Balaruc-les-Bains Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Occitania, France

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Balaruc-les-Bains in 2025? Explore comprehensive Airbnb analytics for Balaruc-les-Bains, Occitania, France to uncover income potential. This 2025 STR market report for Balaruc-les-Bains, based on AirROI data from August 2024 to July 2025, reveals key trends in the market of 346 active listings.

Whether you're considering an Airbnb investment in Balaruc-les-Bains, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Balaruc-les-Bains Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Balaruc-les-Bains Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$69
The average rental revenue earned for an occupied room per day in Balaruc-les-Bains.
Occupancy Rate(?)
46.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$7,431
Typical annual income for an Airbnb listing in Balaruc-les-Bains. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
0.4%
Positive growth (0.4%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Balaruc-les-Bains.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Balaruc-les-Bains.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
346
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Balaruc-les-Bains (2025)

Understanding the monthly revenue variations for Airbnb listings in Balaruc-les-Bains is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Balaruc-les-Bains is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Balaruc-les-Bains across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,905+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,382 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $924 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $510, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Balaruc-les-Bains

Balaruc-les-Bains Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Balaruc-les-Bains STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Balaruc-les-Bains:

  • Best-in-class properties (Top 10%) achieve 89%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 74% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 52%.
  • Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Balaruc-les-Bains

Average Daily Rate (ADR) Airbnb Trends in Balaruc-les-Bains (2025)

Effective short term rental pricing strategy in Balaruc-les-Bains involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Balaruc-les-Bains typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $137+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $85 or more.
  • Typical properties (Median) charge around $60 per night.
  • Entry-level properties (Bottom 25%) earn around $46 per night.

Average Daily Rate (ADR) Trend by Month in Balaruc-les-Bains

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Airbnb Seasonality Analysis & Trends in Balaruc-les-Bains (2025)

Peak Season (August, June, May)
  • Revenue averages $1,489 per month
  • Occupancy rates average 62.9%
  • Daily rates average $85
Shoulder Season
  • Revenue averages $1,086 per month
  • Occupancy maintains around 52.8%
  • Daily rates hold near $82
Low Season (January, February, December)
  • Revenue drops to average $544 per month
  • Occupancy decreases to average 33.4%
  • Daily rates adjust to average $81

Seasonality Insights for Balaruc-les-Bains

  • The Airbnb seasonality in Balaruc-les-Bains shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Balaruc-les-Bains's highest earning potential, with monthly revenues capable of climbing to $1,858, occupancy reaching a high of 76.7%, and ADRs peaking at $89.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $483, occupancy could drop to 28.9%, and ADRs may adjust down to $73.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Balaruc-les-Bains.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Balaruc-les-Bains seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Balaruc-les-Bains (2025)

Exploring the top neighborhoods for short-term rentals in Balaruc-les-Bains? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Thermal Park Area
Located next to the famous spa and thermal baths, this area attracts visitors looking for relaxation and wellness. Ideal for those wanting a peaceful retreat with access to health and beauty services.
Thermal Baths, Balaruc-les-Bains Beaches, Jean Moulin Park, Casino de Balaruc, Local markets
Balaruc-Center
The city center is lively with shops, restaurants, and cafes, making it a great spot for tourists wanting to explore local culture and cuisine.
Town Square, Church of Saint-Louis, Balaruc-les-Bains Market, Cafes and Restaurants
Seaside Promenade
This area offers beautiful views of the sea and is perfect for holidays by the water. Tourists can enjoy long walks and access to various leisure activities.
Seaside Promenade, Water sports, Beachfront Restaurants, Playgrounds, Harbor views
Balaruc Rive Droite
This quieter side of Balaruc offers a more local feel, with access to nature and park areas, appealing to visitors who enjoy tranquility away from the busier spots.
Nature Reserves, Biking Trails, Park of the Fountains
Lido Beach Area
Known for its beautiful sandy beaches, this area is perfect for families and sun seekers. It's a popular spot during the summer months.
Lido Beach, Beach Clubs, Family-friendly Activities, Sunbathing Spots
Spa District
Famous for its wellness retreats and spa facilities, this area draws in guests looking for therapeutic experiences and relaxation-focused stays.
Wellness Centers, Thermal Treatments, Yoga Classes, Nature Trails
Cultural Quarter
A rich area with historical significance and cultural experiences, ideal for tourists interested in history and local traditions.
Balaruc Archaeological Museum, Art Exhibitions, Cultural Events, Traditional Festivals
Natural Parks
Surrounded by beautiful natural landscapes, this area is great for nature lovers and those seeking outdoor adventures like hiking and picnicking.
Regional Park, Hiking Trails, Bird Watching, Scenic Views

Understanding Airbnb License Requirements & STR Laws in Balaruc-les-Bains (2025)

While Balaruc-les-Bains, Occitania, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Balaruc-les-Bains to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 4% licensed listings)

Top Performing Airbnb Properties in Balaruc-les-Bains (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Balaruc-les-Bainsbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Charming wooden house on the water

Charming wooden house on the water

Entire Place • 3 bedrooms

$44,706
Revenue
38.3%
Occupancy
$324.34
Daily Rate
4 bedroom house, city center and beach

4 bedroom house, city center and beach

Entire Place • 3 bedrooms

$33,581
Revenue
49.8%
Occupancy
$234.78
Daily Rate
Villa Soleilla - Southern elegance and softness

Villa Soleilla - Southern elegance and softness

Entire Place • 6 bedrooms

$30,941
Revenue
40.8%
Occupancy
$418.39
Daily Rate
Le Belvédère – Air-C, Terrace, Parking

Le Belvédère – Air-C, Terrace, Parking

Entire Place • 3 bedrooms

$27,235
Revenue
36.8%
Occupancy
$200.28
Daily Rate
Air-conditioned house near Étang de Thau and beaches

Air-conditioned house near Étang de Thau and beaches

Entire Place • 2 bedrooms

$24,277
Revenue
54.1%
Occupancy
$132.65
Daily Rate
Balaruc-les-Bains apartment

Balaruc-les-Bains apartment

Entire Place • 2 bedrooms

$24,053
Revenue
61.7%
Occupancy
$156.03
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Balaruc-les-Bains (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Balaruc-les-Bains based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Stéphanie3$56,2941184.89/5.0
David3$53,6893644.77/5.0
Marie2$52,19855.00/5.0
Lélia2$36,830404.97/5.0
Julien3$36,497664.77/5.0
Chris3$35,4601024.89/5.0
Sami2$35,204164.89/5.0
Les Clés De Charlotte1$30,94165.00/5.0
Francois Xavier1$27,235145.00/5.0
Stephanie2$27,0271854.87/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Balaruc-les-Bains.

Dive Deeper: Advanced Balaruc-les-Bains STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Balaruc-les-Bains. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Balaruc-les-Bains Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Balaruc-les-Bains

  • The Balaruc-les-Bains Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 98% of the 346 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Balaruc-les-Bains, Apartment/Condo properties are the most common (84.7%), reflecting the local real estate landscape.
  • Smaller segments like hotel/boutique (combined 1.4%) offer potential for unique stay experiences.

Balaruc-les-Bains Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Balaruc-les-Bains

  • The dominant room capacity in Balaruc-les-Bains is 1 bedroom listings, making up 50.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 61.9% of the active Airbnb listings in Balaruc-les-Bains, indicating a high concentration in these sizes.
  • With over half the market (50.9%) consisting of studios or 1-bedroom units, Balaruc-les-Bains is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (4.1%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Balaruc-les-Bains.

Balaruc-les-Bains Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Balaruc-les-Bains

  • The most common guest capacity trend in Balaruc-les-Bains vacation rentals is listings accommodating 2 guests (55.8%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Balaruc-les-Bains STR market, accounting for 84.4% of listings.
  • A significant 56.4% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Balaruc-les-Bains.
  • On average, properties in Balaruc-les-Bains are equipped to host 2.9 guests.

Balaruc-les-Bains Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Balaruc-les-Bains

  • The most common availability pattern in Balaruc-les-Bains falls within the 271-366 days range, representing 44.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 78.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Balaruc-les-Bains (32.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 23.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Balaruc-les-Bains Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (10.5%)

1 Night

36 listings

10.5% of total

2 Nights (19.5%)

2 Nights

67 listings

19.5% of total

3 Nights (8.2%)

3 Nights

28 listings

8.2% of total

4-6 Nights (17.2%)

4-6 Nights

59 listings

17.2% of total

7-29 Nights (21.6%)

7-29 Nights

74 listings

21.6% of total

30+ Nights (23%)

30+ Nights

79 listings

23% of total

Key Insights

  • The most prevalent minimum stay requirement in Balaruc-les-Bains is 30+ Nights, adopted by 23% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (23%) caters to monthly stays (30+ nights) in Balaruc-les-Bains, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 23% of Balaruc-les-Bains hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 10.5% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 23% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Balaruc-les-Bains.

Balaruc-les-Bains Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

0.3% of total

Super Strict 30 Days

1 listings

0.3% of total

Flexible (27.2%)

Flexible

93 listings

27.2% of total

Moderate (24%)

Moderate

82 listings

24% of total

Firm (24.6%)

Firm

84 listings

24.6% of total

Strict (23.7%)

Strict

81 listings

23.7% of total

Cancellation Policy Insights for Balaruc-les-Bains

  • The prevailing Airbnb cancellation policy trend in Balaruc-les-Bains is Flexible, used by 27.2% of listings.
  • There's a relatively balanced mix between guest-friendly (51.2%) and stricter (48.3%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 27.2% market standard in Balaruc-les-Bains.
  • Regularly review your cancellation policy against competitors and market demand shifts in Balaruc-les-Bains.

Balaruc-les-Bains STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Balaruc-les-Bains

  • The overall average booking lead time for vacation rentals in Balaruc-les-Bains is 75 days.
  • Guests book furthest in advance for stays during October (average 110 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 20 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (98 days avg.) sees the longest lead times, while Winter (30 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (75 days) as a baseline for your pricing and availability strategy in Balaruc-les-Bains.
  • For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 110 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 98 days) to capture early planners.
  • Monitor your own booking lead times against these Balaruc-les-Bains averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Balaruc-les-Bains (2025)

Amenity Prevalence

Amenity Insights for Balaruc-les-Bains

  • Essential amenities in Balaruc-les-Bains that guests expect include: TV, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Smoke alarm, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Balaruc-les-Bains: TV, Kitchen.
  • Prioritize adding missing essentials: TV, Kitchen.
  • Consider adding popular differentiators like Heating or Smoke alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Balaruc-les-Bains to stay competitive.

Balaruc-les-Bains Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Balaruc-les-Bains

  • The typical guest profile for Airbnb in Balaruc-les-Bains consists of primarily domestic travelers (95%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 94.5% of guests.
  • Key international markets include France (94.5%) and Belgium (1%).
  • Top languages spoken are French (47.2%) followed by English (27.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Lyon.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Balaruc-les-Bains Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Cornellà del Terri17$5,396$506.6040%
Amer11$5,217$472.3438%
Villeneuvette14$4,052$340.4042%
Porqueres14$3,965$474.6631%
Vilanant12$3,678$379.0831%
Bàscara14$3,353$505.7634%
Vilademuls20$3,305$353.8037%
Sant Ferriol18$3,165$301.9944%
Divajeu22$3,027$400.2239%
les Llosses10$2,852$381.8327%

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