Mûrs-Erigné Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Pays de la Loire, France

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Mûrs-Erigné in 2025? Explore comprehensive Airbnb analytics for Mûrs-Erigné, Pays de la Loire, France to uncover income potential. This 2025 STR market report for Mûrs-Erigné, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 21 active listings.

Whether you're considering an Airbnb investment in Mûrs-Erigné, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mûrs-Erigné Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Mûrs-Erigné Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$152
The average rental revenue earned for an occupied room per day in Mûrs-Erigné.
Occupancy Rate(?)
36.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$14,715
Typical annual income for an Airbnb listing in Mûrs-Erigné. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-2.1%
Slight decrease (-2.1%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Mûrs-Erigné.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Mûrs-Erigné.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
21
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Mûrs-Erigné (2025)

Understanding the monthly revenue variations for Airbnb listings in Mûrs-Erigné is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mûrs-Erigné is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mûrs-Erigné across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,644+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,272 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $877 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $522, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Mûrs-Erigné

Mûrs-Erigné Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Mûrs-Erigné STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mûrs-Erigné:

  • Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 35%.
  • Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Mûrs-Erigné

Average Daily Rate (ADR) Airbnb Trends in Mûrs-Erigné (2025)

Effective short term rental pricing strategy in Mûrs-Erigné involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mûrs-Erigné typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $386+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $161 or more.
  • Typical properties (Median) charge around $95 per night.
  • Entry-level properties (Bottom 25%) earn around $52 per night.

Average Daily Rate (ADR) Trend by Month in Mûrs-Erigné

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Airbnb Seasonality Analysis & Trends in Mûrs-Erigné (2025)

Peak Season (June, August, July)
  • Revenue averages $3,749 per month
  • Occupancy rates average 46.6%
  • Daily rates average $172
Shoulder Season
  • Revenue averages $2,110 per month
  • Occupancy maintains around 40.9%
  • Daily rates hold near $166
Low Season (January, February, November)
  • Revenue drops to average $764 per month
  • Occupancy decreases to average 30.3%
  • Daily rates adjust to average $165

Seasonality Insights for Mûrs-Erigné

  • The Airbnb seasonality in Mûrs-Erigné shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Mûrs-Erigné's highest earning potential, with monthly revenues capable of climbing to $4,788, occupancy reaching a high of 52.7%, and ADRs peaking at $173.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $611, occupancy could drop to 29.5%, and ADRs may adjust down to $159.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mûrs-Erigné.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Mûrs-Erigné seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Mûrs-Erigné (2025)

Exploring the top neighborhoods for short-term rentals in Mûrs-Erigné? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Maine-et-Loire
A beautiful region known for its vineyards and historic châteaux, ideal for tourists who appreciate culture, nature, and gastronomy.
Château de Brissac, Anjou Vineyards, Terra Botanica, Loire Valley, Angers Cathedral, Saumur
Saumur
A charming town located along the Loire River, famous for its wine production and stunning architecture, making it attractive for leisure travelers.
Château de Saumur, Saumur Wine Tour, Musee des Blindes, Bioparc de Doué-la-Fontaine, Loire River Cruises, Caves de Saumur
Angers
A vibrant city with a rich history and modern amenities, popular for its museums and gardens, appealing to both tourists and business travelers.
Château d'Angers, Tapestry of the Apocalypse, Angers Botanical Garden, Musée des Beaux-Arts, Royal Monastery of Brou
Chemillé-en-Anjou
A peaceful commune surrounded by nature, great for eco-tourism and those looking for serene getaways.
Parc de la Monnerie, Église Saint-Pierre, Local bike trails, Nature reserves nearby
Terra Botanica
An unique botanical theme park offering immersive experiences around plants and gardens, attracting families and nature lovers.
Themed gardens, Educational workshops, Play areas for children, Biodiversity exhibitions
Doué-la-Fontaine
Famous for its troglodyte caves and gardens, Doué-la-Fontaine appeals to tourists interested in natural wonders and history.
Bioparc de Doué-la-Fontaine, Troglodyte Caves, Garden of the Rain, Les Ardoisières
Vihiers
A small town offering access to the picturesque countryside and wine routes, appealing for those seeking rural retreats and wine tourism.
Vihiers Castle, Local wine tours, Countryside cycling paths, Historic churches
Montrevault-sur-Evre
A serene location along the river with beautiful landscapes suitable for outdoor activities, attracting nature enthusiasts.
Evre River, Hiking trails, Fishing spots, Local parks

Understanding Airbnb License Requirements & STR Laws in Mûrs-Erigné (2025)

While Mûrs-Erigné, Pays de la Loire, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mûrs-Erigné to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 5% licensed listings)

Top Performing Airbnb Properties in Mûrs-Erigné (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Mûrs-Erignébased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Beautiful property with swimming pool in Anjou (49)

Beautiful property with swimming pool in Anjou (49)

Entire Place • 8 bedrooms

$130,549
Revenue
62.8%
Occupancy
$703.30
Daily Rate
Between Louet and Loire, a cabin hut

Between Louet and Loire, a cabin hut

Entire Place • 1 bedroom

$27,525
Revenue
64.9%
Occupancy
$127.15
Daily Rate
Maison Moderne Piscine chauffée

Maison Moderne Piscine chauffée

Entire Place • 4 bedrooms

$24,315
Revenue
59.3%
Occupancy
$348.88
Daily Rate
Ker Mimi - Wifi - Garden - Veranda

Ker Mimi - Wifi - Garden - Veranda

Entire Place • 3 bedrooms

$19,486
Revenue
37.1%
Occupancy
$152.07
Daily Rate
Casa Les Bords de Loire: House with garden

Casa Les Bords de Loire: House with garden

Entire Place • 4 bedrooms

$15,866
Revenue
38.1%
Occupancy
$166.55
Daily Rate
The family suite - 4 people

The family suite - 4 people

Private Room • 2 bedrooms

$10,977
Revenue
45.9%
Occupancy
$106.84
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Mûrs-Erigné (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Mûrs-Erigné based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Marie-Geneviève1$130,549374.97/5.0
Nelly1$27,525554.98/5.0
Host #1103969891$24,3150N/A/5.0
Guestadom1$19,486234.65/5.0
Christel1$15,866144.79/5.0
Frédérique2$15,495185.00/5.0
Laure2$15,102154.95/5.0
Rafa2$11,260324.84/5.0
Babeth / Dany1$8,2992574.96/5.0
Patricia1$7,8951N/A/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mûrs-Erigné.

Dive Deeper: Advanced Mûrs-Erigné STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mûrs-Erigné. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Mûrs-Erigné Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Mûrs-Erigné

  • The Mûrs-Erigné Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 61.9% of the 21 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 38.1% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Mûrs-Erigné, House properties are the most common (61.9%), reflecting the local real estate landscape.
  • Houses represent a significant 61.9% portion, catering likely to families or larger groups.
  • The presence of 23.8% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique, others, apartment/condo (combined 14.4%) offer potential for unique stay experiences.

Mûrs-Erigné Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Mûrs-Erigné

  • The dominant room capacity in Mûrs-Erigné is 1 bedroom listings, making up 28.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 4 bedrooms properties represent 47.6% of the active Airbnb listings in Mûrs-Erigné, indicating a high concentration in these sizes.
  • A significant 28.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Mûrs-Erigné.

Mûrs-Erigné Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Mûrs-Erigné

  • The most common guest capacity trend in Mûrs-Erigné vacation rentals is listings accommodating 4 guests (28.6%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 8+ guests dominate the Mûrs-Erigné STR market, accounting for 42.9% of listings.
  • 28.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mûrs-Erigné.
  • On average, properties in Mûrs-Erigné are equipped to host 3.8 guests.

Mûrs-Erigné Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Mûrs-Erigné

  • The most common availability pattern in Mûrs-Erigné falls within the 271-366 days range, representing 61.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 90.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Mûrs-Erigné (38.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 9.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Mûrs-Erigné Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (55%)

1 Night

11 listings

55% of total

2 Nights (15%)

2 Nights

3 listings

15% of total

3 Nights (10%)

3 Nights

2 listings

10% of total

4-6 Nights (10%)

4-6 Nights

2 listings

10% of total

30+ Nights (10%)

30+ Nights

2 listings

10% of total

Key Insights

  • The most prevalent minimum stay requirement in Mûrs-Erigné is 1 Night, adopted by 55% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (70.0%) of the Mûrs-Erigné Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 55% of Mûrs-Erigné hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 10% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mûrs-Erigné.

Mûrs-Erigné Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (47.1%)

Flexible

8 listings

47.1% of total

Moderate (35.3%)

Moderate

6 listings

35.3% of total

Strict (17.6%)

Strict

3 listings

17.6% of total

Cancellation Policy Insights for Mûrs-Erigné

  • The prevailing Airbnb cancellation policy trend in Mûrs-Erigné is Flexible, used by 47.1% of listings.
  • The market strongly favors guest-friendly terms, with 82.4% of listings offering Flexible or Moderate policies. This suggests guests in Mûrs-Erigné may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 47.1% market standard in Mûrs-Erigné.
  • Regularly review your cancellation policy against competitors and market demand shifts in Mûrs-Erigné.

Mûrs-Erigné STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Mûrs-Erigné

  • The overall average booking lead time for vacation rentals in Mûrs-Erigné is 39 days.
  • Guests book furthest in advance for stays during June (average 109 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 19 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (62 days avg.) sees the longest lead times, while Fall (28 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (39 days) as a baseline for your pricing and availability strategy in Mûrs-Erigné.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 109 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 62 days) to capture early planners.
  • Monitor your own booking lead times against these Mûrs-Erigné averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Mûrs-Erigné (2025)

Amenity Prevalence

Amenity Insights for Mûrs-Erigné

  • Essential amenities in Mûrs-Erigné that guests expect include: Free parking on premises, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Wifi, Smoke alarm, Kitchen are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Mûrs-Erigné: Free parking on premises, Heating.
  • Prioritize adding missing essentials: Free parking on premises, Heating.
  • Consider adding popular differentiators like Wifi or Smoke alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Mûrs-Erigné to stay competitive.

Mûrs-Erigné Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Mûrs-Erigné

  • The typical guest profile for Airbnb in Mûrs-Erigné consists of primarily domestic travelers (89%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 88.9% of guests.
  • Key international markets include France (88.9%) and United Kingdom (3.3%).
  • Top languages spoken are French (40.1%) followed by English (35.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Nantes.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Mûrs-Erigné Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Thilouze10$3,326$308.5954%
Coteaux-sur-Loire20$3,023$272.1640%
Artannes-sur-Indre22$2,921$338.9040%
Ambillou17$2,749$381.8430%
Tourouvre au Perche31$2,623$233.5040%
Moulins-le-Carbonnel11$2,622$342.6632%
Saint-Mard-de-Réno11$2,482$247.5350%
Nuaillé-d'Aunis10$2,426$359.1538%
Bourneau11$2,403$454.0433%
Sorigny10$2,363$215.2151%

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