Rokka Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Region of Crete, Greece
Is Airbnb profitable in Rokka in 2025? Explore comprehensive Airbnb analytics for Rokka, Region of Crete, Greece to uncover income potential. This 2025 STR market report for Rokka, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 18 active listings.
Whether you're considering an Airbnb investment in Rokka, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Rokka Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Rokka Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Rokka (2025)
Understanding the monthly revenue variations for Airbnb listings in Rokka is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Rokka is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Rokka across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,599+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,295 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,255 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $740, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Rokka
Rokka Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Rokka STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Rokka:
- Best-in-class properties (Top 10%) achieve 67%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Rokka
Average Daily Rate (ADR) Airbnb Trends in Rokka (2025)
Effective short term rental pricing strategy in Rokka involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Rokka typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $478+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $350 or more.
- Typical properties (Median) charge around $119 per night.
- Entry-level properties (Bottom 25%) earn around $75 per night.
Average Daily Rate (ADR) Trend by Month in Rokka
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Airbnb Seasonality Analysis & Trends in Rokka (2025)
Peak Season (August, July, September)
- Revenue averages $4,394 per month
- Occupancy rates average 73.1%
- Daily rates average $234
Shoulder Season
- Revenue averages $2,216 per month
- Occupancy maintains around 36.4%
- Daily rates hold near $202
Low Season (January, February, March)
- Revenue drops to average $193 per month
- Occupancy decreases to average 9.2%
- Daily rates adjust to average $196
Seasonality Insights for Rokka
- The Airbnb seasonality in Rokka shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Rokka's highest earning potential, with monthly revenues capable of climbing to $5,333, occupancy reaching a high of 81.9%, and ADRs peaking at $242.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $105, occupancy could drop to 7.1%, and ADRs may adjust down to $191.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Rokka.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Rokka seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Rokka (2025)
Exploring the top neighborhoods for short-term rentals in Rokka? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Agios Nikolaos | Charming coastal town known for its stunning lake and vibrant marina. A favorite among tourists for its picturesque views and historical significance. | Lake Voulismeni, Ammoudi Beach, Archaeological Museum of Agios Nikolaos, Spinalonga Island, Local tavernas and boutiques |
| Elounda | Upscale seaside village famous for luxury resorts and stunning beaches. Appeals to high-end travelers seeking relaxation and beautiful scenery. | Elounda Beach, Spinalonga Island, Local seafood restaurants, Plaka village, Ancient Olous |
| Rethymno | Historical town known for its well-preserved Renaissance architecture and vibrant nightlife. A great destination for both culture and leisure. | Old Venetian Harbor, Rethymnon Fortress, Historical and Folk Art Museum, Rethymno Beach, Local cafes and shops |
| Chania | Picturesque city with a rich history, stunning Venetian harbor, and great food scene. Perfect for travelers seeking culture and adventure. | Old Venetian Harbor, Chania Archaeological Museum, Samaria Gorge, Local food markets, Botanical Park of Crete |
| Samaria Gorge | Spectacular natural park known for hiking and beautiful landscapes. Attracts adventure seekers and nature lovers. | Samaria Gorge hiking trail, Flora and fauna, Stunning views and photography spots |
| Balos Lagoon | Breathtaking beach known for its turquoise waters and stunning scenery. A top destination for beach lovers and photographers. | Balos Beach, Gramvousa Island, Hiking trails, Scenic views |
| Matala | Famous for its unique caves and hippie history. A bohemian vibe attracts younger travelers looking for a unique experience. | Matala Beach, Caves of Matala, Local bars and music venues, Historical sites |
| Agia Galini | Charming coastal village known for its fishing port and laid-back atmosphere. Great for tourists looking for a quiet getaway. | Agia Galini Beach, Local tavernas, Fishing port, Hiking paths |
Understanding Airbnb License Requirements & STR Laws in Rokka (2025)
Yes, Rokka, Region of Crete, Greece enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Rokka to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 89% licensed listings)
Top Performing Airbnb Properties in Rokka (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Rokkabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Heated Private Seawater Ozone Pool, Jacuzzi,Cinema
Entire Place • 5 bedrooms
Cretan Kera Villa Heated Pool
Entire Place • 4 bedrooms
Calm,privacy, private pool at Trialonialuxuryvilla
Entire Place • 3 bedrooms
Premium Villa with Private Pool byVillaDirectlyCom
Entire Place • 3 bedrooms
Stone-Built Private villa, with Pool and Terraces!
Entire Place • 3 bedrooms
Villa Anastasia Lux with Top WiFi,BBQ&Amazing View
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Rokka (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Rokka based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Manolis | 1 | $80,366 | 54 | 4.98/5.0 |
| HotelPraxis | 1 | $54,687 | 14 | 4.93/5.0 |
| Μαργαριτα | 1 | $41,188 | 44 | 4.93/5.0 |
| Emmanouil | 1 | $32,199 | 63 | 4.90/5.0 |
| Nikos | 1 | $26,452 | 22 | 4.91/5.0 |
| Nektaria | 1 | $25,753 | 21 | 5.00/5.0 |
| Lefteris | 1 | $23,283 | 82 | 5.00/5.0 |
| Nikolaos | 2 | $21,293 | 18 | 5.00/5.0 |
| Manolis | 2 | $17,973 | 37 | 5.00/5.0 |
| Eutixia | 1 | $12,589 | 31 | 4.90/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Rokka.
Dive Deeper: Advanced Rokka STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Rokka. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsRokka Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Rokka
- The Rokka Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Rokka, House properties are the most common (77.8%), reflecting the local real estate landscape.
- Houses represent a significant 77.8% portion, catering likely to families or larger groups.
Rokka Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Rokka
- The dominant room capacity in Rokka is 1 bedroom listings, making up 38.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 66.7% of the active Airbnb listings in Rokka, indicating a high concentration in these sizes.
- A significant 39.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Rokka.
Rokka Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Rokka
- The most common guest capacity trend in Rokka vacation rentals is listings accommodating 6 guests (33.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the Rokka STR market, accounting for 50.0% of listings.
- 55.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Rokka.
- On average, properties in Rokka are equipped to host 5.2 guests.
Rokka Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Rokka
- The most common availability pattern in Rokka falls within the 181-270 days range, representing 66.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Rokka (66.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Rokka Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
2 Nights
1 listings
5.6% of total
3 Nights
4 listings
22.2% of total
4-6 Nights
9 listings
50% of total
7-29 Nights
2 listings
11.1% of total
30+ Nights
2 listings
11.1% of total
Key Insights
- The most prevalent minimum stay requirement in Rokka is 4-6 Nights, adopted by 50% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (5.6%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (11.1%) caters to monthly stays (30+ nights) in Rokka, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 4-6 Nights minimum stay, as 50% of Rokka hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 11.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Rokka.
Rokka Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
6.3% of total
Flexible
3 listings
18.8% of total
Firm
3 listings
18.8% of total
Strict
9 listings
56.3% of total
Cancellation Policy Insights for Rokka
- The prevailing Airbnb cancellation policy trend in Rokka is Strict, used by 56.3% of listings.
- A majority (75.1%) of hosts in Rokka utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 56.3% market standard in Rokka.
- With 56.3% using Strict terms, this is a viable option in Rokka, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Rokka.
Rokka STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Rokka
- The overall average booking lead time for vacation rentals in Rokka is 59 days.
- Guests book furthest in advance for stays during June (average 93 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (84 days avg.) sees the longest lead times, while Winter (15 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (59 days) as a baseline for your pricing and availability strategy in Rokka.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 93 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 84 days) to capture early planners.
- Monitor your own booking lead times against these Rokka averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Rokka (2025)
Amenity Prevalence
Amenity Insights for Rokka
- Essential amenities in Rokka that guests expect include: Wifi, TV, Air conditioning, Kitchen, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Cooking basics, Iron, Refrigerator are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Rokka: Wifi, TV, Air conditioning, Kitchen, Free parking on premises.
- Consider adding popular differentiators like Cooking basics or Iron to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Rokka to stay competitive.
Rokka Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Rokka
- The typical guest profile for Airbnb in Rokka consists of predominantly international visitors (97%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 3.5% of guests.
- Key international markets include Germany (18.6%) and United Kingdom (18.6%).
- Top languages spoken are English (41.6%) followed by German (12.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Rokka Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Violi Charaki | 19 | $5,791 | $482.29 | 55% |
| Pithari | 15 | $4,537 | $474.39 | 56% |
| Skaleta | 58 | $4,451 | $534.99 | 49% |
| Perama | 26 | $4,345 | $362.17 | 55% |
| Municipality of Milopotamos | 15 | $4,071 | $320.48 | 63% |
| Viranepiskopi | 11 | $3,761 | $340.98 | 56% |
| Amnatos | 10 | $3,479 | $655.59 | 46% |
| Skines | 10 | $3,314 | $357.17 | 49% |
| Xiro Chorio | 17 | $3,286 | $370.73 | 45% |
| Nea Magnisia | 19 | $3,248 | $307.48 | 55% |