Maraussan Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Occitania, France
Is Airbnb profitable in Maraussan in 2025? Explore comprehensive Airbnb analytics for Maraussan, Occitania, France to uncover income potential. This 2025 STR market report for Maraussan, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 30 active listings.
Whether you're considering an Airbnb investment in Maraussan, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Maraussan Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Maraussan Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Maraussan (2025)
Understanding the monthly revenue variations for Airbnb listings in Maraussan is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Maraussan is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Maraussan across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,213+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,681 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $882 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $345, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Maraussan
Maraussan Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Maraussan STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Maraussan:
- Best-in-class properties (Top 10%) achieve 59%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 42% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Maraussan
Average Daily Rate (ADR) Airbnb Trends in Maraussan (2025)
Effective short term rental pricing strategy in Maraussan involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Maraussan typically peaks in May and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $300+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $201 or more.
- Typical properties (Median) charge around $113 per night.
- Entry-level properties (Bottom 25%) earn around $72 per night.
Average Daily Rate (ADR) Trend by Month in Maraussan
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Airbnb Seasonality Analysis & Trends in Maraussan (2025)
Peak Season (August, July, September)
- Revenue averages $2,517 per month
- Occupancy rates average 46.5%
- Daily rates average $152
Shoulder Season
- Revenue averages $914 per month
- Occupancy maintains around 25.2%
- Daily rates hold near $151
Low Season (January, April, November)
- Revenue drops to average $658 per month
- Occupancy decreases to average 23.9%
- Daily rates adjust to average $147
Seasonality Insights for Maraussan
- The Airbnb seasonality in Maraussan shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Maraussan's highest earning potential, with monthly revenues capable of climbing to $3,231, occupancy reaching a high of 56.7%, and ADRs peaking at $157.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $518, occupancy could drop to 13.5%, and ADRs may adjust down to $144.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Maraussan.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Maraussan seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Maraussan (2025)
Exploring the top neighborhoods for short-term rentals in Maraussan? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Maraussan Center | Central location with easy access to local shops, restaurants, and amenities. A popular area for those wanting to experience local life while being close to Carcassonne. | Local markets, Wine tasting rooms, Café terraces, Nearby vineyards, Historic sites |
| La Cité de Carcassonne | A UNESCO World Heritage site, this fortified city attracts tourists year-round due to its medieval architecture and history. Great for short-term rentals for visitors. | The Castle of Carcassonne, Basilica of Saint-Nazaire, Medieval festivals, Historic architecture, Walking tours |
| Canal du Midi | The picturesque canal offers beautiful views and is perfect for outdoor activities. Ideal for guests seeking a serene and scenic stay. | Canal-side cycling paths, Picnic areas, Boating, Fishing, Scenic walks |
| Beziers | Nearby city with rich culture, historic sites, and vibrant local life. A good alternative for guests visiting the region. | St. Natalie Church, Les Neuf Écluses, Musee des Beaux-Arts, Local festivals, Wine tours |
| Vineyards of Languedoc | Famous for its wine production, this region attracts oenophiles and those looking for a rural getaway, surrounded by beautiful landscapes. | Vineyard tours, Wine tastings, Scenic hikes, Bicycle tours, Local culinary experiences |
| Narbonne | Historical city with a mix of Roman history and Mediterranean culture, attracting visitors interested in heritage and local cuisine. | Narbonne Cathedral, Historic city center, Market of Narbonne, Canal de la Robine, Roman ruins |
| Minerve | A charming medieval village perched on a cliff, known for its stunning views and historical significance, popular with tourists. | Minerve village, Natural landscapes, Historical sites, Outdoor activities, Local restaurants |
| La Clape | A coastal area known for its beaches and natural parks, appealing to guests who enjoy outdoor activities and sun-soaked vacations. | Beaches, Hiking trails, Wine country, Gorges of La Clape, Nature reserves |
Understanding Airbnb License Requirements & STR Laws in Maraussan (2025)
While Maraussan, Occitania, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Maraussan to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Maraussan (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Maraussanbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Wooden family home
Entire Place • 5 bedrooms
Modern villa with panoramic views, swimming pool
Entire Place • 4 bedrooms
Au Porte de Beziers
Entire Place • 4 bedrooms
Maison de Novir
Entire Place • 4 bedrooms
Villa with private pool and hot tub
Entire Place • 3 bedrooms
B&B-Bubbles and balls Jacuzzi, Pool and Billiards
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Maraussan (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Maraussan based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Marion | 1 | $27,384 | 11 | 4.82/5.0 |
| Samira | 1 | $26,548 | 3 | 5.00/5.0 |
| Francois | 2 | $25,764 | 25 | 4.88/5.0 |
| Host #418234210 | 1 | $21,326 | 0 | N/A/5.0 |
| Melanie | 1 | $20,304 | 16 | 5.00/5.0 |
| Lisa | 1 | $15,549 | 21 | 5.00/5.0 |
| Monique | 1 | $13,599 | 23 | 5.00/5.0 |
| James | 1 | $11,347 | 7 | 4.86/5.0 |
| Host #556841782 | 1 | $11,147 | 0 | N/A/5.0 |
| Nicole | 1 | $11,070 | 9 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Maraussan.
Dive Deeper: Advanced Maraussan STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Maraussan. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMaraussan Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Maraussan
- The Maraussan Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.7% of the 30 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Maraussan, House properties are the most common (60%), reflecting the local real estate landscape.
- Houses represent a significant 60% portion, catering likely to families or larger groups.
- The presence of 10% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 3.3%) offer potential for unique stay experiences.
Maraussan Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Maraussan
- The dominant room capacity in Maraussan is 1 bedroom listings, making up 36.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 60.0% of the active Airbnb listings in Maraussan, indicating a high concentration in these sizes.
- A significant 33.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Maraussan.
Maraussan Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Maraussan
- The most common guest capacity trend in Maraussan vacation rentals is listings accommodating 4 guests (40%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Maraussan STR market, accounting for 60.0% of listings.
- 33.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Maraussan.
- On average, properties in Maraussan are equipped to host 4.7 guests.
Maraussan Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Maraussan
- The most common availability pattern in Maraussan falls within the 271-366 days range, representing 83.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Maraussan (50%), reflecting common guest stay durations or potential owner blocking patterns.
Maraussan Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
10 listings
35.7% of total
2 Nights
2 listings
7.1% of total
3 Nights
1 listings
3.6% of total
4-6 Nights
5 listings
17.9% of total
7-29 Nights
4 listings
14.3% of total
30+ Nights
6 listings
21.4% of total
Key Insights
- The most prevalent minimum stay requirement in Maraussan is 1 Night, adopted by 35.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (21.4%) caters to monthly stays (30+ nights) in Maraussan, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 35.7% of Maraussan hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 21.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Maraussan.
Maraussan Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
8 listings
34.8% of total
Moderate
6 listings
26.1% of total
Firm
3 listings
13% of total
Strict
6 listings
26.1% of total
Cancellation Policy Insights for Maraussan
- The prevailing Airbnb cancellation policy trend in Maraussan is Flexible, used by 34.8% of listings.
- There's a relatively balanced mix between guest-friendly (60.9%) and stricter (39.1%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 34.8% market standard in Maraussan.
- Regularly review your cancellation policy against competitors and market demand shifts in Maraussan.
Maraussan STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Maraussan
- The overall average booking lead time for vacation rentals in Maraussan is 32 days.
- Guests book furthest in advance for stays during June (average 64 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (45 days avg.) sees the longest lead times, while Winter (23 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in Maraussan.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 64 days out to capitalize on advance planning.
- During March, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 45 days) to capture early planners.
- Monitor your own booking lead times against these Maraussan averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Maraussan (2025)
Amenity Prevalence
Amenity Insights for Maraussan
- Essential amenities in Maraussan that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
- Popular amenities like TV, Heating, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Maraussan: Kitchen.
- Consider adding popular differentiators like TV or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Maraussan to stay competitive.
Maraussan Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Maraussan
- The typical guest profile for Airbnb in Maraussan consists of primarily domestic travelers (92%), often arriving from nearby Montpellier, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 91.5% of guests.
- Key international markets include France (91.5%) and Italy (1.9%).
- Top languages spoken are French (50.6%) followed by English (26.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Montpellier and Marseille.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Maraussan Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Cornellà del Terri | 16 | $5,220 | $455.50 | 41% |
| Amer | 12 | $4,529 | $433.35 | 37% |
| Porqueres | 14 | $4,191 | $508.55 | 33% |
| Villeneuvette | 13 | $4,099 | $342.18 | 43% |
| Bàscara | 12 | $3,878 | $431.39 | 36% |
| Divajeu | 19 | $3,644 | $392.06 | 40% |
| Vilademuls | 21 | $3,264 | $380.92 | 34% |
| Vilanant | 12 | $3,251 | $364.57 | 32% |
| Rupià | 11 | $2,872 | $408.73 | 41% |
| les Llosses | 10 | $2,810 | $375.73 | 28% |