Douai Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Hauts-de-France, France

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Douai in 2025? Explore comprehensive Airbnb analytics for Douai, Hauts-de-France, France to uncover income potential. This 2025 STR market report for Douai, based on AirROI data from June 2024 to May 2025, reveals key trends in the market of 236 active listings.

Whether you're considering an Airbnb investment in Douai, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Douai Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Douai Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$79
The average rental revenue earned for an occupied room per day in Douai.
Occupancy Rate(?)
41.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$8,524
Typical annual income for an Airbnb listing in Douai. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
7.9%
Positive growth (7.9%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Douai.
Lowest Revenue Month(?)
June
The month with the lowest average earnings, indicating the low season in Douai.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
236
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Douai (2025)

Understanding the monthly revenue variations for Airbnb listings in Douai is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Douai is typically August, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Douai across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,833+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,288 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $861 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $436, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Douai

Douai Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Douai STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Douai:

  • Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 42%.
  • Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Douai

Average Daily Rate (ADR) Airbnb Trends in Douai (2025)

Effective short term rental pricing strategy in Douai involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Douai typically peaks in May and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $127+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $86 or more.
  • Typical properties (Median) charge around $62 per night.
  • Entry-level properties (Bottom 25%) earn around $50 per night.

Average Daily Rate (ADR) Trend by Month in Douai

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Airbnb Seasonality Analysis & Trends in Douai (2025)

Peak Season (August, October, September)
  • Revenue averages $1,195 per month
  • Occupancy rates average 51.6%
  • Daily rates average $78
Shoulder Season
  • Revenue averages $1,034 per month
  • Occupancy maintains around 44.2%
  • Daily rates hold near $80
Low Season (May, June, November)
  • Revenue drops to average $848 per month
  • Occupancy decreases to average 36.0%
  • Daily rates adjust to average $81

Seasonality Insights for Douai

  • The Airbnb seasonality in Douai shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Douai's highest earning potential, with monthly revenues capable of climbing to $1,300, occupancy reaching a high of 55.2%, and ADRs peaking at $86.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $743, occupancy could drop to 33.0%, and ADRs may adjust down to $78.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Douai.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Douai seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Douai (2025)

Exploring the top neighborhoods for short-term rentals in Douai? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centre Ville
The vibrant heart of Douai, with historic architecture and a variety of shops and restaurants. Ideal for tourists looking to explore the city's cultural attractions and local cuisine.
Douai Cathedral, Place Charles de Gaulle, Musee de la Chartreuse, Hotel de Ville, Les Jardins de la dd, Theatre de Douai
St. Pierre
A charming neighborhood known for its quaint streets and community feel. Perfect for families or those seeking a quieter stay while still being close to the city center.
St. Pierre Church, Parc de L'Hotel de Ville, local markets, cafe culture
Douai-Belfry
Famous for its UNESCO-listed belfry, this area attracts history buffs and cultural visitors. A great spot for those wanting a historical ambiance.
Belfry of Douai, Musee de la Chartreuse, walking tours, historical museums
Les Guildes
A picturesque neighborhood known for its charming canals and green spaces. Suitable for visitors looking for a peaceful retreat while still being near attractions.
Canal de la Scarpe, Eglise Saint-Jacques, parks and gardens, local artisan shops
Ferronnier
An upcoming area with a mix of modern amenities and traditional elements. Attractive to younger crowds and professionals.
local cafes, boutique shops, art galleries, co-working spaces
Ruinart
Known for its charming streets and proximity to the city's educational institutions, making it popular with students and academic visitors.
local universities, Eglise Saint-Vaast, pocket parks, student-focused cafes
Douai Sud
A residential area with family-friendly amenities and parks. Ideal for families traveling with children or those looking for more space.
parks, playgrounds, family-friendly restaurants
Train Station Area
Centrally located, making it convenient for travelers. Offers quick access to transport links and nearby attractions, ideal for short stays.
Gare de Douai, local eateries, public transport links, easy access to nearby cities

Understanding Airbnb License Requirements & STR Laws in Douai (2025)

While Douai, Hauts-de-France, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Douai to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 5% licensed listings)

Top Performing Airbnb Properties in Douai (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Douaibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Douai House

Douai House

Entire Place • 8 bedrooms

$135,366
Revenue
59.3%
Occupancy
$683.40
Daily Rate
Sublime Apartment close to the Train Station - Foosball

Sublime Apartment close to the Train Station - Foosball

Entire Place • 3 bedrooms

$30,267
Revenue
71.5%
Occupancy
$127.63
Daily Rate
Beautiful 80m² T5 in the heart of Douai

Beautiful 80m² T5 in the heart of Douai

Entire Place • 4 bedrooms

$26,237
Revenue
66.6%
Occupancy
$115.38
Daily Rate
Charming House in Old Douai

Charming House in Old Douai

Entire Place • 3 bedrooms

$25,842
Revenue
69.7%
Occupancy
$110.93
Daily Rate
La Résidence Privée: 3 Apartments, Esprit Hotel

La Résidence Privée: 3 Apartments, Esprit Hotel

Entire Place • 3 bedrooms

$24,761
Revenue
67.0%
Occupancy
$245.34
Daily Rate
Le Réunissant: House 6 beds, 4 bedrooms, Central

Le Réunissant: House 6 beds, 4 bedrooms, Central

Entire Place • 4 bedrooms

$21,735
Revenue
50.4%
Occupancy
$143.80
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Douai (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Douai based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Famille9$206,0681024.61/5.0
Olivier7$127,5872534.74/5.0
Farah8$89,2013304.82/5.0
Sarah8$85,2761224.89/5.0
Paul6$80,666794.63/5.0
Christian12$74,5483084.57/5.0
Mickael De Bnb Serenity6$74,1321494.79/5.0
Tame6$56,1103714.86/5.0
Philippe10$54,3212744.67/5.0
Mehdi3$50,927604.69/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Douai.

Dive Deeper: Advanced Douai STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Douai. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Douai Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Douai

  • The Douai Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 80.5% of the 236 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Douai, Apartment/Condo properties are the most common (73.3%), reflecting the local real estate landscape.
  • Houses represent a significant 20.8% portion, catering likely to families or larger groups.
  • The presence of 5.9% Hotel/Boutique listings indicates integration with traditional hospitality.

Douai Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Douai

  • The dominant room capacity in Douai is 1 bedroom listings, making up 53% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 66.6% of the active Airbnb listings in Douai, indicating a high concentration in these sizes.
  • With over half the market (53%) consisting of studios or 1-bedroom units, Douai is particularly well-suited for individuals or couples.

Douai Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Douai

  • The most common guest capacity trend in Douai vacation rentals is listings accommodating 2 guests (36.4%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Douai STR market, accounting for 63.1% of listings.
  • 14.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Douai.
  • On average, properties in Douai are equipped to host 3.0 guests.

Douai Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Douai

  • The most common availability pattern in Douai falls within the 271-366 days range, representing 46.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 78.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Douai (32.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 23.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Douai Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (44.3%)

1 Night

101 listings

44.3% of total

2 Nights (28.1%)

2 Nights

64 listings

28.1% of total

3 Nights (6.1%)

3 Nights

14 listings

6.1% of total

4-6 Nights (0.9%)

4-6 Nights

2 listings

0.9% of total

7-29 Nights (0.9%)

7-29 Nights

2 listings

0.9% of total

30+ Nights (19.7%)

30+ Nights

45 listings

19.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Douai is 1 Night, adopted by 44.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (72.4%) of the Douai Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (19.7%) caters to monthly stays (30+ nights) in Douai, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 44.3% of Douai hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 19.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Douai.

Douai Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

3 listings

1.4% of total

Flexible (39.4%)

Flexible

84 listings

39.4% of total

Moderate (23.9%)

Moderate

51 listings

23.9% of total

Firm (9.9%)

Firm

21 listings

9.9% of total

Strict (25.4%)

Strict

54 listings

25.4% of total

Cancellation Policy Insights for Douai

  • The prevailing Airbnb cancellation policy trend in Douai is Flexible, used by 39.4% of listings.
  • There's a relatively balanced mix between guest-friendly (63.3%) and stricter (35.3%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 39.4% market standard in Douai.
  • Regularly review your cancellation policy against competitors and market demand shifts in Douai.

Douai STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Douai

  • The overall average booking lead time for vacation rentals in Douai is 34 days.
  • Guests book furthest in advance for stays during May (average 79 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in July (average 18 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (54 days avg.) sees the longest lead times, while Fall (22 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (34 days) as a baseline for your pricing and availability strategy in Douai.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 79 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 54 days) to capture early planners.
  • Monitor your own booking lead times against these Douai averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Douai (2025)

Amenity Prevalence

Amenity Insights for Douai

  • Essential amenities in Douai that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
  • Popular amenities like TV, Heating, Kitchen are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Douai: Wifi.
  • Prioritize adding missing essentials: Wifi.
  • Consider adding popular differentiators like TV or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Douai to stay competitive.

Douai Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Douai

  • The typical guest profile for Airbnb in Douai consists of primarily domestic travelers (84%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 84.2% of guests.
  • Key international markets include France (84.2%) and Belgium (2.8%).
  • Top languages spoken are French (46.1%) followed by English (30%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Lille.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Douai Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Mont-de-l'Enclus10$5,756$378.0342%
Merksplas13$4,776$309.1541%
Morienval12$4,731$382.7128%
Lo-Reninge16$4,729$435.1140%
Dion12$4,720$274.0058%
Jemeppe-sur-Sambre10$4,334$483.4345%
Raamsdonksveer15$3,962$497.1440%
Incourt12$3,586$318.6040%
Mettet20$3,565$294.8942%
Kluisbergen17$3,444$378.8942%

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