Grues Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Pays de la Loire, France

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Grues in 2025? Explore comprehensive Airbnb analytics for Grues, Pays de la Loire, France to uncover income potential. This 2025 STR market report for Grues, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 19 active listings.

Whether you're considering an Airbnb investment in Grues, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Grues Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Grues Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$136
The average rental revenue earned for an occupied room per day in Grues.
Occupancy Rate(?)
34.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$6,406
Typical annual income for an Airbnb listing in Grues. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-15.4%
Significant decrease (-15.4%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Grues.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Grues.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
19
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Grues (2025)

Understanding the monthly revenue variations for Airbnb listings in Grues is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Grues is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Grues across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,039+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,218 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $722 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $443, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Grues

Grues Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Grues STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Grues:

  • Best-in-class properties (Top 10%) achieve 57%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 41% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 24%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Grues

Average Daily Rate (ADR) Airbnb Trends in Grues (2025)

Effective short term rental pricing strategy in Grues involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Grues typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $190+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $130 or more.
  • Typical properties (Median) charge around $93 per night.
  • Entry-level properties (Bottom 25%) earn around $76 per night.

Average Daily Rate (ADR) Trend by Month in Grues

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Airbnb Seasonality Analysis & Trends in Grues (2025)

Peak Season (August, July, June)
  • Revenue averages $1,909 per month
  • Occupancy rates average 47.7%
  • Daily rates average $144
Shoulder Season
  • Revenue averages $955 per month
  • Occupancy maintains around 30.1%
  • Daily rates hold near $131
Low Season (January, October, November)
  • Revenue drops to average $529 per month
  • Occupancy decreases to average 17.0%
  • Daily rates adjust to average $128

Seasonality Insights for Grues

  • The Airbnb seasonality in Grues shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Grues's highest earning potential, with monthly revenues capable of climbing to $2,484, occupancy reaching a high of 72.6%, and ADRs peaking at $154.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $463, occupancy could drop to 10.7%, and ADRs may adjust down to $125.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Grues.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Grues seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Grues (2025)

Exploring the top neighborhoods for short-term rentals in Grues? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Grues Village Center
Quaint village center with local charm, ideal for visitors seeking a peaceful stay with authentic French culture. Close to amenities and local markets.
Local bakery, Monthly farmers' market, Historic church, Grues' local park
Nearby Beaches
Proximity to beautiful beaches offers guests a sunny retreat, perfect for vacationers who enjoy sunbathing, swimming and beach activities.
Plage de la Faute-sur-Mer, Plage de la Tranche-sur-Mer, Walking paths along the coast
Les Sables-d'Olonne
Popular tourist destination known for its seaside promenade and vibrant nightlife. A great option for those seeking a lively atmosphere and beach experiences.
Les Sables-d'Olonne beach, Casino, Aquarium, Local restaurants, Marina
La Roche-sur-Yon
Larger urban area with a variety of tourist attractions and services. Attracts visitors looking for a mix of culture and convenience.
History museum, Shopping centers, Le Vendespace, Vast parks and gardens
Puy du Fou
Famous historical theme park attracting tourists from around the world. A perfect choice for those looking to provide accommodation for park visitors.
Historical reenactments, Various themed shows, Medieval village, Adventure park
Vendee Coast
The Vendee coast is known for its stunning landscapes and family-friendly resorts, making it ideal for family-oriented Airbnb hosts.
Family beaches, Water sports, Cycling paths
Île de Noirmoutier
Beautiful island destination known for its natural beauty and relaxation. Ideal for those looking to attract guests who want a getaway.
Noirmoutier castle, Salt marshes, Scenic bike paths
Challans
A charming town close to both land and sea, attracting visitors for both urban and natural experiences.
Local market, Historical sites, Beautiful gardens

Understanding Airbnb License Requirements & STR Laws in Grues (2025)

While Grues, Pays de la Loire, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Grues to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Grues (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Gruesbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

2 private houses with heated pool and spa

2 private houses with heated pool and spa

Entire Place • 6 bedrooms

$39,080
Revenue
28.3%
Occupancy
$501.80
Daily Rate
House close to the sea!

House close to the sea!

Entire Place • 2 bedrooms

$16,093
Revenue
63.9%
Occupancy
$96.89
Daily Rate
La Mignonnette, 10 minutes from the beaches

La Mignonnette, 10 minutes from the beaches

Entire Place • 1 bedroom

$9,331
Revenue
39.8%
Occupancy
$94.48
Daily Rate
The Dolitéma Pearl

The Dolitéma Pearl

Entire Place • 2 bedrooms

$6,117
Revenue
31.2%
Occupancy
$86.09
Daily Rate
House with hot tub for 2 people

House with hot tub for 2 people

Entire Place • 1 bedroom

$6,076
Revenue
43.8%
Occupancy
$47.61
Daily Rate
"La Bulle de Doli" 2* Sea and countryside gîte

"La Bulle de Doli" 2* Sea and countryside gîte

Entire Place • 2 bedrooms

$5,908
Revenue
38.3%
Occupancy
$84.44
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Grues (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Grues based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Lefevre1$39,080105.00/5.0
Brice1$16,093524.96/5.0
Dorothée3$15,657894.96/5.0
André1$9,3312Not Rated
Valerie2$7,978184.92/5.0
Corinne2$7,897344.96/5.0
Tiphaine1$6,076294.72/5.0
Danielle2$3,425904.82/5.0
Sibylle1$2,977174.59/5.0
Sandrine1$2,881364.92/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Grues.

Dive Deeper: Advanced Grues STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Grues. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Grues Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Grues

  • The Grues Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 19 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Grues, House properties are the most common (78.9%), reflecting the local real estate landscape.
  • Houses represent a significant 78.9% portion, catering likely to families or larger groups.

Grues Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Grues

  • The dominant room capacity in Grues is 2 bedrooms listings, making up 47.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 73.7% of the active Airbnb listings in Grues, indicating a high concentration in these sizes.
  • A significant 21.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Grues.

Grues Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Grues

  • The most common guest capacity trend in Grues vacation rentals is listings accommodating 4 guests (47.4%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 5 guests dominate the Grues STR market, accounting for 68.5% of listings.
  • 21.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Grues.
  • On average, properties in Grues are equipped to host 4.7 guests.

Grues Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Grues

  • The most common availability pattern in Grues falls within the 271-366 days range, representing 84.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Grues (63.2%), reflecting common guest stay durations or potential owner blocking patterns.

Grues Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (10.5%)

1 Night

2 listings

10.5% of total

2 Nights (36.8%)

2 Nights

7 listings

36.8% of total

3 Nights (5.3%)

3 Nights

1 listings

5.3% of total

4-6 Nights (5.3%)

4-6 Nights

1 listings

5.3% of total

7-29 Nights (15.8%)

7-29 Nights

3 listings

15.8% of total

30+ Nights (26.3%)

30+ Nights

5 listings

26.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Grues is 2 Nights, adopted by 36.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (26.3%) caters to monthly stays (30+ nights) in Grues, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 36.8% of Grues hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 10.5% currently do.
  • A 2-night minimum appears standard (36.8%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 26.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Grues.

Grues Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (26.3%)

Flexible

5 listings

26.3% of total

Moderate (26.3%)

Moderate

5 listings

26.3% of total

Firm (21.1%)

Firm

4 listings

21.1% of total

Strict (26.3%)

Strict

5 listings

26.3% of total

Cancellation Policy Insights for Grues

  • The prevailing Airbnb cancellation policy trend in Grues is Flexible, used by 26.3% of listings.
  • There's a relatively balanced mix between guest-friendly (52.6%) and stricter (47.4%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 26.3% market standard in Grues.
  • Regularly review your cancellation policy against competitors and market demand shifts in Grues.

Grues STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Grues

  • The overall average booking lead time for vacation rentals in Grues is 39 days.
  • Guests book furthest in advance for stays during July (average 76 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 4 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (62 days avg.) sees the longest lead times, while Winter (12 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (39 days) as a baseline for your pricing and availability strategy in Grues.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 76 days out to capitalize on advance planning.
  • During November, focus on last-minute booking availability and promotions, as guests book with very short notice (4 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 62 days) to capture early planners.
  • Monitor your own booking lead times against these Grues averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Grues (2025)

Amenity Prevalence

Amenity Insights for Grues

  • Essential amenities in Grues that guests expect include: Free parking on premises, Kitchen, Hangers, Coffee maker. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Dishes and silverware, Hot water, Smoke alarm are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Grues: Free parking on premises, Kitchen, Hangers, Coffee maker.
  • Consider adding popular differentiators like Dishes and silverware or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Grues to stay competitive.

Grues Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Grues

  • The typical guest profile for Airbnb in Grues consists of primarily domestic travelers (92%), often arriving from nearby Nantes, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 92.4% of guests.
  • Key international markets include France (92.4%) and United Kingdom (5.1%).
  • Top languages spoken are French (45.3%) followed by English (35.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Nantes and La Rochelle.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Grues Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Donges11$3,861$291.1947%
Saint-Hippolyte10$2,783$224.3736%
Bourneau11$2,758$449.2732%
Sainte-Florence10$2,493$167.8854%
Croix-Chapeau12$2,393$226.3240%
Laillé11$2,323$131.7740%
Le Bois-Plage-en-Ré318$2,203$301.2940%
Gennes-Longuefuye11$2,201$267.8027%
La Flotte407$2,189$250.3244%
Dœuil-sur-le-Mignon13$2,182$462.8624%

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