Airbnb Market Analytics, Statistics and Data in Lisieux, Normandy, France
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Lisieux? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Lisieux:
How much do Airbnb hosts make on average per month in Lisieux?
The short-term rental market in Lisieux shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,064 per month
- Strong performing properties (top 25%) make $1,901 or more
- Best-in-class properties (top 10%) achieve $3,151+ monthly
- Entry-level properties (bottom 25%) typically earn around $558
Revenue Variations by Month
Occupancy Rates Throughout the Year in Lisieux
The market in Lisieux shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 40% occupancy rates
- Strong performing properties (top 25%) achieve 62% or higher
- Best-in-class properties (top 10%) reach 79%+occupancy
- Entry-level properties (bottom 25%) average around 20%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Lisieux
Daily rates in Lisieux vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $78 per night
- Strong performing properties (top 25%) secure $104 or more
- Best-in-class properties (top 10%) pull in $176+ per night
- Entry-level properties (bottom 25%) earn around $61
Daily Rate Variations by Month
Get Live Lisieux Market Intelligence 👇
Explore Real-time Analytics
Seasonality patterns in Lisieux
Peak Season (August, May, June)
- Revenue peaks at $2278.86 per month
- Occupancy rates reach 57.89%
- Daily rates average $109.25
Shoulder Season
- Revenue averages $1615.54 per month
- Occupancy maintains 42.06%
- Daily rates hold at $105.94
Low Season (December, February, January)
- Revenue drops to $1035.10 per month
- Occupancy decreases to 29.30%
- Daily rates adjust to $99.98
Is it still profitable to do Airbnb in Lisieux in 2025?
Yes! Lisieux demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 42% and monthly revenue averaging $1616 and The market's 116 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Lisieux
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Centre Ville | The heart of Lisieux, known for its rich history and charming streets. It's an ideal location for guests who want to explore local shops, cafes, and historical sites. | Basilique Sainte-Thérèse de Lisieux, Lisieux Cathedral, Les Jardins de la Maison de la Pêche, Château de Saint-Germain-de-Livet, Maison de la Renaissance |
| Les Rives de la Seine | A picturesque area along the Seine River offering scenic views and walking paths. Perfect for families and couples looking for a serene environment. | Bord de Seine, Parc des Coteaux de la Seine, Promenade de la Seine |
| Saint-Denis | A tranquil suburb of Lisieux, ideal for those wanting a quiet retreat while being close to city amenities. Great for families and longer stays. | Local parks, Rural landscapes, Cultural heritage sites |
| Saint-Michel | A lively area with local markets and cultural offerings. Attractive to guests looking for an authentic French experience with local flavor. | Market Square, Local bakeries, Cafés |
| Rive Droite | A bustling neighborhood known for its dining and shopping experiences. A perfect choice for guests seeking urban amenities and entertainment. | Shopping districts, Restaurants, Cafés, Cultural venues |
| Côte de Grâce | A scenic hilltop area offering stunning views of Lisieux. It's great for nature lovers and those wanting peaceful surroundings. | Vineyards, Scenic viewpoints, Walking trails |
| La Vallée de la Risle | A beautiful valley area known for its natural beauty and outdoor activities. Ideal for guests who enjoy hiking and nature. | Hiking trails, Nature reserves, Canoeing opportunities |
| Les Terres de Lisieux | A rural area with agricultural charm, perfect for guests seeking a quiet getaway and exploring the Normandy countryside. | Local farms, Countryside walks, Norman cuisine experiences |
Do you need a license for Airbnb in Lisieux?
We recommend checking directly with Lisieux's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (3% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Lisieux
FAMILY HOME BETWEEN HOULGATE AND VILLERS/SEA
Entire Place • 5 bedrooms
At 190 6 bedroom villa close to the sea
Entire Place • 6 bedrooms
Countryside 5 min to the sea
Entire Place • 5 bedrooms
Mansion - Ideal Groups - Downtown
Entire Place • 4 bedrooms
Deauville/Trouville Charming Residence
Entire Place • 3 bedrooms
Le charme normand !
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Lisieux
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Alex | 5 | $131,146 | 56 | 4.85/5.0 |
| Benedicte | 1 | $114,144 | 72 | 4.78/5.0 |
| Fabienne | 4 | $70,292 | 49 | 4.60/5.0 |
| Linda | 1 | $68,967 | 185 | 4.84/5.0 |
| Conciergerie | 1 | $65,912 | 6 | 4.83/5.0 |
| Fred & Angel | 3 | $58,123 | 508 | 4.69/5.0 |
| Karine | 1 | $51,499 | 66 | 4.91/5.0 |
| 3746711 | 1 | $48,852 | 0 | 0.00/5.0 |
| 13606710 | 1 | $47,812 | 1 | 0.00/5.0 |
| Benoit | 1 | $47,440 | 6 | 4.83/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Lisieux
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (78.4%), with apartment & condo and house properties comprising 91.4% of inventory
- Untapped potential in others, outdoor & mobile segments (2.6% combined)
Room Capacity Distribution
Analysis of 116 properties in Lisieux shows that 1 bedroom properties are most prevalent, making up 50.9% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 67.2% of all listings.
Key Insights
- Most common: 1 bedroom (50.9%)
- Least common: 4 bedrooms (3.4%)
- Market concentration: 67.2% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 116 properties in Lisieux reveals that 4 guests properties dominate the market, representing 35.3% of all listings. The average property accommodates 3.4 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 64.7% of the market.
Key Insights
- Most common capacity: 4 guests (35.3% of market)
- Least common capacity: 1 guest (0.9% of market)
- Average guest capacity: 3.4 guests per property
- Market concentration: 64.7% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 116 properties in Lisieux, the most common availability pattern is 271-366 days (47.4% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (29.3% of properties).
Key Insights
- Most common availability window: 271-366 days (47.4%)
- Most common booking duration: 31-90 days (29.3%)
- Properties with high availability (180+ days): 74.1%
- Properties with long-term bookings (180+ days): 28.4%
Minimum Stay Distributions
1 Night
48 listings
45.7% of total
2 Nights
43 listings
41% of total
3 Nights
2 listings
1.9% of total
4-6 Nights
4 listings
3.8% of total
7-29 Nights
4 listings
3.8% of total
30+ Nights
4 listings
3.8% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 86.7%
- Mid-length stays (4-6 nights) represent 3.8% of listings
- Monthly+ stays (3.8%) suggest a stable extended-stay market
- High market flexibility with 88.6% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
32 listings
32% of total
Moderate
32 listings
32% of total
Firm
19 listings
19% of total
Strict
17 listings
17% of total
Key Insights
- Flexible is the preferred policy at 32.0% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 64.0% of the market
- Strict policies are least common at 17.0% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Diverse policy distribution indicates an opportunity to differentiate through policy choice
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jun, Aug, May, averaging 51 days
- Shortest booking windows are in Dec, Jan, Feb, averaging 30 days
- Summer shows the longest average booking window at 50 days, while Winter has the shortest at 30 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 50 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Dec-Feb when lead times are shortest
Popular Airbnb Amenities in Lisieux
Below is the distribution of amenities across listings in Lisieux:
Traveler Demographics
Key Insights
- Domestic travelers make up 79.9% of total guests, indicating a dominant local market share.
- Primary international markets: United Kingdom (3.9%) and United States (3.9%)
- French is the top language at 48.5%, followed by English (34.2%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 8.5%
Recommendations
- Target marketing campaigns for Paris and Caen markets
- Develop localized content for United Kingdom and United States
- Prioritize French and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Lisieux. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| La Poterie-Cap-d'Antifer | 12 | $4,975 | $289.55 | 52% |
| Bonneville-sur-Touques | 15 | $4,514 | $382.09 | 43% |
| Surville | 10 | $3,843 | $280.11 | 40% |
| Gommecourt | 10 | $3,671 | $264.35 | 49% |
| La Couture-Boussey | 12 | $3,627 | $369.90 | 32% |
| Caumont | 11 | $3,610 | $300.69 | 49% |
| Cricquebœuf | 10 | $3,601 | $270.85 | 49% |
| Roedean | 48 | $3,581 | $262.92 | 47% |
| Saint-Étienne-la-Thillaye | 25 | $3,541 | $339.12 | 42% |
| Moulins-le-Carbonnel | 11 | $3,478 | $311.64 | 36% |
How is your STR performing?
Your vacation rental may be amazing, but is it better than your competition? Enjoy the best-in-class AI-powered analytics for free!
Discover Insights