Airbnb Market Analytics, Statistics and Data in Rueil-Malmaison, Ile-de-France, France

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Rueil-Malmaison? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Rueil-Malmaison:

Average Daily Rate
$208
Occupancy Rate
40.72%
Annual Revenue
$15,131
Revenue Growth YoY
-1.41%
Best Month
July
Worst Month
January
Regulation
High
Active Listings
374

How much do Airbnb hosts make on average per month in Rueil-Malmaison?

The short-term rental market in Rueil-Malmaison shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

  • Typical properties (median) earn $1,668 per month
  • Strong performing properties (top 25%) make $2,995 or more
  • Best-in-class properties (top 10%) achieve $4,925+ monthly
  • Entry-level properties (bottom 25%) typically earn around $844

Revenue Variations by Month

Occupancy Rates Throughout the Year in Rueil-Malmaison

The market in Rueil-Malmaison shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

  • Typical properties (median) maintain 41% occupancy rates
  • Strong performing properties (top 25%) achieve 66% or higher
  • Best-in-class properties (top 10%) reach 83%+occupancy
  • Entry-level properties (bottom 25%) average around 20%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Rueil-Malmaison

Daily rates in Rueil-Malmaison vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

  • Typical properties (median) generate $106 per night
  • Strong performing properties (top 25%) secure $192 or more
  • Best-in-class properties (top 10%) pull in $354+ per night
  • Entry-level properties (bottom 25%) earn around $75

Daily Rate Variations by Month

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Seasonality patterns in Rueil-Malmaison

Peak Season (July, May, April)
  • Revenue peaks at $3327.13 per month
  • Occupancy rates reach 48.53%
  • Daily rates average $201.04
Shoulder Season
  • Revenue averages $2340.16 per month
  • Occupancy maintains 44.00%
  • Daily rates hold at $186.79
Low Season (October, November, January)
  • Revenue drops to $1425.34 per month
  • Occupancy decreases to 36.37%
  • Daily rates adjust to $177.75

Is it still profitable to do Airbnb in Rueil-Malmaison in 2025?

Yes! Rueil-Malmaison demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 44% and solid monthly revenue averaging $2340 and With 374 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy
  • Implement premium seasonal pricing strategies
  • Set longer minimum stay requirements during high-demand periods
  • Enforce stricter cancellation policies
Shoulder Season Strategy
  • Maintain competitive market-based pricing
  • Offer moderate-length stay incentives
  • Target a mix of leisure and business travelers with flexible booking terms
  • Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
  • Adjust pricing to remain competitive in the market
  • Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
  • Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Rueil-Malmaison

AreaWhy Choose This AreaKey Attractions
Centre-Ville
The downtown area of Rueil-Malmaison is vibrant and bustling, closely linked to historical attractions and shopping, making it a favored location for tourists and business travelers.
Château de Malmaison, Palais des Congrès, Les Quais de Seine, Eglise Saint-Pierre Saint-Paul, Cinemas and Theatres
Rueil-Malmaison Park
This area features beautiful parks and green spaces, ideal for families and nature lovers. It also offers peaceful surroundings with easy access to the city.
Parc de Malmaison, Bois de Rueil, Nearby cycling trails, Picnicking areas, Children's playgrounds
La Rue de la République
A lively street with a mix of shops, cafes, and restaurants. It's a social hub that attracts locals and tourists alike, providing a taste of local life.
Cafés and restaurants, Boutique shops, Cultural events, Market days, Street performances
Rueil-Malmaison Train Station
Convenient for travelers looking to access Paris quickly via the commuter trains, making it ideal for short-term rentals aimed at tourists visiting the capital.
Direct access to Paris, Nearby amenities, Transport links, Convenience stores
La Cité Jardins
Known for its charming residential feel and community gardens, it's perfect for those looking to experience local life while being close to tourist attractions.
Community gardens, Local markets, Family-friendly atmosphere, Parks
Ile de la Jatte
A picturesque island in the Seine, offering scenic walks and a quieter atmosphere while still being a short distance from the hustle of Paris.
Isle of Jatte park, Walking trails, Local art scene, Scenic views
Avenue du Général Leclerc
Features a range of shops and restaurants, attracting both locals and travelers. It's a key commercial artery in Rueil-Malmaison.
Shopping, Dining options, Cafés, Local businesses
Le Parc de l'Hotel de Ville
Surrounding the town hall, this area combines greenery with cultural significance, making it attractive for visitors and locals.
Town Hall, Cultural events, Green spaces, Statues and fountains

Do you need a license for Airbnb in Rueil-Malmaison?

Most likely, Rueil-Malmaison requires a license for Airbnb operations. With 45% of current listings showing licensing information, we recommend checking Rueil-Malmaison's short-term rental regulations and starting the licensing process before listing your property.

Top Performing Airbnb Properties in Rueil-Malmaison

Place of stay & experiences in the West of Paris

Place of stay & experiences in the West of Paris

Entire Place • 5 bedrooms

$126,737
Revenue
44.5%
Occupancy
$797.55
Daily Rate
Large apartment with beautiful views of Paris

Large apartment with beautiful views of Paris

Entire Place • 2 bedrooms

$108,441
Revenue
62.0%
Occupancy
$414.61
Daily Rate
Maison bois d 'architect near Paris

Maison bois d 'architect near Paris

Entire Place • 5 bedrooms

$101,137
Revenue
45.0%
Occupancy
$465.94
Daily Rate
Appart moderne 64m + terrasse 33m + parking + vue

Appart moderne 64m + terrasse 33m + parking + vue

Entire Place • 2 bedrooms

$95,861
Revenue
61.5%
Occupancy
$343.61
Daily Rate
Loft cœur du centre historique

Loft cœur du centre historique

Entire Place • 3 bedrooms

$78,745
Revenue
26.5%
Occupancy
$1533.56
Daily Rate
Maison de Charme 5 double bedrooms - 2 Pkg possible

Maison de Charme 5 double bedrooms - 2 Pkg possible

Entire Place • 5 bedrooms

$72,961
Revenue
28.1%
Occupancy
$610.81
Daily Rate

Top Performing Professional Hosts in Rueil-Malmaison

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Célina7$208,2212514.20/5.0
Holya10$109,459454.40/5.0
Farid1$108,441194.79/5.0
Thierry4$108,1101493.52/5.0
Catherine1$101,137274.74/5.0
231489621$95,86165.00/5.0
Aicia2$89,186484.84/5.0
1375388941$78,74500.00/5.0
Pmi Matching Property1$72,96144.75/5.0
Camille2$71,727154.17/5.0

Additional analytics on vacation rental, real estate, short term rental data in Rueil-Malmaison

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Room Type Distribution

Property Type Distribution

Key Insights

  • Market dominated by entire home listings (83.2%), with apartment & condo and house properties comprising 94.7% of inventory
  • Untapped potential in boutique & hotels, outdoor & mobile, others segments (5.3% combined)

Room Capacity Distribution

Analysis of 374 properties in Rueil-Malmaison shows that 1 bedroom properties are most prevalent, making up 45.2% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 68.7% of all listings.

Key Insights

  • Most common: 1 bedroom (45.2%)
  • Least common: 5+ bedrooms (3.5%)
  • Market concentration: 68.7% in top 2 sizes
  • Market skew: Favors smaller properties

Guest Capacity Distribution

Analysis of 374 properties in Rueil-Malmaison reveals that 4 guests properties dominate the market, representing 28.1% of all listings. The average property accommodates 3.6 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 55.1% of the market.

Key Insights

  • Most common capacity: 4 guests (28.1% of market)
  • Least common capacity: 1 guest (0.8% of market)
  • Average guest capacity: 3.6 guests per property
  • Market concentration: 55.1% in top 2 capacity sizes
  • Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 374 properties in Rueil-Malmaison, the most common availability pattern is 271-366 days (56.1% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (30.2% of properties).

Key Insights

  • Most common availability window: 271-366 days (56.1%)
  • Most common booking duration: 1-30 days (30.2%)
  • Properties with high availability (180+ days): 79.4%
  • Properties with long-term bookings (180+ days): 22.5%

Minimum Stay Distributions

1 Night (27.1%)

1 Night

83 listings

27.1% of total

2 Nights (32%)

2 Nights

98 listings

32% of total

3 Nights (14.4%)

3 Nights

44 listings

14.4% of total

4-6 Nights (15%)

4-6 Nights

46 listings

15% of total

7-29 Nights (3.6%)

7-29 Nights

11 listings

3.6% of total

30+ Nights (7.8%)

30+ Nights

24 listings

7.8% of total

Key Insights

  • Short stays (1-2 nights) dominate the market at 59.1%
  • Mid-length stays (4-6 nights) represent 15% of listings
  • Monthly+ stays (7.8%) suggest a stable extended-stay market
  • High market flexibility with 73.5% accepting 3 nights or less

Recommendations

  • Set minimum stays between 2-3 nights to align with market standards
  • Adjust minimum stays seasonally based on demand patterns
  • Consider monthly stay discounts to capture the growing extended-stay market
  • Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Flexible (25%)

Flexible

53 listings

25% of total

Moderate (36.3%)

Moderate

77 listings

36.3% of total

Firm (20.3%)

Firm

43 listings

20.3% of total

Strict (18.4%)

Strict

39 listings

18.4% of total

Key Insights

  • Moderate is the preferred policy at 36.3% of listings
  • Guest-friendly policies (Flexible & Moderate) dominate at 61.3% of the market
  • Strict policies are least common at 18.4% of listings

Recommendations

  • Consider starting with a Moderate policy to align with market preferences
  • Diverse policy distribution indicates an opportunity to differentiate through policy choice
  • Consider generous cancellation terms as a competitive advantage

Booking Lead Time Trends

Key Insights

  • Peak booking lead times occur in Jul, May, Aug, averaging 89 days
  • Shortest booking windows are in Nov, Jan, Dec, averaging 38 days
  • Summer shows the longest average booking window at 84 days, while Winter has the shortest at 42 days

Recommendations

  • Implement dynamic pricing strategies for Summer bookings at least 84 days in advance
  • Consider early bird discounts during Winter to encourage longer lead times
  • Focus on last-minute booking promotions during Nov-Dec when lead times are shortest

Popular Airbnb Amenities in Rueil-Malmaison

Below is the distribution of amenities across listings in Rueil-Malmaison:

Traveler Demographics

Guest Origin Distribution
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Age Distribution

Key Insights

  • Domestic travelers make up 68.5% of total guests, indicating a significant local market share.
  • Primary international markets: United Kingdom (5.4%) and United States (4.9%)
  • French is the top language at 42.3%, followed by English (40.3%)
  • Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.9%

Recommendations

  • Target marketing campaigns for Paris and Lille markets
  • Develop localized content for United Kingdom and United States
  • Prioritize French and English language support
  • Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
  • Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Rueil-Malmaison. These nearby markets offer diverse opportunities for property investors and hosts:

MarketPropertiesMonthly RevenueDaily RateOccupancy
Morienval10$6,398$414.0236%
Verdelot12$4,465$309.5649%
Chaintreaux11$4,115$284.0135%
Trigny10$4,075$249.4148%
Dourdan15$4,071$238.9153%
Rosoy-en-Multien15$3,871$364.0161%
Millançay12$3,769$505.8137%
Gommecourt10$3,671$264.3549%
La Couture-Boussey12$3,627$369.9032%
Tournan-en-Brie13$3,514$287.0850%

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