Mouilleron-le-Captif Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Pays de la Loire, France

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Mouilleron-le-Captif in 2025? Explore comprehensive Airbnb analytics for Mouilleron-le-Captif, Pays de la Loire, France to uncover income potential. This 2025 STR market report for Mouilleron-le-Captif, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 20 active listings.

Whether you're considering an Airbnb investment in Mouilleron-le-Captif, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mouilleron-le-Captif Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Mouilleron-le-Captif Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$153
The average rental revenue earned for an occupied room per day in Mouilleron-le-Captif.
Occupancy Rate(?)
43.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$16,051
Typical annual income for an Airbnb listing in Mouilleron-le-Captif. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-23.3%
Significant decrease (-23.3%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Mouilleron-le-Captif.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in Mouilleron-le-Captif.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
20
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Mouilleron-le-Captif (2025)

Understanding the monthly revenue variations for Airbnb listings in Mouilleron-le-Captif is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mouilleron-le-Captif is typically August, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mouilleron-le-Captif across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,731+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,068 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,322 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $675, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Mouilleron-le-Captif

Mouilleron-le-Captif Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Mouilleron-le-Captif STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mouilleron-le-Captif:

  • Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 41%.
  • Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Mouilleron-le-Captif

Average Daily Rate (ADR) Airbnb Trends in Mouilleron-le-Captif (2025)

Effective short term rental pricing strategy in Mouilleron-le-Captif involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mouilleron-le-Captif typically peaks in February and dips lowest during June. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $303+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $167 or more.
  • Typical properties (Median) charge around $100 per night.
  • Entry-level properties (Bottom 25%) earn around $65 per night.

Average Daily Rate (ADR) Trend by Month in Mouilleron-le-Captif

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Airbnb Seasonality Analysis & Trends in Mouilleron-le-Captif (2025)

Peak Season (August, July, April)
  • Revenue averages $3,162 per month
  • Occupancy rates average 60.0%
  • Daily rates average $150
Shoulder Season
  • Revenue averages $2,057 per month
  • Occupancy maintains around 41.8%
  • Daily rates hold near $158
Low Season (January, October, November)
  • Revenue drops to average $1,363 per month
  • Occupancy decreases to average 36.0%
  • Daily rates adjust to average $146

Seasonality Insights for Mouilleron-le-Captif

  • The Airbnb seasonality in Mouilleron-le-Captif shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Mouilleron-le-Captif's highest earning potential, with monthly revenues capable of climbing to $3,986, occupancy reaching a high of 80.1%, and ADRs peaking at $187.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,310, occupancy could drop to 33.6%, and ADRs may adjust down to $128.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mouilleron-le-Captif.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Mouilleron-le-Captif seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Mouilleron-le-Captif (2025)

Exploring the top neighborhoods for short-term rentals in Mouilleron-le-Captif? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centre-ville
The city center is vibrant and full of life. It attracts visitors for its local cafes, shops, and cultural sites. Ideal for those looking for a convenient city experience close to amenities and public transport.
Local cafés, Municipal Park, La Roche-sur-Yon Museum, Shopping streets, Cultural events, Restaurants
Les Sables-d'Olonne
Renowned for its beautiful beaches and lively promenade. This coastal area attracts tourists looking for a seaside vacation, making it prime for Airbnb hosting during the summer months.
The Grande Plage, Les Cannelles Beach, Zoo des Sables d'Olonne, Promenade de l'Amiral de Grasse, Marina, Local seafood restaurants
Challans
Known for its charming rural setting and markets, Challans is popular for visitors wanting to experience the French countryside. Great for those seeking a more laid-back atmosphere with local culture.
Challans Market, St. John the Baptist Church, Local farms, Cycling routes, Farmers' markets
La Roche-sur-Yon
A significant urban center with historical architecture and parks. A great option for those who appreciate cultural experiences and exploring local history.
Place Napoleon, Talmont-Saint-Hilaire, Museum of the Jonchère, Local theatres, Historical buildings
Les Herbiers
Close to the Puy du Fou theme park, which attracts many tourists. Perfect for family-oriented visitors seeking fun activities.
Puy du Fou, Local parks, Château de la Flocellière, Shopping centers, Cultural festivals
St. Gilles-Croix-de-Vie
A bustling coastal town with a lovely mix of beaches and local commerce. Popular for summer tourism and beach activities.
Beachfront promenades, Fishing port, Local fish markets, Water sports, Coastal hiking
Noirmoutier-en-l'Île
A picturesque island known for its stunning landscapes and beaches. Attractive for nature lovers and those looking for a retreat.
Noirmoutier Beach, Castle of Noirmoutier, Salt marshes, Local seafood shacks, Nature reserves
Montaigu
A peaceful town with rich historical heritage. Suitable for visitors interested in history and small-town charm away from busy tourist spots.
Historical sites, Montaigu Church, Local markets, Countryside walking trails, Cultural events

Understanding Airbnb License Requirements & STR Laws in Mouilleron-le-Captif (2025)

While Mouilleron-le-Captif, Pays de la Loire, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mouilleron-le-Captif to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 5% licensed listings)

Top Performing Airbnb Properties in Mouilleron-le-Captif (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Mouilleron-le-Captifbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Grange Vendéenne, 300 m2, 15 people in a quiet area

Grange Vendéenne, 300 m2, 15 people in a quiet area

Entire Place • 6 bedrooms

$93,574
Revenue
71.1%
Occupancy
$335.64
Daily Rate
Beautiful villa with pool and jacuzzi

Beautiful villa with pool and jacuzzi

Entire Place • 5 bedrooms

$47,968
Revenue
65.5%
Occupancy
$701.28
Daily Rate
Family House & Quiet - Garden - Garage

Family House & Quiet - Garden - Garage

Entire Place • 3 bedrooms

$21,351
Revenue
58.8%
Occupancy
$105.88
Daily Rate
Countryside, recent outbuilding,  3 bedrooms

Countryside, recent outbuilding, 3 bedrooms

Entire Place • 3 bedrooms

$20,589
Revenue
34.7%
Occupancy
$156.28
Daily Rate
Charming and cozy house in the countryside

Charming and cozy house in the countryside

Entire Place • 2 bedrooms

$19,879
Revenue
42.6%
Occupancy
$102.90
Daily Rate
Quiet house 30 min to the sea

Quiet house 30 min to the sea

Entire Place • 2 bedrooms

$19,216
Revenue
82.8%
Occupancy
$69.73
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Mouilleron-le-Captif (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Mouilleron-le-Captif based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Praud Josselin1$93,574745.00/5.0
La GrOsse Conciergerie1$47,968145.00/5.0
Sandra2$40,468924.99/5.0
François4$25,5622N/A/5.0
Eloïse1$21,351525.00/5.0
Héloise1$19,216294.93/5.0
Francois Et Sophie1$16,306784.99/5.0
Julie & Cédric1$15,783125.00/5.0
Lucas1$11,829554.80/5.0
Karine Et Etienne1$8,03774.71/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mouilleron-le-Captif.

Dive Deeper: Advanced Mouilleron-le-Captif STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mouilleron-le-Captif. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Mouilleron-le-Captif Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Mouilleron-le-Captif

  • The Mouilleron-le-Captif Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90% of the 20 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Mouilleron-le-Captif, House properties are the most common (85%), reflecting the local real estate landscape.
  • Houses represent a significant 85% portion, catering likely to families or larger groups.

Mouilleron-le-Captif Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Mouilleron-le-Captif

  • The dominant room capacity in Mouilleron-le-Captif is 2 bedrooms listings, making up 30% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 60.0% of the active Airbnb listings in Mouilleron-le-Captif, indicating a high concentration in these sizes.
  • A significant 45.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Mouilleron-le-Captif.

Mouilleron-le-Captif Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Mouilleron-le-Captif

  • The most common guest capacity trend in Mouilleron-le-Captif vacation rentals is listings accommodating 6 guests (30%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 8+ guests dominate the Mouilleron-le-Captif STR market, accounting for 50.0% of listings.
  • 55.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mouilleron-le-Captif.
  • On average, properties in Mouilleron-le-Captif are equipped to host 4.9 guests.

Mouilleron-le-Captif Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Mouilleron-le-Captif

  • The most common availability pattern in Mouilleron-le-Captif falls within the 271-366 days range, representing 55% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 70.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Mouilleron-le-Captif (45%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 30.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Mouilleron-le-Captif Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (33.3%)

1 Night

6 listings

33.3% of total

2 Nights (38.9%)

2 Nights

7 listings

38.9% of total

7-29 Nights (11.1%)

7-29 Nights

2 listings

11.1% of total

30+ Nights (16.7%)

30+ Nights

3 listings

16.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Mouilleron-le-Captif is 2 Nights, adopted by 38.9% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (72.2%) of the Mouilleron-le-Captif Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (16.7%) caters to monthly stays (30+ nights) in Mouilleron-le-Captif, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 38.9% of Mouilleron-le-Captif hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 16.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mouilleron-le-Captif.

Mouilleron-le-Captif Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (23.5%)

Flexible

4 listings

23.5% of total

Moderate (35.3%)

Moderate

6 listings

35.3% of total

Firm (5.9%)

Firm

1 listings

5.9% of total

Strict (35.3%)

Strict

6 listings

35.3% of total

Cancellation Policy Insights for Mouilleron-le-Captif

  • The prevailing Airbnb cancellation policy trend in Mouilleron-le-Captif is Moderate, used by 35.3% of listings.
  • There's a relatively balanced mix between guest-friendly (58.8%) and stricter (41.2%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 35.3% market standard in Mouilleron-le-Captif.
  • With 35.3% using Strict terms, this is a viable option in Mouilleron-le-Captif, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Mouilleron-le-Captif.

Mouilleron-le-Captif STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Mouilleron-le-Captif

  • The overall average booking lead time for vacation rentals in Mouilleron-le-Captif is 56 days.
  • Guests book furthest in advance for stays during August (average 94 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 21 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (87 days avg.) sees the longest lead times, while Winter (38 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (56 days) as a baseline for your pricing and availability strategy in Mouilleron-le-Captif.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 94 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 87 days) to capture early planners.
  • Monitor your own booking lead times against these Mouilleron-le-Captif averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Mouilleron-le-Captif (2025)

Amenity Prevalence

Amenity Insights for Mouilleron-le-Captif

  • Essential amenities in Mouilleron-le-Captif that guests expect include: Wifi, Kitchen, Free parking on premises, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Smoke alarm, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Mouilleron-le-Captif: Wifi, Kitchen, Free parking on premises, TV.
  • Prioritize adding missing essentials: Kitchen, Free parking on premises, TV.
  • Consider adding popular differentiators like Heating or Smoke alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Mouilleron-le-Captif to stay competitive.

Mouilleron-le-Captif Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Mouilleron-le-Captif

  • The typical guest profile for Airbnb in Mouilleron-le-Captif consists of primarily domestic travelers (94%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 94.2% of guests.
  • Key international markets include France (94.2%) and United Kingdom (1.3%).
  • Top languages spoken are French (50%) followed by English (29.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Nantes.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Mouilleron-le-Captif Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Nuaillé-d'Aunis10$2,426$359.1538%
Criteuil-la-Magdeleine11$2,409$459.0334%
Bourneau11$2,403$454.0433%
Le Bois-Plage-en-Ré309$2,248$293.1943%
Vallon-sur-Gée11$2,213$385.4426%
La Flotte391$2,192$247.5145%
Sainte-Florence11$2,153$226.2948%
Vouhé11$2,112$324.7038%
Caden24$2,108$212.4744%
Varrains14$2,027$183.8538%

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