Varengeville-sur-Mer Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Normandy, France

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Varengeville-sur-Mer in 2025? Explore comprehensive Airbnb analytics for Varengeville-sur-Mer, Normandy, France to uncover income potential. This 2025 STR market report for Varengeville-sur-Mer, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 52 active listings.

Whether you're considering an Airbnb investment in Varengeville-sur-Mer, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Varengeville-sur-Mer Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Varengeville-sur-Mer Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$207
The average rental revenue earned for an occupied room per day in Varengeville-sur-Mer.
Occupancy Rate(?)
34.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$17,374
Typical annual income for an Airbnb listing in Varengeville-sur-Mer. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
11.9%
Strong growth (11.9%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Varengeville-sur-Mer.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Varengeville-sur-Mer.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
52
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Varengeville-sur-Mer (2025)

Understanding the monthly revenue variations for Airbnb listings in Varengeville-sur-Mer is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Varengeville-sur-Mer is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Varengeville-sur-Mer across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,714+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,918 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,626 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $835, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Varengeville-sur-Mer

Varengeville-sur-Mer Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Varengeville-sur-Mer STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Varengeville-sur-Mer:

  • Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 30%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Varengeville-sur-Mer

Average Daily Rate (ADR) Airbnb Trends in Varengeville-sur-Mer (2025)

Effective short term rental pricing strategy in Varengeville-sur-Mer involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Varengeville-sur-Mer typically peaks in May and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $338+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $256 or more.
  • Typical properties (Median) charge around $185 per night.
  • Entry-level properties (Bottom 25%) earn around $122 per night.

Average Daily Rate (ADR) Trend by Month in Varengeville-sur-Mer

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Airbnb Seasonality Analysis & Trends in Varengeville-sur-Mer (2025)

Peak Season (August, July, September)
  • Revenue averages $3,509 per month
  • Occupancy rates average 51.8%
  • Daily rates average $209
Shoulder Season
  • Revenue averages $1,992 per month
  • Occupancy maintains around 32.2%
  • Daily rates hold near $208
Low Season (February, November, December)
  • Revenue drops to average $1,418 per month
  • Occupancy decreases to average 26.6%
  • Daily rates adjust to average $203

Seasonality Insights for Varengeville-sur-Mer

  • The Airbnb seasonality in Varengeville-sur-Mer shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Varengeville-sur-Mer's highest earning potential, with monthly revenues capable of climbing to $4,342, occupancy reaching a high of 63.9%, and ADRs peaking at $223.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,251, occupancy could drop to 19.3%, and ADRs may adjust down to $196.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Varengeville-sur-Mer.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Varengeville-sur-Mer seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Varengeville-sur-Mer (2025)

Exploring the top neighborhoods for short-term rentals in Varengeville-sur-Mer? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
La Plage
Charming beach area known for its picturesque views and tranquil atmosphere. Perfect for tourists looking for a beach getaway with opportunities for swimming, sunbathing, and enjoying local seafood cuisine.
Varengeville Beach, Observation point, Local seafood restaurants, Nature trails along the cliffs, Windmill of La Fontaine
Local Arts District
Home to local artists and craftsmen, this area attracts visitors interested in art and culture. The vibrant community showcases local artwork and hosts seasonal fairs and markets.
Maison et Jardins de Claude Monet, Local art galleries, Seasonal art markets, Workshops with local artisans, Cultural events throughout the year
Cliffs of Varengeville
Famed for its dramatic cliffs and stunning vistas, this area is a favorite for nature enthusiasts and photographers. Guests enjoy hiking and capturing breathtaking views of the Normandy coastline.
Cliffs of Varengeville, Hiking trails, Photography spots, Picnic areas with sea views, Historical sites on the cliffs
Historic Center
The historic center features charming architecture and quaint streets, making it a draw for visitors interested in the history and culture of Normandy. Great for leisurely walks and exploration.
Church of Saint-Denis, Old town architecture, Local cafes and shops, Historical plaques and monuments, Guided tours of the area
Nearby Villages
The picturesque villages surrounding Varengeville offer a glimpse into traditional Norman life. Visitors enjoy exploring the countryside, sampling local cuisine, and attending village festivals.
Village of Veules-les-Roses, Local markets, Countryside walks, Traditional Norman houses, Annual village fairs
Seafront Walks
Renowned for its beautiful coastal paths, this area provides the perfect space for leisurely walks and biking. Visitors love the scenic routes with views of the sea and surrounding nature.
Seaside promenade, Cycling paths, Wildflower fields, Birdwatching spots, Beach access areas
Cultural Events Center
Regularly hosts festivals, concerts, and cultural activities, attracting visitors and locals alike. A bustling hub of activity that showcases the rich culture of Normandy.
Annual arts festival, Concerts in the park, Culinary fairs, Theater performances, Workshops and classes
Nature Reserves
Surrounding nature reserves offer a peaceful retreat into lush landscapes, ideal for outdoor activities such as hiking, birdwatching, and photography.
Protected natural areas, Hiking trails, Wildlife observation, Botanical gardens, Eco-tourism activities

Understanding Airbnb License Requirements & STR Laws in Varengeville-sur-Mer (2025)

With 12% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Varengeville-sur-Mer. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Varengeville-sur-Mer to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 12% licensed listings)

Top Performing Airbnb Properties in Varengeville-sur-Mer (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Varengeville-sur-Merbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Charming family home, beach on foot

Charming family home, beach on foot

Entire Place • 4 bedrooms

$76,413
Revenue
86.2%
Occupancy
$264.75
Daily Rate
Gîtes Cap Cod - Cap Barnstable

Gîtes Cap Cod - Cap Barnstable

Entire Place • 2 bedrooms

$54,570
Revenue
80.2%
Occupancy
$168.28
Daily Rate
Maison des Petites Bruyères

Maison des Petites Bruyères

Entire Place • 4 bedrooms

$53,704
Revenue
34.3%
Occupancy
$328.32
Daily Rate
Villa with panoramic sea view

Villa with panoramic sea view

Entire Place • 1 bedroom

$45,962
Revenue
38.4%
Occupancy
$668.38
Daily Rate
Grand Clos Normand

Grand Clos Normand

Entire Place • 4 bedrooms

$44,587
Revenue
50.9%
Occupancy
$282.65
Daily Rate
Le Lodge Quartz with sea view

Le Lodge Quartz with sea view

Entire Place • 2 bedrooms

$40,146
Revenue
50.8%
Occupancy
$195.22
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Varengeville-sur-Mer (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Varengeville-sur-Mer based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Emilie15$285,1101374.66/5.0
Nicolas & Eric-Pascal3$119,040514.82/5.0
Angèle1$76,41385.00/5.0
Sibylle3$60,298414.63/5.0
Xavier2$59,610254.92/5.0
Florent1$54,5701354.94/5.0
Serge1$29,597364.83/5.0
Nicolas1$24,183574.79/5.0
Bernard1$21,200444.84/5.0
Famille1$19,256154.80/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Varengeville-sur-Mer.

Dive Deeper: Advanced Varengeville-sur-Mer STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Varengeville-sur-Mer. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Varengeville-sur-Mer Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Varengeville-sur-Mer

  • The Varengeville-sur-Mer Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.2% of the 52 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Varengeville-sur-Mer, House properties are the most common (75%), reflecting the local real estate landscape.
  • Houses represent a significant 75% portion, catering likely to families or larger groups.
  • The presence of 11.5% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 1.9%) offer potential for unique stay experiences.

Varengeville-sur-Mer Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Varengeville-sur-Mer

  • The dominant room capacity in Varengeville-sur-Mer is 1 bedroom listings, making up 23.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 46.2% of the active Airbnb listings in Varengeville-sur-Mer, indicating a high concentration in these sizes.
  • A significant 48.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Varengeville-sur-Mer.

Varengeville-sur-Mer Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Varengeville-sur-Mer

  • The most common guest capacity trend in Varengeville-sur-Mer vacation rentals is listings accommodating 8+ guests (23.1%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Varengeville-sur-Mer STR market, accounting for 46.2% of listings.
  • 55.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Varengeville-sur-Mer.
  • On average, properties in Varengeville-sur-Mer are equipped to host 5.2 guests.

Varengeville-sur-Mer Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Varengeville-sur-Mer

  • The most common availability pattern in Varengeville-sur-Mer falls within the 271-366 days range, representing 63.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 92.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Varengeville-sur-Mer (36.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 7.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Varengeville-sur-Mer Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (9.6%)

1 Night

5 listings

9.6% of total

2 Nights (36.5%)

2 Nights

19 listings

36.5% of total

3 Nights (3.8%)

3 Nights

2 listings

3.8% of total

4-6 Nights (7.7%)

4-6 Nights

4 listings

7.7% of total

7-29 Nights (5.8%)

7-29 Nights

3 listings

5.8% of total

30+ Nights (36.5%)

30+ Nights

19 listings

36.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Varengeville-sur-Mer is 2 Nights, adopted by 36.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (36.5%) caters to monthly stays (30+ nights) in Varengeville-sur-Mer, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 36.5% of Varengeville-sur-Mer hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 9.6% currently do.
  • A 2-night minimum appears standard (36.5%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 36.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Varengeville-sur-Mer.

Varengeville-sur-Mer Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (28.9%)

Super Strict 30 Days

13 listings

28.9% of total

Flexible (17.8%)

Flexible

8 listings

17.8% of total

Moderate (8.9%)

Moderate

4 listings

8.9% of total

Firm (13.3%)

Firm

6 listings

13.3% of total

Strict (31.1%)

Strict

14 listings

31.1% of total

Cancellation Policy Insights for Varengeville-sur-Mer

  • The prevailing Airbnb cancellation policy trend in Varengeville-sur-Mer is Strict, used by 31.1% of listings.
  • There's a relatively balanced mix between guest-friendly (26.7%) and stricter (44.4%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 31.1% market standard in Varengeville-sur-Mer.
  • With 31.1% using Strict terms, this is a viable option in Varengeville-sur-Mer, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Varengeville-sur-Mer.

Varengeville-sur-Mer STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Varengeville-sur-Mer

  • The overall average booking lead time for vacation rentals in Varengeville-sur-Mer is 65 days.
  • Guests book furthest in advance for stays during June (average 103 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 39 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (93 days avg.) sees the longest lead times, while Winter (57 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (65 days) as a baseline for your pricing and availability strategy in Varengeville-sur-Mer.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 103 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 93 days) to capture early planners.
  • Monitor your own booking lead times against these Varengeville-sur-Mer averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Varengeville-sur-Mer (2025)

Amenity Prevalence

Amenity Insights for Varengeville-sur-Mer

  • Popular amenities like Kitchen, Heating, Wifi are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like Kitchen or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Varengeville-sur-Mer to stay competitive.

Varengeville-sur-Mer Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Varengeville-sur-Mer

  • The typical guest profile for Airbnb in Varengeville-sur-Mer consists of a mix of domestic (61%) and international guests, often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 61.3% of guests.
  • Key international markets include France (61.3%) and Germany (13.8%).
  • Top languages spoken are English (33.3%) followed by French (29.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Lille.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Varengeville-sur-Mer Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Morienval12$4,731$382.7128%
Lo-Reninge16$4,729$435.1140%
La Poterie-Cap-d'Antifer13$4,115$273.0946%
La Couture-Boussey12$3,657$397.3630%
Luneray13$3,538$598.0138%
Rosoy-en-Multien17$3,290$340.8248%
Caumont12$3,112$300.9146%
Unverre10$3,057$306.5335%
Aix-en-Issart10$3,009$272.1440%
Saint-Étienne-la-Thillaye24$2,897$345.5035%

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