Alençon Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Normandy, France
Is Airbnb profitable in Alençon in 2025? Explore comprehensive Airbnb analytics for Alençon, Normandy, France to uncover income potential. This 2025 STR market report for Alençon, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 116 active listings.
Whether you're considering an Airbnb investment in Alençon, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Alençon Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Alençon Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Alençon (2025)
Understanding the monthly revenue variations for Airbnb listings in Alençon is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Alençon is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Alençon across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,775+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,300 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $882 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $506, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Alençon
Alençon Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Alençon STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Alençon:
- Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 48%.
- Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Alençon
Average Daily Rate (ADR) Airbnb Trends in Alençon (2025)
Effective short term rental pricing strategy in Alençon involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Alençon typically peaks in May and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $104+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $79 or more.
- Typical properties (Median) charge around $61 per night.
- Entry-level properties (Bottom 25%) earn around $47 per night.
Average Daily Rate (ADR) Trend by Month in Alençon
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Airbnb Seasonality Analysis & Trends in Alençon (2025)
Peak Season (August, September, May)
- Revenue averages $1,166 per month
- Occupancy rates average 55.0%
- Daily rates average $69
Shoulder Season
- Revenue averages $948 per month
- Occupancy maintains around 46.3%
- Daily rates hold near $68
Low Season (January, April, June)
- Revenue drops to average $841 per month
- Occupancy decreases to average 43.2%
- Daily rates adjust to average $71
Seasonality Insights for Alençon
- The Airbnb seasonality in Alençon shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Alençon's highest earning potential, with monthly revenues capable of climbing to $1,295, occupancy reaching a high of 60.3%, and ADRs peaking at $77.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $771, occupancy could drop to 37.5%, and ADRs may adjust down to $64.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Alençon.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Alençon seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Alençon (2025)
Exploring the top neighborhoods for short-term rentals in Alençon? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centre Ville | The historic center of Alençon, known for its charming streets, architecture, and local boutiques. It's a prime spot for travelers wanting to explore the cultural heritage of Normandy. | Alençon Castle, St. John Baptist Cathedral, Musee des Beaux-Arts et de la Dentelle, Place de la République, The Old City |
| Le Haras | An area famous for its horse-racing heritage and proximity to parks. Ideal for families and equestrian enthusiasts. | Le Haras National, Parc de la Préfecture, Les jardins du Château, L'hippodrome |
| Cité de la Dentelle | This area is significant for its historical lace-making tradition, attracting visitors interested in craftsmanship and local history. | Musee de la Dentelle, Lace-making workshops, Local artisan shops |
| Place de la République | A central square that hosts markets and events, bustling with energy and a great place for visitors to experience local life. | Weekly market, Local cafes, Nearby shopping |
| Silence des Bonnes Soeurs | A quiet neighborhood suitable for those looking for a peaceful stay, yet still near the heart of the city. | Parks, Quiet local streets, Cafes |
| Boulevard de la République | A bustling area with a mix of residential and commercial properties, close to the city center and amenities. | Shops, Restaurants, Cinema |
| Les Sablons | Known for its quaint streets and peaceful surroundings, ideal for visitors wanting a tranquil stay yet close to attractions. | Local parks, Historic sites, Community events |
| L'Aigle | A nearby traditional town known for its market and historic architecture, appealing to those who want a taste of rural Normandy. | Historical sites, Local markets, Traditional French cuisine |
Understanding Airbnb License Requirements & STR Laws in Alençon (2025)
While Alençon, Normandy, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Alençon to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 2% licensed listings)
Top Performing Airbnb Properties in Alençon (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Alençonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Large apartment in downtown Alençon
Entire Place • 3 bedrooms
Gîte des granges n°1
Entire Place • 1 bedroom
Gîte des barn N°2
Entire Place • 1 bedroom
Charming townhouse
Entire Place • 2 bedrooms
Character apartment – N.3
Entire Place • 3 bedrooms
For a pleasant break in the Park!
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Alençon (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Alençon based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Inès | 11 | $103,868 | 465 | 4.88/5.0 |
| Christine | 6 | $70,019 | 429 | 4.92/5.0 |
| Jeremy | 2 | $45,214 | 132 | 4.97/5.0 |
| Steven | 8 | $36,289 | 56 | 4.46/5.0 |
| Gregoire | 3 | $35,893 | 327 | 4.90/5.0 |
| Magalie | 3 | $34,921 | 51 | 4.88/5.0 |
| Jonathan | 1 | $31,806 | 99 | 4.97/5.0 |
| Nicolas | 2 | $27,295 | 289 | 4.72/5.0 |
| Laetitia | 2 | $25,956 | 226 | 4.92/5.0 |
| Sabine | 2 | $25,345 | 37 | 4.98/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Alençon.
Dive Deeper: Advanced Alençon STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Alençon. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsAlençon Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Alençon
- The Alençon Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 77.6% of the 116 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Alençon, Apartment/Condo properties are the most common (63.8%), reflecting the local real estate landscape.
- Houses represent a significant 28.4% portion, catering likely to families or larger groups.
- The presence of 7.8% Hotel/Boutique listings indicates integration with traditional hospitality.
Alençon Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Alençon
- The dominant room capacity in Alençon is 1 bedroom listings, making up 44.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 68.1% of the active Airbnb listings in Alençon, indicating a high concentration in these sizes.
Alençon Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Alençon
- The most common guest capacity trend in Alençon vacation rentals is listings accommodating 2 guests (29.3%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Alençon STR market, accounting for 49.1% of listings.
- 13.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Alençon.
- On average, properties in Alençon are equipped to host 3.0 guests.
Alençon Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Alençon
- The most common availability pattern in Alençon falls within the 271-366 days range, representing 41.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 70.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Alençon (30.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 31.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Alençon Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
65 listings
56.5% of total
2 Nights
36 listings
31.3% of total
3 Nights
8 listings
7% of total
4-6 Nights
1 listings
0.9% of total
7-29 Nights
1 listings
0.9% of total
30+ Nights
4 listings
3.5% of total
Key Insights
- The most prevalent minimum stay requirement in Alençon is 1 Night, adopted by 56.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (87.8%) of the Alençon Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 56.5% of Alençon hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Alençon.
Alençon Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
0.9% of total
Flexible
59 listings
53.6% of total
Moderate
24 listings
21.8% of total
Firm
11 listings
10% of total
Strict
15 listings
13.6% of total
Cancellation Policy Insights for Alençon
- The prevailing Airbnb cancellation policy trend in Alençon is Flexible, used by 53.6% of listings.
- The market strongly favors guest-friendly terms, with 75.4% of listings offering Flexible or Moderate policies. This suggests guests in Alençon may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 53.6% market standard in Alençon.
- Given the high prevalence of Flexible policies (53.6%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 13.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Alençon.
Alençon STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Alençon
- The overall average booking lead time for vacation rentals in Alençon is 31 days.
- Guests book furthest in advance for stays during May (average 53 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 20 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (40 days avg.) sees the longest lead times, while Winter (25 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (31 days) as a baseline for your pricing and availability strategy in Alençon.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 53 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 40 days) to capture early planners.
- Monitor your own booking lead times against these Alençon averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Alençon (2025)
Amenity Prevalence
Amenity Insights for Alençon
- Popular amenities like TV, Kitchen, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like TV or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Alençon to stay competitive.
Alençon Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Alençon
- The typical guest profile for Airbnb in Alençon consists of primarily domestic travelers (82%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 82.0% of guests.
- Key international markets include France (82%) and United Kingdom (7.9%).
- Top languages spoken are French (46.2%) followed by English (29.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Caen.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Alençon Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| La Poterie-Cap-d'Antifer | 13 | $4,115 | $273.09 | 46% |
| La Couture-Boussey | 12 | $3,657 | $397.36 | 30% |
| Luneray | 13 | $3,538 | $598.01 | 38% |
| Thilouze | 10 | $3,326 | $308.59 | 54% |
| Millançay | 11 | $3,313 | $364.98 | 36% |
| Caumont | 12 | $3,112 | $300.91 | 46% |
| Unverre | 10 | $3,057 | $306.53 | 35% |
| Coteaux-sur-Loire | 20 | $3,023 | $272.16 | 40% |
| Artannes-sur-Indre | 22 | $2,921 | $338.90 | 40% |
| Saint-Étienne-la-Thillaye | 24 | $2,897 | $345.50 | 35% |