Zugdidi Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Samegrelo-Upper Svaneti, Georgia
Is Airbnb profitable in Zugdidi in 2025? Explore comprehensive Airbnb analytics for Zugdidi, Samegrelo-Upper Svaneti, Georgia to uncover income potential. This 2025 STR market report for Zugdidi, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 19 active listings.
Whether you're considering an Airbnb investment in Zugdidi, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Zugdidi Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Zugdidi Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Zugdidi (2025)
Understanding the monthly revenue variations for Airbnb listings in Zugdidi is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Zugdidi is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Zugdidi across different performance tiers:
- Best-in-class properties (Top 10%) achieve $349+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $214 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $125 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $67, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Zugdidi
Zugdidi Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Zugdidi STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Zugdidi:
- Best-in-class properties (Top 10%) achieve 36%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 22% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 15%.
- Entry-level properties (Bottom 25%) average 8% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Zugdidi
Average Daily Rate (ADR) Airbnb Trends in Zugdidi (2025)
Effective short term rental pricing strategy in Zugdidi involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Zugdidi typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $49+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $34 or more.
- Typical properties (Median) charge around $23 per night.
- Entry-level properties (Bottom 25%) earn around $15 per night.
Average Daily Rate (ADR) Trend by Month in Zugdidi
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Airbnb Seasonality Analysis & Trends in Zugdidi (2025)
Peak Season (July, April, May)
- Revenue averages $257 per month
- Occupancy rates average 22.5%
- Daily rates average $27
Shoulder Season
- Revenue averages $169 per month
- Occupancy maintains around 20.0%
- Daily rates hold near $26
Low Season (January, November, December)
- Revenue drops to average $65 per month
- Occupancy decreases to average 9.0%
- Daily rates adjust to average $25
Seasonality Insights for Zugdidi
- The Airbnb seasonality in Zugdidi shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Zugdidi's highest earning potential, with monthly revenues capable of climbing to $264, occupancy reaching a high of 30.9%, and ADRs peaking at $28.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $37, occupancy could drop to 5.0%, and ADRs may adjust down to $25.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Zugdidi.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Zugdidi seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Zugdidi (2025)
Exploring the top neighborhoods for short-term rentals in Zugdidi? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Zugdidi City Center | The hub of Zugdidi, featuring historical landmarks and vibrant local culture. This area is ideal for tourists wanting to explore the city and its attractions, with easy access to shops and restaurants. | Dadiani Palaces Historical and Architectural Museum, Zugdidi Market, Zugdidi City Park, Local cafes and restaurants, Nearby attractions in Samegrelo |
| Dadiani Park Area | A picturesque park adjacent to the Dadiani Palace, great for families and nature lovers. Offers a serene environment within walking distance to the city's historical sites. | Dadiani Park, Dadiani Palace, Walking paths, Children's play areas, Picnicking spots |
| Mestia | A popular mountain town known for ski resorts and hiking trails, attracting tourists year-round. Ideal for Airbnb hosts looking for adventure tourism guests. | Svaneti Museum, Ushguli village, Lalkhori Glacier, Hiking trails, Ski resorts |
| Kolkheti National Park | Natural beauty and biodiversity are the main draws here. Hosts can attract nature enthusiasts and bird watchers. | Birdwatching, Hiking trails, Nature photography spots, Canoeing, Ecotourism opportunities |
| Senaki | A small town with unique local heritage and close to major routes leading to Zugdidi and other attractions. Great for visitors seeking authenticity away from the tourist crowds. | Senaki Cathedral, Local markets, Cultural events, Traditional cuisine |
| Pakhulani | A historical village that is part of the local culture and lifestyle. Promotes authentic experiences among tourists. | Traditional Georgian architecture, Cultural experiences, Local crafts, Countryside views |
| Martvili Canyon | A natural wonder that offers stunning views and adventure sports opportunities, drawing both local and international tourists. | Canyoning, Boat tours, Hiking, Photography spots |
| Zugdidi Outskirts | Scenic rural areas surrounding Zugdidi, perfect for those looking to escape the city and experience the Georgian countryside. | Beautiful landscapes, Local culture, Wine tasting, Agritourism experiences |
Understanding Airbnb License Requirements & STR Laws in Zugdidi (2025)
While Zugdidi, Samegrelo-Upper Svaneti, Georgia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Zugdidi to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Zugdidi (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Zugdidibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Gardenvilla -Martin Zugdidi
Entire Place • 1 bedroom
White Hotel Zugdidi Deluxe room
Private Room • 1 bedroom
White Hotel Zugdidi Standard room
Private Room • 1 bedroom
White Hotel Zugdidi Double room
Private Room • 1 bedroom
East or West, home is the best!
Private Room • 2 bedrooms
A cozy house and garden with a variety of plants
Private Room • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Zugdidi (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Zugdidi based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Maia | 5 | $8,080 | 70 | 3.80/5.0 |
| Martin | 1 | $3,735 | 5 | 4.60/5.0 |
| Ramazi | 1 | $1,570 | 16 | 5.00/5.0 |
| Khatuna | 4 | $1,394 | 52 | 4.83/5.0 |
| Rezo | 1 | $1,046 | 35 | 4.83/5.0 |
| Host #211994815 | 1 | $786 | 1 | 0.00/5.0 |
| Host #413844578 | 1 | $583 | 1 | 0.00/5.0 |
| Wine Garage | 1 | $341 | 4 | 4.75/5.0 |
| Maya | 1 | $309 | 4 | 4.75/5.0 |
| Remidi | 1 | $262 | 5 | 4.20/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Zugdidi.
Dive Deeper: Advanced Zugdidi STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Zugdidi. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsZugdidi Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Zugdidi
- The Zugdidi Airbnb market composition is heavily skewed towards Private Room listings, which make up 63.2% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Zugdidi, House properties are the most common (78.9%), reflecting the local real estate landscape.
- Houses represent a significant 78.9% portion, catering likely to families or larger groups.
- The presence of 5.3% Hotel/Boutique listings indicates integration with traditional hospitality.
Zugdidi Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Zugdidi
- The dominant room capacity in Zugdidi is 1 bedroom listings, making up 42.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 57.9% of the active Airbnb listings in Zugdidi, indicating a high concentration in these sizes.
- A significant 31.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Zugdidi.
Zugdidi Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Zugdidi
- The most common guest capacity trend in Zugdidi vacation rentals is listings accommodating 2 guests (26.3%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 3 guests dominate the Zugdidi STR market, accounting for 36.8% of listings.
- 10.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Zugdidi.
- On average, properties in Zugdidi are equipped to host 2.4 guests.
Zugdidi Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Zugdidi
- The most common availability pattern in Zugdidi falls within the 271-366 days range, representing 84.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Zugdidi (52.6%), reflecting common guest stay durations or potential owner blocking patterns.
Zugdidi Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
16 listings
94.1% of total
2 Nights
1 listings
5.9% of total
Key Insights
- The most prevalent minimum stay requirement in Zugdidi is 1 Night, adopted by 94.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (100.0%) of the Zugdidi Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 94.1% of Zugdidi hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Zugdidi.
Zugdidi Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
17 listings
94.4% of total
Moderate
1 listings
5.6% of total
Cancellation Policy Insights for Zugdidi
- The prevailing Airbnb cancellation policy trend in Zugdidi is Flexible, used by 94.4% of listings.
- The market strongly favors guest-friendly terms, with 100.0% of listings offering Flexible or Moderate policies. This suggests guests in Zugdidi may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 94.4% market standard in Zugdidi.
- Given the high prevalence of Flexible policies (94.4%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Zugdidi.
Zugdidi STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Zugdidi
- The overall average booking lead time for vacation rentals in Zugdidi is 22 days.
- Guests book furthest in advance for stays during October (average 48 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in May (average 6 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (30 days avg.) sees the longest lead times, while Spring (12 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (22 days) as a baseline for your pricing and availability strategy in Zugdidi.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 48 days out to capitalize on advance planning.
- During May, focus on last-minute booking availability and promotions, as guests book with very short notice (6 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 30 days) to capture early planners.
- Monitor your own booking lead times against these Zugdidi averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Zugdidi (2025)
Amenity Prevalence
Amenity Insights for Zugdidi
- Essential amenities in Zugdidi that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Heating, Free parking on premises, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Zugdidi: Wifi.
- Consider adding popular differentiators like Heating or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Zugdidi to stay competitive.
Zugdidi Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Zugdidi
- The typical guest profile for Airbnb in Zugdidi consists of predominantly international visitors (86%), with top international origins including Georgia, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Russian.
- Domestic travelers account for 13.7% of guests.
- Key international markets include Germany (17.6%) and Georgia (13.7%).
- Top languages spoken are English (37.6%) followed by Russian (10.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Georgia.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Zugdidi Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Çayeli | 21 | $880 | $113.42 | 34% |
| Shekvetili | 77 | $835 | $148.70 | 39% |
| Banoja | 15 | $817 | $104.64 | 35% |
| Pazar | 41 | $765 | $114.27 | 36% |
| Çamlıhemşin | 152 | $709 | $157.35 | 26% |
| Ardeşen | 99 | $637 | $129.54 | 26% |
| Tsikhisdziri | 18 | $635 | $76.20 | 33% |
| Buknari | 12 | $460 | $119.41 | 24% |
| Grigoleti | 31 | $452 | $161.33 | 34% |
| Chakvi | 139 | $439 | $100.82 | 35% |