Bailleul Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Hauts-de-France, France
Is Airbnb profitable in Bailleul in 2025? Explore comprehensive Airbnb analytics for Bailleul, Hauts-de-France, France to uncover income potential. This 2025 STR market report for Bailleul, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 30 active listings.
Whether you're considering an Airbnb investment in Bailleul, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bailleul Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Bailleul Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Bailleul (2025)
Understanding the monthly revenue variations for Airbnb listings in Bailleul is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bailleul is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bailleul across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,192+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,725 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,002 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $528, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Bailleul
Bailleul Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Bailleul STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bailleul:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 38%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Bailleul
Average Daily Rate (ADR) Airbnb Trends in Bailleul (2025)
Effective short term rental pricing strategy in Bailleul involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bailleul typically peaks in January and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $305+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $115 or more.
- Typical properties (Median) charge around $87 per night.
- Entry-level properties (Bottom 25%) earn around $58 per night.
Average Daily Rate (ADR) Trend by Month in Bailleul
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Airbnb Seasonality Analysis & Trends in Bailleul (2025)
Peak Season (August, July, April)
- Revenue averages $1,826 per month
- Occupancy rates average 52.1%
- Daily rates average $146
Shoulder Season
- Revenue averages $1,543 per month
- Occupancy maintains around 38.9%
- Daily rates hold near $145
Low Season (January, June, November)
- Revenue drops to average $1,148 per month
- Occupancy decreases to average 29.7%
- Daily rates adjust to average $145
Seasonality Insights for Bailleul
- The Airbnb seasonality in Bailleul shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Bailleul's highest earning potential, with monthly revenues capable of climbing to $1,938, occupancy reaching a high of 58.5%, and ADRs peaking at $160.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $940, occupancy could drop to 25.3%, and ADRs may adjust down to $136.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bailleul.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Bailleul seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Bailleul (2025)
Exploring the top neighborhoods for short-term rentals in Bailleul? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Centre Ville | The heart of Bailleul, known for its beautiful architecture and proximity to shops, cafes, and restaurants. A vibrant area that attracts both tourists and locals alike. | Bailleul Town Hall, Eglise Saint-Vaast, Café de la Gare, Tour de l'Horloge, Jardin de la Mairie |
Parc de la Basse Deûle | A scenic area with a large park that's ideal for leisure activities. Close to natural tourist attractions, making it popular for families and nature lovers. | Basse Deûle Park, Walking and biking trails, Picnic areas, Fishing spots, Nature reserves |
La Campagne | This rural area surrounding Bailleul offers a tranquil atmosphere, ideal for those looking for a peaceful getaway. It attracts visitors interested in local agriculture and rural tourism. | Local farms, Scenic countryside, Cycling routes, Wine tasting, Cultural festivals |
Historic Bailleul | A zone filled with history and charm, featuring quaint streets and historical buildings. Perfect for history buffs and those looking for a cultural experience. | Fortifications de Bailleul, Musee de la Vie Rurale, Local artisan shops, Historical walking tours, Cultural events |
Monts de Flandre | A beautiful mountainous region providing stunning views and outdoor activities. Ideal for nature enthusiasts and those wanting to explore the natural beauty of the area. | Hiking trails, Cycling paths, Scenic overlooks, Wildlife watching, Outdoor sports |
Vieux Lille | Just a short ride from Bailleul, this area boasts beautiful architecture and a lively atmosphere. It draws in tourists looking for a mix of urban life and historical charm. | Grand Place, Palais des Beaux-Arts, Vieux Lille streets, Coffee shops and boutiques, Local markets |
Rond Point de l'Europe | A key area for travel connections and accessibility. It attracts business travelers and tourists alike due to its convenience and amenities. | Transport links, Hotels and restaurants, Shopping centers, Business districts, Cultural institutions |
Les Jardins de Bailleul | A serene area with beautiful gardens and parks, attracting those looking for relaxation and a connection to nature. | Botanical gardens, Parks, Flower exhibitions, Peaceful walking paths, Community events |
Understanding Airbnb License Requirements & STR Laws in Bailleul (2025)
With 10% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Bailleul. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bailleul to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 10% licensed listings)
Top Performing Airbnb Properties in Bailleul (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Bailleulbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Le Sommelier - Nordic Bath
Entire Place • 4 bedrooms

Le Quart D'Heure Américain, Nouveau Concept.
Private Room • 1 bedroom

LE DOME: unusual and luxurious cottage
Entire Place • 4 bedrooms

Spacious family home 4.6.10p/a the country🌿
Entire Place • 3 bedrooms

Beautiful Upper Family House - Centre
Entire Place • 3 bedrooms

House in Bailleul
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Bailleul (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Bailleul based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Baptiste | 4 | $97,932 | 117 | 4.97/5.0 |
Host #481126272 | 1 | $44,616 | 1 | N/A/5.0 |
Alain | 2 | $40,525 | 84 | 4.74/5.0 |
Sci Lucile | 4 | $33,647 | 206 | 4.57/5.0 |
Céline | 1 | $28,396 | 91 | 4.89/5.0 |
Paul | 1 | $27,862 | 13 | 4.69/5.0 |
Homerez | 1 | $25,069 | 31 | 4.58/5.0 |
Isabelle | 2 | $24,365 | 63 | 4.79/5.0 |
Corinne | 1 | $14,951 | 77 | 4.96/5.0 |
Annick | 1 | $14,480 | 61 | 4.49/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bailleul.
Dive Deeper: Advanced Bailleul STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bailleul. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBailleul Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Bailleul
- The Bailleul Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 66.7% of the 30 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 30% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Bailleul, House properties are the most common (40%), reflecting the local real estate landscape.
- Houses represent a significant 40% portion, catering likely to families or larger groups.
- The presence of 23.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 3.3%) offer potential for unique stay experiences.
Bailleul Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Bailleul
- The dominant room capacity in Bailleul is 1 bedroom listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 53.3% of the active Airbnb listings in Bailleul, indicating a high concentration in these sizes.
Bailleul Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Bailleul
- The most common guest capacity trend in Bailleul vacation rentals is listings accommodating 2 guests (23.3%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Bailleul STR market, accounting for 40.0% of listings.
- 26.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bailleul.
- On average, properties in Bailleul are equipped to host 3.5 guests.
Bailleul Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Bailleul
- The most common availability pattern in Bailleul falls within the 181-270 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 90.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Bailleul (56.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 10.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Bailleul Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
11 listings
36.7% of total
2 Nights
10 listings
33.3% of total
3 Nights
2 listings
6.7% of total
4-6 Nights
1 listings
3.3% of total
7-29 Nights
1 listings
3.3% of total
30+ Nights
5 listings
16.7% of total
Key Insights
- The most prevalent minimum stay requirement in Bailleul is 1 Night, adopted by 36.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (70.0%) of the Bailleul Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (16.7%) caters to monthly stays (30+ nights) in Bailleul, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 36.7% of Bailleul hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 16.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bailleul.
Bailleul Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
6 listings
21.4% of total
Moderate
12 listings
42.9% of total
Firm
5 listings
17.9% of total
Strict
5 listings
17.9% of total
Cancellation Policy Insights for Bailleul
- The prevailing Airbnb cancellation policy trend in Bailleul is Moderate, used by 42.9% of listings.
- There's a relatively balanced mix between guest-friendly (64.3%) and stricter (35.8%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 42.9% market standard in Bailleul.
- Regularly review your cancellation policy against competitors and market demand shifts in Bailleul.
Bailleul STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Bailleul
- The overall average booking lead time for vacation rentals in Bailleul is 46 days.
- Guests book furthest in advance for stays during May (average 66 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 30 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (60 days avg.) sees the longest lead times, while Fall (32 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (46 days) as a baseline for your pricing and availability strategy in Bailleul.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 66 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 60 days) to capture early planners.
- Monitor your own booking lead times against these Bailleul averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Bailleul (2025)
Amenity Prevalence
Amenity Insights for Bailleul
- Essential amenities in Bailleul that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Heating, Free parking on premises, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Bailleul: Wifi.
- Consider adding popular differentiators like Heating or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Bailleul to stay competitive.
Bailleul Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Bailleul
- The typical guest profile for Airbnb in Bailleul consists of a mix of domestic (56%) and international guests, often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 56.0% of guests.
- Key international markets include France (56%) and Belgium (19.4%).
- Top languages spoken are English (37.6%) followed by French (34.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Bailleul Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Mont-de-l'Enclus | 10 | $5,756 | $378.03 | 42% |
Morienval | 12 | $4,731 | $382.71 | 28% |
Lo-Reninge | 16 | $4,729 | $435.11 | 40% |
Kluisbergen | 17 | $3,444 | $378.89 | 42% |
Ellezelles | 14 | $3,299 | $268.41 | 44% |
Rosoy-en-Multien | 17 | $3,290 | $340.82 | 48% |
Aix-en-Issart | 10 | $3,009 | $272.14 | 40% |
Maldegem | 28 | $2,905 | $230.28 | 45% |
Ronse - Renaix | 27 | $2,900 | $370.39 | 32% |
Gommecourt | 10 | $2,873 | $266.55 | 42% |