Airbnb Market Analytics, Statistics and Data in Laval, Pays de la Loire, France

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Laval? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Laval:

Average Daily Rate
$69
Occupancy Rate
43.71%
Annual Revenue
$9,536
Revenue Growth YoY
-5.56%
Best Month
June
Worst Month
January
Regulation
Low
Active Listings
287

How much do Airbnb hosts make on average per month in Laval?

The short-term rental market in Laval shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

  • Typical properties (median) earn $831 per month
  • Strong performing properties (top 25%) make $1,361 or more
  • Best-in-class properties (top 10%) achieve $2,084+ monthly
  • Entry-level properties (bottom 25%) typically earn around $412

Revenue Variations by Month

Occupancy Rates Throughout the Year in Laval

The market in Laval shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

  • Typical properties (median) maintain 45% occupancy rates
  • Strong performing properties (top 25%) achieve 67% or higher
  • Best-in-class properties (top 10%) reach 80%+occupancy
  • Entry-level properties (bottom 25%) average around 22%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Laval

Daily rates in Laval vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

  • Typical properties (median) generate $54 per night
  • Strong performing properties (top 25%) secure $79 or more
  • Best-in-class properties (top 10%) pull in $121+ per night
  • Entry-level properties (bottom 25%) earn around $37

Daily Rate Variations by Month

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Seasonality patterns in Laval

Peak Season (June, April, May)
  • Revenue peaks at $1293.20 per month
  • Occupancy rates reach 49.57%
  • Daily rates average $73.90
Shoulder Season
  • Revenue averages $1050.99 per month
  • Occupancy maintains 45.17%
  • Daily rates hold at $70.82
Low Season (February, August, January)
  • Revenue drops to $863.47 per month
  • Occupancy decreases to 40.43%
  • Daily rates adjust to $67.57

Is it still profitable to do Airbnb in Laval in 2025?

Yes! Laval demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 45% and monthly revenue averaging $1051 and With 287 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy
  • Implement premium seasonal pricing strategies
  • Set longer minimum stay requirements during high-demand periods
  • Enforce stricter cancellation policies
Shoulder Season Strategy
  • Maintain competitive market-based pricing
  • Offer moderate-length stay incentives
  • Target a mix of leisure and business travelers with flexible booking terms
  • Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
  • Adjust pricing to remain competitive in the market
  • Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
  • Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Laval

AreaWhy Choose This AreaKey Attractions
Centre-ville de Laval
Lively city center with a blend of culture, shopping, and dining. Popular destination for visitors seeking a vibrant urban experience with easy access to historical sites and entertainment.
Place des Noues, Laval Cathedral, Musée des sciences de Laval, Parc de la Perrine, Cinéville Laval
Laval-Est
Residential area with a peaceful atmosphere, known for its parks and green spaces. Ideal for families and those looking for a relaxing getaway close to nature.
Parc de la Sorgue, Parc de la Garenne, Ruisseau de la Charnie, Aquatic Centre of Laval, Laval Exhibition Center
Pont de Mayenne
Scenic location along the Mayenne river, popular for outdoor activities and waterfront views. Attracts nature lovers and those interested in cycling and hiking.
Parc de la Mayenne, Canoe and kayaking facilities, Cycling paths, Fishing spots, Scenic walks along the river
Laval-Ouest
A quieter neighborhood known for its family-friendly environment and community feel. Great for visitors looking for a suburban experience with local amenities.
Parc de la Cité, Local markets, Family-friendly restaurants, Nearby shopping areas, Cultural events
Les Hauts de Laval
Residential area with new developments and modern amenities. Preferred by business travelers due to its proximity to corporate offices and conference centers.
Business parks, Shopping centers, Restaurants and cafes, Proximity to transportation, Cultural sites
Saint-Berthevin
A nearby suburb offering a tranquil setting with access to local attractions. Ideal for those looking for affordability and comfort.
Local parks, Community events, Proximity to Laval city center, Historic sites, Cafes and boutiques
Quinconceaux
Growing area with emerging popularity for short-term rentals due to its competitive pricing and nearby attractions. Ideal for budget-conscious travelers.
Local festivals, Community parks, Outdoor activities, Nearby nature, Affordable dining options
Laval-sur-le-Lac
Picturesque lakeside area perfect for those seeking a retreat-style experience. Attractive for its views and outdoor recreational opportunities.
Lac de Laval, Water sports, Fishing, Scenic walking trails, Cozy lakeside restaurants

Do you need a license for Airbnb in Laval?

We recommend checking directly with Laval's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (6% of listings), making it essential to verify current regulations before starting your Airbnb business.

Top Performing Airbnb Properties in Laval

Wooden house by the river [trend ZD]

Wooden house by the river [trend ZD]

Entire Place • 4 bedrooms

$79,170
Revenue
78.0%
Occupancy
$255.67
Daily Rate
Comfortable spacious flat

Comfortable spacious flat

Entire Place • 4 bedrooms

$44,173
Revenue
39.9%
Occupancy
$233.32
Daily Rate
Appartement moderne, cosy & chic

Appartement moderne, cosy & chic

Entire Place • 4 bedrooms

$34,513
Revenue
30.3%
Occupancy
$161.33
Daily Rate
Comfortable studio with private Jacuzzi.

Comfortable studio with private Jacuzzi.

Entire Place • N/A

$34,243
Revenue
47.9%
Occupancy
$193.81
Daily Rate
Maison de ville de coeur

Maison de ville de coeur

Entire Place • 5 bedrooms

$33,739
Revenue
54.8%
Occupancy
$126.87
Daily Rate
The cabin of the good path and its spa, unusual place

The cabin of the good path and its spa, unusual place

Entire Place • 1 bedroom

$31,778
Revenue
73.6%
Occupancy
$114.38
Daily Rate

Top Performing Professional Hosts in Laval

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Charles14$168,7115834.87/5.0
Guest Adom13$134,1492743.78/5.0
Nolwen2$86,8551444.88/5.0
Thibaud10$83,8194384.30/5.0
Vincent6$74,5244844.90/5.0
Pascal2$71,977164.72/5.0
Marc Et Rachel5$70,8711464.91/5.0
Kimie5$61,5809534.85/5.0
Isabelle Et William3$53,0391054.94/5.0
Samuel5$51,1733394.86/5.0

Additional analytics on vacation rental, real estate, short term rental data in Laval

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Room Type Distribution

Property Type Distribution

Key Insights

  • Market dominated by entire home listings (75.3%), with apartment & condo and house properties comprising 93.0% of inventory
  • Untapped potential in others, unique stays, outdoor & mobile segments (1.3% combined)

Room Capacity Distribution

Analysis of 287 properties in Laval shows that 1 bedroom properties are most prevalent, making up 48.8% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 62.0% of all listings.

Key Insights

  • Most common: 1 bedroom (48.8%)
  • Least common: 5+ bedrooms (2.4%)
  • Market concentration: 62.0% in top 2 sizes
  • Market skew: Favors smaller properties

Guest Capacity Distribution

Analysis of 287 properties in Laval reveals that 2 guests properties dominate the market, representing 32.1% of all listings. The average property accommodates 2.8 guests, with a clear trend towards smaller guest capacities. Properties accommodating 2 guests and 4 guests make up 59.6% of the market.

Key Insights

  • Most common capacity: 2 guests (32.1% of market)
  • Least common capacity: 7 guests (0.3% of market)
  • Average guest capacity: 2.8 guests per property
  • Market concentration: 59.6% in top 2 capacity sizes
  • Market segmentation: Predominantly smaller guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 287 properties in Laval, the most common availability pattern is 271-366 days (34.1% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (34.1% of properties).

Key Insights

  • Most common availability window: 271-366 days (34.1%)
  • Most common booking duration: 91-180 days (34.1%)
  • Properties with high availability (180+ days): 65.5%
  • Properties with long-term bookings (180+ days): 35.5%

Minimum Stay Distributions

1 Night (47.5%)

1 Night

125 listings

47.5% of total

2 Nights (27.8%)

2 Nights

73 listings

27.8% of total

3 Nights (10.6%)

3 Nights

28 listings

10.6% of total

4-6 Nights (6.8%)

4-6 Nights

18 listings

6.8% of total

30+ Nights (7.2%)

30+ Nights

19 listings

7.2% of total

Key Insights

  • Short stays (1-2 nights) dominate the market at 75.3%
  • Mid-length stays (4-6 nights) represent 6.8% of listings
  • Monthly+ stays (7.2%) suggest a stable extended-stay market
  • High market flexibility with 85.9% accepting 3 nights or less

Recommendations

  • Set minimum stays between 2-3 nights to align with market standards
  • Adjust minimum stays seasonally based on demand patterns
  • Consider monthly stay discounts to capture the growing extended-stay market
  • Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Non-refundable (0.8%)

Non-refundable

2 listings

0.8% of total

Refundable (2%)

Refundable

5 listings

2% of total

Flexible (48.8%)

Flexible

123 listings

48.8% of total

Moderate (39.3%)

Moderate

99 listings

39.3% of total

Firm (2.8%)

Firm

7 listings

2.8% of total

Strict (6.3%)

Strict

16 listings

6.3% of total

Key Insights

  • Flexible is the preferred policy at 48.8% of listings
  • Guest-friendly policies (Flexible & Moderate) dominate at 88.1% of the market
  • Strong market consensus around Flexible policies
  • Non-refundable policies are least common at 0.8% of listings

Recommendations

  • Consider starting with a Flexible policy to align with market preferences
  • Strong market preference for Flexible policies suggests this should be your baseline
  • Consider generous cancellation terms as a competitive advantage
  • Strict policies are rare - carefully consider the impact on bookings before implementing

Booking Lead Time Trends

Key Insights

  • Peak booking lead times occur in Jun, Sep, Apr, averaging 46 days
  • Shortest booking windows are in Feb, Mar, Jan, averaging 34 days
  • Summer shows the longest average booking window at 42 days, while Winter has the shortest at 35 days

Recommendations

  • Implement dynamic pricing strategies for Summer bookings at least 42 days in advance
  • Consider early bird discounts during Winter to encourage longer lead times
  • Focus on last-minute booking promotions during Feb-Jan when lead times are shortest

Popular Airbnb Amenities in Laval

Below is the distribution of amenities across listings in Laval:

Traveler Demographics

Guest Origin Distribution
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Age Distribution

Key Insights

  • Domestic travelers make up 92.2% of total guests, indicating a dominant local market share.
  • Primary international markets: United Kingdom (1.9%) and Germany (0.8%)
  • French is the top language at 49.7%, followed by English (33.7%)
  • Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 8.3%

Recommendations

  • Target marketing campaigns for Paris and Nantes markets
  • Develop localized content for United Kingdom and Germany
  • Prioritize French and English language support
  • Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
  • Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Laval. These nearby markets offer diverse opportunities for property investors and hosts:

MarketPropertiesMonthly RevenueDaily RateOccupancy
La Poterie-Cap-d'Antifer12$4,975$289.5552%
Bonneville-sur-Touques15$4,514$382.0943%
Surville10$3,843$280.1140%
Caumont11$3,610$300.6949%
Cricquebœuf10$3,601$270.8549%
Villiers-sur-Loir10$3,579$246.3042%
Saint-Étienne-la-Thillaye25$3,541$339.1242%
Coteaux-sur-Loire21$3,525$381.9441%
Vallon-sur-Gée10$3,520$406.5530%
Moulins-le-Carbonnel11$3,478$311.6436%

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