Bretteville-sur-Odon Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Normandy, France

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Bretteville-sur-Odon in 2025? Explore comprehensive Airbnb analytics for Bretteville-sur-Odon, Normandy, France to uncover income potential. This 2025 STR market report for Bretteville-sur-Odon, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 19 active listings.

Whether you're considering an Airbnb investment in Bretteville-sur-Odon, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bretteville-sur-Odon Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Bretteville-sur-Odon Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$281
The average rental revenue earned for an occupied room per day in Bretteville-sur-Odon.
Occupancy Rate(?)
37.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$13,670
Typical annual income for an Airbnb listing in Bretteville-sur-Odon. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
37.7%
Strong growth (37.7%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Bretteville-sur-Odon.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Bretteville-sur-Odon.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
19
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Bretteville-sur-Odon (2025)

Understanding the monthly revenue variations for Airbnb listings in Bretteville-sur-Odon is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bretteville-sur-Odon is typically July, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bretteville-sur-Odon across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,546+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,674 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,047 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $488, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Bretteville-sur-Odon

Bretteville-sur-Odon Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Bretteville-sur-Odon STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bretteville-sur-Odon:

  • Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 28%.
  • Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Bretteville-sur-Odon

Average Daily Rate (ADR) Airbnb Trends in Bretteville-sur-Odon (2025)

Effective short term rental pricing strategy in Bretteville-sur-Odon involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bretteville-sur-Odon typically peaks in January and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $425+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $205 or more.
  • Typical properties (Median) charge around $134 per night.
  • Entry-level properties (Bottom 25%) earn around $57 per night.

Average Daily Rate (ADR) Trend by Month in Bretteville-sur-Odon

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Airbnb Seasonality Analysis & Trends in Bretteville-sur-Odon (2025)

Peak Season (July, December, April)
  • Revenue averages $2,559 per month
  • Occupancy rates average 39.4%
  • Daily rates average $213
Shoulder Season
  • Revenue averages $2,016 per month
  • Occupancy maintains around 32.5%
  • Daily rates hold near $224
Low Season (January, August, September)
  • Revenue drops to average $1,696 per month
  • Occupancy decreases to average 31.9%
  • Daily rates adjust to average $219

Seasonality Insights for Bretteville-sur-Odon

  • The Airbnb seasonality in Bretteville-sur-Odon shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Bretteville-sur-Odon's highest earning potential, with monthly revenues capable of climbing to $2,684, occupancy reaching a high of 44.6%, and ADRs peaking at $280.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,585, occupancy could drop to 24.4%, and ADRs may adjust down to $185.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bretteville-sur-Odon.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Bretteville-sur-Odon seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Bretteville-sur-Odon (2025)

Exploring the top neighborhoods for short-term rentals in Bretteville-sur-Odon? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centre-ville de Bretteville-sur-Odon
Central location with easy access to local shops, restaurants, and amenities. Ideal for visitors who want to explore the town and enjoy the community vibe.
Local shops, Cafés and restaurants, Community parks, Historical sites, Market days
Proximité Caen
Close to the city of Caen, providing guests with urban attractions, historical landmarks, and cultural experiences. Great for travelers wanting a mix of suburban tranquility and city excitement.
Caen Memorial Museum, Caen Castle, Abbey of Saint-Étienne, St. Pierre's Church, Historical downtown Caen
Prairie des Ducs
Scenic neighborhood known for its green spaces and outdoor activities. Attracts families and nature lovers, making it perfect for country-themed stays.
Parc de la Prairie, Walking and biking trails, Picnic areas, Natural landscapes
Bretteville-sur-Odon Nature Park
A natural retreat ideal for outdoor enthusiasts. Visitors can enjoy hiking, bird watching, and nature photography. Attracts a more adventurous crowd.
Hiking trails, Birdwatching spots, Picnic areas, Nature photography opportunities
Cultural sites
Attracts history buffs and culture seekers who want to learn about Normandy's rich heritage. Nearby historical landmarks enhance guest experiences.
Historical landmarks, Museums, Local art galleries, Cultural festivals
Nearby Beaches
Provides visitors with easy access to Normandy's beautiful beaches, great for summer vacations. Popular for families and beach lovers.
Sword Beach, Juno Beach, Beachfront restaurants, Water sports activities
Golf Clubs
For golf enthusiasts, this area is popular for its golf courses. Great for people looking for leisure and sport during their stay.
Local golf courses, Golfing events, Clubhouses, Beautiful landscapes
Local Wine and Cider Producers
Attracts foodies and those interested in local cuisine and drinks. A great area for guests to experience the local produce and culinary culture.
Wine cellars, Cider houses, Tasting tours, Local markets

Understanding Airbnb License Requirements & STR Laws in Bretteville-sur-Odon (2025)

While Bretteville-sur-Odon, Normandy, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bretteville-sur-Odon to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 5% licensed listings)

Top Performing Airbnb Properties in Bretteville-sur-Odon (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Bretteville-sur-Odonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Stunning 24-person mansion + park

Stunning 24-person mansion + park

Entire Place • 10 bedrooms

$80,619
Revenue
52.3%
Occupancy
$449.74
Daily Rate
The Bas Manoir gîte

The Bas Manoir gîte

Entire Place • 5 bedrooms

$32,652
Revenue
17.8%
Occupancy
$675.14
Daily Rate
Big home with all comforts

Big home with all comforts

Entire Place • 5 bedrooms

$26,305
Revenue
68.1%
Occupancy
$232.62
Daily Rate
T4, spacious and bright near Caen city center

T4, spacious and bright near Caen city center

Entire Place • 3 bedrooms

$18,488
Revenue
58.2%
Occupancy
$126.25
Daily Rate
Large family home

Large family home

Entire Place • 5 bedrooms

$16,578
Revenue
34.4%
Occupancy
$198.47
Daily Rate
Charming villa near Caen and the sea

Charming villa near Caen and the sea

Entire Place • 4 bedrooms

$13,189
Revenue
22.6%
Occupancy
$1947.74
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Bretteville-sur-Odon (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Bretteville-sur-Odon based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Vincent1$80,619294.69/5.0
Jean2$42,404104.93/5.0
Catherine1$26,305394.92/5.0
Thomas1$18,488384.63/5.0
Melanie1$16,57874.43/5.0
Host #122383681$13,1890N/A/5.0
Marc Et Marie-Noëlle1$11,632184.72/5.0
Judith1$9,563254.92/5.0
Host #596264201$8,4430N/A/5.0
Laurent1$6,975104.90/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bretteville-sur-Odon.

Dive Deeper: Advanced Bretteville-sur-Odon STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bretteville-sur-Odon. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Bretteville-sur-Odon Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Bretteville-sur-Odon

  • The Bretteville-sur-Odon Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 68.4% of the 19 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 31.6% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Bretteville-sur-Odon, House properties are the most common (68.4%), reflecting the local real estate landscape.
  • Houses represent a significant 68.4% portion, catering likely to families or larger groups.
  • The presence of 21.1% Hotel/Boutique listings indicates integration with traditional hospitality.

Bretteville-sur-Odon Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Bretteville-sur-Odon

  • The dominant room capacity in Bretteville-sur-Odon is 5+ bedrooms listings, making up 31.6% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 5+ bedrooms and 1 bedroom properties represent 47.4% of the active Airbnb listings in Bretteville-sur-Odon, indicating a high concentration in these sizes.
  • A significant 52.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Bretteville-sur-Odon.

Bretteville-sur-Odon Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Bretteville-sur-Odon

  • The most common guest capacity trend in Bretteville-sur-Odon vacation rentals is listings accommodating 8+ guests (31.6%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Bretteville-sur-Odon STR market, accounting for 42.1% of listings.
  • 52.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bretteville-sur-Odon.
  • On average, properties in Bretteville-sur-Odon are equipped to host 4.6 guests.

Bretteville-sur-Odon Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Bretteville-sur-Odon

  • The most common availability pattern in Bretteville-sur-Odon falls within the 271-366 days range, representing 68.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Bretteville-sur-Odon (42.1%), reflecting common guest stay durations or potential owner blocking patterns.

Bretteville-sur-Odon Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (16.7%)

1 Night

3 listings

16.7% of total

2 Nights (44.4%)

2 Nights

8 listings

44.4% of total

3 Nights (11.1%)

3 Nights

2 listings

11.1% of total

4-6 Nights (16.7%)

4-6 Nights

3 listings

16.7% of total

30+ Nights (11.1%)

30+ Nights

2 listings

11.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Bretteville-sur-Odon is 2 Nights, adopted by 44.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (61.1%) of the Bretteville-sur-Odon Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (11.1%) caters to monthly stays (30+ nights) in Bretteville-sur-Odon, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 44.4% of Bretteville-sur-Odon hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16.7% currently do.
  • A 2-night minimum appears standard (44.4%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 11.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bretteville-sur-Odon.

Bretteville-sur-Odon Airbnb Cancellation Policy Trends Analysis (2025)

Non-refundable (6.3%)

Non-refundable

1 listings

6.3% of total

Refundable (6.3%)

Refundable

1 listings

6.3% of total

Flexible (25%)

Flexible

4 listings

25% of total

Moderate (37.5%)

Moderate

6 listings

37.5% of total

Firm (18.8%)

Firm

3 listings

18.8% of total

Strict (6.3%)

Strict

1 listings

6.3% of total

Cancellation Policy Insights for Bretteville-sur-Odon

  • The prevailing Airbnb cancellation policy trend in Bretteville-sur-Odon is Moderate, used by 37.5% of listings.
  • There's a relatively balanced mix between guest-friendly (62.5%) and stricter (25.1%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (6.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 37.5% market standard in Bretteville-sur-Odon.
  • Using a Strict policy might deter some guests, as only 6.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Bretteville-sur-Odon.

Bretteville-sur-Odon STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Bretteville-sur-Odon

  • The overall average booking lead time for vacation rentals in Bretteville-sur-Odon is 57 days.
  • Guests book furthest in advance for stays during June (average 121 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 22 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (87 days avg.) sees the longest lead times, while Winter (39 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (57 days) as a baseline for your pricing and availability strategy in Bretteville-sur-Odon.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 121 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 87 days) to capture early planners.
  • Monitor your own booking lead times against these Bretteville-sur-Odon averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Bretteville-sur-Odon (2025)

Amenity Prevalence

Amenity Insights for Bretteville-sur-Odon

  • Popular amenities like Wifi, Smoke alarm, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like Wifi or Smoke alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Bretteville-sur-Odon to stay competitive.

Bretteville-sur-Odon Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Bretteville-sur-Odon

  • The typical guest profile for Airbnb in Bretteville-sur-Odon consists of primarily domestic travelers (75%), often arriving from nearby Caen, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 74.6% of guests.
  • Key international markets include France (74.6%) and Belgium (4.2%).
  • Top languages spoken are French (51.7%) followed by English (31.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Caen and Quéven.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Bretteville-sur-Odon Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
La Poterie-Cap-d'Antifer13$4,115$273.0946%
Furzehill11$3,793$257.5446%
Luneray13$3,538$598.0138%
Nettlestone26$3,368$404.1544%
Shorwell28$3,333$298.3441%
St Ives16$3,320$286.6047%
Caumont12$3,112$300.9146%
Saint-Étienne-la-Thillaye24$2,897$345.5035%
Petiville12$2,892$370.9431%
Roedean54$2,883$247.5945%

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