Airbnb Market Analytics, Statistics and Data in Marcq-en-Barœul, Hauts-de-France, France
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Marcq-en-Barœul? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Marcq-en-Barœul:
How much do Airbnb hosts make on average per month in Marcq-en-Barœul?
The short-term rental market in Marcq-en-Barœul shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,766 per month
- Strong performing properties (top 25%) make $3,133 or more
- Best-in-class properties (top 10%) achieve $6,662+ monthly
- Entry-level properties (bottom 25%) typically earn around $897
Revenue Variations by Month
Occupancy Rates Throughout the Year in Marcq-en-Barœul
The market in Marcq-en-Barœul shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 47% occupancy rates
- Strong performing properties (top 25%) achieve 69% or higher
- Best-in-class properties (top 10%) reach 84%+occupancy
- Entry-level properties (bottom 25%) average around 26%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Marcq-en-Barœul
Daily rates in Marcq-en-Barœul vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $96 per night
- Strong performing properties (top 25%) secure $165 or more
- Best-in-class properties (top 10%) pull in $292+ per night
- Entry-level properties (bottom 25%) earn around $68
Daily Rate Variations by Month
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Seasonality patterns in Marcq-en-Barœul
Peak Season (June, May, April)
- Revenue peaks at $4298.79 per month
- Occupancy rates reach 54.40%
- Daily rates average $169.38
Shoulder Season
- Revenue averages $2964.76 per month
- Occupancy maintains 48.04%
- Daily rates hold at $159.29
Low Season (October, September, January)
- Revenue drops to $2083.88 per month
- Occupancy decreases to 41.98%
- Daily rates adjust to $151.34
Is it still profitable to do Airbnb in Marcq-en-Barœul in 2025?
Yes! Marcq-en-Barœul demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 48% and strong monthly revenue averaging $2965 and The market's 164 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Marcq-en-Barœul
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Centre Ville | The heart of Marcq-en-Barœul, known for its charming streets and proximity to local shops and restaurants. Ideal for visitors wanting to experience the local culture and amenities. | Place de la République, La Deûle River, Parc de la Mairie, Eglise Saint-Vincent, Local markets |
| Les Weppes | A peaceful suburban area perfect for families and those seeking a quieter stay. Offers access to parks and has a friendly neighborhood vibe. | Parc du Château d'Epinoy, Maison des Weppes, Local cafes, Natural reserves |
| Bourgogne | This area is known for its beautiful residential spaces and parks, making it attractive for those looking for a relaxing getaway close to the city. | Parc de Bourgogne, Cultural events, Adjacent parks |
| Cromwell | A popular area for its proximity to Lille and good transport links, ideal for business travelers and those exploring the region. | Nearby shopping centers, Public transport access, Local dining options |
| Lille Metropole | A dynamic metropolitan area with vibrant cultural life, making it attractive for both tourists and business travelers. | Museums of Lille, Parks and gardens, Restaurants and nightlife |
| Mairie de Marcq | This area offers a mix of residential neighborhoods and local attractions, providing a great base for visitors. | Historical sites, Local markets, Community events |
| Le Vert-Bruant | A tranquil neighborhood well-suited for outdoor enthusiasts and families, with parks and sports facilities. | Sports complexes, Bike paths, Natural parks |
| Marcq-en-Barœul outskirts | The surrounding outskirts offer a rural feel with easy access to the city, ideal for those wanting a blend of country and city living. | Scenic countryside, Outdoor activities, Local farms |
Do you need a license for Airbnb in Marcq-en-Barœul?
We recommend checking directly with Marcq-en-Barœul's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (11% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Marcq-en-Barœul
38-bed farmhouse 7 minutes from Lille
Entire Place • 16 bedrooms
Charming property with indoor pool Lille
Entire Place • 5 bedrooms
Extraordinary Villa 5* 12 people 7 min Lille
Entire Place • 6 bedrooms
Contemporary villa 7 minutes from the center of Lille
Entire Place • 3 bedrooms
Amazing Villa 5* 7 minutes from the center of Lille
Entire Place • 5 bedrooms
Independent house at Croisé Laroche
Entire Place • 5 bedrooms
Top Performing Professional Hosts in Marcq-en-Barœul
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Hugo | 26 | $1,035,564 | 1607 | 4.70/5.0 |
| Matthieu | 4 | $527,374 | 173 | 4.79/5.0 |
| Sandrine | 1 | $252,999 | 3 | 5.00/5.0 |
| Didier | 1 | $230,050 | 211 | 4.96/5.0 |
| Antoine | 4 | $198,392 | 531 | 4.76/5.0 |
| Sébastien | 2 | $128,355 | 67 | 4.87/5.0 |
| Albert | 4 | $109,047 | 47 | 4.25/5.0 |
| Helene | 1 | $78,654 | 27 | 4.85/5.0 |
| Gilles | 3 | $74,590 | 308 | 4.70/5.0 |
| Elena Conciergerie BNBeFree | 3 | $73,909 | 51 | 4.72/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Marcq-en-Barœul
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (82.9%), with apartment & condo and house properties comprising 95.1% of inventory
- Untapped potential in boutique & hotels segments (4.9% combined)
Room Capacity Distribution
Analysis of 164 properties in Marcq-en-Barœul shows that 1 bedroom properties are most prevalent, making up 40.2% of the market. The market tends to favor smaller properties, with 1 bedroom and 3 bedrooms together representing 57.3% of all listings.
Key Insights
- Most common: 1 bedroom (40.2%)
- Least common: 4 bedrooms (4.3%)
- Market concentration: 57.3% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 164 properties in Marcq-en-Barœul reveals that 2 guests properties dominate the market, representing 25.6% of all listings. The average property accommodates 3.7 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 48.8% of the market.
Key Insights
- Most common capacity: 2 guests (25.6% of market)
- Least common capacity: 7 guests (1.2% of market)
- Average guest capacity: 3.7 guests per property
- Market concentration: 48.8% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 164 properties in Marcq-en-Barœul, the most common availability pattern is 271-366 days (32.9% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (31.1% of properties).
Key Insights
- Most common availability window: 271-366 days (32.9%)
- Most common booking duration: 91-180 days (31.1%)
- Properties with high availability (180+ days): 62.2%
- Properties with long-term bookings (180+ days): 38.4%
Minimum Stay Distributions
1 Night
63 listings
43.4% of total
2 Nights
52 listings
35.9% of total
3 Nights
8 listings
5.5% of total
4-6 Nights
6 listings
4.1% of total
7-29 Nights
6 listings
4.1% of total
30+ Nights
10 listings
6.9% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 79.3%
- Mid-length stays (4-6 nights) represent 4.1% of listings
- Monthly+ stays (6.9%) suggest a stable extended-stay market
- High market flexibility with 84.8% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Refundable
1 listings
0.7% of total
Flexible
29 listings
21.3% of total
Moderate
64 listings
47.1% of total
Firm
21 listings
15.4% of total
Strict
21 listings
15.4% of total
Key Insights
- Moderate is the preferred policy at 47.1% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 68.4% of the market
- Strong market consensus around Moderate policies
- Refundable policies are least common at 0.7% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Aug, Jun, averaging 73 days
- Shortest booking windows are in Feb, Jan, Oct, averaging 35 days
- Summer shows the longest average booking window at 73 days, while Winter has the shortest at 37 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 73 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Feb-Oct when lead times are shortest
Popular Airbnb Amenities in Marcq-en-Barœul
Below is the distribution of amenities across listings in Marcq-en-Barœul:
Traveler Demographics
Key Insights
- Domestic travelers make up 76.4% of total guests, indicating a dominant local market share.
- Primary international markets: United Kingdom (4.4%) and Belgium (4%)
- French is the top language at 43.5%, followed by English (38.8%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.2%
Recommendations
- Target marketing campaigns for Paris and Lille markets
- Develop localized content for United Kingdom and Belgium
- Prioritize French and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Marcq-en-Barœul. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Morienval | 10 | $6,398 | $414.02 | 36% |
| Mont-de-l'Enclus | 10 | $6,325 | $415.31 | 34% |
| Lo-Reninge | 12 | $6,031 | $424.26 | 51% |
| Dion | 13 | $4,927 | $256.45 | 58% |
| Merksplas | 10 | $4,584 | $266.52 | 46% |
| Incourt | 12 | $4,270 | $265.71 | 45% |
| Trigny | 10 | $4,075 | $249.41 | 48% |
| Zerkegem | 10 | $4,009 | $416.46 | 50% |
| Bazeilles | 10 | $3,985 | $266.71 | 44% |
| Rosoy-en-Multien | 15 | $3,871 | $364.01 | 61% |
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