Airbnb Market Analytics, Statistics and Data in Le Pouliguen, Pays de la Loire, France

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Le Pouliguen? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Le Pouliguen:

Average Daily Rate
$148
Occupancy Rate
39.04%
Annual Revenue
$14,147
Revenue Growth YoY
-2.59%
Best Month
August
Worst Month
January
Regulation
High
Active Listings
306

How much do Airbnb hosts make on average per month in Le Pouliguen?

The short-term rental market in Le Pouliguen shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

  • Typical properties (median) earn $1,209 per month
  • Strong performing properties (top 25%) make $2,272 or more
  • Best-in-class properties (top 10%) achieve $3,742+ monthly
  • Entry-level properties (bottom 25%) typically earn around $651

Revenue Variations by Month

Occupancy Rates Throughout the Year in Le Pouliguen

The market in Le Pouliguen shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

  • Typical properties (median) maintain 31% occupancy rates
  • Strong performing properties (top 25%) achieve 52% or higher
  • Best-in-class properties (top 10%) reach 72%+occupancy
  • Entry-level properties (bottom 25%) average around 17%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Le Pouliguen

Daily rates in Le Pouliguen vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

  • Typical properties (median) generate $116 per night
  • Strong performing properties (top 25%) secure $174 or more
  • Best-in-class properties (top 10%) pull in $272+ per night
  • Entry-level properties (bottom 25%) earn around $83

Daily Rate Variations by Month

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Seasonality patterns in Le Pouliguen

Peak Season (August, July, May)
  • Revenue peaks at $3518.75 per month
  • Occupancy rates reach 68.25%
  • Daily rates average $162.14
Shoulder Season
  • Revenue averages $1755.36 per month
  • Occupancy maintains 35.76%
  • Daily rates hold at $149.81
Low Season (December, February, January)
  • Revenue drops to $904.18 per month
  • Occupancy decreases to 19.73%
  • Daily rates adjust to $142.00

Is it still profitable to do Airbnb in Le Pouliguen in 2025?

Yes! Le Pouliguen demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 36% and solid monthly revenue averaging $1755 and With 306 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy
  • Implement premium seasonal pricing strategies
  • Set longer minimum stay requirements during high-demand periods
  • Enforce stricter cancellation policies
Shoulder Season Strategy
  • Maintain competitive market-based pricing
  • Offer moderate-length stay incentives
  • Target a mix of leisure and business travelers with flexible booking terms
  • Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
  • Adjust pricing to remain competitive in the market
  • Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
  • Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Le Pouliguen

AreaWhy Choose This AreaKey Attractions
La Baule
Famous seaside resort known for its long sandy beaches and upscale amenities. Attracts families and tourists looking for a beach getaway.
La Baule Beach, La Baule Casino, Promenade de la Mer, Marina de La Baule, Shopping in La Baule
Le Croisic
Charming coastal town with picturesque views and rich fishing heritage. Popular for those seeking authenticity and access to the ocean.
Le Croisic Port, Zoo de La Boissière du Doré, Coastal trails, Market of Le Croisic, Tour de l'Ouest
Guérande
Historic medieval town known for its salt marshes and stunning architecture. Attracts tourists interested in culture and history.
Guérande Medieval Town, Salt Marshes, Briere Regional Natural Park, Chapelle de Notre-Dame de la Fôret, Église Saint-Aubin
Pornichet
Seaside destination with a relaxed atmosphere and beautiful beaches. Suitable for families and beach lovers.
Pornichet Beach, Théâtre de Verdure, Le Serpent d'Océan, Parks and gardens, Coastal paths
Mesquer
A peaceful commune known for its natural landscapes and quiet beaches, ideal for those looking to escape the busyness of nearby resorts.
Kerver Beach, Piriac-sur-Mer, Sandy beaches, Dune de La Rinde, Natural reserves
Saint-Nazaire
City known for its maritime history and modern architecture. Attracts visitors interested in industry and innovation.
Escal'Atlantic, U-Boot Pens, Saint-Nazaire Submarine Base, Bridge of Saint-Nazaire, Beaches of Saint-Nazaire
Batz-sur-Mer
Quaint coastal village known for its stunning coastline and tranquility. A perfect retreat for those seeking nature and serenity.
Batz-sur-Mer Beach, The salt marshes, Grésite Beach, Local hiking paths, Historical sites
Dèsserte de la Brière
Natural area offering beautiful landscapes and outdoor activities, attracting those who love nature and adventure.
Brière Regional Natural Park, Canoeing and kayaking, Hiking trails, Bird watching, Local fauna and flora

Do you need a license for Airbnb in Le Pouliguen?

Yes, Le Pouliguen requires a license for operating an Airbnb. Current market data shows 81% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.

Top Performing Airbnb Properties in Le Pouliguen

Villa front de mer "Bel Horizon"

Villa front de mer "Bel Horizon"

Entire Place • 4 bedrooms

$131,824
Revenue
33.0%
Occupancy
$806.53
Daily Rate
Charming house
center, port, beach on foot 9 people

Charming house center, port, beach on foot 9 people

Entire Place • 4 bedrooms

$95,037
Revenue
53.1%
Occupancy
$313.12
Daily Rate
Maison de famille vue mer,  pointe de Penchâteau.

Maison de famille vue mer, pointe de Penchâteau.

Entire Place • 6 bedrooms

$72,676
Revenue
22.3%
Occupancy
$667.42
Daily Rate
beach at 100 meters Le Pouliguen house

beach at 100 meters Le Pouliguen house

Entire Place • 5 bedrooms

$49,346
Revenue
38.2%
Occupancy
$290.35
Daily Rate
Renovated old house,  garden 80 m from the beach

Renovated old house, garden 80 m from the beach

Entire Place • 4 bedrooms

$48,490
Revenue
39.5%
Occupancy
$389.28
Daily Rate
House between beach and harbor

House between beach and harbor

Entire Place • 5 bedrooms

$48,029
Revenue
29.0%
Occupancy
$371.66
Daily Rate

Top Performing Professional Hosts in Le Pouliguen

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
L'Équipe Hoomy Conciergerie19$242,8761162.68/5.0
E.C Conciergerie10$183,6541614.31/5.0
Victoria1$131,82465.00/5.0
Jessica2$126,162794.83/5.0
Fanny Et Amandine11$101,338131.24/5.0
Rozenn2$97,971775.00/5.0
La Conciergerie D’Amélie5$83,2511024.90/5.0
Morgane2$65,501284.86/5.0
Sophie1$49,346434.74/5.0
Gabrielle1$48,490134.92/5.0

Additional analytics on vacation rental, real estate, short term rental data in Le Pouliguen

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Room Type Distribution

Property Type Distribution

Key Insights

  • Market dominated by entire home listings (96.7%), with apartment & condo and house properties comprising 97.7% of inventory
  • Untapped potential in boutique & hotels, others segments (2.3% combined)

Room Capacity Distribution

Analysis of 306 properties in Le Pouliguen shows that 1 bedroom properties are most prevalent, making up 31% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 61.8% of all listings.

Key Insights

  • Most common: 1 bedroom (31%)
  • Least common: 5+ bedrooms (4.9%)
  • Market concentration: 61.8% in top 2 sizes
  • Market skew: Favors smaller properties

Guest Capacity Distribution

Analysis of 306 properties in Le Pouliguen reveals that 4 guests properties dominate the market, representing 32.4% of all listings. The average property accommodates 4.8 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 6 guests make up 51.0% of the market.

Key Insights

  • Most common capacity: 4 guests (32.4% of market)
  • Least common capacity: 7 guests (4.2% of market)
  • Average guest capacity: 4.8 guests per property
  • Market concentration: 51.0% in top 2 capacity sizes
  • Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 306 properties in Le Pouliguen, the most common availability pattern is 271-366 days (52.9% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (37.3% of properties).

Key Insights

  • Most common availability window: 271-366 days (52.9%)
  • Most common booking duration: 31-90 days (37.3%)
  • Properties with high availability (180+ days): 87.6%
  • Properties with long-term bookings (180+ days): 13.4%

Minimum Stay Distributions

1 Night (6.4%)

1 Night

18 listings

6.4% of total

2 Nights (35.2%)

2 Nights

99 listings

35.2% of total

3 Nights (21.7%)

3 Nights

61 listings

21.7% of total

4-6 Nights (13.5%)

4-6 Nights

38 listings

13.5% of total

7-29 Nights (12.1%)

7-29 Nights

34 listings

12.1% of total

30+ Nights (11%)

30+ Nights

31 listings

11% of total

Key Insights

  • Short stays (1-2 nights) dominate the market at 41.6%
  • Mid-length stays (4-6 nights) represent 13.5% of listings
  • Monthly+ stays (11%) suggest a stable extended-stay market
  • High market flexibility with 63.3% accepting 3 nights or less

Recommendations

  • Set minimum stays between 2-3 nights to align with market standards
  • Adjust minimum stays seasonally based on demand patterns
  • Consider monthly stay discounts to capture the growing extended-stay market
  • Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Super Strict 30 Days (3.8%)

Super Strict 30 Days

10 listings

3.8% of total

Flexible (18.6%)

Flexible

49 listings

18.6% of total

Moderate (25.9%)

Moderate

68 listings

25.9% of total

Firm (22.1%)

Firm

58 listings

22.1% of total

Strict (29.7%)

Strict

78 listings

29.7% of total

Key Insights

  • Strict is the preferred policy at 29.7% of listings
  • The market shows a balanced distribution between guest-friendly (44.5%) and strict (51.8%) policies
  • Strong market consensus around Strict policies
  • Super Strict 30 Days policies are least common at 3.8% of listings

Recommendations

  • Market supports various policies - choose based on your property type and target guests
  • Strong market preference for Strict policies suggests this should be your baseline

Booking Lead Time Trends

Key Insights

  • Peak booking lead times occur in Jul, Aug, Jun, averaging 95 days
  • Shortest booking windows are in Oct, Feb, Jan, averaging 36 days
  • Summer shows the longest average booking window at 95 days, while Winter has the shortest at 38 days

Recommendations

  • Implement dynamic pricing strategies for Summer bookings at least 95 days in advance
  • Consider early bird discounts during Winter to encourage longer lead times
  • Focus on last-minute booking promotions during Oct-Jan when lead times are shortest

Popular Airbnb Amenities in Le Pouliguen

Below is the distribution of amenities across listings in Le Pouliguen:

Traveler Demographics

Guest Origin Distribution
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Age Distribution

Key Insights

  • Domestic travelers make up 91.3% of total guests, indicating a dominant local market share.
  • Primary international markets: United Kingdom (2.1%) and Germany (1.6%)
  • French is the top language at 49.1%, followed by English (35.2%)
  • Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 7.2%

Recommendations

  • Target marketing campaigns for Paris and Nantes markets
  • Develop localized content for United Kingdom and Germany
  • Prioritize French and English language support
  • Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
  • Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Le Pouliguen. These nearby markets offer diverse opportunities for property investors and hosts:

MarketPropertiesMonthly RevenueDaily RateOccupancy
La Flotte400$2,558$254.5344%
Le Bois-Plage-en-Ré298$2,557$302.4243%
Le Parc12$2,383$175.3339%
Croix-Chapeau15$2,338$248.3640%
Île-de-Bréhat45$2,276$222.7945%
Ombrée d'Anjou20$2,206$217.3535%
La Couarde-sur-Mer228$2,194$258.8040%
Laillé12$2,143$117.9136%
Île-aux-Moines96$2,110$239.8241%
Dragey-Ronthon34$2,063$147.9941%

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