Martin-Église Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Normandy, France
Is Airbnb profitable in Martin-Église in 2025? Explore comprehensive Airbnb analytics for Martin-Église, Normandy, France to uncover income potential. This 2025 STR market report for Martin-Église, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 25 active listings.
Whether you're considering an Airbnb investment in Martin-Église, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Martin-Église Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Martin-Église Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Martin-Église (2025)
Understanding the monthly revenue variations for Airbnb listings in Martin-Église is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Martin-Église is typically April, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Martin-Église across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,330+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,687 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,031 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $510, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Martin-Église
Martin-Église Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Martin-Église STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Martin-Église:
- Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 35%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Martin-Église
Average Daily Rate (ADR) Airbnb Trends in Martin-Église (2025)
Effective short term rental pricing strategy in Martin-Église involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Martin-Église typically peaks in May and dips lowest during June. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $501+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $239 or more.
- Typical properties (Median) charge around $94 per night.
- Entry-level properties (Bottom 25%) earn around $66 per night.
Average Daily Rate (ADR) Trend by Month in Martin-Église
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Airbnb Seasonality Analysis & Trends in Martin-Église (2025)
Peak Season (April, March, August)
- Revenue averages $2,572 per month
- Occupancy rates average 43.3%
- Daily rates average $194
Shoulder Season
- Revenue averages $2,093 per month
- Occupancy maintains around 38.0%
- Daily rates hold near $195
Low Season (June, September, November)
- Revenue drops to average $1,411 per month
- Occupancy decreases to average 36.4%
- Daily rates adjust to average $173
Seasonality Insights for Martin-Église
- The Airbnb seasonality in Martin-Église shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Martin-Église's highest earning potential, with monthly revenues capable of climbing to $2,669, occupancy reaching a high of 56.7%, and ADRs peaking at $215.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $897, occupancy could drop to 26.3%, and ADRs may adjust down to $166.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Martin-Église.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Martin-Église seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Martin-Église (2025)
Exploring the top neighborhoods for short-term rentals in Martin-Église? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Historic Center | The historic center of Martin-Église offers a charming ambiance with its traditional architecture and proximity to local shops and restaurants. It’s an attractive area for tourists seeking an authentic French experience. | Saint-Maur Chapel, Local markets, Picturesque streets, Cafés and bistros |
Seaside Neighborhood | This area features beautiful landscapes and is ideal for those looking to relax by the sea. It attracts visitors looking for coastal experiences and outdoor activities. | Beaches, Walking trails, Water sports, Fishing spots |
Countryside Retreat | Surrounding Martin-Église is the lush Normandy countryside, perfect for nature lovers and those seeking tranquility. A great choice for families and groups looking to unwind. | Normandy countryside, Hiking trails, Horse riding, Scenic viewpoints |
Cultural District | The cultural district is a hub for art and history lovers, featuring museums and galleries. Visitors interested in French culture and history will find this area particularly appealing. | Cultural centers, Museums, Art exhibitions, Local festivals |
Wine Village | Located near vineyards, this area attracts wine enthusiasts and those seeking wine tasting experiences. It’s perfect for romantic getaways and group tours. | Vineyards, Wine tasting tours, Gourmet restaurants, Scenic drives |
Lake District | This area is known for its beautiful lakes and outdoor activities such as fishing, boating, and picnicking. Ideal for families and nature activities. | Lakes, Picnic areas, Boat rentals, Fishing spots |
Local Markets | Frequented by both locals and tourists, this vibrant market scene offers a taste of local produce and crafts, making it ideal for those looking to experience local culture. | Farmers' markets, Craft fairs, Food stalls, Cultural events |
Religious Sites | Martin-Église has significant historical and religious sites that attract visitors interested in history and spirituality. A serene place for reflection and exploration. | Churches, Historical sites, Pilgrimage routes, Peaceful parks |
Understanding Airbnb License Requirements & STR Laws in Martin-Église (2025)
While Martin-Église, Normandy, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Martin-Église to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Martin-Église (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Martin-Églisebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Group cottage * *3 studios + 3 bedrooms + chalet* *
Entire Place • 6 bedrooms

Spacious Norman house by the sea and forest
Entire Place • 7 bedrooms

« Le Paddock «
Entire Place • 7 bedrooms

La Rosée Dar - Spacious House - Covered Pool
Entire Place • 3 bedrooms

Riverside house - Sea and forest nearby
Entire Place • 7 bedrooms

Hidden Paradise Gite
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Martin-Église (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Martin-Église based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Yohann | 8 | $113,362 | 154 | 4.69/5.0 |
Baptiste | 1 | $68,179 | 43 | 4.81/5.0 |
Host #489057851 | 1 | $43,388 | 0 | N/A/5.0 |
Sihem | 1 | $36,186 | 10 | 4.90/5.0 |
Jeanne | 1 | $29,386 | 17 | 4.94/5.0 |
Delphine | 1 | $27,577 | 120 | 4.86/5.0 |
Appartel | 4 | $24,652 | 64 | 4.72/5.0 |
Benjamin | 1 | $24,305 | 27 | 4.96/5.0 |
Michael | 1 | $14,732 | 62 | 4.85/5.0 |
Véronique | 1 | $12,434 | 76 | 4.88/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Martin-Église.
Dive Deeper: Advanced Martin-Église STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Martin-Église. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMartin-Église Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Martin-Église
- The Martin-Église Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88% of the 25 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Martin-Église, House properties are the most common (68%), reflecting the local real estate landscape.
- Houses represent a significant 68% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 4.0%) offer potential for unique stay experiences.
Martin-Église Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Martin-Église
- The dominant room capacity in Martin-Église is 5+ bedrooms listings, making up 28% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 5+ bedrooms and 1 bedroom properties represent 56.0% of the active Airbnb listings in Martin-Église, indicating a high concentration in these sizes.
- A significant 40.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Martin-Église.
Martin-Église Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Martin-Église
- The most common guest capacity trend in Martin-Église vacation rentals is listings accommodating 2 guests (36%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Martin-Église STR market, accounting for 72.0% of listings.
- 40.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Martin-Église.
- On average, properties in Martin-Église are equipped to host 4.6 guests.
Martin-Église Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Martin-Église
- The most common availability pattern in Martin-Église falls within the 181-270 days range, representing 52% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 96.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Martin-Église (48%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 8.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Martin-Église Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
7 listings
28% of total
2 Nights
13 listings
52% of total
3 Nights
1 listings
4% of total
4-6 Nights
1 listings
4% of total
30+ Nights
3 listings
12% of total
Key Insights
- The most prevalent minimum stay requirement in Martin-Église is 2 Nights, adopted by 52% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (80.0%) of the Martin-Église Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (12%) caters to monthly stays (30+ nights) in Martin- Église, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 52% of Martin-Église hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 28% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 12% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Martin-Église.
Martin-Église Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
12 listings
54.5% of total
Moderate
3 listings
13.6% of total
Firm
1 listings
4.5% of total
Strict
6 listings
27.3% of total
Cancellation Policy Insights for Martin-Église
- The prevailing Airbnb cancellation policy trend in Martin-Église is Flexible, used by 54.5% of listings.
- There's a relatively balanced mix between guest-friendly (68.1%) and stricter (31.8%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 54.5% market standard in Martin-Église.
- Given the high prevalence of Flexible policies (54.5%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Martin-Église.
Martin-Église STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Martin-Église
- The overall average booking lead time for vacation rentals in Martin-Église is 38 days.
- Guests book furthest in advance for stays during May (average 76 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (47 days avg.) sees the longest lead times, while Winter (27 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (38 days) as a baseline for your pricing and availability strategy in Martin-Église.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 76 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 47 days) to capture early planners.
- Monitor your own booking lead times against these Martin-Église averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Martin-Église (2025)
Amenity Prevalence
Amenity Insights for Martin-Église
- Essential amenities in Martin-Église that guests expect include: TV, Wifi, Cooking basics, Coffee maker, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Refrigerator, Heating, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Martin-Église: TV, Wifi, Cooking basics, Coffee maker, Free parking on premises.
- Prioritize adding missing essentials: Wifi, Cooking basics, Coffee maker, Free parking on premises.
- Consider adding popular differentiators like Refrigerator or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Martin-Église to stay competitive.
Martin-Église Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Martin-Église
- The typical guest profile for Airbnb in Martin-Église consists of primarily domestic travelers (84%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 84.3% of guests.
- Key international markets include France (84.3%) and United Kingdom (3.9%).
- Top languages spoken are French (44.3%) followed by English (30.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Poitiers.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Martin-Église Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Morienval | 12 | $4,731 | $382.71 | 28% |
Lo-Reninge | 16 | $4,729 | $435.11 | 40% |
La Poterie-Cap-d'Antifer | 13 | $4,115 | $273.09 | 46% |
La Couture-Boussey | 12 | $3,657 | $397.36 | 30% |
Luneray | 13 | $3,538 | $598.01 | 38% |
Rosoy-en-Multien | 17 | $3,290 | $340.82 | 48% |
Caumont | 12 | $3,112 | $300.91 | 46% |
Unverre | 10 | $3,057 | $306.53 | 35% |
Aix-en-Issart | 10 | $3,009 | $272.14 | 40% |
Saint-Étienne-la-Thillaye | 24 | $2,897 | $345.50 | 35% |