Airbnb Market Analytics, Statistics and Data in Saint-Louis, Réunion, France
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Saint-Louis? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Saint-Louis:
How much do Airbnb hosts make on average per month in Saint-Louis?
The short-term rental market in Saint-Louis shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,249 per month
- Strong performing properties (top 25%) make $2,409 or more
- Best-in-class properties (top 10%) achieve $3,957+ monthly
- Entry-level properties (bottom 25%) typically earn around $590
Revenue Variations by Month
Occupancy Rates Throughout the Year in Saint-Louis
The market in Saint-Louis shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 40% occupancy rates
- Strong performing properties (top 25%) achieve 69% or higher
- Best-in-class properties (top 10%) reach 85%+occupancy
- Entry-level properties (bottom 25%) average around 18%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Saint-Louis
Daily rates in Saint-Louis vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $86 per night
- Strong performing properties (top 25%) secure $148 or more
- Best-in-class properties (top 10%) pull in $228+ per night
- Entry-level properties (bottom 25%) earn around $58
Daily Rate Variations by Month
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Seasonality patterns in Saint-Louis
Peak Season (October, November, April)
- Revenue peaks at $2286.95 per month
- Occupancy rates reach 56.40%
- Daily rates average $122.54
Shoulder Season
- Revenue averages $1774.12 per month
- Occupancy maintains 43.64%
- Daily rates hold at $116.34
Low Season (January, June, September)
- Revenue drops to $1452.59 per month
- Occupancy decreases to 31.78%
- Daily rates adjust to $112.74
Is it still profitable to do Airbnb in Saint-Louis in 2025?
Yes! Saint-Louis demonstrates moderate seasonality with good off-peak opportunities, featuring a growing occupancy rate of 44% and solid monthly revenue averaging $1774 and With 239 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Saint-Louis
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Saint-Gilles-les-Bains | A lively coastal town known for its beautiful beaches, vibrant nightlife, and various water activities. Ideal for tourists looking to relax and enjoy a tropical getaway. | Hermitage Beach, Lagoon of Saint-Gilles, Aquarium de la Réunion, Casino de Saint-Gilles, Paddleboarding on the lagoon |
| Saint-Pierre | A charming town with a rich cultural scene, known for its picturesque harbor and the stunning views from its surrounding mountains. Perfect for those looking to experience local culture and cuisine. | Grande Anse Beach, Saint-Pierre Market, Le Museum de la Saga du Rhum, Eglise de Saint-Pierre, Plage de Saint-Pierre |
| Cilaos | A unique mountainous village famous for its breathtaking landscapes and hiking trails. Attracts nature enthusiasts and those seeking relaxation in a serene environment. | Cirque de Cilaos, Piton des Neiges, hiking trails, Cilaos Spa, local artisanal shops |
| La Saline-les-Bains | A peaceful beach town known for its beautiful lagoon and relaxing ambiance. Popular with families and couples looking for a quiet retreat. | La Saline Beach, Corail Beach, the lagoon, local markets, water sports |
| Saint-Denis | The capital of Réunion, known for its cultural diversity and vibrant urban life. A key location for business travelers and those interested in history and culture. | Jardin de l'Etat, Musée Léon Dierx, Saint-Denis Cathedral, Le Barachois, local restaurants |
| Salazie | A stunning village surrounded by lush mountains and waterfalls, great for hiking and experiencing the natural beauty of Réunion. Ideal for eco-tourists and adventure seekers. | Trou de Fer, Voile de la Marie, Maison Folio, Pik Pik, waterfalls |
| Entre-Deux | A quaint village located in the hills with rich Creole culture and hospitality. Perfect for those wanting to stay in a tranquil, picturesque environment. | Scenic hiking trails, Creole houses, local artisan shops, Entre-Deux market, traditional cuisine |
| Plaine des Cafres | A highland area known for its cool climate and proximity to the Piton de la Fournaise volcano. Great for those interested in nature and geology. | Piton de la Fournaise, Cimetière de Piton de la Fournaise, local hiking trails, Scenic viewpoints, La Caverne Dufour |
Do you need a license for Airbnb in Saint-Louis?
We recommend checking directly with Saint-Louis's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Saint-Louis
Villa coup de coeur in tropical garden
Entire Place • 5 bedrooms
Change of scenery: sea/mountain view, swimming pool, parking
Entire Place • 4 bedrooms
Gîte aux Makes 18 couchages
Entire Place • 3 bedrooms
Villa Quartz
Entire Place • 3 bedrooms
The WanaNa "private cabin"
Entire Place • 1 bedroom
Villa Contemporaine Elodie's Home
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Saint-Louis
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Romain | 2 | $106,210 | 29 | 4.88/5.0 |
| Vanessa | 2 | $83,189 | 58 | 4.99/5.0 |
| Nicolas | 1 | $77,897 | 35 | 4.77/5.0 |
| Sebastien | 1 | $65,511 | 30 | 4.83/5.0 |
| Jeremy | 1 | $64,539 | 43 | 4.91/5.0 |
| Marie | 4 | $63,422 | 67 | 4.88/5.0 |
| Ô Ruisseau | 2 | $59,551 | 26 | 4.95/5.0 |
| Agnès | 2 | $51,572 | 364 | 4.97/5.0 |
| Linda | 1 | $51,531 | 54 | 4.89/5.0 |
| Maud | 3 | $51,055 | 77 | 3.19/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Saint-Louis
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (88.3%), with house and apartment & condo properties comprising 85.0% of inventory
- Untapped potential in others, outdoor & mobile, unique stays segments (5.8% combined)
Room Capacity Distribution
Analysis of 239 properties in Saint-Louis shows that 1 bedroom properties are most prevalent, making up 29.7% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 57.7% of all listings.
Key Insights
- Most common: 1 bedroom (29.7%)
- Least common: 5+ bedrooms (2.1%)
- Market concentration: 57.7% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 239 properties in Saint-Louis reveals that 4 guests properties dominate the market, representing 23.8% of all listings. The average property accommodates 4.3 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 45.6% of the market.
Key Insights
- Most common capacity: 4 guests (23.8% of market)
- Least common capacity: 1 guest (0.4% of market)
- Average guest capacity: 4.3 guests per property
- Market concentration: 45.6% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 239 properties in Saint-Louis, the most common availability pattern is 271-366 days (49% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (24.7% of properties).
Key Insights
- Most common availability window: 271-366 days (49%)
- Most common booking duration: 31-90 days (24.7%)
- Properties with high availability (180+ days): 72.0%
- Properties with long-term bookings (180+ days): 28.0%
Minimum Stay Distributions
1 Night
39 listings
17.3% of total
2 Nights
71 listings
31.4% of total
3 Nights
28 listings
12.4% of total
4-6 Nights
65 listings
28.8% of total
7-29 Nights
17 listings
7.5% of total
30+ Nights
6 listings
2.7% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 48.7%
- Mid-length stays (4-6 nights) represent 28.8% of listings
- Monthly+ stays (2.7%) suggest a stable extended-stay market
- High market flexibility with 61.1% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
2 listings
1% of total
Super Strict 30 Days
1 listings
0.5% of total
Flexible
71 listings
35% of total
Moderate
47 listings
23.2% of total
Firm
44 listings
21.7% of total
Strict
38 listings
18.7% of total
Key Insights
- Flexible is the preferred policy at 35.0% of listings
- The market shows a balanced distribution between guest-friendly (58.2%) and strict (40.4%) policies
- Strong market consensus around Flexible policies
- Super Strict 30 Days policies are least common at 0.5% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Oct, Nov, Apr, averaging 90 days
- Shortest booking windows are in Dec, Mar, Feb, averaging 63 days
- Fall shows the longest average booking window at 84 days, while Winter has the shortest at 65 days
Recommendations
- Implement dynamic pricing strategies for Fall bookings at least 84 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Dec-Feb when lead times are shortest
Popular Airbnb Amenities in Saint-Louis
Below is the distribution of amenities across listings in Saint-Louis:
Traveler Demographics
Key Insights
- Domestic travelers make up 70.4% of total guests, indicating a dominant local market share.
- Primary international markets: Réunion (18.2%) and Reunion (3.1%)
- French is the top language at 52.3%, followed by English (33.2%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 3.6%
Recommendations
- Target marketing campaigns for Paris and Saint-Denis markets
- Develop localized content for Réunion and Reunion
- Prioritize French and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Saint-Louis. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Cilaos | 153 | $1,760 | $130.90 | 49% |
| Les Trois-Bassins | 72 | $1,720 | $174.35 | 46% |
| Salazie | 64 | $1,694 | $119.57 | 52% |
| Saint-Paul | 1,857 | $1,541 | $148.94 | 49% |
| Sainte-Rose | 23 | $1,438 | $138.33 | 48% |
| Saint-Philippe | 29 | $1,352 | $99.07 | 46% |
| Saint-Leu | 576 | $1,350 | $124.90 | 51% |
| Saint-Joseph | 303 | $1,321 | $127.56 | 45% |
| L'Étang-Salé | 230 | $1,311 | $136.80 | 48% |
| La Plaine-des-Palmistes | 51 | $1,293 | $150.35 | 36% |
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