | 0 | 0.00/5.0 |
| Sahib | 3 | $54,255 | 58 | 5.00/5.0 |
| Priyaveer | 5 | $45,113 | 11 | 1.00/5.0 |
| Amit | 1 | $36,404 | 22 | 4.95/5.0 |
| Aastha | 2 | $31,629 | 6 | 2.50/5.0 |
| Host #151413596 | 3 | $28,726 | 0 | 0.00/5.0 |
| Sachin | 12 | $27,770 | 439 | 4.85/5.0 |
| Anshuman | 6 | $26,262 | 36 | 4.05/5.0 |
| Host #444103794 | 1 | $23,866 | 0 | 0.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Manali.
Dive Deeper: Advanced Manali STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Manali. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsManali Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Manali
- The Manali Airbnb market composition is heavily skewed towards Private Room listings, which make up 67.5% of the 212 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Manali, House properties are the most common (41%), reflecting the local real estate landscape.
- Houses represent a significant 41% portion, catering likely to families or larger groups.
- The presence of 34.4% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, unique stays (combined 3.3%) offer potential for unique stay experiences.
Manali Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Manali
- The dominant room capacity in Manali is 1 bedroom listings, making up 35.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 54.2% of the active Airbnb listings in Manali, indicating a high concentration in these sizes.
- A significant 22.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Manali.
Manali Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Manali
- The most common guest capacity trend in Manali vacation rentals is listings accommodating 2 guests (23.1%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Manali STR market, accounting for 42.9% of listings.
- 28.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Manali.
- On average, properties in Manali are equipped to host 3.4 guests.
Manali Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Manali
- The most common availability pattern in Manali falls within the 271-366 days range, representing 75.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 98.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Manali (41.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 1.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Manali Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
169 listings
83.3% of total
2 Nights
20 listings
9.9% of total
3 Nights
1 listings
0.5% of total
7-29 Nights
2 listings
1% of total
30+ Nights
11 listings
5.4% of total
Key Insights
- The most prevalent minimum stay requirement in Manali is 1 Night, adopted by 83.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (93.2%) of the Manali Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 83.3% of Manali hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 5.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Manali.
Manali Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
7 listings
4.6% of total
Flexible
30 listings
19.9% of total
Moderate
40 listings
26.5% of total
Firm
34 listings
22.5% of total
Strict
40 listings
26.5% of total
Cancellation Policy Insights for Manali
- The prevailing Airbnb cancellation policy trend in Manali is Moderate, used by 26.5% of listings.
- There's a relatively balanced mix between guest-friendly (46.4%) and stricter (49.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 26.5% market standard in Manali.
- Regularly review your cancellation policy against competitors and market demand shifts in Manali.
Manali STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Manali
- The overall average booking lead time for vacation rentals in Manali is 21 days.
- Guests book furthest in advance for stays during September (average 38 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 14 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (28 days avg.) sees the longest lead times, while Summer (15 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (21 days) as a baseline for your pricing and availability strategy in Manali.
- For September stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 38 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 28 days) to capture early planners.
- Monitor your own booking lead times against these Manali averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Manali (2025)
Amenity Prevalence
Amenity Insights for Manali
- Essential amenities in Manali that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Essentials, Hot water, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Manali: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Essentials or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Manali to stay competitive.
Manali Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Manali
- The typical guest profile for Airbnb in Manali consists of primarily domestic travelers (85%), often arriving from nearby New Delhi, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Hindi.
- Domestic travelers account for 84.8% of guests.
- Key international markets include India (84.8%) and United States (3.3%).
- Top languages spoken are English (41%) followed by Hindi (35.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New Delhi and Bengaluru.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Manali Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.