Airbnb Market Analytics, Statistics and Data in Pornichet, Pays de la Loire, France
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Pornichet? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Pornichet:
How much do Airbnb hosts make on average per month in Pornichet?
The short-term rental market in Pornichet shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,302 per month
- Strong performing properties (top 25%) make $2,398 or more
- Best-in-class properties (top 10%) achieve $3,937+ monthly
- Entry-level properties (bottom 25%) typically earn around $651
Revenue Variations by Month
Occupancy Rates Throughout the Year in Pornichet
The market in Pornichet shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 34% occupancy rates
- Strong performing properties (top 25%) achieve 55% or higher
- Best-in-class properties (top 10%) reach 74%+occupancy
- Entry-level properties (bottom 25%) average around 17%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Pornichet
Daily rates in Pornichet vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $109 per night
- Strong performing properties (top 25%) secure $170 or more
- Best-in-class properties (top 10%) pull in $271+ per night
- Entry-level properties (bottom 25%) earn around $80
Daily Rate Variations by Month
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Seasonality patterns in Pornichet
Peak Season (August, July, June)
- Revenue peaks at $3357.36 per month
- Occupancy rates reach 67.86%
- Daily rates average $162.06
Shoulder Season
- Revenue averages $1869.81 per month
- Occupancy maintains 37.65%
- Daily rates hold at $146.67
Low Season (November, December, January)
- Revenue drops to $1014.59 per month
- Occupancy decreases to 24.42%
- Daily rates adjust to $135.41
Is it still profitable to do Airbnb in Pornichet in 2025?
Yes! Pornichet demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 38% and solid monthly revenue averaging $1870 and As a mature market with 657 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Pornichet
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| La Baule | Famous for its beautiful beach and vibrant seaside atmosphere. La Baule is a top tourist destination, making it a prime spot for Airbnb hosts seeking high occupancy rates. | La Baule Beach, La Baule Escoublac Market, St. Anna Chapel, Bâteau de la Baie, Thalasso therapy centers |
| Pornichet Beach | Known for its stunning coastal views and water sports activities. Ideal for guests looking for an active vacation near the beach. | Pornichet Beach, Water sports activities, Casino de Pornichet, Promenade de la Plage, Fishing Port |
| Saint-Nazaire | A nearby town with rich maritime history and cultural attractions. Offers a mix of business and leisure visitors. | The Escal'Atlantic Museum, U Boat Pens, Saint-Nazaire Submarine Base, Saint-Nazaire Beach, St. Nazaire Theatre |
| Batz-sur-Mer | Quaint coastal village with beautiful landscapes and a relaxed pace. Attracts nature lovers and those seeking tranquility. | Batz-sur-Mer Beach, La Côte Sauvage, Saint-Michel Church, Nature Reserve, Walking trails |
| Guérande | Historic medieval town famous for its salt marshes and charming architecture. Popular with tourists looking for culture and history. | Guérande's medieval walls, Salt marshes tours, Saint Aubin Church, Eglise de Saint-Aubin, Local artisans |
| La Turballe | Coastal town known for its stunning beaches and seafood. Great for families and food lovers who want a seaside experience. | La Turballe Beach, Port de la Turballe, Grain de Sel Salt Marshes, Aquatic activities, Local seafood restaurants |
| Le Croisic | Picturesque fishing port with a vibrant market and stunning coastal scenery. Attracts visitors interested in authentic French culture and seaside charm. | Le Croisic Aquarium, Historical Museum, Port de Le Croisic, Saint Goustan Watchtower, Coastal walks |
| Chautagne | A rural retreat area known for its vineyards and beautiful countryside. Ideal for guests looking for wine experiences and nature trails. | Vineyard tours, Scenic hiking trails, Local markets, Chautagne Château, Nature experiences |
Do you need a license for Airbnb in Pornichet?
Yes, Pornichet requires a license for operating an Airbnb. Current market data shows 77% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.
Top Performing Airbnb Properties in Pornichet
Elegant pine villa pool
Entire Place • 4 bedrooms
La Grande Chartreuse, a villa on the beach
Entire Place • 5 bedrooms
Pool house and beach 300m
Entire Place • 4 bedrooms
Modern sea balcony 2 steps from the beach
Entire Place • 2 bedrooms
Premium house 300m beach and shops
Entire Place • 5 bedrooms
Family terrace 2 steps from the beach - Maison
Entire Place • 2 bedrooms
Top Performing Professional Hosts in Pornichet
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| L'Équipe Hoomy Conciergerie | 29 | $516,016 | 242 | 2.53/5.0 |
| Hervé Et Sophie | 6 | $312,402 | 119 | 4.93/5.0 |
| Mr | 1 | $154,765 | 24 | 4.83/5.0 |
| Fanny Et Amandine | 17 | $145,239 | 87 | 1.90/5.0 |
| Les Concierges | 5 | $140,213 | 37 | 3.71/5.0 |
| 63061638 | 13 | $130,010 | 71 | 3.03/5.0 |
| Thelma Et Louis | 3 | $125,667 | 73 | 4.99/5.0 |
| Cécilia | 5 | $125,076 | 60 | 4.86/5.0 |
| Georges | 1 | $99,099 | 34 | 4.97/5.0 |
| Herve | 1 | $93,504 | 28 | 4.96/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Pornichet
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (96.7%), with apartment & condo and house properties comprising 96.9% of inventory
- Untapped potential in boutique & hotels, outdoor & mobile, others segments (3.2% combined)
Room Capacity Distribution
Analysis of 657 properties in Pornichet shows that 1 bedroom properties are most prevalent, making up 34.1% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 60.7% of all listings.
Key Insights
- Most common: 1 bedroom (34.1%)
- Least common: 5+ bedrooms (4.1%)
- Market concentration: 60.7% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 657 properties in Pornichet reveals that 4 guests properties dominate the market, representing 34.4% of all listings. The average property accommodates 4.5 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 52.8% of the market.
Key Insights
- Most common capacity: 4 guests (34.4% of market)
- Least common capacity: 1 guest (0.2% of market)
- Average guest capacity: 4.5 guests per property
- Market concentration: 52.8% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 657 properties in Pornichet, the most common availability pattern is 271-366 days (54.6% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (37.9% of properties).
Key Insights
- Most common availability window: 271-366 days (54.6%)
- Most common booking duration: 31-90 days (37.9%)
- Properties with high availability (180+ days): 87.1%
- Properties with long-term bookings (180+ days): 14.5%
Minimum Stay Distributions
1 Night
88 listings
14.9% of total
2 Nights
158 listings
26.8% of total
3 Nights
109 listings
18.5% of total
4-6 Nights
103 listings
17.5% of total
7-29 Nights
88 listings
14.9% of total
30+ Nights
43 listings
7.3% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 41.7%
- Mid-length stays (4-6 nights) represent 17.5% of listings
- Monthly+ stays (7.3%) suggest a stable extended-stay market
- High market flexibility with 60.2% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
13 listings
2.4% of total
Super Strict 60 Days
1 listings
0.2% of total
Flexible
86 listings
16% of total
Moderate
164 listings
30.5% of total
Firm
102 listings
19% of total
Strict
171 listings
31.8% of total
Key Insights
- Strict is the preferred policy at 31.8% of listings
- The market shows a balanced distribution between guest-friendly (46.5%) and strict (50.8%) policies
- Strong market consensus around Strict policies
- Super Strict 60 Days policies are least common at 0.2% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, Aug, averaging 86 days
- Shortest booking windows are in Nov, Dec, Jan, averaging 39 days
- Summer shows the longest average booking window at 86 days, while Winter has the shortest at 40 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 86 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Nov-Jan when lead times are shortest
Popular Airbnb Amenities in Pornichet
Below is the distribution of amenities across listings in Pornichet:
Traveler Demographics
Key Insights
- Domestic travelers make up 91.5% of total guests, indicating a dominant local market share.
- Primary international markets: Germany (1.8%) and United Kingdom (1.7%)
- French is the top language at 49.2%, followed by English (34.9%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 7.3%
Recommendations
- Target marketing campaigns for Paris and Nantes markets
- Develop localized content for Germany and United Kingdom
- Prioritize French and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Pornichet. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| La Flotte | 400 | $2,558 | $254.53 | 44% |
| Le Bois-Plage-en-Ré | 298 | $2,557 | $302.42 | 43% |
| Le Parc | 12 | $2,383 | $175.33 | 39% |
| Croix-Chapeau | 15 | $2,338 | $248.36 | 40% |
| Île-de-Bréhat | 45 | $2,276 | $222.79 | 45% |
| Ombrée d'Anjou | 20 | $2,206 | $217.35 | 35% |
| La Couarde-sur-Mer | 228 | $2,194 | $258.80 | 40% |
| Laillé | 12 | $2,143 | $117.91 | 36% |
| Île-aux-Moines | 96 | $2,110 | $239.82 | 41% |
| Dragey-Ronthon | 34 | $2,063 | $147.99 | 41% |
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