Airbnb Market Analytics, Statistics and Data in Ax-les-Thermes, Occitania, France
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Ax-les-Thermes? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Ax-les-Thermes:
How much do Airbnb hosts make on average per month in Ax-les-Thermes?
The short-term rental market in Ax-les-Thermes shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $965 per month
- Strong performing properties (top 25%) make $1,683 or more
- Best-in-class properties (top 10%) achieve $2,525+ monthly
- Entry-level properties (bottom 25%) typically earn around $507
Revenue Variations by Month
Occupancy Rates Throughout the Year in Ax-les-Thermes
The market in Ax-les-Thermes shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 35% occupancy rates
- Strong performing properties (top 25%) achieve 55% or higher
- Best-in-class properties (top 10%) reach 75%+occupancy
- Entry-level properties (bottom 25%) average around 18%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Ax-les-Thermes
Daily rates in Ax-les-Thermes vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $84 per night
- Strong performing properties (top 25%) secure $126 or more
- Best-in-class properties (top 10%) pull in $188+ per night
- Entry-level properties (bottom 25%) earn around $61
Daily Rate Variations by Month
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Seasonality patterns in Ax-les-Thermes
Peak Season (February, March, August)
- Revenue peaks at $2385.57 per month
- Occupancy rates reach 70.28%
- Daily rates average $119.54
Shoulder Season
- Revenue averages $1266.42 per month
- Occupancy maintains 38.54%
- Daily rates hold at $108.44
Low Season (October, September, November)
- Revenue drops to $812.44 per month
- Occupancy decreases to 28.48%
- Daily rates adjust to $102.18
Is it still profitable to do Airbnb in Ax-les-Thermes in 2025?
Yes! Ax-les-Thermes demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 39% and monthly revenue averaging $1266 and With 429 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (leaf-peepers, wine tourists, cultural festival attendees, solo travelers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Ax-les-Thermes
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Thermes de Chaudefour | This area is popular for its thermal baths and wellness retreats, attracting visitors seeking relaxation and health benefits. It’s an ideal location for travelers looking to unwind and rejuvenate. | Chaudefour Valley, Thermes de Ax, Hiking trails, Spa facilities, Nature parks |
| Ax 3 Domaines | A well-known ski resort area, appealing to winter sports enthusiasts and hikers in summer. Excellent for those seeking outdoor adventure and mountain experiences year-round. | Ski slopes, Mountain biking trails, Hiking paths, Scenic views, Cable cars |
| Centre d'Ax-les-Thermes | The town center is charming with its traditional architecture and close proximity to shops, restaurants, and local attractions. It’s perfect for visitors who want to explore the local culture and amenities. | Thermal baths, Local markets, Restaurants, Cafés, Cultural events |
| Pas de la Casa | Located near the Andorran border, this area draws visitors for both skiing and shopping, especially duty-free bargains. It's great for a diverse range of tourists. | Ski resort, Shopping district, Bars and clubs, Ice skating, Andorra excursions |
| Morvan Park | A natural park offering outdoor activities, great for nature lovers and those seeking tranquility. It attracts families and eco-tourists looking for green adventures. | Hiking trails, Picnic areas, Wildlife watching, Scenic views, Nature education |
| Plateau de Beille | This spectacular plateau is perfect for nature lovers and mountain sports enthusiasts. It offers stunning scenery year-round, catering to hikers and skiers alike. | Ski slopes, Hiking paths, Scenic views, Outdoor sports, Winter festivals |
| Les Monts d'Olmes | A lesser-known ski area that offers an authentic experience away from crowded resorts. Ideal for those looking to enjoy skiing or hiking in a more laid-back environment. | Ski slopes, Family-friendly activities, Nature trails, Quiet retreats, Local cuisine |
| La station de ski du Chioula | A hidden gem in the region, this ski station is perfect for families and beginner skiers. It brings visitors looking for a cozy and friendly skiing atmosphere. | Ski lifts, Sledding areas, Family activities, Educational workshops, Café and bars on-site |
Do you need a license for Airbnb in Ax-les-Thermes?
We recommend checking directly with Ax-les-Thermes's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (19% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Ax-les-Thermes
Chalet "L 'Ours" , 17 pers , Station Ax-3-Domaines
Entire Place • 7 bedrooms
Chalet Rebenty - Ax 3 Domaine
Entire Place • 4 bedrooms
CHARMING RESIDENCE IN AX LES THERMES MOUNTAIN
Entire Place • 5 bedrooms
House with garden and parking in the center of Ax
Entire Place • 5 bedrooms
spacious apartment of 14 people
Entire Place • 4 bedrooms
APARTMENT T4 LES CRETEES + AX-LES-THERMES PARKING
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Ax-les-Thermes
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Franck Et Sabine | 10 | $327,594 | 704 | 4.92/5.0 |
| Raphael | 13 | $139,301 | 550 | 4.89/5.0 |
| Claire | 6 | $128,904 | 125 | 4.15/5.0 |
| Benjamin | 7 | $121,959 | 386 | 4.89/5.0 |
| Benoit | 8 | $103,121 | 483 | 4.30/5.0 |
| Olivier | 1 | $67,493 | 21 | 4.95/5.0 |
| Cintia | 3 | $58,170 | 42 | 4.94/5.0 |
| Puel | 1 | $52,468 | 21 | 4.81/5.0 |
| Valerie | 1 | $46,745 | 33 | 4.76/5.0 |
| Rene | 3 | $44,993 | 13 | 3.33/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Ax-les-Thermes
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (97%), with apartment & condo and house properties comprising 97.4% of inventory
- Untapped potential in boutique & hotels, outdoor & mobile segments (2.6% combined)
Room Capacity Distribution
Analysis of 429 properties in Ax-les-Thermes shows that 1 bedroom properties are most prevalent, making up 36.8% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 61.8% of all listings.
Key Insights
- Most common: 1 bedroom (36.8%)
- Least common: 5+ bedrooms (1.4%)
- Market concentration: 61.8% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 429 properties in Ax-les-Thermes reveals that 4 guests properties dominate the market, representing 36.6% of all listings. The average property accommodates 5.0 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 8+ guests make up 55.7% of the market.
Key Insights
- Most common capacity: 4 guests (36.6% of market)
- Least common capacity: 7 guests (2.6% of market)
- Average guest capacity: 5.0 guests per property
- Market concentration: 55.7% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 429 properties in Ax-les-Thermes, the most common availability pattern is 271-366 days (47.3% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (36.8% of properties).
Key Insights
- Most common availability window: 271-366 days (47.3%)
- Most common booking duration: 31-90 days (36.8%)
- Properties with high availability (180+ days): 79.5%
- Properties with long-term bookings (180+ days): 21.9%
Minimum Stay Distributions
1 Night
38 listings
9.3% of total
2 Nights
138 listings
33.8% of total
3 Nights
52 listings
12.7% of total
4-6 Nights
93 listings
22.8% of total
7-29 Nights
52 listings
12.7% of total
30+ Nights
35 listings
8.6% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 43.1%
- Mid-length stays (4-6 nights) represent 22.8% of listings
- Monthly+ stays (8.6%) suggest a stable extended-stay market
- High market flexibility with 55.8% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
48 listings
11.9% of total
Moderate
97 listings
24.1% of total
Firm
110 listings
27.4% of total
Strict
147 listings
36.6% of total
Key Insights
- Strict is the preferred policy at 36.6% of listings
- Stricter policies (Firm & Strict) dominate at 64.0% of the market
- Strong market consensus around Strict policies
- Flexible policies are least common at 11.9% of listings
Recommendations
- The market supports stricter policies, with 64.0% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Feb, Jul, Jun, averaging 74 days
- Shortest booking windows are in Apr, Jan, Nov, averaging 42 days
- Summer shows the longest average booking window at 65 days, while Fall has the shortest at 46 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 65 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during Apr-Nov when lead times are shortest
Popular Airbnb Amenities in Ax-les-Thermes
Below is the distribution of amenities across listings in Ax-les-Thermes:
Traveler Demographics
Key Insights
- Domestic travelers make up 87.6% of total guests, indicating a dominant local market share.
- Primary international markets: Spain (5.7%) and United Kingdom (1.5%)
- French is the top language at 46.4%, followed by English (33%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.6%
Recommendations
- Target marketing campaigns for Toulouse and Paris markets
- Develop localized content for Spain and United Kingdom
- Prioritize French and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Ax-les-Thermes. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Canyelles | 50 | $6,629 | $1043.71 | 37% |
| Teià | 26 | $5,948 | $380.16 | 45% |
| Arenys de Munt | 29 | $5,480 | $524.58 | 43% |
| Tiana | 12 | $5,167 | $297.78 | 50% |
| Bescanó | 12 | $4,839 | $420.24 | 42% |
| Cornellà del Terri | 17 | $4,710 | $408.63 | 40% |
| Cabrils | 51 | $4,692 | $444.87 | 48% |
| la Baronia de Rialb | 14 | $4,648 | $423.44 | 40% |
| Premià de Dalt | 30 | $4,482 | $328.79 | 49% |
| Alella | 41 | $4,313 | $469.64 | 47% |
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