Airbnb Market Analytics, Statistics and Data in Utila, Bay Islands, Honduras
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Utila? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Utila:
How much do Airbnb hosts make on average per month in Utila?
The short-term rental market in Utila shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,025 per month
- Strong performing properties (top 25%) make $1,783 or more
- Best-in-class properties (top 10%) achieve $2,875+ monthly
- Entry-level properties (bottom 25%) typically earn around $439
Revenue Variations by Month
Occupancy Rates Throughout the Year in Utila
The market in Utila shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 28% occupancy rates
- Strong performing properties (top 25%) achieve 48% or higher
- Best-in-class properties (top 10%) reach 69%+occupancy
- Entry-level properties (bottom 25%) average around 13%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Utila
Daily rates in Utila vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $96 per night
- Strong performing properties (top 25%) secure $148 or more
- Best-in-class properties (top 10%) pull in $250+ per night
- Entry-level properties (bottom 25%) earn around $67
Daily Rate Variations by Month
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Seasonality patterns in Utila
Peak Season (March, February, April)
- Revenue peaks at $1962.82 per month
- Occupancy rates reach 45.74%
- Daily rates average $127.07
Shoulder Season
- Revenue averages $1330.86 per month
- Occupancy maintains 32.67%
- Daily rates hold at $123.66
Low Season (December, September, November)
- Revenue drops to $733.72 per month
- Occupancy decreases to 19.27%
- Daily rates adjust to $121.06
Is it still profitable to do Airbnb in Utila in 2025?
Yes! Utila demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 33% and monthly revenue averaging $1331 and The market's 192 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Utila
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| West End | A vibrant area known for its nightlife, restaurants, and stunning beaches. Popular with divers and tourists seeking lively experiences. | Coral View Beach, Utila Cays, The Iguana Research & Breeding Station, Utila Dive Centre, Sunset Beach |
| East End | A more tranquil area offering beautiful beaches and a relaxed atmosphere. Ideal for families and those seeking peace and quiet away from the crowds. | Chepes Beach, Little Cay, The Dive Shop, Utila Historical Museum, Coconut Tree Divers |
| Utila Town | The main hub of the island, featuring shops, local eateries, and dive centers. A great place for those wanting to experience the local culture and community. | The Utila Cultural Center, Utila Island Art Museum, Shark and Dolphin Research Center, Utila Craft Market, Local Restaurants |
| Big Creek | Known for its beautiful secluded spots and easy access to the ocean, a great area for those wanting to enjoy nature and water sports. | Big Creek Beach, The cays around Utila, Snorkeling Spots, Lighthouse Reef |
| Chepes Beach | Offers great privacy and stunning views of the Caribbean. It's perfect for a relaxing getaway and is popular among honeymooners. | Chepes Beach, Scuba Diving Spots, Private Island Rentals |
| Water Cay | A picturesque private island close to Utila, known for its beautiful sandy beaches and crystal-clear water, perfect for beach lovers. | Water Cay Beaches, Snorkeling, Relaxation Spots |
| Bayside | A quaint coastal area ideal for boating and fishing activities. It's become popular for eco-tourism and nature-loving visitors. | Utila Bay, Fishing spots, Local markets, Nature Trails |
| Cays of Utila | The cays provide exclusive and luxurious accommodations often sought after for their stunning views and privacy. | Little Cay, Nicaragua Cay, Great for private rentals, Snorkeling Tours, Luxury Villas |
Do you need a license for Airbnb in Utila?
We recommend checking directly with Utila's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Utila
IndianHead 2 Acre - Oceanfront : 3BR 3BA
Entire Place • 3 bedrooms
Hibiscus House on the Beach w/King Beds
Entire Place • 2 bedrooms
Utila's Key Lime Casa - Luxury - Pool
Entire Place • 4 bedrooms
Perfectly located
Entire Place • 4 bedrooms
Cheerfull 4-Bedroom Vacation Home, Caribean Life.
Entire Place • 4 bedrooms
Vista Del Mar - 2BR 2.5Bath
Entire Place • 2 bedrooms
Top Performing Professional Hosts in Utila
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Tony & Jo | 16 | $216,430 | 159 | 3.69/5.0 |
| Jakob & Ana | 7 | $154,876 | 553 | 4.78/5.0 |
| Tamara | 5 | $104,101 | 502 | 4.91/5.0 |
| James | 6 | $71,556 | 87 | 3.29/5.0 |
| Sergio Daniel | 6 | $68,511 | 25 | 1.65/5.0 |
| Charles | 4 | $66,593 | 34 | 4.72/5.0 |
| Dockside | 5 | $61,264 | 43 | 3.44/5.0 |
| JJ & Tina | 4 | $55,203 | 7 | 1.15/5.0 |
| Andrea | 7 | $53,168 | 148 | 2.66/5.0 |
| Jenny&Jonathan | 3 | $50,201 | 23 | 3.18/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Utila
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (72.9%), with apartment & condo and house properties comprising 65.6% of inventory
- Strong specialty sector (32.4%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in unique stays, others segments (6.3% combined)
Room Capacity Distribution
Analysis of 192 properties in Utila shows that 1 bedroom properties are most prevalent, making up 53.6% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 80.2% of all listings.
Key Insights
- Most common: 1 bedroom (53.6%)
- Least common: 5+ bedrooms (1.6%)
- Market concentration: 80.2% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 192 properties in Utila reveals that 2 guests properties dominate the market, representing 34.9% of all listings. The average property accommodates 3.9 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 69.3% of the market.
Key Insights
- Most common capacity: 2 guests (34.9% of market)
- Least common capacity: 7 guests (1% of market)
- Average guest capacity: 3.9 guests per property
- Market concentration: 69.3% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 192 properties in Utila, the most common availability pattern is 271-366 days (61.5% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (31.3% of properties).
Key Insights
- Most common availability window: 271-366 days (61.5%)
- Most common booking duration: 1-30 days (31.3%)
- Properties with high availability (180+ days): 85.9%
- Properties with long-term bookings (180+ days): 14.1%
Minimum Stay Distributions
1 Night
63 listings
35.4% of total
2 Nights
58 listings
32.6% of total
3 Nights
29 listings
16.3% of total
4-6 Nights
23 listings
12.9% of total
30+ Nights
5 listings
2.8% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 68.0%
- Mid-length stays (4-6 nights) represent 12.9% of listings
- Monthly+ stays (2.8%) suggest a stable extended-stay market
- High market flexibility with 84.3% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
29 listings
19.3% of total
Moderate
23 listings
15.3% of total
Firm
25 listings
16.7% of total
Strict
73 listings
48.7% of total
Key Insights
- Strict is the preferred policy at 48.7% of listings
- Stricter policies (Firm & Strict) dominate at 65.4% of the market
- Strong market consensus around Strict policies
- Moderate policies are least common at 15.3% of listings
Recommendations
- The market supports stricter policies, with 65.4% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jan, Apr, Feb, averaging 64 days
- Shortest booking windows are in Aug, Oct, Sep, averaging 38 days
- Winter shows the longest average booking window at 59 days, while Fall has the shortest at 38 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 59 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during Aug-Sep when lead times are shortest
Popular Airbnb Amenities in Utila
Below is the distribution of amenities across listings in Utila:
Traveler Demographics
Key Insights
- Domestic travelers make up 34.4% of total guests, indicating a moderate local market presence.
- Primary international markets: Honduras (39.8%) and Canada (8.6%)
- English is the top language at 47.6%, followed by Spanish (40.7%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 3.0%
Recommendations
- Target marketing campaigns for San Pedro Sula and Tegucigalpa markets
- Develop localized content for Honduras and Canada
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Utila. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Aldea de San Juan | 32 | $3,103 | $331.32 | 28% |
| San Pedro Town | 649 | $3,092 | $301.96 | 41% |
| San Pedro | 34 | $2,364 | $324.78 | 35% |
| Triunfo de la Cruz | 21 | $2,327 | $279.06 | 26% |
| Tornabe | 32 | $1,922 | $257.73 | 26% |
| Up Cay | 12 | $1,678 | $188.64 | 34% |
| Roatán | 874 | $1,659 | $211.43 | 35% |
| José Santos Guardiola | 39 | $1,369 | $221.45 | 32% |
| Oak Ridge | 24 | $1,217 | $135.44 | 32% |
| Puerto Cortés | 56 | $1,211 | $125.83 | 34% |
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