Monterrico Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Santa Rosa Department, Guatemala
Is Airbnb profitable in Monterrico in 2025? Explore comprehensive Airbnb analytics for Monterrico, Santa Rosa Department, Guatemala to uncover income potential. This 2025 STR market report for Monterrico, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 64 active listings.
Whether you're considering an Airbnb investment in Monterrico, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Monterrico Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Monterrico Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Monterrico (2025)
Understanding the monthly revenue variations for Airbnb listings in Monterrico is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Monterrico is typically May, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Monterrico across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,382+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,840 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,113 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $794, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Monterrico
Monterrico Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Monterrico STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Monterrico:
- Best-in-class properties (Top 10%) achieve 60%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 41% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 22%.
- Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Monterrico
Average Daily Rate (ADR) Airbnb Trends in Monterrico (2025)
Effective short term rental pricing strategy in Monterrico involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Monterrico typically peaks in December and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $421+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $327 or more.
- Typical properties (Median) charge around $224 per night.
- Entry-level properties (Bottom 25%) earn around $164 per night.
Average Daily Rate (ADR) Trend by Month in Monterrico
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Airbnb Seasonality Analysis & Trends in Monterrico (2025)
Peak Season (May, April, June)
- Revenue averages $4,978 per month
- Occupancy rates average 35.5%
- Daily rates average $250
Shoulder Season
- Revenue averages $2,762 per month
- Occupancy maintains around 28.4%
- Daily rates hold near $257
Low Season (August, September, October)
- Revenue drops to average $1,890 per month
- Occupancy decreases to average 21.8%
- Daily rates adjust to average $247
Seasonality Insights for Monterrico
- The Airbnb seasonality in Monterrico shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Monterrico's highest earning potential, with monthly revenues capable of climbing to $5,180, occupancy reaching a high of 38.4%, and ADRs peaking at $279.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,330, occupancy could drop to 17.6%, and ADRs may adjust down to $245.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Monterrico.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Monterrico seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Monterrico (2025)
Exploring the top neighborhoods for short-term rentals in Monterrico? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Playa Monterrico | Famous for its black sand beaches and sea turtle conservation projects, this area attracts tourists looking for natural beauty and relaxation. Monterrico's beach offers picturesque sunsets and a laid-back atmosphere, making it an ideal spot for vacation rentals. | Monterrico Biotopo, Sea Turtle Breeding Center, Monterrico Beach, Tamarindo Beach, Mangrove tours, Sunset viewing spots |
| Hotel Zone | A concentrated area of hotels and beach resorts offering easy access to the beach and amenities. This area is popular with tourists looking for a comfortable stay with various dining and entertainment options close by. | Various beach resorts, Restaurants and bars, Water sports activities, Nightlife options |
| Las Lisas | A quieter destination near Monterrico, Las Lisas offers a more laid-back beach experience. It's perfect for families and those looking to escape the crowds while still enjoying beautiful beach views. | Las Lisas Beach, Natural pools, Local eateries, Relaxation spots |
| San Jose | Located nearby, this town gives a glimpse of local life while still being close to the beach attractions. It's suitable for tourists looking for a more authentic Guatemalan experience. | San Jose Beach, Local markets, Cultural sites, Nature trails |
| Chiquimulilla | A town with local charm and access to nearby natural attractions. It is suitable for those who enjoy a mix of coastal and rural life, making it an interesting option for longer stays. | Chiquimulilla River, Local parks, Cultural events, Historical sites |
| Michela | A lesser-known area with stunning natural landscapes, Michela is perfect for eco-tourism and offers a unique escape from the more tourist-heavy areas. | Michela Lagoon, Hiking trails, Local wildlife, Scenic viewpoints |
| Pueblo Nuevo | A small town that serves as a peaceful retreat and is close to beach areas, providing an authentic local lifestyle experience, appealing for travelers wanting to escape the hustle of larger tourism spots. | Local eateries, Community events, Natural features, Outdoor activities |
| Monterrico Wildlife Refuge | A vital conservation area that attracts nature lovers and eco-tourists. It's ideal for those looking to immerse themselves in Guatemala's diverse wildlife and natural beauty, boosting the appeal with sustainable tourism options. | Wildlife tours, Bird watching, Eco-friendly activities, Educational programs |
Understanding Airbnb License Requirements & STR Laws in Monterrico (2025)
While Monterrico, Santa Rosa Department, Guatemala currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Monterrico to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Monterrico (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Monterricobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Sea view 9 rooms with ensuite bathroom
Entire Place • 9 bedrooms
The House Of Hope
Entire Place • 6 bedrooms
Blue Bay, Beach House
Entire Place • 3 bedrooms
Casa Buena Vida Monterrico
Entire Place • 6 bedrooms
Bluebay Monterrico is half a minute away from the beach.
Entire Place • 4 bedrooms
Villas Don Julio - Private Villas (Front of beach)
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Monterrico (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Monterrico based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jean | 2 | $172,226 | 67 | 4.66/5.0 |
| Tatiana | 2 | $155,619 | 36 | 4.96/5.0 |
| Nestor | 1 | $101,938 | 108 | 4.94/5.0 |
| David | 1 | $78,604 | 99 | 4.64/5.0 |
| Christopher B | 1 | $66,996 | 21 | 4.90/5.0 |
| Alberto Alexander | 1 | $64,936 | 9 | 4.22/5.0 |
| Glenda | 1 | $50,038 | 14 | 4.93/5.0 |
| Guillermo | 1 | $48,963 | 99 | 4.85/5.0 |
| Victor | 1 | $47,483 | 58 | 4.88/5.0 |
| Villas | 2 | $42,351 | 18 | 2.25/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Monterrico.
Dive Deeper: Advanced Monterrico STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Monterrico. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMonterrico Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Monterrico
- The Monterrico Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.6% of the 64 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Monterrico, House properties are the most common (87.5%), reflecting the local real estate landscape.
- Houses represent a significant 87.5% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, outdoor/unique, unique stays (combined 6.3%) offer potential for unique stay experiences.
Monterrico Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Monterrico
- The dominant room capacity in Monterrico is 3 bedrooms listings, making up 34.4% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 57.8% of the active Airbnb listings in Monterrico, indicating a high concentration in these sizes.
- A significant 67.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Monterrico.
Monterrico Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Monterrico
- The most common guest capacity trend in Monterrico vacation rentals is listings accommodating 8+ guests (90.6%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Monterrico STR market, accounting for 96.9% of listings.
- 90.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Monterrico.
- On average, properties in Monterrico are equipped to host 7.5 guests.
Monterrico Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Monterrico
- The most common availability pattern in Monterrico falls within the 271-366 days range, representing 76.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 92.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Monterrico (45.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 7.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Monterrico Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
34 listings
56.7% of total
2 Nights
11 listings
18.3% of total
30+ Nights
15 listings
25% of total
Key Insights
- The most prevalent minimum stay requirement in Monterrico is 1 Night, adopted by 56.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (75.0%) of the Monterrico Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (25%) caters to monthly stays (30+ nights) in Monterrico, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 56.7% of Monterrico hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 25% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Monterrico.
Monterrico Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
8 listings
18.6% of total
Moderate
16 listings
37.2% of total
Firm
10 listings
23.3% of total
Strict
9 listings
20.9% of total
Cancellation Policy Insights for Monterrico
- The prevailing Airbnb cancellation policy trend in Monterrico is Moderate, used by 37.2% of listings.
- There's a relatively balanced mix between guest-friendly (55.8%) and stricter (44.2%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 37.2% market standard in Monterrico.
- Regularly review your cancellation policy against competitors and market demand shifts in Monterrico.
Monterrico STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Monterrico
- The overall average booking lead time for vacation rentals in Monterrico is 31 days.
- Guests book furthest in advance for stays during December (average 39 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (29 days avg.) sees the longest lead times, while Fall (18 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (31 days) as a baseline for your pricing and availability strategy in Monterrico.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 29 days) to capture early planners.
- Monitor your own booking lead times against these Monterrico averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Monterrico (2025)
Amenity Prevalence
Amenity Insights for Monterrico
- Essential amenities in Monterrico that guests expect include: Pool, Free parking on premises, Air conditioning, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like BBQ grill, Outdoor shower, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Monterrico: Pool, Free parking on premises, Air conditioning, Kitchen.
- Prioritize adding missing essentials: Free parking on premises, Air conditioning, Kitchen.
- Consider adding popular differentiators like BBQ grill or Outdoor shower to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Monterrico to stay competitive.
Monterrico Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Monterrico
- The typical guest profile for Airbnb in Monterrico consists of primarily domestic travelers (76%), often arriving from nearby Guatemala City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 76.0% of guests.
- Key international markets include Guatemala (76%) and United States (14.9%).
- Top languages spoken are Spanish (57.5%) followed by English (34.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Guatemala City and Los Angeles.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Monterrico Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Municipio de Jicalapa | 13 | $4,234 | $352.06 | 37% |
| Municipio de Santa Isabel Ishuatán | 17 | $3,408 | $255.86 | 39% |
| Municipio de El Congo | 46 | $3,384 | $289.64 | 41% |
| Agua Escondida | 12 | $3,372 | $252.34 | 36% |
| Municipio de San Luis Talpa | 38 | $3,196 | $254.02 | 42% |
| Cantón Planes de la Laguna | 13 | $3,075 | $268.60 | 36% |
| Santa Catarina Palopó | 48 | $2,793 | $227.37 | 43% |
| Xanadu | 130 | $2,738 | $227.35 | 41% |
| San Jorge La Laguna | 23 | $2,670 | $193.98 | 47% |
| Monzón | 36 | $2,626 | $276.36 | 31% |