Nimes Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Occitania, France
Is Airbnb profitable in Nimes in 2025? Explore comprehensive Airbnb analytics for Nimes, Occitania, France to uncover income potential. This 2025 STR market report for Nimes, based on AirROI data from June 2024 to May 2025, reveals key trends in the bustling market of 1,490 active listings.
Whether you're considering an Airbnb investment in Nimes, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Nimes Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Nimes Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Nimes (2025)
Understanding the monthly revenue variations for Airbnb listings in Nimes is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Nimes is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Nimes across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,740+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,600 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $886 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $446, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Nimes
Nimes Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Nimes STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Nimes:
- Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Nimes
Average Daily Rate (ADR) Airbnb Trends in Nimes (2025)
Effective short term rental pricing strategy in Nimes involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Nimes typically peaks in May and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $258+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $127 or more.
- Typical properties (Median) charge around $81 per night.
- Entry-level properties (Bottom 25%) earn around $55 per night.
Average Daily Rate (ADR) Trend by Month in Nimes
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Airbnb Seasonality Analysis & Trends in Nimes (2025)
Peak Season (August, July, September)
- Revenue averages $1,860 per month
- Occupancy rates average 48.5%
- Daily rates average $118
Shoulder Season
- Revenue averages $1,205 per month
- Occupancy maintains around 38.5%
- Daily rates hold near $123
Low Season (January, February, November)
- Revenue drops to average $949 per month
- Occupancy decreases to average 35.4%
- Daily rates adjust to average $122
Seasonality Insights for Nimes
- The Airbnb seasonality in Nimes shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Nimes's highest earning potential, with monthly revenues capable of climbing to $2,257, occupancy reaching a high of 55.2%, and ADRs peaking at $137.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $936, occupancy could drop to 33.3%, and ADRs may adjust down to $114.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Nimes.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Nimes seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Nimes (2025)
Exploring the top neighborhoods for short-term rentals in Nimes? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| City Center | The heart of Nîmes, rich in history and architecture. It's a major draw for tourists, providing easy access to important historic sites and a vibrant local culture. | Roman Amphitheatre, Maison Carrée, Jardins de la Fontaine, Carré d'Art, Les Halles de Nîmes |
| Les Jardins | A peaceful neighborhood known for its beautiful gardens and proximity to amenities. Ideal for families and those seeking a quiet stay near the city center. | Jardin de la France, Parc Georges Borias, Café de la Paix |
| Nîmes Historic District | Known for its remarkable well-preserved Roman architecture and charming streets, this area attracts history enthusiasts and tourists. | Pont du Gard, Temple de Diane, Colline du Mont Cavalier |
| Chemin Bas d'Avignon | A trendy area popular among young people and artists. Offers a vibrant nightlife and cultural scene, perfect for investors targeting a younger demographic. | Cafés and bars, Studios and galleries, Local markets |
| Courbessac | A residential area with family-friendly atmosphere. Great for long stays and those looking for a home away from home, attracting families and longer-term guests. | Local parks, Family-friendly cafes |
| Nîmes Railway Station | A bustling area that offers connectivity to other cities. It’s convenient for travelers, making it a good investment opportunity for short-term stays. | Gare de Nîmes, Cafés and shops around the station |
| Mas de Ville | A suburban neighborhood that offers a more local experience. Perfect for those wanting to stay away from busier tourist areas while still being close to the city. | Local markets, Parks, Residential charm |
| La Placette | A lively area known for its cozy cafés and vibrant atmosphere. Attracts tourists looking for a more relaxed and intimate experience in the city. | Café culture, Nearby local events, Quaint shops |
Understanding Airbnb License Requirements & STR Laws in Nimes (2025)
Yes, Nimes, Occitania, France enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Nimes to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 67% licensed listings)
Top Performing Airbnb Properties in Nimes (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Nimesbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
family house with swimming pool & park
Entire Place • 10 bedrooms
Les Cigales, a green setting in the heart of Nîmes
Entire Place • 6 bedrooms
villa with pool, la garrigue
Entire Place • 5 bedrooms
Renovated VILLA and MAZET near the city center
Entire Place • 6 bedrooms
Luxury signature pool villa
Entire Place • 4 bedrooms
La vie est une Fête
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Nimes (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Nimes based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jean | 1 | $308,559 | 29 | 5.00/5.0 |
| Maëlle | 23 | $264,771 | 595 | 4.63/5.0 |
| Charlotte | 17 | $211,942 | 386 | 4.86/5.0 |
| Veronique | 4 | $170,946 | 68 | 4.79/5.0 |
| Olivier | 8 | $149,928 | 1382 | 4.62/5.0 |
| Victor | 5 | $134,055 | 310 | 4.52/5.0 |
| La Conciergerie By Amistad | 17 | $125,088 | 275 | 4.69/5.0 |
| La Fée Biba | 11 | $113,377 | 596 | 4.83/5.0 |
| Emilie | 13 | $113,284 | 333 | 4.59/5.0 |
| Umberto | 3 | $87,779 | 109 | 4.64/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Nimes.
Dive Deeper: Advanced Nimes STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Nimes. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNimes Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Nimes
- The Nimes Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.8% of the 1,490 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Nimes, Apartment/Condo properties are the most common (64.2%), reflecting the local real estate landscape.
- Houses represent a significant 30% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others, outdoor/unique, unique stays (combined 5.7%) offer potential for unique stay experiences.
Nimes Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Nimes
- The dominant room capacity in Nimes is 1 bedroom listings, making up 44.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 65.6% of the active Airbnb listings in Nimes, indicating a high concentration in these sizes.
Nimes Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Nimes
- The most common guest capacity trend in Nimes vacation rentals is listings accommodating 4 guests (31.1%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Nimes STR market, accounting for 60.8% of listings.
- 21.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Nimes.
- On average, properties in Nimes are equipped to host 3.7 guests.
Nimes Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Nimes
- The most common availability pattern in Nimes falls within the 271-366 days range, representing 60.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 88.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Nimes (38.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 12.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Nimes Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
459 listings
32.6% of total
2 Nights
440 listings
31.2% of total
3 Nights
108 listings
7.7% of total
4-6 Nights
115 listings
8.2% of total
7-29 Nights
79 listings
5.6% of total
30+ Nights
208 listings
14.8% of total
Key Insights
- The most prevalent minimum stay requirement in Nimes is 1 Night, adopted by 32.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (63.8%) of the Nimes Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (14.8%) caters to monthly stays (30+ nights) in Nimes, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 32.6% of Nimes hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 14.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Nimes.
Nimes Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
0.1% of total
Flexible
432 listings
33% of total
Moderate
438 listings
33.5% of total
Firm
195 listings
14.9% of total
Strict
242 listings
18.5% of total
Cancellation Policy Insights for Nimes
- The prevailing Airbnb cancellation policy trend in Nimes is Moderate, used by 33.5% of listings.
- There's a relatively balanced mix between guest-friendly (66.5%) and stricter (33.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 33.5% market standard in Nimes.
- Regularly review your cancellation policy against competitors and market demand shifts in Nimes.
Nimes STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Nimes
- The overall average booking lead time for vacation rentals in Nimes is 38 days.
- Guests book furthest in advance for stays during June (average 65 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 27 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (48 days avg.) sees the longest lead times, while Winter (29 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (38 days) as a baseline for your pricing and availability strategy in Nimes.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 65 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 48 days) to capture early planners.
- Monitor your own booking lead times against these Nimes averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Nimes (2025)
Amenity Prevalence
Amenity Insights for Nimes
- Essential amenities in Nimes that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
- Popular amenities like Wifi, Heating, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Nimes: Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like Wifi or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Nimes to stay competitive.
Nimes Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Nimes
- The typical guest profile for Airbnb in Nimes consists of primarily domestic travelers (73%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 72.5% of guests.
- Key international markets include France (72.5%) and United Kingdom (4.1%).
- Top languages spoken are French (38.2%) followed by English (33.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Lyon.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Nimes Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Villeneuvette | 13 | $4,099 | $342.18 | 43% |
| Divajeu | 19 | $3,644 | $392.06 | 40% |
| Rupià | 11 | $2,872 | $408.73 | 41% |
| Gordes | 232 | $2,765 | $388.59 | 41% |
| Chantepérier | 22 | $2,712 | $321.78 | 35% |
| Ménerbes | 100 | $2,573 | $456.49 | 41% |
| Saint-Auban-sur-l'Ouvèze | 10 | $2,515 | $194.97 | 52% |
| Verquières | 13 | $2,502 | $436.26 | 48% |
| Fontarèches | 12 | $2,453 | $527.51 | 30% |
| Soyans | 13 | $2,430 | $263.04 | 47% |