Vicq-sur-Mer Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Normandy, France

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Vicq-sur-Mer in 2025? Explore comprehensive Airbnb analytics for Vicq-sur-Mer, Normandy, France to uncover income potential. This 2025 STR market report for Vicq-sur-Mer, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 28 active listings.

Whether you're considering an Airbnb investment in Vicq-sur-Mer, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Vicq-sur-Mer Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Vicq-sur-Mer Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$110
The average rental revenue earned for an occupied room per day in Vicq-sur-Mer.
Occupancy Rate(?)
44.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$12,581
Typical annual income for an Airbnb listing in Vicq-sur-Mer. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
4.4%
Positive growth (4.4%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Vicq-sur-Mer.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Vicq-sur-Mer.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
28
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Vicq-sur-Mer (2025)

Understanding the monthly revenue variations for Airbnb listings in Vicq-sur-Mer is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Vicq-sur-Mer is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Vicq-sur-Mer across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,639+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,816 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,036 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $565, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Vicq-sur-Mer

Vicq-sur-Mer Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Vicq-sur-Mer STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Vicq-sur-Mer:

  • Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 40%.
  • Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Vicq-sur-Mer

Average Daily Rate (ADR) Airbnb Trends in Vicq-sur-Mer (2025)

Effective short term rental pricing strategy in Vicq-sur-Mer involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Vicq-sur-Mer typically peaks in May and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $173+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $123 or more.
  • Typical properties (Median) charge around $92 per night.
  • Entry-level properties (Bottom 25%) earn around $71 per night.

Average Daily Rate (ADR) Trend by Month in Vicq-sur-Mer

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Airbnb Seasonality Analysis & Trends in Vicq-sur-Mer (2025)

Peak Season (August, July, September)
  • Revenue averages $2,331 per month
  • Occupancy rates average 66.8%
  • Daily rates average $106
Shoulder Season
  • Revenue averages $1,222 per month
  • Occupancy maintains around 38.3%
  • Daily rates hold near $110
Low Season (February, March, October)
  • Revenue drops to average $798 per month
  • Occupancy decreases to average 31.6%
  • Daily rates adjust to average $107

Seasonality Insights for Vicq-sur-Mer

  • The Airbnb seasonality in Vicq-sur-Mer shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Vicq-sur-Mer's highest earning potential, with monthly revenues capable of climbing to $2,902, occupancy reaching a high of 79.5%, and ADRs peaking at $119.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $663, occupancy could drop to 29.2%, and ADRs may adjust down to $100.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Vicq-sur-Mer.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Vicq-sur-Mer seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Vicq-sur-Mer (2025)

Exploring the top neighborhoods for short-term rentals in Vicq-sur-Mer? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Beachfront Vicq-sur-Mer
Scenic views of the ocean and direct beach access make this area attractive to holidaymakers looking for sun and relaxation.
Vicq-sur-Mer Beach, Cliffs of Etretat, Jardins de la Villa Touchard, Fishing and boating activities, Local seafood restaurants
Historic Town Center
Rich in history and culture, the town center offers charming streets and local markets, perfect for guests wanting a quaint experience.
Eglise Saint-Étienne, Local artisan shops, Weekly markets, Vicq-sur-Mer historical walks, Cafes and bistros
Countryside Retreats
The surrounding countryside provides a tranquil getaway for visitors interested in nature, hiking, and rural charm.
Rural hiking trails, Normandy apple orchards, Biking routes, Local farms and cheese makers, Picnic spots
Cliffside Views
Dramatic cliffside locations provide breathtaking views and a unique place for visitors who enjoy scenic outdoor experiences.
Cliffs of Normandy, Hiking trails along the cliffs, Photography spots, Sunset viewpoints, Wildflower meadows
Cultural and Historical Sites
Accessibility to various historical landmarks makes this area appealing for culture enthusiasts looking to dive into regional history.
Nearby historical sites, Museums in the region, Battlefields of Normandy, Château de Fécamp, Local heritage sites
Water Sports Activities
Ideal for adventure seekers wanting to engage in water sports and other aquatic activities available in the region.
Kayaking opportunities, Sailing spots, Fishing excursions, Surfing schools, Boat rentals
Gastronomic Experiences
Renowned for its local cuisine, this area attracts food lovers eager to sample Normandy's famous dishes.
Local seafood markets, Fine dining restaurants, Cider tasting tours, Food festivals, Cooking classes
Family-Friendly Areas
Safe and accommodating locations for families, offering various activities and amenities suitable for children.
Playgrounds and parks, Family-friendly beaches, Local zoos and aquariums, Family-oriented events, Kid-friendly dining options

Understanding Airbnb License Requirements & STR Laws in Vicq-sur-Mer (2025)

While Vicq-sur-Mer, Normandy, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Vicq-sur-Mer to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 4% licensed listings)

Top Performing Airbnb Properties in Vicq-sur-Mer (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Vicq-sur-Merbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Le Presbytère de Gouberville

Le Presbytère de Gouberville

Entire Place • 4 bedrooms

$48,095
Revenue
40.1%
Occupancy
$310.19
Daily Rate
Villa Folie Douce, welcomes 10 people with swimming pool

Villa Folie Douce, welcomes 10 people with swimming pool

Entire Place • 5 bedrooms

$30,552
Revenue
66.0%
Occupancy
$305.17
Daily Rate
Waterfront house - Cosqueville Vicq/mer

Waterfront house - Cosqueville Vicq/mer

Entire Place • 2 bedrooms

$23,825
Revenue
42.2%
Occupancy
$148.11
Daily Rate
700M SEA COTTAGE - MOUNTAIN BIKE TRAILS

700M SEA COTTAGE - MOUNTAIN BIKE TRAILS

Entire Place • 2 bedrooms

$22,058
Revenue
45.7%
Occupancy
$119.25
Daily Rate
norman house close to the sea

norman house close to the sea

Entire Place • 2 bedrooms

$20,648
Revenue
82.3%
Occupancy
$74.66
Daily Rate
Beachfront house, feet in the water!

Beachfront house, feet in the water!

Entire Place • 2 bedrooms

$16,717
Revenue
41.1%
Occupancy
$112.26
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Vicq-sur-Mer (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Vicq-sur-Mer based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Host #4942411541$48,0951N/A/5.0
Catherine3$39,0193914.92/5.0
Fabrice1$30,552194.95/5.0
Gregory Et Antoinette1$23,825774.95/5.0
Manon2$23,294454.91/5.0
Laurent1$22,058234.91/5.0
Thomas1$20,648634.86/5.0
Antoine1$16,717604.77/5.0
Valerie1$16,613784.88/5.0
Laurence2$16,180244.71/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Vicq-sur-Mer.

Dive Deeper: Advanced Vicq-sur-Mer STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Vicq-sur-Mer. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Vicq-sur-Mer Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Vicq-sur-Mer

  • The Vicq-sur-Mer Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92.9% of the 28 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Vicq-sur-Mer, House properties are the most common (89.3%), reflecting the local real estate landscape.
  • Houses represent a significant 89.3% portion, catering likely to families or larger groups.
  • The presence of 10.7% Hotel/Boutique listings indicates integration with traditional hospitality.

Vicq-sur-Mer Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Vicq-sur-Mer

  • The dominant room capacity in Vicq-sur-Mer is 2 bedrooms listings, making up 53.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 71.5% of the active Airbnb listings in Vicq-sur-Mer, indicating a high concentration in these sizes.
  • A significant 21.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Vicq-sur-Mer.

Vicq-sur-Mer Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Vicq-sur-Mer

  • The most common guest capacity trend in Vicq-sur-Mer vacation rentals is listings accommodating 4 guests (39.3%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Vicq-sur-Mer STR market, accounting for 57.2% of listings.
  • 35.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Vicq-sur-Mer.
  • On average, properties in Vicq-sur-Mer are equipped to host 4.6 guests.

Vicq-sur-Mer Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Vicq-sur-Mer

  • The most common availability pattern in Vicq-sur-Mer falls within the 181-270 days range, representing 53.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 82.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Vicq-sur-Mer (50%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 21.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Vicq-sur-Mer Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (7.4%)

1 Night

2 listings

7.4% of total

2 Nights (40.7%)

2 Nights

11 listings

40.7% of total

3 Nights (11.1%)

3 Nights

3 listings

11.1% of total

4-6 Nights (14.8%)

4-6 Nights

4 listings

14.8% of total

7-29 Nights (14.8%)

7-29 Nights

4 listings

14.8% of total

30+ Nights (11.1%)

30+ Nights

3 listings

11.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Vicq-sur-Mer is 2 Nights, adopted by 40.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (11.1%) caters to monthly stays (30+ nights) in Vicq-sur-Mer, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 40.7% of Vicq-sur-Mer hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 7.4% currently do.
  • A 2-night minimum appears standard (40.7%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 11.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Vicq-sur-Mer.

Vicq-sur-Mer Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (15.4%)

Flexible

4 listings

15.4% of total

Moderate (26.9%)

Moderate

7 listings

26.9% of total

Firm (26.9%)

Firm

7 listings

26.9% of total

Strict (30.8%)

Strict

8 listings

30.8% of total

Cancellation Policy Insights for Vicq-sur-Mer

  • The prevailing Airbnb cancellation policy trend in Vicq-sur-Mer is Strict, used by 30.8% of listings.
  • A majority (57.7%) of hosts in Vicq-sur-Mer utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 30.8% market standard in Vicq-sur-Mer.
  • With 30.8% using Strict terms, this is a viable option in Vicq-sur-Mer, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Vicq-sur-Mer.

Vicq-sur-Mer STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Vicq-sur-Mer

  • The overall average booking lead time for vacation rentals in Vicq-sur-Mer is 74 days.
  • Guests book furthest in advance for stays during July (average 128 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 28 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (120 days avg.) sees the longest lead times, while Spring (47 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (74 days) as a baseline for your pricing and availability strategy in Vicq-sur-Mer.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 128 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 120 days) to capture early planners.
  • Monitor your own booking lead times against these Vicq-sur-Mer averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Vicq-sur-Mer (2025)

Amenity Prevalence

Amenity Insights for Vicq-sur-Mer

  • Essential amenities in Vicq-sur-Mer that guests expect include: Heating, Wifi, Coffee maker, Hangers, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Dishes and silverware, Free parking on premises, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Vicq-sur-Mer: Heating, Wifi, Coffee maker, Hangers, Kitchen.
  • Prioritize adding missing essentials: Coffee maker, Hangers, Kitchen.
  • Consider adding popular differentiators like Dishes and silverware or Free parking on premises to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Vicq-sur-Mer to stay competitive.

Vicq-sur-Mer Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Vicq-sur-Mer

  • The typical guest profile for Airbnb in Vicq-sur-Mer consists of a mix of domestic (65%) and international guests, often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 64.7% of guests.
  • Key international markets include France (64.7%) and Germany (13.9%).
  • Top languages spoken are English (36.3%) followed by French (33.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Berlin.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Vicq-sur-Mer Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Winsham11$5,299$507.0145%
Crossways40$3,853$483.0235%
Furzehill11$3,793$257.5446%
Osmington40$3,666$288.3251%
St Martin13$3,607$482.6850%
Nettlestone26$3,368$404.1544%
Shorwell28$3,333$298.3441%
St Ives16$3,320$286.6047%
West Bexington12$3,117$366.1748%
Charlton Marshall13$2,975$224.2951%

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