Airbnb Market Analytics, Statistics and Data in Schœlcher, Martinique, France
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Schœlcher? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Schœlcher:
How much do Airbnb hosts make on average per month in Schœlcher?
The short-term rental market in Schœlcher shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,187 per month
- Strong performing properties (top 25%) make $1,860 or more
- Best-in-class properties (top 10%) achieve $2,828+ monthly
- Entry-level properties (bottom 25%) typically earn around $644
Revenue Variations by Month
Occupancy Rates Throughout the Year in Schœlcher
The market in Schœlcher shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 48% occupancy rates
- Strong performing properties (top 25%) achieve 73% or higher
- Best-in-class properties (top 10%) reach 87%+occupancy
- Entry-level properties (bottom 25%) average around 24%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Schœlcher
Daily rates in Schœlcher vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $71 per night
- Strong performing properties (top 25%) secure $96 or more
- Best-in-class properties (top 10%) pull in $160+ per night
- Entry-level properties (bottom 25%) earn around $53
Daily Rate Variations by Month
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Seasonality patterns in Schœlcher
Peak Season (March, February, April)
- Revenue peaks at $1977.49 per month
- Occupancy rates reach 62.47%
- Daily rates average $102.90
Shoulder Season
- Revenue averages $1500.79 per month
- Occupancy maintains 48.25%
- Daily rates hold at $94.99
Low Season (January, September, October)
- Revenue drops to $1182.56 per month
- Occupancy decreases to 39.17%
- Daily rates adjust to $90.19
Is it still profitable to do Airbnb in Schœlcher in 2025?
Yes! Schœlcher demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 48% and monthly revenue averaging $1501 and With 222 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Schœlcher
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Anse La Podarge | Beautiful beach area popular with tourists for its warm waters and golden sands. Great for families and couples looking for a relaxing getaway. | Anse La Podarge Beach, Water sports activities, Local restaurants, Scenic walking paths |
| Les Trois-Îlets | Known for its stunning beaches and leisure activities, it's a favorite among tourists wanting to explore the coastal life of Martinique. | Les Trois-Îlets Beach, La Pagerie Museum, Fort d'Alet, Golf at Golf de la Martinique |
| Fort-de-France | The capital city offers a vibrant urban atmosphere with local culture, shops, and historical sites, making it a prime location for business and leisure travelers. | Savane Park, St. Louis Cathedral, Fort Saint Louis, Centre de Culture et de Congrès Pierre-Mendès-France |
| Schoelcher | A residential suburb of Fort-de-France known for its beaches and proximity to the capital. Offers a mix of local life and tourist amenities. | Anse Chastanet Beach, Local markets, Museum of History, Bougainville Park |
| Diamond Rock | Famous for its picturesque rock formation and surrounding beaches, it's a hotspot for snorkeling and diving enthusiasts. | Diamond Beach, Snorkeling and diving spots, Scenic viewpoints, Local seafood restaurants |
| Saint Pierre | Once the capital, this area is rich in history and offers beautiful views of the mountains and the Caribbean. | Saint Pierre ruins, Mount Pelée, Local art galleries, Theatre of Saint Pierre |
| Le Marin | Known for its marina and sailing activities, it's ideal for nautical tourism and offers a lively atmosphere. | Le Marin Marina, Local shops, Sailing adventures, Restaurants overlooking the marina |
| La Trinité | A charming coastal town known for its fishing heritage and vibrant local culture, perfect for travelers seeking authentic experiences. | La Trinité Beach, Local fishing villages, Cultural festivals, Artisan shops |
Do you need a license for Airbnb in Schœlcher?
We recommend checking directly with Schœlcher's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Schœlcher
Villa Kigelia, Creole house from the 30s, sea view.
Entire Place • 4 bedrooms
La Plage Martinique - The Penthouse
Entire Place • 3 bedrooms
Villa Sol Y Sombra
Entire Place • 5 bedrooms
La Plage Martinique - 1BDR on the Beach
Entire Place • 1 bedroom
Malina in Schoelcher, Fort de France
Entire Place • 2 bedrooms
Beautiful appartment with sea view
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Schœlcher
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Ela | 7 | $232,461 | 25 | 2.86/5.0 |
| Capucine | 1 | $100,794 | 51 | 4.94/5.0 |
| Sandra Et Luca | 5 | $96,529 | 307 | 4.86/5.0 |
| Fabien | 1 | $69,932 | 8 | 4.25/5.0 |
| Anne-Marie | 2 | $65,444 | 18 | 5.00/5.0 |
| Willy | 8 | $61,170 | 170 | 4.88/5.0 |
| Justine Et Joseph | 2 | $58,293 | 135 | 4.96/5.0 |
| Montserrat | 1 | $48,010 | 6 | 5.00/5.0 |
| Matthis | 1 | $40,615 | 8 | 5.00/5.0 |
| Jean Marc | 1 | $39,166 | 30 | 4.77/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Schœlcher
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (92.3%), with apartment & condo and house properties comprising 91.0% of inventory
- Untapped potential in others segments (4.1% combined)
Room Capacity Distribution
Analysis of 222 properties in Schœlcher shows that 1 bedroom properties are most prevalent, making up 50.9% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 72.5% of all listings.
Key Insights
- Most common: 1 bedroom (50.9%)
- Least common: 5+ bedrooms (0.5%)
- Market concentration: 72.5% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 222 properties in Schœlcher reveals that 2 guests properties dominate the market, representing 42.8% of all listings. The average property accommodates 3.2 guests, with a clear trend towards smaller guest capacities. Properties accommodating 2 guests and 4 guests make up 70.3% of the market.
Key Insights
- Most common capacity: 2 guests (42.8% of market)
- Least common capacity: 1 guest (1.4% of market)
- Average guest capacity: 3.2 guests per property
- Market concentration: 70.3% in top 2 capacity sizes
- Market segmentation: Predominantly smaller guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 222 properties in Schœlcher, the most common availability pattern is 271-366 days (42.8% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (26.1% of properties).
Key Insights
- Most common availability window: 271-366 days (42.8%)
- Most common booking duration: 91-180 days (26.1%)
- Properties with high availability (180+ days): 67.1%
- Properties with long-term bookings (180+ days): 33.3%
Minimum Stay Distributions
1 Night
17 listings
8.1% of total
2 Nights
29 listings
13.9% of total
3 Nights
47 listings
22.5% of total
4-6 Nights
89 listings
42.6% of total
7-29 Nights
21 listings
10% of total
30+ Nights
6 listings
2.9% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 22.0%
- Mid-length stays (4-6 nights) represent 42.6% of listings
- Monthly+ stays (2.9%) suggest a stable extended-stay market
- High market flexibility with 44.5% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
74 listings
41.3% of total
Moderate
44 listings
24.6% of total
Firm
24 listings
13.4% of total
Strict
37 listings
20.7% of total
Key Insights
- Flexible is the preferred policy at 41.3% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 65.9% of the market
- Strong market consensus around Flexible policies
- Firm policies are least common at 13.4% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jan, Mar, Feb, averaging 82 days
- Shortest booking windows are in Sep, Jun, Oct, averaging 47 days
- Winter shows the longest average booking window at 80 days, while Fall has the shortest at 49 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 80 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during Sep-Oct when lead times are shortest
Popular Airbnb Amenities in Schœlcher
Below is the distribution of amenities across listings in Schœlcher:
Traveler Demographics
Key Insights
- Domestic travelers make up 60.6% of total guests, indicating a significant local market share.
- Primary international markets: Canada (13.7%) and Martinique (8.4%)
- French is the top language at 47.4%, followed by English (37.8%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 7.2%
Recommendations
- Target marketing campaigns for Paris and Montreal markets
- Develop localized content for Canada and Martinique
- Prioritize French and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Schœlcher. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Soufrière | 91 | $3,796 | $267.19 | 49% |
| Coolie Town | 86 | $3,662 | $407.03 | 45% |
| Gros Islet | 78 | $3,117 | $389.29 | 42% |
| Cap Estate | 20 | $3,112 | $482.61 | 33% |
| Pigeon Island | 40 | $2,958 | $345.84 | 41% |
| Belvedere | 18 | $2,600 | $227.97 | 48% |
| Woodford Hill | 14 | $2,211 | $172.16 | 42% |
| Piaye | 21 | $2,174 | $176.74 | 41% |
| Rodney Bay | 224 | $2,099 | $204.59 | 42% |
| Bois D'orange | 52 | $2,011 | $264.13 | 36% |
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