Ver-sur-Mer Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Normandy, France

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Ver-sur-Mer in 2025? Explore comprehensive Airbnb analytics for Ver-sur-Mer, Normandy, France to uncover income potential. This 2025 STR market report for Ver-sur-Mer, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 88 active listings.

Whether you're considering an Airbnb investment in Ver-sur-Mer, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ver-sur-Mer Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Ver-sur-Mer Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$174
The average rental revenue earned for an occupied room per day in Ver-sur-Mer.
Occupancy Rate(?)
42.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$20,289
Typical annual income for an Airbnb listing in Ver-sur-Mer. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-6.6%
Slight decrease (-6.6%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Ver-sur-Mer.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Ver-sur-Mer.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
88
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Ver-sur-Mer (2025)

Understanding the monthly revenue variations for Airbnb listings in Ver-sur-Mer is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ver-sur-Mer is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ver-sur-Mer across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,378+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,939 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,627 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $876, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Ver-sur-Mer

Ver-sur-Mer Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Ver-sur-Mer STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ver-sur-Mer:

  • Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 40%.
  • Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Ver-sur-Mer

Average Daily Rate (ADR) Airbnb Trends in Ver-sur-Mer (2025)

Effective short term rental pricing strategy in Ver-sur-Mer involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ver-sur-Mer typically peaks in May and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $339+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $219 or more.
  • Typical properties (Median) charge around $137 per night.
  • Entry-level properties (Bottom 25%) earn around $88 per night.

Average Daily Rate (ADR) Trend by Month in Ver-sur-Mer

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Airbnb Seasonality Analysis & Trends in Ver-sur-Mer (2025)

Peak Season (August, July, June)
  • Revenue averages $3,415 per month
  • Occupancy rates average 58.7%
  • Daily rates average $192
Shoulder Season
  • Revenue averages $2,216 per month
  • Occupancy maintains around 40.6%
  • Daily rates hold near $179
Low Season (January, February, November)
  • Revenue drops to average $1,584 per month
  • Occupancy decreases to average 31.7%
  • Daily rates adjust to average $173

Seasonality Insights for Ver-sur-Mer

  • The Airbnb seasonality in Ver-sur-Mer shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Ver-sur-Mer's highest earning potential, with monthly revenues capable of climbing to $4,065, occupancy reaching a high of 70.6%, and ADRs peaking at $195.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,463, occupancy could drop to 26.3%, and ADRs may adjust down to $171.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ver-sur-Mer.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Ver-sur-Mer seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Ver-sur-Mer (2025)

Exploring the top neighborhoods for short-term rentals in Ver-sur-Mer? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Historical District
The Historical District of Ver-sur-Mer boasts rich historical significance, especially linked to the D-Day landings during World War II. It attracts history buffs and tourists with an interest in wartime heritage.
Juno Beach Centre, Canadian Cemetery, Gold Beach Museum, Ver-sur-Mer beach, Historical D-Day sites
Beachfront Area
The beachfront area offers stunning seaside views and easy access to sandy beaches. Ideal for vacationers looking to enjoy the Normandy coast and relax on the beach under the sun.
Ver-sur-Mer Beach, Coastal walking paths, Water sports activities, Seaside restaurants and cafes
Countryside Retreats
Surrounded by the picturesque Normandy countryside, this area appeals to those seeking tranquility and nature. Perfect for families and couples looking to unwind in a rural setting.
Normandy vineyards, Bayeux Tapestry nearby, Historic chateaux, Walking and biking trails in nature
Local Market Area
The local market area features a vibrant weekly market that is popular among both locals and tourists, where fresh produce and regional products can be found. This area attracts visitors looking for an authentic local experience.
Weekly market, Local artisan shops, Bakeries and cafes, Cultural events and festivals
Normandy Battlefields
Visitors interested in military history flock to the nearby Normandy battlefields, making this area prime for hosting Airbnb accommodations geared toward these tourists.
Battle of Normandy sites, Museums dedicated to WWII, Guided historical tours
Cycling Routes
With its extensive cycling routes along the coast and through the countryside, this area is a hotspot for cycling enthusiasts and those looking for active holiday options.
Bicycle rental shops, Scenic cycling paths, Cycling events, Guided bike tours
Family Activities Zone
This area provides a wide range of family-friendly activities, making it an attractive destination for families with children seeking fun and engaging experiences.
Aquatic centers, Adventure parks, Playgrounds, Family-oriented events
Cultural Heritage Sites
Rich in cultural heritage, this area is perfect for travelers interested in experiencing local culture, architecture, and arts. Attractions include historic buildings and performance venues.
Church of Saint-Aubin, Local art exhibitions, Historical architecture tours

Understanding Airbnb License Requirements & STR Laws in Ver-sur-Mer (2025)

While Ver-sur-Mer, Normandy, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ver-sur-Mer to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 9% licensed listings)

Top Performing Airbnb Properties in Ver-sur-Mer (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Ver-sur-Merbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Duplex Panoramic in a Castle 2nd floor

Duplex Panoramic in a Castle 2nd floor

Entire Place • 5 bedrooms

$103,590
Revenue
66.6%
Occupancy
$410.26
Daily Rate
Duplex Grandiose in a Castle 2nd floor

Duplex Grandiose in a Castle 2nd floor

Entire Place • 3 bedrooms

$96,502
Revenue
69.0%
Occupancy
$369.15
Daily Rate
Villa Magulie, calm by the beach

Villa Magulie, calm by the beach

Entire Place • 5 bedrooms

$60,487
Revenue
50.1%
Occupancy
$307.02
Daily Rate
Restored 18th century farmhouse with Jacuzzi

Restored 18th century farmhouse with Jacuzzi

Entire Place • 6 bedrooms

$57,083
Revenue
45.5%
Occupancy
$343.95
Daily Rate
Exceptional beachfront view, 8 people

Exceptional beachfront view, 8 people

Entire Place • 4 bedrooms

$56,131
Revenue
59.4%
Occupancy
$240.27
Daily Rate
Garden Apartment in a Castle 1st floor

Garden Apartment in a Castle 1st floor

Entire Place • 2 bedrooms

$55,449
Revenue
46.6%
Occupancy
$331.10
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Ver-sur-Mer (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Ver-sur-Mer based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Sandra5$356,1171754.97/5.0
Béatrice4$85,1994994.87/5.0
Agence COCOONR / BOOK&PAY3$75,191624.44/5.0
Marie3$67,058954.93/5.0
Cecile1$60,487864.94/5.0
David1$57,0831524.55/5.0
François Et Sophie1$56,131454.93/5.0
Sarah1$50,999654.85/5.0
Marine1$46,90664.50/5.0
Marine1$43,458704.83/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ver-sur-Mer.

Dive Deeper: Advanced Ver-sur-Mer STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ver-sur-Mer. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Ver-sur-Mer Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Ver-sur-Mer

  • The Ver-sur-Mer Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.5% of the 88 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Ver-sur-Mer, House properties are the most common (62.5%), reflecting the local real estate landscape.
  • Houses represent a significant 62.5% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others (combined 6.8%) offer potential for unique stay experiences.

Ver-sur-Mer Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Ver-sur-Mer

  • The dominant room capacity in Ver-sur-Mer is 1 bedroom listings, making up 27.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 46.6% of the active Airbnb listings in Ver-sur-Mer, indicating a high concentration in these sizes.
  • A significant 44.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ver-sur-Mer.

Ver-sur-Mer Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Ver-sur-Mer

  • The most common guest capacity trend in Ver-sur-Mer vacation rentals is listings accommodating 8+ guests (30.7%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Ver-sur-Mer STR market, accounting for 53.4% of listings.
  • 45.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ver-sur-Mer.
  • On average, properties in Ver-sur-Mer are equipped to host 5.1 guests.

Ver-sur-Mer Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Ver-sur-Mer

  • The most common availability pattern in Ver-sur-Mer falls within the 271-366 days range, representing 43.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 85.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Ver-sur-Mer (40.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 17.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Ver-sur-Mer Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (16.3%)

1 Night

14 listings

16.3% of total

2 Nights (33.7%)

2 Nights

29 listings

33.7% of total

3 Nights (10.5%)

3 Nights

9 listings

10.5% of total

4-6 Nights (14%)

4-6 Nights

12 listings

14% of total

7-29 Nights (2.3%)

7-29 Nights

2 listings

2.3% of total

30+ Nights (23.3%)

30+ Nights

20 listings

23.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Ver-sur-Mer is 2 Nights, adopted by 33.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (23.3%) caters to monthly stays (30+ nights) in Ver-sur-Mer, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 33.7% of Ver-sur-Mer hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16.3% currently do.
  • A 2-night minimum appears standard (33.7%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 23.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ver-sur-Mer.

Ver-sur-Mer Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (19%)

Flexible

15 listings

19% of total

Moderate (44.3%)

Moderate

35 listings

44.3% of total

Firm (19%)

Firm

15 listings

19% of total

Strict (17.7%)

Strict

14 listings

17.7% of total

Cancellation Policy Insights for Ver-sur-Mer

  • The prevailing Airbnb cancellation policy trend in Ver-sur-Mer is Moderate, used by 44.3% of listings.
  • There's a relatively balanced mix between guest-friendly (63.3%) and stricter (36.7%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 44.3% market standard in Ver-sur-Mer.
  • Regularly review your cancellation policy against competitors and market demand shifts in Ver-sur-Mer.

Ver-sur-Mer STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Ver-sur-Mer

  • The overall average booking lead time for vacation rentals in Ver-sur-Mer is 66 days.
  • Guests book furthest in advance for stays during June (average 155 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 43 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (106 days avg.) sees the longest lead times, while Winter (48 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (66 days) as a baseline for your pricing and availability strategy in Ver-sur-Mer.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 155 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 106 days) to capture early planners.
  • Monitor your own booking lead times against these Ver-sur-Mer averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Ver-sur-Mer (2025)

Amenity Prevalence

Amenity Insights for Ver-sur-Mer

  • Essential amenities in Ver-sur-Mer that guests expect include: Kitchen, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, TV, Wifi are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Ver-sur-Mer: Kitchen, Free parking on premises.
  • Prioritize adding missing essentials: Kitchen, Free parking on premises.
  • Consider adding popular differentiators like Hot water or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Ver-sur-Mer to stay competitive.

Ver-sur-Mer Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Ver-sur-Mer

  • The typical guest profile for Airbnb in Ver-sur-Mer consists of a mix of domestic (53%) and international guests, often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 53.1% of guests.
  • Key international markets include France (53.1%) and United Kingdom (13.4%).
  • Top languages spoken are English (37.2%) followed by French (32.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Ver-sur-Mer Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
La Poterie-Cap-d'Antifer13$4,115$273.0946%
Furzehill11$3,793$257.5446%
Luneray13$3,538$598.0138%
Nettlestone26$3,368$404.1544%
Shorwell28$3,333$298.3441%
St Ives16$3,320$286.6047%
Caumont12$3,112$300.9146%
Saint-Étienne-la-Thillaye24$2,897$345.5035%
Petiville12$2,892$370.9431%
Roedean54$2,883$247.5945%

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