Airbnb Market Analytics, Statistics and Data in Bayeux, Normandy, France
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Bayeux? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Bayeux:
How much do Airbnb hosts make on average per month in Bayeux?
The short-term rental market in Bayeux shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,619 per month
- Strong performing properties (top 25%) make $2,712 or more
- Best-in-class properties (top 10%) achieve $4,217+ monthly
- Entry-level properties (bottom 25%) typically earn around $899
Revenue Variations by Month
Occupancy Rates Throughout the Year in Bayeux
The market in Bayeux shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 44% occupancy rates
- Strong performing properties (top 25%) achieve 64% or higher
- Best-in-class properties (top 10%) reach 78%+occupancy
- Entry-level properties (bottom 25%) average around 23%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Bayeux
Daily rates in Bayeux vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $113 per night
- Strong performing properties (top 25%) secure $165 or more
- Best-in-class properties (top 10%) pull in $252+ per night
- Entry-level properties (bottom 25%) earn around $82
Daily Rate Variations by Month
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Seasonality patterns in Bayeux
Peak Season (June, May, August)
- Revenue peaks at $3375.81 per month
- Occupancy rates reach 62.38%
- Daily rates average $170.64
Shoulder Season
- Revenue averages $2200.73 per month
- Occupancy maintains 44.68%
- Daily rates hold at $148.04
Low Season (December, November, January)
- Revenue drops to $1049.45 per month
- Occupancy decreases to 25.12%
- Daily rates adjust to $137.72
Is it still profitable to do Airbnb in Bayeux in 2025?
Yes! Bayeux demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 45% and solid monthly revenue averaging $2201 and With 316 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Bayeux
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| City Center | The historic heart of Bayeux, where visitors can experience the rich culture and architecture of the town. Close to major attractions and dining options, making it ideal for short-term rentals. | Bayeux Tapestry Museum, Cathedral of Notre Dame, Place Charles de Gaulle, The Battle of Normandy Memorial Museum, Old Bayeux |
| Normandy Beaches | Famous for their historical significance, the Normandy Beaches attract history buffs and tourists alike. Properties in this area can cater to visitors seeking to explore D-Day sites and beautiful coastal scenery. | Omaha Beach, Utah Beach, Pointe du Hoc, Arromanches 360, American Cemetery Memorial |
| Caen | Just a short distance from Bayeux, Caen offers a larger city experience with plenty of amenities. It attracts visitors looking to explore the broader Normandy region. | Caen Memorial Museum, Château de Caen, Abbey of Saint-Étienne, Abbey of Sainte-Trinité, Jardin des plantes |
| Port-en-Bessin | This charming fishing port is known for its seafood and scenic views. It's a great spot for visitors looking for a quieter, more picturesque stay near Bayeux. | Port-en-Bessin harbor, Gastronomic seafood restaurants, Golf de Port-en-Bessin, Batterie de Longues-sur-Mer, Walking trails along the coast |
| Creully | A quaint village that offers a peaceful retreat while being close to historical sites. It attracts visitors looking for an authentic Normandy experience away from the crowds. | Château de Creully, Local farmers markets, Nearby D-Day sites, Beautiful countryside walks, Traditional Normandy architecture |
| Douvres-la-Délivrande | Known for its historical and religious significance, this town offers a unique blend of culture and tranquility, catering to visitors looking for a serene getaway. | Eglise Saint-Hilaire, La Chapelle de la délivrance, Nearby beaches, Walking paths, Local festivals |
| Saint-Lô | Known as the 'capital' of Lower Normandy, Saint-Lô offers a vibrant atmosphere with shopping and cultural sites, appealing to a wide range of visitors. | Musée du cheval, Saint-Lô Cathedral, Historic city center, Cider houses nearby, Normandy countryside |
| Bayeux Suburbs | The residential areas surrounding Bayeux offer affordable options for hosting travelers, appealing to families and those seeking local experiences without being in the center. | Local parks, Family-friendly activities, Quick access to Bayeux attractions, Peaceful neighborhoods, Bicycle paths |
Do you need a license for Airbnb in Bayeux?
Yes, Bayeux requires a license for operating an Airbnb. Current market data shows 76% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.
Top Performing Airbnb Properties in Bayeux
Bayeux, Private Mansion (18th century) 5* ranking
Entire Place • 3 bedrooms
Classified SECHOIR ⭐️⭐️⭐️⭐️⭐️ Bayeux Centre 9 pers
Entire Place • 4 bedrooms
The old wood spa workshop
Entire Place • 6 bedrooms
Baya House by Melrose
Entire Place • 4 bedrooms
Large old house in Bayeux
Entire Place • 6 bedrooms
Maison Le Petit Castel 3 double bedrooms
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Bayeux
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Melrose | 18 | $444,460 | 540 | 4.15/5.0 |
| La 21ème Planche | 9 | $284,780 | 275 | 4.28/5.0 |
| Beatrice | 12 | $249,042 | 289 | 2.35/5.0 |
| Franck | 1 | $215,661 | 21 | 5.00/5.0 |
| Yohann | 2 | $198,174 | 33 | 4.86/5.0 |
| Patricia Flavien Accuelli Par | 2 | $193,700 | 61 | 4.88/5.0 |
| Laetitia | 7 | $167,254 | 290 | 4.81/5.0 |
| Christophe | 8 | $150,578 | 139 | 4.16/5.0 |
| Carine | 3 | $133,821 | 79 | 4.84/5.0 |
| Christelle | 3 | $102,006 | 69 | 4.90/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Bayeux
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (87%), with apartment & condo and house properties comprising 90.5% of inventory
- Untapped potential in others, unique stays segments (1.2% combined)
Room Capacity Distribution
Analysis of 316 properties in Bayeux shows that 1 bedroom properties are most prevalent, making up 49.4% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 71.5% of all listings.
Key Insights
- Most common: 1 bedroom (49.4%)
- Least common: 5+ bedrooms (2.8%)
- Market concentration: 71.5% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 316 properties in Bayeux reveals that 4 guests properties dominate the market, representing 32.3% of all listings. The average property accommodates 3.6 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 64.6% of the market.
Key Insights
- Most common capacity: 4 guests (32.3% of market)
- Least common capacity: 7 guests (0.6% of market)
- Average guest capacity: 3.6 guests per property
- Market concentration: 64.6% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 316 properties in Bayeux, the most common availability pattern is 181-270 days (36.1% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (34.8% of properties).
Key Insights
- Most common availability window: 181-270 days (36.1%)
- Most common booking duration: 91-180 days (34.8%)
- Properties with high availability (180+ days): 69.0%
- Properties with long-term bookings (180+ days): 33.5%
Minimum Stay Distributions
1 Night
68 listings
23.1% of total
2 Nights
131 listings
44.4% of total
3 Nights
39 listings
13.2% of total
4-6 Nights
12 listings
4.1% of total
7-29 Nights
7 listings
2.4% of total
30+ Nights
38 listings
12.9% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 67.5%
- Mid-length stays (4-6 nights) represent 4.1% of listings
- Monthly+ stays (12.9%) suggest a stable extended-stay market
- High market flexibility with 80.7% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
83 listings
29.7% of total
Moderate
115 listings
41.2% of total
Firm
44 listings
15.8% of total
Strict
37 listings
13.3% of total
Key Insights
- Moderate is the preferred policy at 41.2% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 70.9% of the market
- Strong market consensus around Moderate policies
- Strict policies are least common at 13.3% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jun, May, Jul, averaging 110 days
- Shortest booking windows are in Feb, Jan, Oct, averaging 56 days
- Summer shows the longest average booking window at 100 days, while Winter has the shortest at 59 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 100 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Feb-Oct when lead times are shortest
Popular Airbnb Amenities in Bayeux
Below is the distribution of amenities across listings in Bayeux:
Traveler Demographics
Key Insights
- Domestic travelers make up 20.5% of total guests, indicating a moderate local market presence.
- Primary international markets: France (24.7%) and United Kingdom (16.5%)
- English is the top language at 59.3%, followed by French (21.6%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 8.7%
Recommendations
- Target marketing campaigns for England and Paris markets
- Develop localized content for France and United Kingdom
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Bayeux. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| La Poterie-Cap-d'Antifer | 12 | $4,975 | $289.55 | 52% |
| Bonneville-sur-Touques | 15 | $4,514 | $382.09 | 43% |
| Nettlestone | 27 | $4,070 | $394.28 | 43% |
| Surville | 10 | $3,843 | $280.11 | 40% |
| St Ives | 16 | $3,749 | $248.26 | 44% |
| Caumont | 11 | $3,610 | $300.69 | 49% |
| Cricquebœuf | 10 | $3,601 | $270.85 | 49% |
| Roedean | 48 | $3,581 | $262.92 | 47% |
| Saint-Étienne-la-Thillaye | 25 | $3,541 | $339.12 | 42% |
| Shorwell | 28 | $3,481 | $284.33 | 45% |
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