Hella Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Rangárþing ytra, Iceland

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Hella in 2025? Explore comprehensive Airbnb analytics for Hella, Rangárþing ytra, Iceland to uncover income potential. This 2025 STR market report for Hella, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 109 active listings.

Whether you're considering an Airbnb investment in Hella, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Hella Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Hella Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$301
The average rental revenue earned for an occupied room per day in Hella.
Occupancy Rate(?)
49.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$50,825
Typical annual income for an Airbnb listing in Hella. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
4.2%
Positive growth (4.2%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Hella.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Hella.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
109
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Hella (2025)

Understanding the monthly revenue variations for Airbnb listings in Hella is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hella is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hella across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $10,040+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $6,364 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,885 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $2,011, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Hella

Hella Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Hella STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hella:

  • Best-in-class properties (Top 10%) achieve 86%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 46%.
  • Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Hella

Average Daily Rate (ADR) Airbnb Trends in Hella (2025)

Effective short term rental pricing strategy in Hella involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hella typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $459+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $335 or more.
  • Typical properties (Median) charge around $245 per night.
  • Entry-level properties (Bottom 25%) earn around $182 per night.

Average Daily Rate (ADR) Trend by Month in Hella

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Airbnb Seasonality Analysis & Trends in Hella (2025)

Peak Season (August, July, June)
  • Revenue averages $7,014 per month
  • Occupancy rates average 65.0%
  • Daily rates average $303
Shoulder Season
  • Revenue averages $4,807 per month
  • Occupancy maintains around 44.0%
  • Daily rates hold near $287
Low Season (January, February, March)
  • Revenue drops to average $3,593 per month
  • Occupancy decreases to average 37.8%
  • Daily rates adjust to average $284

Seasonality Insights for Hella

  • The Airbnb seasonality in Hella shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Hella's highest earning potential, with monthly revenues capable of climbing to $7,646, occupancy reaching a high of 73.1%, and ADRs peaking at $308.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $3,483, occupancy could drop to 32.4%, and ADRs may adjust down to $273.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Hella.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Hella seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Hella (2025)

Exploring the top neighborhoods for short-term rentals in Hella? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Þingvellir National Park
A UNESCO World Heritage site known for its stunning geological features and historical significance. Popular for tourists seeking nature, hiking, and photography opportunities.
Öxarárfoss Waterfall, Silfra Fissure, Þingvallavatn Lake, Almannagjá Gorge, Visitor Center
Geysir Geothermal Area
Famous for its hot springs and geysers, including the Strokkur geyser that erupts every few minutes. Great for travelers interested in geothermal activity and natural wonders.
Strokkur Geyser, Great Geysir, Haukadalur Valley, Hot Springs, Geysir Center
Gullfoss Waterfall
A breathtaking waterfall along the Golden Circle route, known for its powerful cascades and stunning scenery. A must-see for nature lovers and photographers.
Gullfoss Viewpoint, Walking Trails, Visitor Center, Golden Circle
Reykjavik
Iceland's capital and largest city, known for its vibrant culture, nightlife, and historical sites. A prime base for exploring Iceland and experiencing local life.
Hallgrímskirkja, Harpa Concert Hall, Reykjavik Old Harbour, Sun Voyager, National Museum of Iceland
Seljalandsfoss
A unique waterfall that visitors can walk behind. It offers stunning views and is a favorite stop on the South Coast of Iceland.
Seljalandsfoss Waterfall, Walking Path, Nearby Gljúfrabúi Waterfall
Skógafoss
One of Iceland's largest waterfalls, known for its impressive height and stunning rainbows on sunny days. A popular spot for photography and hiking.
Skógafoss Waterfall, Skógar Museum, Hiking Trails
Vik and Reynisfjara
The charming village of Vik is famous for its black sand beaches and dramatic sea stacks. Ideal for visitors wanting to experience Iceland's unique coastline.
Reynisfjara Beach, Dyrhólaey, Vik i Myrdal Church, Black Sand Beach
Landmannalaugar
Renowned for its colorful rhyolite mountains and hot springs, Landmannalaugar is a hiker's paradise. Perfect for adventurous travelers looking to explore Iceland's highlands.
Laugavegur Trail, Hot Springs, Colorful Mountains, Hiking Trails

Understanding Airbnb License Requirements & STR Laws in Hella (2025)

With 13% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Hella. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Hella to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 13% licensed listings)

Top Performing Airbnb Properties in Hella (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Hellabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Modern Glass Cottage (Blár) with Private Hot Tub

Modern Glass Cottage (Blár) with Private Hot Tub

Entire Place • 1 bedroom

$280,021
Revenue
84.5%
Occupancy
$855.09
Daily Rate
Laxá Lodge

Laxá Lodge

Entire Place • 5 bedrooms

$272,301
Revenue
45.0%
Occupancy
$1445.52
Daily Rate
Grænn Glass Cottage w/ Hot Tub & Lava Field Views

Grænn Glass Cottage w/ Hot Tub & Lava Field Views

Entire Place • 1 bedroom

$250,268
Revenue
84.5%
Occupancy
$809.11
Daily Rate
Shampoo, luxury house with hot tub

Shampoo, luxury house with hot tub

Entire Place • 4 bedrooms

$143,093
Revenue
84.7%
Occupancy
$452.95
Daily Rate
Hella - Riverbank

Hella - Riverbank

Entire Place • 4 bedrooms

$141,328
Revenue
41.7%
Occupancy
$682.82
Daily Rate
2 bed flat with access to private geothermal pool.

2 bed flat with access to private geothermal pool.

Entire Place • 2 bedrooms

$129,893
Revenue
73.4%
Occupancy
$458.65
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Hella (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Hella based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Ari4$676,8538664.95/5.0
David Karl5$491,7689854.88/5.0
Afternoon Cottages4$284,4285724.93/5.0
Jakob1$272,301105.00/5.0
Hekluhestar2$164,4614544.92/5.0
Hulda3$160,1645744.97/5.0
Steinunn Birna2$146,408374.88/5.0
Harpa1$141,328125.00/5.0
Svarthöfði1$129,8931244.98/5.0
Linda Sif2$126,1842584.96/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hella.

Dive Deeper: Advanced Hella STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hella. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Hella Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Hella

  • The Hella Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 80.7% of the 109 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Hella, House properties are the most common (51.4%), reflecting the local real estate landscape.
  • Houses represent a significant 51.4% portion, catering likely to families or larger groups.
  • The presence of 16.5% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like apartment/condo, others, unique stays (combined 10.1%) offer potential for unique stay experiences.

Hella Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Hella

  • The dominant room capacity in Hella is 1 bedroom listings, making up 42.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 62.4% of the active Airbnb listings in Hella, indicating a high concentration in these sizes.
  • A significant 31.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Hella.

Hella Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Hella

  • The most common guest capacity trend in Hella vacation rentals is listings accommodating 2 guests (26.6%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 6 guests dominate the Hella STR market, accounting for 46.8% of listings.
  • 33.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hella.
  • On average, properties in Hella are equipped to host 4.1 guests.

Hella Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Hella

  • The most common availability pattern in Hella falls within the 181-270 days range, representing 37.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 62.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Hella (39.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 39.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Hella Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (38.8%)

1 Night

40 listings

38.8% of total

2 Nights (21.4%)

2 Nights

22 listings

21.4% of total

3 Nights (16.5%)

3 Nights

17 listings

16.5% of total

4-6 Nights (5.8%)

4-6 Nights

6 listings

5.8% of total

7-29 Nights (1%)

7-29 Nights

1 listings

1% of total

30+ Nights (16.5%)

30+ Nights

17 listings

16.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Hella is 1 Night, adopted by 38.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (60.2%) of the Hella Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (16.5%) caters to monthly stays (30+ nights) in Hella, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 38.8% of Hella hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 16.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hella.

Hella Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

1 listings

1% of total

Flexible (27.2%)

Flexible

28 listings

27.2% of total

Moderate (45.6%)

Moderate

47 listings

45.6% of total

Firm (17.5%)

Firm

18 listings

17.5% of total

Strict (8.7%)

Strict

9 listings

8.7% of total

Cancellation Policy Insights for Hella

  • The prevailing Airbnb cancellation policy trend in Hella is Moderate, used by 45.6% of listings.
  • The market strongly favors guest-friendly terms, with 72.8% of listings offering Flexible or Moderate policies. This suggests guests in Hella may expect booking flexibility.
  • Strict cancellation policies are quite rare (8.7%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 45.6% market standard in Hella.
  • Using a Strict policy might deter some guests, as only 8.7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Hella.

Hella STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Hella

  • The overall average booking lead time for vacation rentals in Hella is 74 days.
  • Guests book furthest in advance for stays during July (average 126 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 58 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (108 days avg.) sees the longest lead times, while Winter (68 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (74 days) as a baseline for your pricing and availability strategy in Hella.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 126 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 108 days) to capture early planners.
  • Monitor your own booking lead times against these Hella averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Hella (2025)

Amenity Prevalence

Amenity Insights for Hella

  • Essential amenities in Hella that guests expect include: Smoke alarm, Free parking on premises, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, Fire extinguisher, Wifi are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Hella: Smoke alarm, Free parking on premises, Heating.
  • Prioritize adding missing essentials: Smoke alarm, Free parking on premises, Heating.
  • Consider adding popular differentiators like Kitchen or Fire extinguisher to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Hella to stay competitive.

Hella Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Hella

  • The typical guest profile for Airbnb in Hella consists of predominantly international visitors (99%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 0.9% of guests.
  • Key international markets include United States (52%) and United Kingdom (7.3%).
  • Top languages spoken are English (55.3%) followed by German (7.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United Kingdom.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Hella Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Kjósarhreppur18$8,807$548.8463%
Reykholt48$4,939$315.5054%
Ölfus16$4,866$244.0864%
Grímsnes10$4,851$339.1272%
Grímsnes- og Grafningshreppur34$4,664$356.9252%
Vik55$4,562$300.8457%
Hveragerðisbær45$4,002$305.4647%
Akranes24$3,966$253.4456%
Bláskógabyggð33$3,919$296.2453%
Selfoss208$3,915$301.7752%

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