Airbnb Market Analytics, Statistics and Data in Saint-Jean-de-Monts, Pays de la Loire, France
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Saint-Jean-de-Monts? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Saint-Jean-de-Monts:
How much do Airbnb hosts make on average per month in Saint-Jean-de-Monts?
The short-term rental market in Saint-Jean-de-Monts shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,058 per month
- Strong performing properties (top 25%) make $1,968 or more
- Best-in-class properties (top 10%) achieve $3,180+ monthly
- Entry-level properties (bottom 25%) typically earn around $538
Revenue Variations by Month
Occupancy Rates Throughout the Year in Saint-Jean-de-Monts
The market in Saint-Jean-de-Monts shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 32% occupancy rates
- Strong performing properties (top 25%) achieve 53% or higher
- Best-in-class properties (top 10%) reach 72%+occupancy
- Entry-level properties (bottom 25%) average around 17%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Saint-Jean-de-Monts
Daily rates in Saint-Jean-de-Monts vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $90 per night
- Strong performing properties (top 25%) secure $134 or more
- Best-in-class properties (top 10%) pull in $224+ per night
- Entry-level properties (bottom 25%) earn around $67
Daily Rate Variations by Month
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Seasonality patterns in Saint-Jean-de-Monts
Peak Season (August, July, June)
- Revenue peaks at $3058.38 per month
- Occupancy rates reach 71.83%
- Daily rates average $137.92
Shoulder Season
- Revenue averages $1494.59 per month
- Occupancy maintains 36.73%
- Daily rates hold at $119.25
Low Season (November, December, January)
- Revenue drops to $738.90 per month
- Occupancy decreases to 25.16%
- Daily rates adjust to $103.29
Is it still profitable to do Airbnb in Saint-Jean-de-Monts in 2025?
Yes! Saint-Jean-de-Monts demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 37% and monthly revenue averaging $1495 and As a mature market with 903 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Saint-Jean-de-Monts
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Centre Ville | Central area with a variety of shops, restaurants, and local markets. Ideal for guests who want to be in the heart of the action with easy access to amenities and attractions. | Les Halles Market, La Vieille Église, local boutiques, restaurant terraces, café culture |
| Plage des Demoiselles | Beautiful beach area that is popular with families and beachgoers. Offers a relaxing atmosphere with beach activities, making it a favorite for vacationers. | Beach clubs, water sports activities, scenic walks, restaurants by the sea, mini-golf |
| Foret d'Olonne | A serene natural area offering a peaceful retreat close to nature. Great for guests looking for outdoor activities such as hiking and biking. | Nature trails, cycling paths, bird watching, picnic areas, peaceful surroundings |
| Le Bois de la Chaise | A quaint neighborhood known for its charming villas and proximity to the beach. Popular with those seeking a more tranquil coastal experience. | Historic villas, scenic beaches, local restaurants, quaint shops, maritime atmosphere |
| Saint-Jean-de-Monts Marina | A bustling marina area perfect for boating enthusiasts. Attracts visitors interested in water sports and seaside leisure activities. | boat rentals, fishing spots, seaside cafes, waterfront promenades, events at the marina |
| Église du Saint-Jean | Historic area known for its cultural significance and beautiful architecture. Ideal for travelers interested in history and cultural experiences. | Saint-Jean Church, historical architecture, local art galleries, cultural festivals, historical tours |
| Cyclades Amusement Park | Family-friendly area featuring various amusement parks and activities. A great choice for families with children looking for fun and entertainment. | amusement rides, water park, family-friendly restaurants, arcade games, outdoor activities |
| Les Sables-d'Olonne | Nearby coastal town renowned for its beautiful beaches and vibrant promenade. An attractive option for guests who want more beach experiences and vibrant nightlife. | beachfront promenade, local seafood restaurants, nightlife, tourist markets, historic town center |
Do you need a license for Airbnb in Saint-Jean-de-Monts?
We recommend checking directly with Saint-Jean-de-Monts's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (7% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Saint-Jean-de-Monts
Cozy home in St.Jean de Monts
Entire Place • 4 bedrooms
Charming family home
Entire Place • 5 bedrooms
Modern house with heated pool
Entire Place • 3 bedrooms
Villa for 8 people with swimming pool
Entire Place • 4 bedrooms
Charming house with pool for 8 people
Entire Place • 3 bedrooms
A vacation by the ocean
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Saint-Jean-de-Monts
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Adrien Et Géraldine | 34 | $407,323 | 1500 | 4.23/5.0 |
| François Et Eva | 18 | $320,439 | 679 | 4.90/5.0 |
| Jean Philippe | 21 | $273,961 | 1155 | 4.70/5.0 |
| L'Équipe Hoomy Conciergerie | 13 | $194,138 | 72 | 2.98/5.0 |
| Manuella | 13 | $193,958 | 204 | 4.17/5.0 |
| Lucie | 6 | $150,236 | 321 | 4.93/5.0 |
| Morgan Michel | 8 | $130,246 | 255 | 4.57/5.0 |
| Carole | 8 | $124,904 | 72 | 4.75/5.0 |
| Novasol | 2 | $115,084 | 5 | 2.10/5.0 |
| Joachim & Sandie | 4 | $110,683 | 16 | 3.54/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Saint-Jean-de-Monts
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (97.9%), with house and apartment & condo properties comprising 95.4% of inventory
- Untapped potential in outdoor & mobile, boutique & hotels, others segments (4.5% combined)
Room Capacity Distribution
Analysis of 903 properties in Saint-Jean-de-Monts shows that 2 bedrooms properties are most prevalent, making up 31.1% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 59.8% of all listings.
Key Insights
- Most common: 2 bedrooms (31.1%)
- Least common: 5+ bedrooms (1.4%)
- Market concentration: 59.8% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 903 properties in Saint-Jean-de-Monts reveals that 4 guests properties dominate the market, representing 33% of all listings. The average property accommodates 4.8 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 6 guests make up 54.6% of the market.
Key Insights
- Most common capacity: 4 guests (33% of market)
- Least common capacity: 7 guests (2.3% of market)
- Average guest capacity: 4.8 guests per property
- Market concentration: 54.6% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 903 properties in Saint-Jean-de-Monts, the most common availability pattern is 271-366 days (56.7% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (39.5% of properties).
Key Insights
- Most common availability window: 271-366 days (56.7%)
- Most common booking duration: 31-90 days (39.5%)
- Properties with high availability (180+ days): 87.5%
- Properties with long-term bookings (180+ days): 13.2%
Minimum Stay Distributions
1 Night
169 listings
20.7% of total
2 Nights
306 listings
37.5% of total
3 Nights
83 listings
10.2% of total
4-6 Nights
112 listings
13.7% of total
7-29 Nights
116 listings
14.2% of total
30+ Nights
30 listings
3.7% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 58.2%
- Mid-length stays (4-6 nights) represent 13.7% of listings
- Monthly+ stays (3.7%) suggest a stable extended-stay market
- High market flexibility with 68.4% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Non-refundable
1 listings
0.1% of total
Super Strict 60 Days
2 listings
0.3% of total
Super Strict 30 Days
11 listings
1.5% of total
Flexible
111 listings
14.7% of total
Moderate
239 listings
31.6% of total
Firm
169 listings
22.4% of total
Strict
223 listings
29.5% of total
Key Insights
- Moderate is the preferred policy at 31.6% of listings
- The market shows a balanced distribution between guest-friendly (46.3%) and strict (51.9%) policies
- Strong market consensus around Moderate policies
- Non-refundable policies are least common at 0.1% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Moderate policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, Aug, averaging 85 days
- Shortest booking windows are in Oct, Dec, Jan, averaging 40 days
- Summer shows the longest average booking window at 85 days, while Winter has the shortest at 42 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 85 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Oct-Jan when lead times are shortest
Popular Airbnb Amenities in Saint-Jean-de-Monts
Below is the distribution of amenities across listings in Saint-Jean-de-Monts:
Traveler Demographics
Key Insights
- Domestic travelers make up 94.9% of total guests, indicating a dominant local market share.
- Primary international markets: United Kingdom (1.5%) and Germany (1%)
- French is the top language at 59.3%, followed by English (28.8%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 7.7%
Recommendations
- Target marketing campaigns for Nantes and Paris markets
- Develop localized content for United Kingdom and Germany
- Prioritize French and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Saint-Jean-de-Monts. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| La Flotte | 400 | $2,558 | $254.53 | 44% |
| Le Bois-Plage-en-Ré | 298 | $2,557 | $302.42 | 43% |
| Croix-Chapeau | 15 | $2,338 | $248.36 | 40% |
| Ombrée d'Anjou | 20 | $2,206 | $217.35 | 35% |
| La Couarde-sur-Mer | 228 | $2,194 | $258.80 | 40% |
| Laillé | 12 | $2,143 | $117.91 | 36% |
| Île-aux-Moines | 96 | $2,110 | $239.82 | 41% |
| Marsilly | 41 | $2,012 | $203.57 | 43% |
| Vair-sur-Loire | 16 | $1,999 | $136.98 | 46% |
| Ars-en-Ré | 115 | $1,985 | $226.34 | 41% |
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