Paulhan Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Occitania, France

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Paulhan in 2025? Explore comprehensive Airbnb analytics for Paulhan, Occitania, France to uncover income potential. This 2025 STR market report for Paulhan, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 26 active listings.

Whether you're considering an Airbnb investment in Paulhan, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Paulhan Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Paulhan Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$117
The average rental revenue earned for an occupied room per day in Paulhan.
Occupancy Rate(?)
36.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$7,037
Typical annual income for an Airbnb listing in Paulhan. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-11.6%
Significant decrease (-11.6%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Paulhan.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Paulhan.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
26
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Paulhan (2025)

Understanding the monthly revenue variations for Airbnb listings in Paulhan is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Paulhan is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Paulhan across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,087+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,289 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $617 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $291, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Paulhan

Paulhan Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Paulhan STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Paulhan:

  • Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 28%.
  • Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Paulhan

Average Daily Rate (ADR) Airbnb Trends in Paulhan (2025)

Effective short term rental pricing strategy in Paulhan involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Paulhan typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $293+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $166 or more.
  • Typical properties (Median) charge around $88 per night.
  • Entry-level properties (Bottom 25%) earn around $63 per night.

Average Daily Rate (ADR) Trend by Month in Paulhan

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Airbnb Seasonality Analysis & Trends in Paulhan (2025)

Peak Season (August, July, September)
  • Revenue averages $1,790 per month
  • Occupancy rates average 46.1%
  • Daily rates average $135
Shoulder Season
  • Revenue averages $754 per month
  • Occupancy maintains around 32.9%
  • Daily rates hold near $125
Low Season (January, February, November)
  • Revenue drops to average $568 per month
  • Occupancy decreases to average 29.6%
  • Daily rates adjust to average $130

Seasonality Insights for Paulhan

  • The Airbnb seasonality in Paulhan shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Paulhan's highest earning potential, with monthly revenues capable of climbing to $2,628, occupancy reaching a high of 60.2%, and ADRs peaking at $138.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $513, occupancy could drop to 24.7%, and ADRs may adjust down to $115.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Paulhan.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Paulhan seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Paulhan (2025)

Exploring the top neighborhoods for short-term rentals in Paulhan? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Historic Center of Paulhan
Charming historic center featuring beautiful architecture and local shops. Great for travelers looking to experience authentic French culture and history.
Église Saint-Étienne, Place de la Republique, Local markets, Cafés and bistros
Countryside near Paulhan
Scenic countryside with vineyards and rolling hills, perfect for guests interested in wine tourism and outdoor activities. Offers a tranquil retreat from city life.
Vineyard tours, Hiking trails, Cycling routes, Local wine tastings
Lake Salagou
Beautiful lake area ideal for water sports and nature lovers. Attracts tourists looking for recreational activities and stunning natural scenery.
Water sports, Hiking trails, Picnic areas, Scenic viewpoints
Pezenas
Nearby historical town known for its Renaissance architecture and local crafts. Great for those who appreciate history and art.
Molière Museum, Historical monuments, Artisan shops, Weekly markets
Montagnac
Characterized by its picturesque scenery and proximity to vineyards. A peaceful option for those seeking a rural experience close to wine regions.
Wine tastings, Scenic views, Local farms, Nature walks
Valras-Plage
Popular coastal town with beaches, restaurants, and vibrant summer activities. Perfect for guests seeking beach vacations and marine activities.
Main beach, Promenade, Water sports, Restaurants and bars
Agde
Historic town with a rich history, beautiful architecture, and proximity to the Mediterranean. Attractive for travelers interested in history and leisure.
Agde Cathedral, Cap d'Agde beaches, Historical sites, Local cuisine
Capestang
Charming village known for its beautiful canal and scenic views. Offers a peaceful stay with access to local markets and attractions.
Canal du Midi, Local festivals, Historical sites, Wine and food fairs

Understanding Airbnb License Requirements & STR Laws in Paulhan (2025)

While Paulhan, Occitania, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Paulhan to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Paulhan (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Paulhanbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

village house - 2 bathrooms - private parking

village house - 2 bathrooms - private parking

Entire Place • 2 bedrooms

$21,803
Revenue
58.4%
Occupancy
$78.42
Daily Rate
70 m² apartment with terrace, close to the sea

70 m² apartment with terrace, close to the sea

Entire Place • 2 bedrooms

$19,230
Revenue
65.2%
Occupancy
$79.21
Daily Rate
Charming house with garden

Charming house with garden

Entire Place • 5 bedrooms

$13,229
Revenue
20.1%
Occupancy
$312.80
Daily Rate
Single-story 150 m2 house

Single-story 150 m2 house

Entire Place • 2 bedrooms

$11,690
Revenue
51.9%
Occupancy
$91.97
Daily Rate
Villa avec piscine

Villa avec piscine

Entire Place • 3 bedrooms

$11,583
Revenue
45.5%
Occupancy
$279.20
Daily Rate
Beautiful Villa with pool and 1600 m2 of land

Beautiful Villa with pool and 1600 m2 of land

Entire Place • 3 bedrooms

$9,511
Revenue
50.0%
Occupancy
$326.87
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Paulhan (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Paulhan based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Jean-Luc2$26,075704.58/5.0
Odile1$21,803415.00/5.0
Ludivine2$14,2801454.88/5.0
Jean-Philippe1$13,22955.00/5.0
Mickael2$11,989404.62/5.0
Karine1$11,690104.40/5.0
Host #1385955501$11,583224.91/5.0
Bertrand1$9,51165.00/5.0
Kohkoh1$8,5862Not Rated
Host #103020411$8,382104.80/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Paulhan.

Dive Deeper: Advanced Paulhan STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Paulhan. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Paulhan Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Paulhan

  • The Paulhan Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92.3% of the 26 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Paulhan, House properties are the most common (53.8%), reflecting the local real estate landscape.
  • Houses represent a significant 53.8% portion, catering likely to families or larger groups.
  • The presence of 7.7% Hotel/Boutique listings indicates integration with traditional hospitality.

Paulhan Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Paulhan

  • The dominant room capacity in Paulhan is 1 bedroom listings, making up 30.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 61.6% of the active Airbnb listings in Paulhan, indicating a high concentration in these sizes.
  • A significant 26.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Paulhan.

Paulhan Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Paulhan

  • The most common guest capacity trend in Paulhan vacation rentals is listings accommodating 4 guests (34.6%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Paulhan STR market, accounting for 53.8% of listings.
  • 23.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Paulhan.
  • On average, properties in Paulhan are equipped to host 4.1 guests.

Paulhan Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Paulhan

  • The most common availability pattern in Paulhan falls within the 271-366 days range, representing 65.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 88.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Paulhan (42.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 11.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Paulhan Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (15.4%)

1 Night

4 listings

15.4% of total

2 Nights (15.4%)

2 Nights

4 listings

15.4% of total

3 Nights (15.4%)

3 Nights

4 listings

15.4% of total

4-6 Nights (7.7%)

4-6 Nights

2 listings

7.7% of total

7-29 Nights (11.5%)

7-29 Nights

3 listings

11.5% of total

30+ Nights (34.6%)

30+ Nights

9 listings

34.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Paulhan is 30+ Nights, adopted by 34.6% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (34.6%) caters to monthly stays (30+ nights) in Paulhan, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 34.6% of Paulhan hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 15.4% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 34.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Paulhan.

Paulhan Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (29.2%)

Flexible

7 listings

29.2% of total

Moderate (29.2%)

Moderate

7 listings

29.2% of total

Firm (16.7%)

Firm

4 listings

16.7% of total

Strict (25%)

Strict

6 listings

25% of total

Cancellation Policy Insights for Paulhan

  • The prevailing Airbnb cancellation policy trend in Paulhan is Flexible, used by 29.2% of listings.
  • There's a relatively balanced mix between guest-friendly (58.4%) and stricter (41.7%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 29.2% market standard in Paulhan.
  • Regularly review your cancellation policy against competitors and market demand shifts in Paulhan.

Paulhan STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Paulhan

  • The overall average booking lead time for vacation rentals in Paulhan is 44 days.
  • Guests book furthest in advance for stays during July (average 91 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 3 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (60 days avg.) sees the longest lead times, while Winter (7 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in Paulhan.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 91 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (3 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 60 days) to capture early planners.
  • Monitor your own booking lead times against these Paulhan averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Paulhan (2025)

Amenity Prevalence

Amenity Insights for Paulhan

  • Essential amenities in Paulhan that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
  • Popular amenities like TV, Free parking on premises, Smoke alarm are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Paulhan: Kitchen.
  • Prioritize adding missing essentials: Kitchen.
  • Consider adding popular differentiators like TV or Free parking on premises to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Paulhan to stay competitive.

Paulhan Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Paulhan

  • The typical guest profile for Airbnb in Paulhan consists of primarily domestic travelers (87%), often arriving from nearby Lyon, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 87.1% of guests.
  • Key international markets include France (87.1%) and Italy (2.4%).
  • Top languages spoken are French (49.1%) followed by English (26.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Lyon and Toulouse.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Paulhan Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Cornellà del Terri17$5,396$506.6040%
Amer11$5,217$472.3438%
Villeneuvette14$4,052$340.4042%
Porqueres14$3,965$474.6631%
Vilanant12$3,678$379.0831%
Bàscara14$3,353$505.7634%
Vilademuls20$3,305$353.8037%
Sant Ferriol18$3,165$301.9944%
Divajeu22$3,027$400.2239%
les Llosses10$2,852$381.8327%

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