Marck Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Hauts-de-France, France
Is Airbnb profitable in Marck in 2025? Explore comprehensive Airbnb analytics for Marck, Hauts-de-France, France to uncover income potential. This 2025 STR market report for Marck, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 18 active listings.
Whether you're considering an Airbnb investment in Marck, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Marck Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Marck Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Marck (2025)
Understanding the monthly revenue variations for Airbnb listings in Marck is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Marck is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Marck across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,018+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,091 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $807 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $453, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Marck
Marck Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Marck STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Marck:
- Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 69% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Marck
Average Daily Rate (ADR) Airbnb Trends in Marck (2025)
Effective short term rental pricing strategy in Marck involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Marck typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $249+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $116 or more.
- Typical properties (Median) charge around $74 per night.
- Entry-level properties (Bottom 25%) earn around $54 per night.
Average Daily Rate (ADR) Trend by Month in Marck
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Airbnb Seasonality Analysis & Trends in Marck (2025)
Peak Season (July, August, February)
- Revenue averages $2,189 per month
- Occupancy rates average 56.2%
- Daily rates average $108
Shoulder Season
- Revenue averages $1,885 per month
- Occupancy maintains around 42.2%
- Daily rates hold near $108
Low Season (June, October, November)
- Revenue drops to average $1,437 per month
- Occupancy decreases to average 41.9%
- Daily rates adjust to average $108
Seasonality Insights for Marck
- The Airbnb seasonality in Marck shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Marck's highest earning potential, with monthly revenues capable of climbing to $2,339, occupancy reaching a high of 60.3%, and ADRs peaking at $122.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,335, occupancy could drop to 32.5%, and ADRs may adjust down to $99.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Marck.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Marck seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Marck (2025)
Exploring the top neighborhoods for short-term rentals in Marck? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Le Touquet-Paris-Plage | Popular seaside resort known for its beautiful beaches and upscale ambiance. Attracts tourists all year round looking for a getaway and water sports activities. | Plage de Le Touquet, Le Touquet Golf Club, Aqualud Water Park, Les Sables d'Opale, La Canche Nature Reserve |
| Arras | Rich in history and architecture, Arras offers a unique cultural experience with its stunning squares and World War history. Popular among tourists exploring northern France. | Place des Héros, Belfry of Arras, Arras Citadel, Cité Nature, The Wellington Quarry |
| Lille | A vibrant city with a blend of French and Flemish culture, Lille is known for its museums, historic architecture, and festivals, making it attractive to travelers. | Palais des Beaux-Arts, La Vieille Bourse, Place du Général de Gaulle, Lille Zoo, Musée d'Histoire Naturelle |
| Douai | This charming town is known for its rich history and beautiful architecture. Douai attracts visitors interested in culture and heritage during their travels. | Douai's Belfry, Museum of the Chartreuse, The Saint-Pierre Church, The Beaux-Arts Museum, La Piscine, Roubaix |
| Béthune | A quaint town with historical significance and charming architecture. Popular among visitors looking for a peaceful atmosphere and local culture. | Béthune Belfry, The Church of Saint-Vaast, La Chartreuse de Neuville, The Mining Museum, The War Memorial |
| Saint-Omer | Known for its beautiful countryside and historic sites including a cathedral and a nature reserve, Saint-Omer is ideal for visitors seeking tranquility and outdoor activities. | Saint-Omer Cathedral, La Chartreuse Museum, Marais Audomarois, Public Garden, Maison du Marais |
| Arras | An attractive city for its romantic ambiance and vibrant cafés; offers history with its stunning architecture and appealing nightlife, drawing many tourists. | Arras main square, Artillery Museum, St. John the Baptist Church, Butterfly Garden, Town Hall |
| Calais | Known for its historical significance and proximity to the UK, Calais offers beautiful beaches and dining experiences, making it a strategic tourist stop. | Calais Beach, Citadel of Calais, Dunkerque Museum, Les Six Bourgeois, The Lace Museum |
Understanding Airbnb License Requirements & STR Laws in Marck (2025)
While Marck, Hauts-de-France, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Marck to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Marck (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Marckbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Cottage with Pool – 100% Private Spa and Sauna
Entire Place • 1 bedroom
Hemmes Kiteland Beach House
Entire Place • 3 bedrooms
Gîte - Cocooning Spa
Entire Place • 1 bedroom
4 bedroom house 10 minutes from Calais
Entire Place • 4 bedrooms
The Happiness Gîte
Entire Place • 1 bedroom
Au coeur du Spa Family
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Marck (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Marck based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Catherine Et Rodrigue | 1 | $90,385 | 33 | 5.00/5.0 |
| Marion | 1 | $28,606 | 9 | 4.89/5.0 |
| Cocooning Spa | 1 | $19,792 | 10 | 5.00/5.0 |
| Justine | 1 | $19,661 | 17 | 4.76/5.0 |
| Trecy | 1 | $16,866 | 130 | 4.95/5.0 |
| Céline | 1 | $16,366 | 7 | 4.86/5.0 |
| Véronique | 2 | $14,906 | 309 | 4.82/5.0 |
| Bénédicte | 2 | $13,986 | 92 | 4.91/5.0 |
| Anaïs | 1 | $7,780 | 95 | 4.92/5.0 |
| Marie | 1 | $6,168 | 34 | 4.91/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Marck.
Dive Deeper: Advanced Marck STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Marck. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMarck Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Marck
- The Marck Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 77.8% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Marck, House properties are the most common (61.1%), reflecting the local real estate landscape.
- Houses represent a significant 61.1% portion, catering likely to families or larger groups.
- The presence of 5.6% Hotel/Boutique listings indicates integration with traditional hospitality.
Marck Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Marck
- The dominant room capacity in Marck is 1 bedroom listings, making up 55.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 61.2% of the active Airbnb listings in Marck, indicating a high concentration in these sizes.
- With over half the market (55.6%) consisting of studios or 1-bedroom units, Marck is particularly well-suited for individuals or couples.
Marck Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Marck
- The most common guest capacity trend in Marck vacation rentals is listings accommodating 2 guests (33.3%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 3 guests dominate the Marck STR market, accounting for 50.0% of listings.
- 11.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Marck.
- On average, properties in Marck are equipped to host 2.7 guests.
Marck Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Marck
- The most common availability pattern in Marck falls within the 181-270 days range, representing 44.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 83.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Marck (38.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 22.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Marck Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
12 listings
66.7% of total
3 Nights
1 listings
5.6% of total
4-6 Nights
1 listings
5.6% of total
30+ Nights
4 listings
22.2% of total
Key Insights
- The most prevalent minimum stay requirement in Marck is 1 Night, adopted by 66.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (66.7%) of the Marck Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (22.2%) caters to monthly stays (30+ nights) in Marck, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 66.7% of Marck hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 22.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Marck.
Marck Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
7 listings
38.9% of total
Moderate
6 listings
33.3% of total
Firm
3 listings
16.7% of total
Strict
2 listings
11.1% of total
Cancellation Policy Insights for Marck
- The prevailing Airbnb cancellation policy trend in Marck is Flexible, used by 38.9% of listings.
- The market strongly favors guest-friendly terms, with 72.2% of listings offering Flexible or Moderate policies. This suggests guests in Marck may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 38.9% market standard in Marck.
- Using a Strict policy might deter some guests, as only 11.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Marck.
Marck STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Marck
- The overall average booking lead time for vacation rentals in Marck is 32 days.
- Guests book furthest in advance for stays during June (average 50 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 18 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (46 days avg.) sees the longest lead times, while Winter (32 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in Marck.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 50 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 46 days) to capture early planners.
- Monitor your own booking lead times against these Marck averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Marck (2025)
Amenity Prevalence
Amenity Insights for Marck
- Essential amenities in Marck that guests expect include: Heating, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like Smoke alarm, Free parking on premises, Microwave are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Marck: Heating, Hot water.
- Consider adding popular differentiators like Smoke alarm or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Marck to stay competitive.
Marck Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Marck
- The typical guest profile for Airbnb in Marck consists of a mix of domestic (61%) and international guests, often arriving from nearby Lille, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 61.2% of guests.
- Key international markets include France (61.2%) and United Kingdom (16.4%).
- Top languages spoken are French (39.1%) followed by English (34.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Lille and Bordeaux.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Marck Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Lo-Reninge | 13 | $5,625 | $434.26 | 44% |
| Morienval | 12 | $4,683 | $377.01 | 30% |
| Rosoy-en-Multien | 14 | $3,867 | $360.13 | 58% |
| La Poterie-Cap-d'Antifer | 16 | $3,662 | $251.66 | 47% |
| Surville | 11 | $3,482 | $293.41 | 40% |
| Muids | 14 | $3,241 | $383.50 | 37% |
| Caumont | 11 | $3,177 | $303.64 | 43% |
| Saint-Étienne-la-Thillaye | 24 | $3,128 | $367.14 | 35% |
| Saint-Pierre-du-Val | 17 | $2,849 | $309.60 | 35% |
| Aix-en-Issart | 11 | $2,816 | $270.35 | 33% |