Airbnb Market Analytics, Statistics and Data in Hella, Rangárþing ytra, Iceland
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Hella? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Hella:
How much do Airbnb hosts make on average per month in Hella?
The short-term rental market in Hella shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $4,124 per month
- Strong performing properties (top 25%) make $6,900 or more
- Best-in-class properties (top 10%) achieve $10,232+ monthly
- Entry-level properties (bottom 25%) typically earn around $2,138
Revenue Variations by Month
Occupancy Rates Throughout the Year in Hella
The market in Hella shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 49% occupancy rates
- Strong performing properties (top 25%) achieve 70% or higher
- Best-in-class properties (top 10%) reach 85%+occupancy
- Entry-level properties (bottom 25%) average around 27%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Hella
Daily rates in Hella vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $245 per night
- Strong performing properties (top 25%) secure $335 or more
- Best-in-class properties (top 10%) pull in $461+ per night
- Entry-level properties (bottom 25%) earn around $184
Daily Rate Variations by Month
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Seasonality patterns in Hella
Peak Season (August, July, June)
- Revenue peaks at $8027.31 per month
- Occupancy rates reach 72.82%
- Daily rates average $326.83
Shoulder Season
- Revenue averages $5432.61 per month
- Occupancy maintains 49.07%
- Daily rates hold at $294.98
Low Season (December, November, January)
- Revenue drops to $3342.52 per month
- Occupancy decreases to 30.48%
- Daily rates adjust to $268.20
Is it still profitable to do Airbnb in Hella in 2025?
Yes! Hella demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 49% and strong monthly revenue averaging $5433 and The market's 111 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Hella
Area | Why Choose This Area | Key Attractions |
---|---|---|
Hella Town Center | The heart of Hella, offering easy access to amenities, shops, and local culture. Ideal for guests looking to explore the area while enjoying a vibrant community atmosphere. | Hella Church, Local cafes, Shopping centers, Cultural events, Outdoor markets |
Þjórsárdalur Valley | A stunning natural area featuring waterfalls, hot springs, and hiking trails. Perfect for nature lovers and those seeking outdoor adventures. | Haifoss Waterfall, Gjáin Gorge, Þjórsárdalur National Park, Hiking trails, Strokkur Geyser |
Seljalandsfoss | Famous for its picturesque waterfall, which guests can walk behind. A popular spot for photography and a serene experience. | Seljalandsfoss Waterfall, Gljúfrabúi Waterfall, Nearby hiking paths, Scenic viewpoints, Visitor center |
Landmannalaugar | A geothermal wonderland known for its multicolored rhyolite mountains and natural hot springs. Attracts hikers and those looking for unique landscapes. | Landmannalaugar Hot Springs, Laugavegur Hiking Trail, Colorful mountains, Spectacular landscapes, Camping areas |
Þingvellir National Park | A UNESCO World Heritage site where the North American and Eurasian tectonic plates meet. Rich in history and natural beauty, great for sightseeing. | Almannagjá Gorge, Öxarárfoss Waterfall, Silfra Fissure, Visitor center, Hiking trails |
Reykjavik Day Trip | Proximity to the capital city allows for easy day trips, offering urban amenities and culture while enjoying the quiet of Hella. | Harpa Concert Hall, Hallgrímskirkja Church, Laugavegur shopping street, National Museum of Iceland, Perlan |
Þingvallavatn Lake | The largest natural lake in Iceland, known for its clear water and unique topography. Ideal for fishing and kayaking, appealing to nature enthusiasts. | Fishing spots, Kayaking opportunities, Scenic views, Campsites, Wildlife spotting |
Hekla Volcano | One of Iceland's most famous volcanoes, attracting adventurers and tourists keen to see one of the nation's iconic natural landmarks. | Hekla hiking trails, Scenic viewpoints, Volcanic landscapes, Nearby hot springs, Camping areas |
Do you need a license for Airbnb in Hella?
We recommend checking directly with Hella's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (13% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Hella
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Laxá Lodge
Entire Place • 5 bedrooms
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Modern Glass Cottage (Blár) with Private Hot Tub
Entire Place • 1 bedroom

Grænn Glass Cottage w/ Hot Tub & Lava Field Views
Entire Place • 1 bedroom
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Hella - Riverbank
Entire Place • 4 bedrooms
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Shampoo, luxury house with hot tub
Entire Place • 4 bedrooms

2 bed flat with access to private geothermal pool.
Entire Place • 2 bedrooms
Top Performing Professional Hosts in Hella
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Ari | 4 | $700,752 | 866 | 4.95/5.0 |
David Karl | 5 | $501,813 | 985 | 4.88/5.0 |
Jakob | 1 | $373,383 | 10 | 5.00/5.0 |
Afternoon Cottages | 4 | $317,910 | 572 | 4.93/5.0 |
Hekluhestar | 2 | $186,912 | 454 | 4.92/5.0 |
Steinunn Birna | 2 | $160,669 | 37 | 4.88/5.0 |
Harpa | 1 | $158,051 | 12 | 5.00/5.0 |
Hulda | 3 | $154,984 | 574 | 4.97/5.0 |
Linda Sif | 2 | $138,430 | 258 | 4.96/5.0 |
Katrín | 2 | $131,360 | 152 | 4.95/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Hella
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (81.1%), with house and outdoor & mobile properties comprising 73.9% of inventory
- Strong specialty sector (38.7%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in apartment & condo, others, unique stays segments (9.9% combined)
Room Capacity Distribution
Analysis of 111 properties in Hella shows that 1 bedroom properties are most prevalent, making up 40.5% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 62.2% of all listings.
Key Insights
- Most common: 1 bedroom (40.5%)
- Least common: 5+ bedrooms (3.6%)
- Market concentration: 62.2% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 111 properties in Hella reveals that 2 guests properties dominate the market, representing 25.2% of all listings. The average property accommodates 4.2 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 6 guests make up 47.7% of the market.
Key Insights
- Most common capacity: 2 guests (25.2% of market)
- Least common capacity: 7 guests (1.8% of market)
- Average guest capacity: 4.2 guests per property
- Market concentration: 47.7% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 111 properties in Hella, the most common availability pattern is 91-180 days (34.2% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (35.1% of properties).
Key Insights
- Most common availability window: 91-180 days (34.2%)
- Most common booking duration: 91-180 days (35.1%)
- Properties with high availability (180+ days): 58.6%
- Properties with long-term bookings (180+ days): 42.3%
Minimum Stay Distributions
1 Night
43 listings
41.7% of total
2 Nights
25 listings
24.3% of total
3 Nights
21 listings
20.4% of total
4-6 Nights
6 listings
5.8% of total
7-29 Nights
1 listings
1% of total
30+ Nights
7 listings
6.8% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 66.0%
- Mid-length stays (4-6 nights) represent 5.8% of listings
- Monthly+ stays (6.8%) suggest a stable extended-stay market
- High market flexibility with 86.4% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
1 listings
1% of total
Flexible
29 listings
27.6% of total
Moderate
47 listings
44.8% of total
Firm
18 listings
17.1% of total
Strict
10 listings
9.5% of total
Key Insights
- Moderate is the preferred policy at 44.8% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 72.4% of the market
- Strong market consensus around Moderate policies
- Super Strict 30 Days policies are least common at 1.0% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, Aug, averaging 108 days
- Shortest booking windows are in Nov, Jan, Feb, averaging 67 days
- Summer shows the longest average booking window at 108 days, while Winter has the shortest at 69 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 108 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Nov-Feb when lead times are shortest
Popular Airbnb Amenities in Hella
Below is the distribution of amenities across listings in Hella:
Traveler Demographics
Key Insights
- Domestic travelers make up 0.9% of total guests, indicating a mostly international-driven market.
- Primary international markets: United Kingdom (10.7%) and Germany (7.9%)
- English is the top language at 67.2%, followed by French (10%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.3%
Recommendations
- Target marketing campaigns for New York and London markets
- Develop localized content for United Kingdom and Germany
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Hella. These nearby markets offer diverse opportunities for property investors and hosts:
Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
---|---|---|---|---|
Kjósarhreppur | 18 | $8,936 | $532.26 | 62% |
Reykholt | 44 | $5,203 | $319.56 | 56% |
Vik | 56 | $5,074 | $307.63 | 62% |
Ölfus | 17 | $4,936 | $257.63 | 60% |
Grímsnes- og Grafningshreppur | 32 | $4,858 | $365.05 | 54% |
Grímsnes | 13 | $4,482 | $394.67 | 64% |
Bláskógabyggð | 31 | $4,406 | $307.09 | 52% |
Hveragerðisbær | 40 | $4,178 | $316.41 | 47% |
Selfoss | 214 | $4,156 | $307.38 | 53% |
Akranes | 23 | $4,075 | $257.44 | 54% |
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