Saint-Mesmin Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Pays de la Loire, France
Is Airbnb profitable in Saint-Mesmin in 2025? Explore comprehensive Airbnb analytics for Saint-Mesmin, Pays de la Loire, France to uncover income potential. This 2025 STR market report for Saint-Mesmin, based on AirROI data from November 2024 to October 2025, reveals key trends in the niche market of 17 active listings.
Whether you're considering an Airbnb investment in Saint-Mesmin, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Saint-Mesmin Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Saint-Mesmin Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Saint-Mesmin (2025)
Understanding the monthly revenue variations for Airbnb listings in Saint-Mesmin is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Saint-Mesmin is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Saint-Mesmin across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,665+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,503 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $785 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $505, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Saint-Mesmin
Saint-Mesmin Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Saint-Mesmin STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Saint-Mesmin:
- Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Saint-Mesmin
Average Daily Rate (ADR) Airbnb Trends in Saint-Mesmin (2025)
Effective short term rental pricing strategy in Saint-Mesmin involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Saint-Mesmin typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $165+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $116 or more.
- Typical properties (Median) charge around $91 per night.
- Entry-level properties (Bottom 25%) earn around $70 per night.
Average Daily Rate (ADR) Trend by Month in Saint-Mesmin
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Airbnb Seasonality Analysis & Trends in Saint-Mesmin (2025)
Peak Season (August, July, April)
- Revenue averages $1,549 per month
- Occupancy rates average 45.7%
- Daily rates average $107
Shoulder Season
- Revenue averages $1,151 per month
- Occupancy maintains around 35.0%
- Daily rates hold near $103
Low Season (January, February, November)
- Revenue drops to average $722 per month
- Occupancy decreases to average 18.8%
- Daily rates adjust to average $98
Seasonality Insights for Saint-Mesmin
- The Airbnb seasonality in Saint-Mesmin shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Saint-Mesmin's highest earning potential, with monthly revenues capable of climbing to $1,678, occupancy reaching a high of 51.1%, and ADRs peaking at $112.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $655, occupancy could drop to 12.3%, and ADRs may adjust down to $96.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Saint-Mesmin.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Saint-Mesmin seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Saint-Mesmin (2025)
Exploring the top neighborhoods for short-term rentals in Saint-Mesmin? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centre-ville de Saint-Mesmin | The city center with an array of shops, restaurants, and cultural attractions. Ideal for guests who want to experience local life and convenience. | Église Saint-Pierre, Parc du Château, Marché de Saint-Mesmin, Bibliothèque municipale, Cinéma Le Royal |
| Bords de Loire | Picturesque waterfront area along the Loire River, perfect for scenic walks and outdoor activities. Attracts nature lovers and families. | Loire à Vélo, Promenade des Bords de Loire, Terrasse de la Loire, Parc des Expositions, Plage de La Roche de Maitre |
| Les Girauderies | A tranquil residential area with family-friendly amenities, parks, and local markets. Great for longer stays and family vacations. | Parc des Girauderies, École de Musique de Saint-Mesmin, Marché local, Sentier de randonnée |
| Saint-Sébastien-sur-Loire | Close to Saint-Mesmin, this area has a vibrant community and is well-connected to public transport, making it accessible for visitors. | Parc de la Sèvre, Le Moulin, Église Saint-Sébastien, Marché de Saint-Sébastien |
| Château de Saint-Mesmin | Historic site with beautiful architecture, attracting tourists interested in history and culture. Offers unique experiences and events. | Château de Saint-Mesmin, Jardins du Château, Visites guidées, Concerts en plein air |
| Les Belles Gites | A region known for charming vacation rentals and picturesque countryside. Perfect for guests seeking relaxation and outdoor activities. | Visites de vignobles, Randonnées, Marchés artisanaux, Boulangeries traditionnelles |
| Parc Naturel | Natural park area providing outdoor adventures like hiking and cycling while being close to urban amenities. Attracts eco-tourists and families. | Sentiers de randonnée, Parc pour enfants, Équitation, Aire de pique-nique |
| Les Ajoncs | Residential neighborhood, ideal for guests looking for a home-like experience, close to local amenities and a friendly atmosphere. | Commodités de quartier, Restaurants familiaux, Activités sportives locales |
Understanding Airbnb License Requirements & STR Laws in Saint-Mesmin (2025)
While Saint-Mesmin, Pays de la Loire, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Saint-Mesmin to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 6% licensed listings)
Top Performing Airbnb Properties in Saint-Mesmin (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Saint-Mesminbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
cottage for 10 people, 20 minutes from Puy du Fou (spa-sauna)
Entire Place • 4 bedrooms
La Maison de Firmin 30 min Puy du Fou 2 bedrooms
Entire Place • 2 bedrooms
Cozy and bright house in an ideal location.
Entire Place • 2 bedrooms
Mobile home in the countryside 20 minutes from Puy du Fou
Entire Place • 2 bedrooms
Gite de la Fécleval Rated 3 stars
Entire Place • 2 bedrooms
Turtledoves
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Saint-Mesmin (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Saint-Mesmin based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Bruno Et Sophie | 1 | $29,838 | 31 | 4.68/5.0 |
| Emilie | 1 | $21,780 | 66 | 4.88/5.0 |
| Jessica | 1 | $20,749 | 270 | 4.87/5.0 |
| Sylvie | 2 | $17,040 | 198 | 4.91/5.0 |
| Bernard | 1 | $16,103 | 224 | 4.96/5.0 |
| Stephanie | 1 | $11,305 | 3 | 5.00/5.0 |
| Joseph | 1 | $8,565 | 277 | 4.77/5.0 |
| Jacky | 1 | $8,119 | 25 | 4.88/5.0 |
| Agence CHK Conciergerie | 1 | $6,914 | 1 | Not Rated |
| Francine | 1 | $6,613 | 45 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Saint-Mesmin.
Dive Deeper: Advanced Saint-Mesmin STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Saint-Mesmin. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSaint-Mesmin Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Saint-Mesmin
- The Saint-Mesmin Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.1% of the 17 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Saint-Mesmin, House properties are the most common (52.9%), reflecting the local real estate landscape.
- Houses represent a significant 52.9% portion, catering likely to families or larger groups.
- The presence of 11.8% Hotel/Boutique listings indicates integration with traditional hospitality.
Saint-Mesmin Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Saint-Mesmin
- The dominant room capacity in Saint-Mesmin is 1 bedroom listings, making up 35.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 70.6% of the active Airbnb listings in Saint-Mesmin, indicating a high concentration in these sizes.
Saint-Mesmin Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Saint-Mesmin
- The most common guest capacity trend in Saint-Mesmin vacation rentals is listings accommodating 2 guests (29.4%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 3 guests dominate the Saint-Mesmin STR market, accounting for 41.2% of listings.
- 35.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Saint-Mesmin.
- On average, properties in Saint-Mesmin are equipped to host 4.2 guests.
Saint-Mesmin Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Saint-Mesmin
- The most common availability pattern in Saint-Mesmin falls within the 271-366 days range, representing 47.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 82.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Saint-Mesmin (35.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 17.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Saint-Mesmin Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
29.4% of total
2 Nights
9 listings
52.9% of total
3 Nights
1 listings
5.9% of total
30+ Nights
2 listings
11.8% of total
Key Insights
- The most prevalent minimum stay requirement in Saint-Mesmin is 2 Nights, adopted by 52.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (82.3%) of the Saint-Mesmin Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (11.8%) caters to monthly stays (30+ nights) in Saint-Mesmin, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 52.9% of Saint-Mesmin hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 29.4% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 11.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Saint-Mesmin.
Saint-Mesmin Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
5 listings
29.4% of total
Moderate
8 listings
47.1% of total
Firm
4 listings
23.5% of total
Cancellation Policy Insights for Saint-Mesmin
- The prevailing Airbnb cancellation policy trend in Saint-Mesmin is Moderate, used by 47.1% of listings.
- The market strongly favors guest-friendly terms, with 76.5% of listings offering Flexible or Moderate policies. This suggests guests in Saint-Mesmin may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 47.1% market standard in Saint-Mesmin.
- Regularly review your cancellation policy against competitors and market demand shifts in Saint-Mesmin.
Saint-Mesmin STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Saint-Mesmin
- The overall average booking lead time for vacation rentals in Saint-Mesmin is 84 days.
- Guests book furthest in advance for stays during July (average 133 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (109 days avg.) sees the longest lead times, while Winter (35 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (84 days) as a baseline for your pricing and availability strategy in Saint-Mesmin.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 133 days out to capitalize on advance planning.
- During January, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 109 days) to capture early planners.
- Monitor your own booking lead times against these Saint-Mesmin averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Saint-Mesmin (2025)
Amenity Prevalence
Amenity Insights for Saint-Mesmin
- Essential amenities in Saint-Mesmin that guests expect include: Hot water, Dishes and silverware, Free parking on premises, Refrigerator. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Microwave, Smoke alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Saint-Mesmin: Hot water, Dishes and silverware, Free parking on premises, Refrigerator.
- Consider adding popular differentiators like Heating or Microwave to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Saint-Mesmin to stay competitive.
Saint-Mesmin Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Saint-Mesmin
- The typical guest profile for Airbnb in Saint-Mesmin consists of primarily domestic travelers (96%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 96.0% of guests.
- Key international markets include France (96%) and Portugal (1.3%).
- Top languages spoken are French (54.3%) followed by English (30.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Orléans.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Saint-Mesmin Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Thilouze | 10 | $3,813 | $324.61 | 55% |
| Artannes-sur-Indre | 21 | $3,270 | $366.51 | 35% |
| Briollay | 12 | $2,999 | $226.09 | 45% |
| Laillé | 10 | $2,861 | $154.36 | 48% |
| Villiers-sur-Loir | 13 | $2,779 | $209.57 | 36% |
| Sainte-Florence | 10 | $2,762 | $181.46 | 54% |
| Saint-Hippolyte | 11 | $2,702 | $232.70 | 38% |
| Vouhé | 11 | $2,620 | $359.63 | 34% |
| Bourrou | 10 | $2,589 | $297.35 | 33% |
| Le Bois-Plage-en-Ré | 307 | $2,570 | $321.46 | 40% |