Gori Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Inner Kartli, Georgia

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Gori in 2025? Explore comprehensive Airbnb analytics for Gori, Inner Kartli, Georgia to uncover income potential. This 2025 STR market report for Gori, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 20 active listings.

Whether you're considering an Airbnb investment in Gori, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Gori Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Gori Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$33
The average rental revenue earned for an occupied room per day in Gori.
Occupancy Rate(?)
19.3%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$1,540
Typical annual income for an Airbnb listing in Gori. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-6.8%
Slight decrease (-6.8%) vs. last year.
Peak Revenue Month(?)
April
The month with the highest average earnings, indicating peak season in Gori.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Gori.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
20
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Gori (2025)

Understanding the monthly revenue variations for Airbnb listings in Gori is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Gori is typically April, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Gori across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $478+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $302 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $141 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $68, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Gori

Gori Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Gori STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Gori:

  • Best-in-class properties (Top 10%) achieve 42%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 30% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 14%.
  • Entry-level properties (Bottom 25%) average 7% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Gori

Average Daily Rate (ADR) Airbnb Trends in Gori (2025)

Effective short term rental pricing strategy in Gori involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Gori typically peaks in May and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $67+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $47 or more.
  • Typical properties (Median) charge around $31 per night.
  • Entry-level properties (Bottom 25%) earn around $17 per night.

Average Daily Rate (ADR) Trend by Month in Gori

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Airbnb Seasonality Analysis & Trends in Gori (2025)

Peak Season (April, May, September)
  • Revenue averages $340 per month
  • Occupancy rates average 24.4%
  • Daily rates average $42
Shoulder Season
  • Revenue averages $203 per month
  • Occupancy maintains around 20.6%
  • Daily rates hold near $37
Low Season (June, November, December)
  • Revenue drops to average $107 per month
  • Occupancy decreases to average 12.7%
  • Daily rates adjust to average $31

Seasonality Insights for Gori

  • The Airbnb seasonality in Gori shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Gori's highest earning potential, with monthly revenues capable of climbing to $418, occupancy reaching a high of 27.1%, and ADRs peaking at $47.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $93, occupancy could drop to 10.0%, and ADRs may adjust down to $31.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Gori.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Gori seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Gori (2025)

Exploring the top neighborhoods for short-term rentals in Gori? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Gori City Center
The historical heart of Gori, known for its accessibility and vibrant local culture. Close to major attractions, ideal for short-term visitors exploring the region.
Gori Fortress, Joseph Stalin Museum, Tskhinvali Monastery, Gori Historical Museum, Local cafes and restaurants
Uplistsikhe
An ancient rock-hewn town that draws visitors interested in history and archaeology. A unique location that offers guests a glimpse into Georgia's past.
Uplistsikhe Cave Town, Caves and archaeological sites, Scenic views of the Mtkvari River, Local natural landscapes
Khashuri
A charming town that serves as a transport hub, making it easy for guests to explore various parts of Georgia. Family-friendly and welcoming to tourists.
Historic Khashuri Railway Station, Church of St. George, Local markets and shops, Nearby hiking trails
Mtskheta
One of the oldest cities in Georgia, a UNESCO World Heritage site with rich history and beautiful architecture. Perfect for guests interested in culture and history.
Svetitskhoveli Cathedral, Jvari Monastery, Mtskheta Archaeological Site, Local Georgian cuisine restaurants
Surami
Known for its thermal springs and natural beauty, Surami attracts visitors looking for relaxation and wellness experiences. A great retreat destination.
Surami Fortress, Thermal springs and spa centers, Hiking in surrounding hills, Local nature reserves
Gori National Park
A natural park offering a variety of outdoor activities such as hiking and bird watching. Attracts nature enthusiasts and adventure seekers.
Beautiful hiking trails, Wildlife spotting, Picnic areas, Campsite options
Gori University Area
An area popular among students and young professionals, ideal for hosting short-term rentals to accommodate the influx of visitors related to the university.
Gori State Teaching University, Cafes and student hangouts, Cultural events and programs
Kareli
A smaller town that offers a peaceful retreat and is close to nature. Attracts guests looking for a quiet and scenic getaway.
Kareli Nature Reserve, Local markets, Scenic countryside views

Understanding Airbnb License Requirements & STR Laws in Gori (2025)

With 10% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Gori. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Gori to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 10% licensed listings)

Top Performing Airbnb Properties in Gori (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Goribased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

best location with the bestviews

best location with the bestviews

Entire Place • 2 bedrooms

$5,797
Revenue
26.8%
Occupancy
$63.35
Daily Rate
Amazing 1-bedroom apt in city centre

Amazing 1-bedroom apt in city centre

Entire Place • 1 bedroom

$4,327
Revenue
31.6%
Occupancy
$40.27
Daily Rate
Gori Palace

Gori Palace

Entire Place • 1 bedroom

$4,225
Revenue
25.8%
Occupancy
$39.78
Daily Rate
2 bedroom apt. in Gori, near to Stalin Museum

2 bedroom apt. in Gori, near to Stalin Museum

Entire Place • 2 bedrooms

$3,011
Revenue
32.0%
Occupancy
$31.12
Daily Rate
Happy days In Gori!

Happy days In Gori!

Entire Place • 3 bedrooms

$2,256
Revenue
17.7%
Occupancy
$55.85
Daily Rate
GoriLovesYou

GoriLovesYou

Entire Place • 3 bedrooms

$1,845
Revenue
16.1%
Occupancy
$48.14
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Gori (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Gori based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Zakro2$10,022514.84/5.0
Ia3$5,613164.64/5.0
Tina1$4,327745.00/5.0
Anna4$4,137604.86/5.0
Mariana1$3,011994.97/5.0
Avtandil2$1,398255.00/5.0
Tamuna2$652544.76/5.0
Ხათუნა1$612274.96/5.0
Svetlana1$559314.45/5.0
Gori Apartment2$36745.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Gori.

Dive Deeper: Advanced Gori STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Gori. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Gori Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Gori

  • The Gori Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 50% of the 20 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 50% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Gori, House properties are the most common (65%), reflecting the local real estate landscape.
  • Houses represent a significant 65% portion, catering likely to families or larger groups.
  • The presence of 15% Hotel/Boutique listings indicates integration with traditional hospitality.

Gori Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Gori

  • The dominant room capacity in Gori is 1 bedroom listings, making up 30% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 60.0% of the active Airbnb listings in Gori, indicating a high concentration in these sizes.
  • A significant 30.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Gori.

Gori Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Gori

  • The most common guest capacity trend in Gori vacation rentals is listings accommodating 6 guests (25%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 4 guests dominate the Gori STR market, accounting for 45.0% of listings.
  • 25.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Gori.
  • On average, properties in Gori are equipped to host 3.0 guests.

Gori Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Gori

  • The most common availability pattern in Gori falls within the 271-366 days range, representing 85% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Gori (45%), reflecting common guest stay durations or potential owner blocking patterns.

Gori Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (100%)

1 Night

20 listings

100% of total

Key Insights

  • The most prevalent minimum stay requirement in Gori is 1 Night, adopted by 100% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (100.0%) of the Gori Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 100% of Gori hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Gori.

Gori Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (84.2%)

Flexible

16 listings

84.2% of total

Moderate (10.5%)

Moderate

2 listings

10.5% of total

Firm (5.3%)

Firm

1 listings

5.3% of total

Cancellation Policy Insights for Gori

  • The prevailing Airbnb cancellation policy trend in Gori is Flexible, used by 84.2% of listings.
  • The market strongly favors guest-friendly terms, with 94.7% of listings offering Flexible or Moderate policies. This suggests guests in Gori may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 84.2% market standard in Gori.
  • Given the high prevalence of Flexible policies (84.2%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Regularly review your cancellation policy against competitors and market demand shifts in Gori.

Gori STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Gori

  • The overall average booking lead time for vacation rentals in Gori is 25 days.
  • Guests book furthest in advance for stays during September (average 75 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 2 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (50 days avg.) sees the longest lead times, while Spring (21 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (25 days) as a baseline for your pricing and availability strategy in Gori.
  • For September stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 75 days out to capitalize on advance planning.
  • During November, focus on last-minute booking availability and promotions, as guests book with very short notice (2 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 50 days) to capture early planners.
  • Monitor your own booking lead times against these Gori averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Gori (2025)

Amenity Prevalence

Amenity Insights for Gori

  • Essential amenities in Gori that guests expect include: Heating, Wifi, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Washer, Hot water, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Gori: Heating, Wifi, Free parking on premises.
  • Prioritize adding missing essentials: Free parking on premises.
  • Consider adding popular differentiators like Washer or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Gori to stay competitive.

Gori Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Gori

  • The typical guest profile for Airbnb in Gori consists of predominantly international visitors (98%), with top international origins including China, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 2.1% of guests.
  • Key international markets include Germany (16.4%) and China (12.1%).
  • Top languages spoken are English (38.9%) followed by German (13%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from China.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Gori Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Yerevan2,319$513$70.4438%
Gudauri661$493$112.0633%
Achkhoti18$473$99.5222%
Teghut14$450$185.1913%
Stepantsminda254$430$78.3326%
Tbilisi6,003$428$53.5240%
Sioni18$394$87.4724%
Sadgeri13$381$133.2219%
Kars12$370$40.6236%
Artavaz12$364$174.2514%

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