Airbnb Market Analytics, Statistics and Data in Massy, Ile-de-France, France
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Massy? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Massy:
How much do Airbnb hosts make on average per month in Massy?
The short-term rental market in Massy shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,400 per month
- Strong performing properties (top 25%) make $2,471 or more
- Best-in-class properties (top 10%) achieve $3,933+ monthly
- Entry-level properties (bottom 25%) typically earn around $666
Revenue Variations by Month
Occupancy Rates Throughout the Year in Massy
The market in Massy shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 42% occupancy rates
- Strong performing properties (top 25%) achieve 65% or higher
- Best-in-class properties (top 10%) reach 80%+occupancy
- Entry-level properties (bottom 25%) average around 18%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Massy
Daily rates in Massy vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $91 per night
- Strong performing properties (top 25%) secure $141 or more
- Best-in-class properties (top 10%) pull in $212+ per night
- Entry-level properties (bottom 25%) earn around $60
Daily Rate Variations by Month
Get Live Massy Market Intelligence 👇
Explore Real-time Analytics
Seasonality patterns in Massy
Peak Season (June, April, May)
- Revenue peaks at $2539.68 per month
- Occupancy rates reach 49.87%
- Daily rates average $134.57
Shoulder Season
- Revenue averages $1882.44 per month
- Occupancy maintains 42.91%
- Daily rates hold at $118.68
Low Season (December, November, January)
- Revenue drops to $1136.08 per month
- Occupancy decreases to 36.91%
- Daily rates adjust to $108.13
Is it still profitable to do Airbnb in Massy in 2025?
Yes! Massy demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 43% and solid monthly revenue averaging $1882 and With 261 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Massy
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Centre-ville | The city center of Massy is well-connected and bustling with shops, restaurants, and cultural attractions. It is ideal for travelers looking for convenience and urban amenities. | Massy Opera, Shopping center Massy, Parc Georges Brassens, Cinemas, Local restaurants |
| Massy-Palaiseau | This area offers a blend of residential comfort and proximity to business facilities. It's popular with families and business travelers, providing a tranquil yet accessible environment. | Polytechnique University, Palaiseau Town Center, Parc de la Grande Borne, Local markets |
| Les Hauteurs de Massy | A more suburban area with green spaces and parks, attractive for families and tourists seeking a quieter atmosphere while still close to the city. | Parc de l'Atlantique, Local playgrounds, Residential ambiance |
| Massy Vilmorin | This area is known for its local charm and community spirit, perfect for guests wanting to experience authentic French suburban life. | Local bakeries, Family-owned restaurants, Neighborhood parks |
| Quartier Atlantis | A vibrant district with many amenities and services, catering to a younger crowd and business professionals who require easy transit options. | Atlantis Shopping Center, Cafés and eateries, Movie theaters |
| La Vallée de Massy | A picturesque area known for its residential developments and close-knit community feel, ideal for long-term stays or family visits. | Parks and walking trails, Play areas for children, Community events |
| Massy Les Sablons | This area provides a mix of residential and commercial properties, appealing for guests who appreciate convenience and modern housing options. | Sablons Park, Shopping facilities, Local dining options |
| Massy Gare | Close to the train station, this area is perfect for travelers needing quick transport to Paris and beyond, making it attractive for business travelers. | Massy TGV Station, Public transport connections, Nearby cafés and shops |
Do you need a license for Airbnb in Massy?
We recommend checking directly with Massy's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (7% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Massy
Superbe Villa: Spa & Billard - Paris 35min
Entire Place • 5 bedrooms
Splendid Villa: Spa & Billiards & Air Hockey / RER
Entire Place • 5 bedrooms
Appart luxe 20 min paris/ORLY 30 min Disney
Entire Place • 1 bedroom
NEW-Paris en 20min, Orly en 20min, Disney en 30min
Entire Place • 4 bedrooms
Le Panda Bis MASSY * RER TGV ORLY *
Entire Place • 3 bedrooms
Massy Serenity - 64m², Terrace, Balcony & Parking
Entire Place • 2 bedrooms
Top Performing Professional Hosts in Massy
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Gloria Et Rémy | 5 | $382,760 | 253 | 4.86/5.0 |
| Conciergerie Aixela | 10 | $186,586 | 924 | 4.67/5.0 |
| Belkhel | 7 | $168,278 | 185 | 4.19/5.0 |
| Stéphanie | 5 | $97,956 | 258 | 4.19/5.0 |
| Anne | 4 | $95,444 | 135 | 4.94/5.0 |
| Andy Marc | 4 | $89,277 | 65 | 4.95/5.0 |
| Boutaïna | 2 | $82,239 | 119 | 4.89/5.0 |
| Olivier | 6 | $73,746 | 106 | 4.70/5.0 |
| Nadim | 2 | $68,174 | 50 | 5.00/5.0 |
| Quang Thanh | 7 | $60,713 | 34 | 2.37/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Massy
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (73.2%), with apartment & condo and house properties comprising 95.4% of inventory
- Untapped potential in boutique & hotels, outdoor & mobile segments (4.6% combined)
Room Capacity Distribution
Analysis of 261 properties in Massy shows that 1 bedroom properties are most prevalent, making up 42.1% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 59.4% of all listings.
Key Insights
- Most common: 1 bedroom (42.1%)
- Least common: 5+ bedrooms (1.5%)
- Market concentration: 59.4% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 261 properties in Massy reveals that 2 guests properties dominate the market, representing 25.7% of all listings. The average property accommodates 3.2 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 47.1% of the market.
Key Insights
- Most common capacity: 2 guests (25.7% of market)
- Least common capacity: 7 guests (1.5% of market)
- Average guest capacity: 3.2 guests per property
- Market concentration: 47.1% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 261 properties in Massy, the most common availability pattern is 271-366 days (49.8% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (27.2% of properties).
Key Insights
- Most common availability window: 271-366 days (49.8%)
- Most common booking duration: 1-30 days (27.2%)
- Properties with high availability (180+ days): 77.4%
- Properties with long-term bookings (180+ days): 24.1%
Minimum Stay Distributions
1 Night
96 listings
44.2% of total
2 Nights
69 listings
31.8% of total
3 Nights
15 listings
6.9% of total
4-6 Nights
17 listings
7.8% of total
7-29 Nights
10 listings
4.6% of total
30+ Nights
10 listings
4.6% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 76.0%
- Mid-length stays (4-6 nights) represent 7.8% of listings
- Monthly+ stays (4.6%) suggest a stable extended-stay market
- High market flexibility with 82.9% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
1 listings
0.6% of total
Flexible
55 listings
30.4% of total
Moderate
82 listings
45.3% of total
Firm
20 listings
11% of total
Strict
23 listings
12.7% of total
Key Insights
- Moderate is the preferred policy at 45.3% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 75.7% of the market
- Strong market consensus around Moderate policies
- Super Strict 60 Days policies are least common at 0.6% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Aug, Jun, averaging 79 days
- Shortest booking windows are in Dec, Feb, Jan, averaging 30 days
- Summer shows the longest average booking window at 79 days, while Winter has the shortest at 30 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 79 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Dec-Jan when lead times are shortest
Popular Airbnb Amenities in Massy
Below is the distribution of amenities across listings in Massy:
Traveler Demographics
Key Insights
- Domestic travelers make up 67.3% of total guests, indicating a significant local market share.
- Primary international markets: Germany (4.7%) and United Kingdom (4.4%)
- French is the top language at 39.9%, followed by English (38.4%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.5%
Recommendations
- Target marketing campaigns for Paris and Nantes markets
- Develop localized content for Germany and United Kingdom
- Prioritize French and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Massy. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Morienval | 10 | $6,398 | $414.02 | 36% |
| Verdelot | 12 | $4,465 | $309.56 | 49% |
| Chaintreaux | 11 | $4,115 | $284.01 | 35% |
| Trigny | 10 | $4,075 | $249.41 | 48% |
| Dourdan | 15 | $4,071 | $238.91 | 53% |
| Rosoy-en-Multien | 15 | $3,871 | $364.01 | 61% |
| Millançay | 12 | $3,769 | $505.81 | 37% |
| Gommecourt | 10 | $3,671 | $264.35 | 49% |
| La Couture-Boussey | 12 | $3,627 | $369.90 | 32% |
| Tournan-en-Brie | 13 | $3,514 | $287.08 | 50% |
How is your STR performing?
Your vacation rental may be amazing, but is it better than your competition? Enjoy the best-in-class AI-powered analytics for free!
Discover Insights