Airbnb Market Analytics, Statistics and Data in Soustons, Nouvelle-Aquitaine, France
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Soustons? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Soustons:
How much do Airbnb hosts make on average per month in Soustons?
The short-term rental market in Soustons shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,180 per month
- Strong performing properties (top 25%) make $2,168 or more
- Best-in-class properties (top 10%) achieve $3,875+ monthly
- Entry-level properties (bottom 25%) typically earn around $610
Revenue Variations by Month
Occupancy Rates Throughout the Year in Soustons
The market in Soustons shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 32% occupancy rates
- Strong performing properties (top 25%) achieve 51% or higher
- Best-in-class properties (top 10%) reach 70%+occupancy
- Entry-level properties (bottom 25%) average around 16%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Soustons
Daily rates in Soustons vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $104 per night
- Strong performing properties (top 25%) secure $163 or more
- Best-in-class properties (top 10%) pull in $316+ per night
- Entry-level properties (bottom 25%) earn around $73
Daily Rate Variations by Month
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Seasonality patterns in Soustons
Peak Season (August, July, June)
- Revenue peaks at $3869.45 per month
- Occupancy rates reach 70.28%
- Daily rates average $174.89
Shoulder Season
- Revenue averages $1786.59 per month
- Occupancy maintains 35.50%
- Daily rates hold at $153.91
Low Season (December, November, January)
- Revenue drops to $860.61 per month
- Occupancy decreases to 22.29%
- Daily rates adjust to $138.51
Is it still profitable to do Airbnb in Soustons in 2025?
Yes! Soustons demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 35% and solid monthly revenue averaging $1787 and With 398 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Soustons
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Soustons Beach | Popular destination for families and beach lovers, known for its sandy shores and aquatic activities. Offers direct access to the shore and numerous water sports, making it attractive for holiday rentals. | Soustons Beach, Lac de Soustons, water sports activities, hiking trails, local seafood restaurants |
| Downtown Soustons | The heart of Soustons, featuring local shops, restaurants, and cafes. Attractive for visitors looking to immerse themselves in the local culture and enjoy regional cuisine. | Soustons Market, local cafés, shopping streets, Café de la Paix, local events and festivals |
| Vieux-Boucau-les-Bains | Near Soustons, this charming town is known for its lively atmosphere and proximity to the ocean. It’s popular with tourists looking for a quaint beach town feel. | Plage de Vieux Boucau, Port de Vieux-Boucau, surf schools, cycling paths, local dining and nightlife |
| Messanges | A peaceful and scenic area perfect for nature lovers, known for its forests and proximity to the beach. Appeals to those seeking a quiet retreat. | Messanges Beach, Ecomusée de la pêche et de l'aquaculture, nature walks, biking trails, bird watching |
| Leon | A picturesque village known for its serene lakes and tranquil surroundings. Great for families wanting to escape the hustle and bustle. | Lac de Léon, local markets, hiking trails, leisure activities, charming village center |
| Moliets-et-Maa | Known for its golf courses and beautiful beaches, this area attracts both sport enthusiasts and beachgoers, making it a popular Airbnb choice. | Moliets Beach, Golf Club Moliets, forests and dunes, cycling routes, local restaurants |
| Capbreton | Famous for its surf culture and vibrant port, it attracts young travelers and surf enthusiasts. Ideal for vacation rentals near the sea. | Capbreton Beach, Port de Capbreton, surf schools, restaurants on the port, nightlife spots |
| Seignosse | A great destination for outdoor activities and nature lovers, with beautiful beaches and a laid-back vibe that draws visitors year-round. | Seignosse Beach, nature reserves, surfing spots, bike trails, local eateries |
Do you need a license for Airbnb in Soustons?
Yes, Soustons requires a license for operating an Airbnb. Current market data shows 71% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.
Top Performing Airbnb Properties in Soustons
BLUE BIKE, old hotel between lake/ocean, 12pers
Entire Place • 5 bedrooms
Salty Woods Lodge_Walking distance from beach, 12p
Entire Place • 6 bedrooms
Villa Les Bruyères LAKE & OCEAN
Entire Place • 6 bedrooms
Family Villa - Private Pond - Heated Pool
Entire Place • 4 bedrooms
Villa Pinsolle, Golf View, Temperate Pool
Entire Place • 6 bedrooms
200 M² With Terrace And Pool
Entire Place • 5 bedrooms
Top Performing Professional Hosts in Soustons
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Lynn | 2 | $143,848 | 17 | 5.00/5.0 |
| Lise | 5 | $135,621 | 254 | 4.92/5.0 |
| Rive Gauche | 11 | $103,655 | 26 | 1.65/5.0 |
| Alienor | 10 | $98,750 | 22 | 1.29/5.0 |
| Evgeniya | 1 | $86,715 | 49 | 4.88/5.0 |
| Julien | 1 | $81,469 | 16 | 4.75/5.0 |
| Pascale | 2 | $79,449 | 14 | 2.46/5.0 |
| Valérie | 3 | $73,866 | 10 | 3.19/5.0 |
| Hélène | 1 | $73,206 | 29 | 4.90/5.0 |
| 14065968 | 7 | $65,975 | 1 | 0.00/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Soustons
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (91.2%), with house and apartment & condo properties comprising 94.2% of inventory
- Untapped potential in boutique & hotels, others, outdoor & mobile segments (5.9% combined)
Room Capacity Distribution
Analysis of 398 properties in Soustons shows that 1 bedroom properties are most prevalent, making up 37.7% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 67.8% of all listings.
Key Insights
- Most common: 1 bedroom (37.7%)
- Least common: 5+ bedrooms (6.3%)
- Market concentration: 67.8% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 398 properties in Soustons reveals that 4 guests properties dominate the market, representing 34.2% of all listings. The average property accommodates 4.7 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 6 guests make up 55.5% of the market.
Key Insights
- Most common capacity: 4 guests (34.2% of market)
- Least common capacity: 7 guests (1.8% of market)
- Average guest capacity: 4.7 guests per property
- Market concentration: 55.5% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 398 properties in Soustons, the most common availability pattern is 271-366 days (59.5% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (39.2% of properties).
Key Insights
- Most common availability window: 271-366 days (59.5%)
- Most common booking duration: 31-90 days (39.2%)
- Properties with high availability (180+ days): 88.2%
- Properties with long-term bookings (180+ days): 12.6%
Minimum Stay Distributions
1 Night
65 listings
18.3% of total
2 Nights
98 listings
27.6% of total
3 Nights
57 listings
16.1% of total
4-6 Nights
67 listings
18.9% of total
7-29 Nights
56 listings
15.8% of total
30+ Nights
12 listings
3.4% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 45.9%
- Mid-length stays (4-6 nights) represent 18.9% of listings
- Monthly+ stays (3.4%) suggest a stable extended-stay market
- High market flexibility with 62.0% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
63 listings
19.6% of total
Moderate
66 listings
20.5% of total
Firm
92 listings
28.6% of total
Strict
101 listings
31.4% of total
Key Insights
- Strict is the preferred policy at 31.4% of listings
- The market shows a balanced distribution between guest-friendly (40.1%) and strict (60.0%) policies
- Flexible policies are least common at 19.6% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Diverse policy distribution indicates an opportunity to differentiate through policy choice
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, Aug, averaging 86 days
- Shortest booking windows are in Dec, Feb, Jan, averaging 30 days
- Summer shows the longest average booking window at 86 days, while Winter has the shortest at 30 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 86 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Dec-Jan when lead times are shortest
Popular Airbnb Amenities in Soustons
Below is the distribution of amenities across listings in Soustons:
Traveler Demographics
Key Insights
- Domestic travelers make up 82.9% of total guests, indicating a dominant local market share.
- Primary international markets: Spain (7.9%) and Germany (3.1%)
- French is the top language at 43.9%, followed by English (34.5%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.2%
Recommendations
- Target marketing campaigns for Toulouse and Paris markets
- Develop localized content for Spain and Germany
- Prioritize French and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Soustons. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| San Sebastián | 1,443 | $3,768 | $272.22 | 49% |
| Cénac | 16 | $3,169 | $266.32 | 51% |
| Cérons | 11 | $2,990 | $201.27 | 40% |
| Beautiran | 10 | $2,920 | $220.18 | 36% |
| Saint-Laurent-des-Combes | 11 | $2,833 | $722.01 | 22% |
| Hernani | 11 | $2,804 | $338.85 | 43% |
| Barrika | 15 | $2,641 | $292.34 | 41% |
| Erandio | 15 | $2,628 | $177.00 | 56% |
| Leioa | 11 | $2,572 | $244.34 | 40% |
| Valle de Yerri/Deierri | 11 | $2,539 | $287.88 | 33% |
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