Stepantsminda Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Mtskheta-Mtianeti, Georgia
Is Airbnb profitable in Stepantsminda in 2025? Explore comprehensive Airbnb analytics for Stepantsminda, Mtskheta-Mtianeti, Georgia to uncover income potential. This 2025 STR market report for Stepantsminda, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 203 active listings.
Whether you're considering an Airbnb investment in Stepantsminda, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Stepantsminda Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Stepantsminda Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Stepantsminda (2025)
Understanding the monthly revenue variations for Airbnb listings in Stepantsminda is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Stepantsminda is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Stepantsminda across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,440+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,426 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $645 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $191, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Stepantsminda
Stepantsminda Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Stepantsminda STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Stepantsminda:
- Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 25%.
- Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Stepantsminda
Average Daily Rate (ADR) Airbnb Trends in Stepantsminda (2025)
Effective short term rental pricing strategy in Stepantsminda involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Stepantsminda typically peaks in January and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $119+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $81 or more.
- Typical properties (Median) charge around $53 per night.
- Entry-level properties (Bottom 25%) earn around $32 per night.
Average Daily Rate (ADR) Trend by Month in Stepantsminda
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Airbnb Seasonality Analysis & Trends in Stepantsminda (2025)
Peak Season (May, April, June)
- Revenue averages $1,510 per month
- Occupancy rates average 31.5%
- Daily rates average $65
Shoulder Season
- Revenue averages $865 per month
- Occupancy maintains around 33.0%
- Daily rates hold near $68
Low Season (February, March, November)
- Revenue drops to average $684 per month
- Occupancy decreases to average 26.3%
- Daily rates adjust to average $66
Seasonality Insights for Stepantsminda
- The Airbnb seasonality in Stepantsminda shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Stepantsminda's highest earning potential, with monthly revenues capable of climbing to $1,608, occupancy reaching a high of 41.9%, and ADRs peaking at $72.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $642, occupancy could drop to 24.2%, and ADRs may adjust down to $64.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Stepantsminda.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Stepantsminda seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Stepantsminda (2025)
Exploring the top neighborhoods for short-term rentals in Stepantsminda? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Kazbegi | Stunning mountain views and a gateway to the Kazbegi National Park. Popular among adventure travelers and nature lovers, offering hiking, skiing, and unique landscapes. | Kazbek Mountain, Gergeti Trinity Church, Kurova Glacier, Truso Valley, Sno Valley, Mount Kazbek |
Stepantsminda Village | Charming village with authentic Georgian culture and hospitality. Attracts tourists interested in local traditions and community experiences. | Gergeti Trinity Church, Local markets, Mountain hiking trails, Georgian cuisine restaurants, Cultural festivals |
Chkhunderi | Close proximity to natural landmarks, ideal for those seeking tranquility and nature-based activities. Perfect for eco-tourism. | Chaukhi Massif, Nature trails, Scenic picnic spots, local shepherds, waterfalls |
Kobi | Ascend to the mountains with easy access to skiing and winter activities, making it a favorite for winter sports enthusiasts. | Kobi Ski Resort, Cable car rides, Winter sports activities, Mountain lodges, Scenic views |
Theh | A lesser-known area that offers solitude and breathtaking landscapes, ideal for retreat and relaxation. | Theh waterfalls, Hiking trails, Lodges with mountain views, Stargazing spots, Natural springs |
Dariali Gorge | An awe-inspiring gorge that attracts tourists for its stunning scenery and historical significance. | Dariali Fortress, Stunning canyon views, Hiking routes, Ancient historical sites, Photography spots |
Mkinvartsveri | Unique hilltop location with panoramic views, perfect for travelers looking for peace and beauty. | Mkinvartsveri Church, Mountain hiking, Birdwatching, Local cuisine |
Kobi Valley | An excellent spot for those seeking a mix of adventure and relaxation, with access to exhilarating outdoor activities. | Kobi waterfall, Nature hikes, Scenic landscapes, Wildlife watching |
Understanding Airbnb License Requirements & STR Laws in Stepantsminda (2025)
While Stepantsminda, Mtskheta-Mtianeti, Georgia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Stepantsminda to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 0% licensed listings)
Top Performing Airbnb Properties in Stepantsminda (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Stepantsmindabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

mood villa kazbegi .3 bedrooms
Entire Place • 3 bedrooms

Hillside kazbegi lux
Entire Place • 2 bedrooms

Pyramid Kazbegi
Private Room • 3 bedrooms

Entire floor of Guest house in the center of town
Entire Place • 3 bedrooms

Kazbegi Hills | 2 Bedroom cottage in Kazbegi
Entire Place • 2 bedrooms

Voyager 2
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Stepantsminda (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Stepantsminda based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Giorgi | 6 | $133,949 | 80 | 4.16/5.0 |
Davit | 6 | $94,116 | 184 | 4.70/5.0 |
Irma | 8 | $92,074 | 170 | 4.96/5.0 |
Maiko | 2 | $72,384 | 108 | 4.93/5.0 |
Giorgi | 3 | $72,283 | 232 | 4.98/5.0 |
Natalia | 3 | $71,350 | 84 | 5.00/5.0 |
Tamuna | 2 | $60,520 | 34 | 4.98/5.0 |
Giorgi | 10 | $51,037 | 32 | 2.99/5.0 |
Ekaterine | 2 | $44,830 | 310 | 4.71/5.0 |
George | 2 | $44,584 | 161 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Stepantsminda.
Dive Deeper: Advanced Stepantsminda STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Stepantsminda. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsStepantsminda Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Stepantsminda
- The Stepantsminda Airbnb market composition is heavily skewed towards Private Room listings, which make up 50.2% of the 203 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Stepantsminda, House properties are the most common (33%), reflecting the local real estate landscape.
- Houses represent a significant 33% portion, catering likely to families or larger groups.
- The presence of 28.1% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, unique stays (combined 4.0%) offer potential for unique stay experiences.
Stepantsminda Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Stepantsminda
- The dominant room capacity in Stepantsminda is 1 bedroom listings, making up 63.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 75.8% of the active Airbnb listings in Stepantsminda, indicating a high concentration in these sizes.
- With over half the market (63.5%) consisting of studios or 1-bedroom units, Stepantsminda is particularly well-suited for individuals or couples.
Stepantsminda Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Stepantsminda
- The most common guest capacity trend in Stepantsminda vacation rentals is listings accommodating 2 guests (25.1%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Stepantsminda STR market, accounting for 49.7% of listings.
- 18.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Stepantsminda.
- On average, properties in Stepantsminda are equipped to host 3.4 guests.
Stepantsminda Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Stepantsminda
- The most common availability pattern in Stepantsminda falls within the 271-366 days range, representing 65.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 86.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Stepantsminda (36.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 13.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Stepantsminda Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
196 listings
98.5% of total
2 Nights
3 listings
1.5% of total
Key Insights
- The most prevalent minimum stay requirement in Stepantsminda is 1 Night, adopted by 98.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (100.0%) of the Stepantsminda Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 98.5% of Stepantsminda hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Stepantsminda.
Stepantsminda Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
107 listings
67.3% of total
Moderate
31 listings
19.5% of total
Firm
2 listings
1.3% of total
Strict
19 listings
11.9% of total
Cancellation Policy Insights for Stepantsminda
- The prevailing Airbnb cancellation policy trend in Stepantsminda is Flexible, used by 67.3% of listings.
- The market strongly favors guest-friendly terms, with 86.8% of listings offering Flexible or Moderate policies. This suggests guests in Stepantsminda may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 67.3% market standard in Stepantsminda.
- Given the high prevalence of Flexible policies (67.3%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 11.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Stepantsminda.
Stepantsminda STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Stepantsminda
- The overall average booking lead time for vacation rentals in Stepantsminda is 25 days.
- Guests book furthest in advance for stays during April (average 46 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 21 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (34 days avg.) sees the longest lead times, while Winter (26 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (25 days) as a baseline for your pricing and availability strategy in Stepantsminda.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 46 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 34 days) to capture early planners.
- Monitor your own booking lead times against these Stepantsminda averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Stepantsminda (2025)
Amenity Prevalence
Amenity Insights for Stepantsminda
- Essential amenities in Stepantsminda that guests expect include: Wifi, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Essentials, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Stepantsminda: Wifi, Free parking on premises.
- Prioritize adding missing essentials: Wifi, Free parking on premises.
- Consider adding popular differentiators like Heating or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Stepantsminda to stay competitive.
Stepantsminda Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Stepantsminda
- The typical guest profile for Airbnb in Stepantsminda consists of predominantly international visitors (90%), with top international origins including Georgia, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Russian.
- Domestic travelers account for 9.8% of guests.
- Key international markets include Germany (13.1%) and Georgia (9.8%).
- Top languages spoken are English (41%) followed by Russian (11.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Georgia.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Stepantsminda Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.