Airbnb Market Analytics, Statistics and Data in Sainte-Mère-Église, Normandy, France

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Sainte-Mère-Église? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Sainte-Mère-Église:

Average Daily Rate
$157
Occupancy Rate
39.91%
Annual Revenue
$15,964
Revenue Growth YoY
-14.67%
Best Month
August
Worst Month
January
Regulation
Low
Active Listings
119

How much do Airbnb hosts make on average per month in Sainte-Mère-Église?

The short-term rental market in Sainte-Mère-Église shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

  • Typical properties (median) earn $1,454 per month
  • Strong performing properties (top 25%) make $2,493 or more
  • Best-in-class properties (top 10%) achieve $4,216+ monthly
  • Entry-level properties (bottom 25%) typically earn around $745

Revenue Variations by Month

Occupancy Rates Throughout the Year in Sainte-Mère-Église

The market in Sainte-Mère-Église shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

  • Typical properties (median) maintain 34% occupancy rates
  • Strong performing properties (top 25%) achieve 57% or higher
  • Best-in-class properties (top 10%) reach 73%+occupancy
  • Entry-level properties (bottom 25%) average around 19%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Sainte-Mère-Église

Daily rates in Sainte-Mère-Église vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

  • Typical properties (median) generate $115 per night
  • Strong performing properties (top 25%) secure $162 or more
  • Best-in-class properties (top 10%) pull in $296+ per night
  • Entry-level properties (bottom 25%) earn around $88

Daily Rate Variations by Month

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Seasonality patterns in Sainte-Mère-Église

Peak Season (August, June, May)
  • Revenue peaks at $2887.92 per month
  • Occupancy rates reach 62.29%
  • Daily rates average $165.56
Shoulder Season
  • Revenue averages $1935.66 per month
  • Occupancy maintains 38.92%
  • Daily rates hold at $152.54
Low Season (December, November, January)
  • Revenue drops to $990.84 per month
  • Occupancy decreases to 20.60%
  • Daily rates adjust to $142.64

Is it still profitable to do Airbnb in Sainte-Mère-Église in 2025?

Yes! Sainte-Mère-Église demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 39% and solid monthly revenue averaging $1936 and The market's 119 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy
  • Implement premium seasonal pricing strategies
  • Set longer minimum stay requirements during high-demand periods
  • Enforce stricter cancellation policies
Shoulder Season Strategy
  • Maintain competitive market-based pricing
  • Offer moderate-length stay incentives
  • Target a mix of leisure and business travelers with flexible booking terms
  • Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
  • Adjust pricing to remain competitive in the market
  • Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
  • Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Sainte-Mère-Église

AreaWhy Choose This AreaKey Attractions
Historical Center
A quaint area rich in history and architecture, ideal for tourists interested in World War II history and French culture. Located near the famous parachute drop site.
Sainte-Mère-Église Airborne Museum, Church of Sainte-Mère-Église, Place du 6 Juin, Historic D-Day landing sites, Carentan
Normandy Beaches
Famous for their historical significance during WWII, these beaches draw visitors interested in history, nature, and leisure. Great for guests wanting to relax by the sea or explore historical landmarks.
Utah Beach, Omaha Beach, Pointe du Hoc, D-Day beaches tours, Naqueril Beach
Countryside Surroundings
The scenic countryside that surrounds Sainte-Mère-Église offers charming rural experiences, ideal for nature lovers and those looking to escape the city.
Normandy countryside, Local farms and cider houses, Bocage Normand, Hiking trails, Cycling routes
Rural Villages
Nearby picturesque villages showcase traditional Norman architecture and charming atmospheres, appealing for tourists seeking authentic cultural experiences.
Carentan, Montebourg, Saint-Vaast-la-Hougue, Barfleur, Local markets
Regional Parks
The nearby regional parks provide a natural retreat for visitors looking to enjoy nature, hiking, and wildlife watching, making it suitable for eco-tourism.
Cotentin and Bessin Marshlands, Sainte-Mère-Église Marsh, Hiking trails, Bicycle paths
Cultural Events
Sainte-Mère-Église is host to various cultural and historical events throughout the year, attracting visitors for unique experiences and festivals.
Annual D-Day celebrations, Local food festivals, Arts and crafts fairs, Cultural exhibitions
Local Gastronomy
The area is known for its delectable cuisine and local specialties, making it attractive for food enthusiasts and those looking to explore French gastronomy.
Local bistros, Cider tastings, Cheese shops, Farm-to-table experiences
Proximity to Cherbourg
Being a short drive away from Cherbourg, this area allows guests to easily explore the larger city while enjoying the charm of Sainte-Mère-Église.
Cherbourg City, Cité de la Mer, Cherbourg marina, Shopping and dining options

Do you need a license for Airbnb in Sainte-Mère-Église?

We recommend checking directly with Sainte-Mère-Église's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (8% of listings), making it essential to verify current regulations before starting your Airbnb business.

Top Performing Airbnb Properties in Sainte-Mère-Église

Spacious and friendly home

Spacious and friendly home

Entire Place • 5 bedrooms

$75,117
Revenue
64.1%
Occupancy
$255.75
Daily Rate
Cozy home in sainte-mère-église with WiFi

Cozy home in sainte-mère-église with WiFi

Entire Place • 3 bedrooms

$59,998
Revenue
63.2%
Occupancy
$250.39
Daily Rate
Le Manoir du Domaine de Ravenoville, Utah Beach

Le Manoir du Domaine de Ravenoville, Utah Beach

Entire Place • 4 bedrooms

$57,950
Revenue
32.6%
Occupancy
$574.05
Daily Rate
In the heart of the D-DAY

In the heart of the D-DAY

Entire Place • 6 bedrooms

$56,286
Revenue
43.9%
Occupancy
$310.64
Daily Rate
Freedom cottage: large Normandy house

Freedom cottage: large Normandy house

Entire Place • 5 bedrooms

$53,886
Revenue
21.9%
Occupancy
$329.09
Daily Rate
Facing the beach...

Facing the beach...

Entire Place • 5 bedrooms

$41,592
Revenue
58.2%
Occupancy
$230.97
Daily Rate

Top Performing Professional Hosts in Sainte-Mère-Église

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Nelly7$155,5321704.95/5.0
Pierres D'Histoire4$119,017142.47/5.0
4676847676$80,20380.00/5.0
Virginie3$61,9271464.87/5.0
Novasol1$59,998154.87/5.0
Roselyne2$56,6831464.87/5.0
Fx1$56,286524.98/5.0
Mélanie1$53,88664.83/5.0
Clarisse6$48,329994.76/5.0
Prudence2$45,465154.70/5.0

Additional analytics on vacation rental, real estate, short term rental data in Sainte-Mère-Église

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Room Type Distribution

Property Type Distribution

Key Insights

  • Market dominated by entire home listings (80.7%), with house and apartment & condo properties comprising 86.6% of inventory
  • Untapped potential in others, outdoor & mobile segments (2.5% combined)

Room Capacity Distribution

Analysis of 119 properties in Sainte-Mère-Église shows that 1 bedroom properties are most prevalent, making up 30.3% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 56.3% of all listings.

Key Insights

  • Most common: 1 bedroom (30.3%)
  • Least common: 4 bedrooms (6.7%)
  • Market concentration: 56.3% in top 2 sizes
  • Market skew: Favors smaller properties

Guest Capacity Distribution

Analysis of 119 properties in Sainte-Mère-Église reveals that 8+ guests properties dominate the market, representing 22.7% of all listings. The average property accommodates 4.7 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 42.9% of the market.

Key Insights

  • Most common capacity: 8+ guests (22.7% of market)
  • Least common capacity: 7 guests (1.7% of market)
  • Average guest capacity: 4.7 guests per property
  • Market concentration: 42.9% in top 2 capacity sizes
  • Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 119 properties in Sainte-Mère-Église, the most common availability pattern is 271-366 days (47.9% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (36.1% of properties).

Key Insights

  • Most common availability window: 271-366 days (47.9%)
  • Most common booking duration: 91-180 days (36.1%)
  • Properties with high availability (180+ days): 82.4%
  • Properties with long-term bookings (180+ days): 19.3%

Minimum Stay Distributions

1 Night (25.9%)

1 Night

30 listings

25.9% of total

2 Nights (42.2%)

2 Nights

49 listings

42.2% of total

3 Nights (16.4%)

3 Nights

19 listings

16.4% of total

4-6 Nights (10.3%)

4-6 Nights

12 listings

10.3% of total

7-29 Nights (3.4%)

7-29 Nights

4 listings

3.4% of total

30+ Nights (1.7%)

30+ Nights

2 listings

1.7% of total

Key Insights

  • Short stays (1-2 nights) dominate the market at 68.1%
  • Mid-length stays (4-6 nights) represent 10.3% of listings
  • Monthly+ stays (1.7%) suggest a stable extended-stay market
  • High market flexibility with 84.5% accepting 3 nights or less

Recommendations

  • Set minimum stays between 2-3 nights to align with market standards
  • Adjust minimum stays seasonally based on demand patterns
  • Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Super Strict 60 Days (2.1%)

Super Strict 60 Days

2 listings

2.1% of total

Flexible (21.3%)

Flexible

20 listings

21.3% of total

Moderate (31.9%)

Moderate

30 listings

31.9% of total

Firm (21.3%)

Firm

20 listings

21.3% of total

Strict (23.4%)

Strict

22 listings

23.4% of total

Key Insights

  • Moderate is the preferred policy at 31.9% of listings
  • The market shows a balanced distribution between guest-friendly (53.2%) and strict (44.7%) policies
  • Strong market consensus around Moderate policies
  • Super Strict 60 Days policies are least common at 2.1% of listings

Recommendations

  • Market supports various policies - choose based on your property type and target guests
  • Strong market preference for Moderate policies suggests this should be your baseline
  • Consider generous cancellation terms as a competitive advantage

Booking Lead Time Trends

Key Insights

  • Peak booking lead times occur in Jun, May, Jul, averaging 123 days
  • Shortest booking windows are in Oct, Feb, Nov, averaging 42 days
  • Summer shows the longest average booking window at 110 days, while Fall has the shortest at 48 days

Recommendations

  • Implement dynamic pricing strategies for Summer bookings at least 110 days in advance
  • Consider early bird discounts during Fall to encourage longer lead times
  • Focus on last-minute booking promotions during Oct-Nov when lead times are shortest

Popular Airbnb Amenities in Sainte-Mère-Église

Below is the distribution of amenities across listings in Sainte-Mère-Église:

Traveler Demographics

Guest Origin Distribution
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Age Distribution

Key Insights

  • Domestic travelers make up 66.5% of total guests, indicating a significant local market share.
  • Primary international markets: United Kingdom (9%) and United States (7%)
  • English is the top language at 42.8%, followed by French (37.7%)
  • Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 3.6%

Recommendations

  • Target marketing campaigns for Paris and England markets
  • Develop localized content for United Kingdom and United States
  • Prioritize English and French language support
  • Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
  • Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Sainte-Mère-Église. These nearby markets offer diverse opportunities for property investors and hosts:

MarketPropertiesMonthly RevenueDaily RateOccupancy
St Martin12$5,160$489.7152%
Winsham11$4,699$458.1950%
Osmington31$4,506$308.8255%
West Lulworth51$4,341$277.0054%
Portesham10$4,091$353.0842%
Nettlestone27$4,070$394.2843%
Crossways42$3,912$510.3432%
St Ives16$3,749$248.2644%
Roedean48$3,581$262.9247%
North Chideock43$3,538$278.5146%

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