Espalion Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Occitania, France

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Espalion in 2025? Explore comprehensive Airbnb analytics for Espalion, Occitania, France to uncover income potential. This 2025 STR market report for Espalion, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 58 active listings.

Whether you're considering an Airbnb investment in Espalion, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Espalion Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Espalion Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$112
The average rental revenue earned for an occupied room per day in Espalion.
Occupancy Rate(?)
31.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$7,443
Typical annual income for an Airbnb listing in Espalion. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-4.4%
Slight decrease (-4.4%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Espalion.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Espalion.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
58
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Espalion (2025)

Understanding the monthly revenue variations for Airbnb listings in Espalion is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Espalion is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Espalion across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,906+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,252 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $693 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $422, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Espalion

Espalion Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Espalion STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Espalion:

  • Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 43% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 29%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Espalion

Average Daily Rate (ADR) Airbnb Trends in Espalion (2025)

Effective short term rental pricing strategy in Espalion involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Espalion typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $191+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $116 or more.
  • Typical properties (Median) charge around $79 per night.
  • Entry-level properties (Bottom 25%) earn around $63 per night.

Average Daily Rate (ADR) Trend by Month in Espalion

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Airbnb Seasonality Analysis & Trends in Espalion (2025)

Peak Season (August, May, July)
  • Revenue averages $1,461 per month
  • Occupancy rates average 48.0%
  • Daily rates average $122
Shoulder Season
  • Revenue averages $962 per month
  • Occupancy maintains around 30.5%
  • Daily rates hold near $115
Low Season (January, October, November)
  • Revenue drops to average $605 per month
  • Occupancy decreases to average 22.6%
  • Daily rates adjust to average $116

Seasonality Insights for Espalion

  • The Airbnb seasonality in Espalion shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Espalion's highest earning potential, with monthly revenues capable of climbing to $1,867, occupancy reaching a high of 64.4%, and ADRs peaking at $124.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $565, occupancy could drop to 19.0%, and ADRs may adjust down to $113.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Espalion.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Espalion seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Espalion (2025)

Exploring the top neighborhoods for short-term rentals in Espalion? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
La Cité Médiévale
Historic medieval city in Carcassonne with stunning architecture and rich history. A must-see for tourists exploring Occitania.
Carcassonne Castle, Basilica of St. Nazaire, Aude River, Place Carnot, The Medieval City
Millau Viaduct
Famous for its stunning architecture and breathtaking views. Attracts tourists interested in engineering wonders and nature.
Millau Viaduct, Parc de la Rivière
Rodez
The capital of the Aveyron department, known for its art and history. A great location for culture lovers and close to natural parks.
Rodez Cathedral, Soulages Museum, Place du Bourg, Rodez Old Town
Saint-Amans-des-Cots
Gorgeous rural area perfect for nature lovers and outdoor activities. Offers tranquility and scenic landscapes for relaxing getaways.
Lakes and rivers, Hiking trails, Nature parks
Sainte-Énegy
Charming village known for its historical sites and close-knit community. Ideal for travelers seeking an authentic French experience.
Church of Saint-Étienne, Local markets, Countryside walks
Saint-Chély-d'Apcher
Quaint commune with vibrant markets and rich traditions. Attractive to visitors interested in local culture and cuisine.
Local artisan shops, Markets, Countryside vistas
Les Gorges du Tarn
Spectacular natural gorges and outdoor activities like canoeing, climbing, and hiking. Draw visitors who enjoy adventure and nature.
Tarn River, Climbing routes, Hiking trails, Gorge scenery
Espalion itself
A picturesque town with beautiful landscapes and local culture. Offers a peek into true French living with access to outdoor activities and historical sites.
Espalion Bridge, Saint-Joseph Church, Local eateries, Scenic walks along the Lot River

Understanding Airbnb License Requirements & STR Laws in Espalion (2025)

While Espalion, Occitania, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Espalion to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 2% licensed listings)

Top Performing Airbnb Properties in Espalion (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Espalionbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Moulin de Flaujac

Moulin de Flaujac

Entire Place • 9 bedrooms

$33,791
Revenue
37.1%
Occupancy
$533.64
Daily Rate
The House of Prosper

The House of Prosper

Entire Place • 3 bedrooms

$28,001
Revenue
38.4%
Occupancy
$187.58
Daily Rate
Large gîte Aubrac Vallée du Lot

Large gîte Aubrac Vallée du Lot

Entire Place • 9 bedrooms

$26,967
Revenue
16.7%
Occupancy
$518.18
Daily Rate
cushion cottages beautiful quiet apartment

cushion cottages beautiful quiet apartment

Entire Place • 2 bedrooms

$18,480
Revenue
40.9%
Occupancy
$133.47
Daily Rate
Domaine de Bellevue d 'Olt

Domaine de Bellevue d 'Olt

Entire Place • 3 bedrooms

$15,621
Revenue
45.5%
Occupancy
$115.00
Daily Rate
Great Espalion Family Home

Great Espalion Family Home

Entire Place • 5 bedrooms

$14,229
Revenue
66.8%
Occupancy
$142.72
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Espalion (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Espalion based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Host #127912911$33,7910N/A/5.0
Sylvie2$28,923265.00/5.0
Marine2$28,027185.00/5.0
Christel1$28,001234.74/5.0
Clément6$23,926364.91/5.0
Romain Et Morgane3$22,2861474.82/5.0
Holidu3$20,5081N/A/5.0
David4$17,333594.93/5.0
Alain Et Jacqueline1$15,621124.92/5.0
Marie-Agnes1$14,22964.67/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Espalion.

Dive Deeper: Advanced Espalion STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Espalion. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Espalion Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Espalion

  • The Espalion Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.6% of the 58 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Espalion, Apartment/Condo properties are the most common (65.5%), reflecting the local real estate landscape.
  • Houses represent a significant 29.3% portion, catering likely to families or larger groups.
  • Smaller segments like outdoor/unique, unique stays, hotel/boutique (combined 5.1%) offer potential for unique stay experiences.

Espalion Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Espalion

  • The dominant room capacity in Espalion is 1 bedroom listings, making up 44.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 68.9% of the active Airbnb listings in Espalion, indicating a high concentration in these sizes.
  • A significant 27.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Espalion.

Espalion Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Espalion

  • The most common guest capacity trend in Espalion vacation rentals is listings accommodating 4 guests (43.1%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Espalion STR market, accounting for 62.1% of listings.
  • 27.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Espalion.
  • On average, properties in Espalion are equipped to host 4.3 guests.

Espalion Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Espalion

  • The most common availability pattern in Espalion falls within the 271-366 days range, representing 69% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 93.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Espalion (50%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 6.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Espalion Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (43.1%)

1 Night

25 listings

43.1% of total

2 Nights (27.6%)

2 Nights

16 listings

27.6% of total

3 Nights (3.4%)

3 Nights

2 listings

3.4% of total

4-6 Nights (10.3%)

4-6 Nights

6 listings

10.3% of total

7-29 Nights (6.9%)

7-29 Nights

4 listings

6.9% of total

30+ Nights (8.6%)

30+ Nights

5 listings

8.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Espalion is 1 Night, adopted by 43.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (70.7%) of the Espalion Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 43.1% of Espalion hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 8.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Espalion.

Espalion Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (31.5%)

Flexible

17 listings

31.5% of total

Moderate (31.5%)

Moderate

17 listings

31.5% of total

Firm (9.3%)

Firm

5 listings

9.3% of total

Strict (27.8%)

Strict

15 listings

27.8% of total

Cancellation Policy Insights for Espalion

  • The prevailing Airbnb cancellation policy trend in Espalion is Flexible, used by 31.5% of listings.
  • There's a relatively balanced mix between guest-friendly (63.0%) and stricter (37.1%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 31.5% market standard in Espalion.
  • Regularly review your cancellation policy against competitors and market demand shifts in Espalion.

Espalion STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Espalion

  • The overall average booking lead time for vacation rentals in Espalion is 38 days.
  • Guests book furthest in advance for stays during August (average 71 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 15 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (60 days avg.) sees the longest lead times, while Winter (19 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (38 days) as a baseline for your pricing and availability strategy in Espalion.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 71 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 60 days) to capture early planners.
  • Monitor your own booking lead times against these Espalion averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Espalion (2025)

Amenity Prevalence

Amenity Insights for Espalion

  • Essential amenities in Espalion that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
  • Popular amenities like TV, Smoke alarm, Heating are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Espalion: Kitchen.
  • Prioritize adding missing essentials: Kitchen.
  • Consider adding popular differentiators like TV or Smoke alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Espalion to stay competitive.

Espalion Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Espalion

  • The typical guest profile for Airbnb in Espalion consists of primarily domestic travelers (93%), often arriving from nearby Toulouse, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 92.8% of guests.
  • Key international markets include France (92.8%) and United States (1.5%).
  • Top languages spoken are French (55.3%) followed by English (29.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Toulouse and Lyon.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Espalion Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Villeneuvette13$4,099$342.1843%
Saint-Jean-d'Alcapiès10$2,423$168.4645%
La Magdelaine-sur-Tarn11$2,354$264.9832%
Lanta14$2,235$278.0344%
Puimisson11$2,171$375.0547%
Jayac12$2,065$207.6635%
Lavalette11$1,998$208.9145%
Grazac17$1,996$243.2238%
Pont-de-Larn18$1,962$245.0030%
Escoutoux10$1,927$176.3436%

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