Bakuriani Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Samtskhe-Javakheti, Georgia
Is Airbnb profitable in Bakuriani in 2025? Explore comprehensive Airbnb analytics for Bakuriani, Samtskhe-Javakheti, Georgia to uncover income potential. This 2025 STR market report for Bakuriani, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 398 active listings.
Whether you're considering an Airbnb investment in Bakuriani, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bakuriani Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Bakuriani Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Bakuriani (2025)
Understanding the monthly revenue variations for Airbnb listings in Bakuriani is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bakuriani is typically January, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bakuriani across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,369+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $757 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $355 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $162, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Bakuriani
Bakuriani Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Bakuriani STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bakuriani:
- Best-in-class properties (Top 10%) achieve 52%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 33% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 19%.
- Entry-level properties (Bottom 25%) average 9% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Bakuriani
Average Daily Rate (ADR) Airbnb Trends in Bakuriani (2025)
Effective short term rental pricing strategy in Bakuriani involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bakuriani typically peaks in January and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $153+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $91 or more.
- Typical properties (Median) charge around $55 per night.
- Entry-level properties (Bottom 25%) earn around $41 per night.
Average Daily Rate (ADR) Trend by Month in Bakuriani
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Airbnb Seasonality Analysis & Trends in Bakuriani (2025)
Peak Season (January, February, August)
- Revenue averages $842 per month
- Occupancy rates average 33.5%
- Daily rates average $87
Shoulder Season
- Revenue averages $587 per month
- Occupancy maintains around 22.3%
- Daily rates hold near $78
Low Season (September, November, December)
- Revenue drops to average $441 per month
- Occupancy decreases to average 19.3%
- Daily rates adjust to average $79
Seasonality Insights for Bakuriani
- The Airbnb seasonality in Bakuriani shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Bakuriani's highest earning potential, with monthly revenues capable of climbing to $916, occupancy reaching a high of 36.0%, and ADRs peaking at $94.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $430, occupancy could drop to 15.0%, and ADRs may adjust down to $76.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bakuriani.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Bakuriani seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Bakuriani (2025)
Exploring the top neighborhoods for short-term rentals in Bakuriani? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Bakuriani Central Park | A charming area known for its beautiful park and proximity to ski slopes. Ideal for family vacations, it attracts tourists looking for outdoor activities and winter sports. | Bakuriani Central Park, Kopitnari Ski Resort, Bakuriani Ski School, Kids Park Bakuriani, Bakuriani Church |
| Didveli | A popular area among ski enthusiasts with close access to Didveli Ski Resort. Attracts visitors seeking ski-related accommodations and entertainment. | Didveli Ski Resort, Kokhta-Mitarbi Ski Resort, Bakuriani Railway Station, Mountain Tours, Didveli Lift |
| Mtkvari Valley | Known for its breathtaking views and tranquility, this area appeals to nature lovers and those looking to escape the hustle and bustle of city life. | Mtkvari River, Natural Springs, Hiking Trails, Bakuriani Nature Reserve, Local Farms |
| Tskhvarichamia | A peaceful residential area popular with families and long-term renters seeking a quiet environment with local amenities. | Tskhvarichamia Park, Local Markets, Bakuriani Cultural Center, Scenic Views, Community Events |
| Kokhta | A quiet area that features beautiful landscapes, ideal for those looking to enjoy a serene vacation away from the crowds, yet close enough to ski slopes. | Kokhta-Mitarbi Ski Resort, Scenic Hiking Trails, Kokhta Nature Trails, Local Vineyards, Bakuriani Biodiversity |
| Old Bakuriani | Rich in history, this area retains the charm of traditional wooden houses and offers a glimpse of local life, attracting cultural enthusiasts. | Old Bakuriani Architecture, Bakuriani Museum, Cultural Events, Local Craft Shops, Bakuriani Festival |
| Agmashenebeli Street | Bustling with cafes and shops, this street immerses guests in local culture and is perfect for those seeking convenience and variety during their stay. | Local Cafes, Shopping Options, Markets, Cultural Performances, Bakuriani Theatre |
| Ski Avalan | Known for its traditional wooden lodges and close-knit community, this area is ideal for travelers looking for a cozy, authentic experience near ski activities. | Ski Avalan Lodge, Local Dining, Community Markets, Traditional Festivals, Outdoor Adventures |
Understanding Airbnb License Requirements & STR Laws in Bakuriani (2025)
While Bakuriani, Samtskhe-Javakheti, Georgia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bakuriani to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Bakuriani (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Bakurianibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Bakuriani Peak
Entire Place • 6 bedrooms
TwinSide Chalet Bakuriani
Entire Place • 4 bedrooms
Mountain Residence for big families and friends
Entire Place • 4 bedrooms
Ski Dreams Cottage in Bakuriani *4 Bedroom
Entire Place • 4 bedrooms
Villa Bayern in Bakuriani
Entire Place • 5 bedrooms
Bakuriani fun getaway!
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Bakuriani (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Bakuriani based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sandro | 1 | $50,058 | 19 | 5.00/5.0 |
| Host #267321061 | 1 | $35,899 | 0 | 0.00/5.0 |
| Loina | 20 | $33,418 | 71 | 2.12/5.0 |
| Irakli | 1 | $29,482 | 52 | 4.96/5.0 |
| Levan | 1 | $25,307 | 7 | 4.86/5.0 |
| Host #495480300 | 4 | $24,961 | 0 | 0.00/5.0 |
| Nikoloz | 1 | $24,172 | 14 | 4.86/5.0 |
| Tinatini | 3 | $17,086 | 18 | 3.15/5.0 |
| Eliso | 1 | $15,716 | 4 | 5.00/5.0 |
| Paata | 1 | $15,246 | 27 | 4.78/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bakuriani.
Dive Deeper: Advanced Bakuriani STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bakuriani. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBakuriani Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Bakuriani
- The Bakuriani Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.5% of the 398 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Bakuriani, Apartment/Condo properties are the most common (73.1%), reflecting the local real estate landscape.
- Houses represent a significant 22.1% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, outdoor/unique (combined 4.8%) offer potential for unique stay experiences.
Bakuriani Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Bakuriani
- The dominant room capacity in Bakuriani is 1 bedroom listings, making up 61.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 83.2% of the active Airbnb listings in Bakuriani, indicating a high concentration in these sizes.
- With over half the market (61.3%) consisting of studios or 1-bedroom units, Bakuriani is particularly well-suited for individuals or couples.
Bakuriani Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Bakuriani
- The most common guest capacity trend in Bakuriani vacation rentals is listings accommodating 4 guests (33.9%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 3 guests dominate the Bakuriani STR market, accounting for 49.7% of listings.
- 30.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bakuriani.
- On average, properties in Bakuriani are equipped to host 4.7 guests.
Bakuriani Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Bakuriani
- The most common availability pattern in Bakuriani falls within the 271-366 days range, representing 93% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 99.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Bakuriani (66.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 1.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Bakuriani Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
145 listings
38.1% of total
2 Nights
115 listings
30.2% of total
3 Nights
64 listings
16.8% of total
4-6 Nights
23 listings
6% of total
7-29 Nights
4 listings
1% of total
30+ Nights
30 listings
7.9% of total
Key Insights
- The most prevalent minimum stay requirement in Bakuriani is 1 Night, adopted by 38.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (68.3%) of the Bakuriani Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 38.1% of Bakuriani hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 7.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bakuriani.
Bakuriani Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
94 listings
48% of total
Moderate
60 listings
30.6% of total
Firm
15 listings
7.7% of total
Strict
27 listings
13.8% of total
Cancellation Policy Insights for Bakuriani
- The prevailing Airbnb cancellation policy trend in Bakuriani is Flexible, used by 48% of listings.
- The market strongly favors guest-friendly terms, with 78.6% of listings offering Flexible or Moderate policies. This suggests guests in Bakuriani may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 48% market standard in Bakuriani.
- Using a Strict policy might deter some guests, as only 13.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Bakuriani.
Bakuriani STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Bakuriani
- The overall average booking lead time for vacation rentals in Bakuriani is 28 days.
- Guests book furthest in advance for stays during October (average 44 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (33 days avg.) sees the longest lead times, while Summer (18 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (28 days) as a baseline for your pricing and availability strategy in Bakuriani.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 44 days out to capitalize on advance planning.
- During June, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 33 days) to capture early planners.
- Monitor your own booking lead times against these Bakuriani averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Bakuriani (2025)
Amenity Prevalence
Amenity Insights for Bakuriani
- Essential amenities in Bakuriani that guests expect include: Wifi, TV, Heating, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Washer, Free parking on premises, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Bakuriani: Wifi, TV, Heating, Kitchen.
- Prioritize adding missing essentials: Wifi, TV, Heating, Kitchen.
- Consider adding popular differentiators like Washer or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Bakuriani to stay competitive.
Bakuriani Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Bakuriani
- The typical guest profile for Airbnb in Bakuriani consists of a mix of domestic (41%) and international guests, with top international origins including Saudi Arabia, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Russian.
- Domestic travelers account for 41.4% of guests.
- Key international markets include Georgia (41.4%) and Saudi Arabia (15.2%).
- Top languages spoken are English (41.8%) followed by Russian (23%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Bakuriani Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.