Airbnb Market Analytics, Statistics and Data in Nancy, Grand Est, France
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Nancy? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Nancy:
How much do Airbnb hosts make on average per month in Nancy?
The short-term rental market in Nancy shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,219 per month
- Strong performing properties (top 25%) make $1,816 or more
- Best-in-class properties (top 10%) achieve $2,664+ monthly
- Entry-level properties (bottom 25%) typically earn around $674
Revenue Variations by Month
Occupancy Rates Throughout the Year in Nancy
The market in Nancy shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 48% occupancy rates
- Strong performing properties (top 25%) achieve 70% or higher
- Best-in-class properties (top 10%) reach 84%+occupancy
- Entry-level properties (bottom 25%) average around 25%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Nancy
Daily rates in Nancy vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $67 per night
- Strong performing properties (top 25%) secure $92 or more
- Best-in-class properties (top 10%) pull in $133+ per night
- Entry-level properties (bottom 25%) earn around $52
Daily Rate Variations by Month
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Seasonality patterns in Nancy
Peak Season (June, May, April)
- Revenue peaks at $1771.80 per month
- Occupancy rates reach 53.90%
- Daily rates average $90.07
Shoulder Season
- Revenue averages $1432.71 per month
- Occupancy maintains 47.66%
- Daily rates hold at $83.63
Low Season (September, July, January)
- Revenue drops to $1017.29 per month
- Occupancy decreases to 40.67%
- Daily rates adjust to $77.99
Is it still profitable to do Airbnb in Nancy in 2025?
Yes! Nancy demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 48% and monthly revenue averaging $1433 and As a mature market with 839 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Nancy
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Centre Ville | The city center of Nancy is a bustling area with historical significance and a vibrant atmosphere. It's perfect for tourists who want to be close to cultural landmarks and shopping areas. | Place Stanislas, Nancy Cathedral, Musee des Beaux-Arts, La Grande Rue, Porte de la Craffe, Parc de la Pepiniere |
| Villers-lès-Nancy | A suburban area that offers a mix of residential charm and proximity to Nancy. Attracts families and those looking for quieter accommodation with easy access to the city. | Parc de la Mline , Villers-lès-Nancy market, Château de la Reine, Les Jardins de la Pépinière |
| Nancy Gare | The area around the train station is ideal for travelers who need quick access to public transport. It is busy yet convenient for short stays. | Nancy Railway Station, Place de la République, Les Halles de Nancy, Parc de la Pépinière |
| Rives de Meurthe | A scenic area along the Meurthe River, great for outdoor activities and relaxation. Ideal for those looking for a more nature-centric stay. | Esplanade de la Doua, Parc Sainte-Marie, Bord de Meurthe, Parc de la Cause |
| Saint-Nicolas-de-Port | Located just outside Nancy, this area is known for its historical architecture and peaceful residential vibe, appealing to visitors seeking tranquility. | Basilique de Saint-Nicolas-de-Port, Parc du Château, Les Jardins de la Pépinière |
| Télémar | A newer district that is part of the urban development, offering modern accommodations and facilities for visitors and families alike. | Cultural spaces, Shopping areas, Local restaurants |
| Bonsecours | A neighborhood with a mix of residential charm and local shops, perfect for travelers wanting a taste of local life away from the tourist hustle. | Bonsecours Church, Local eateries, Parks |
| Mauvaise Graine | A vibrant area known for its artistic community and young atmosphere, attracting travelers who are looking to experience local culture. | Art studios, Cafés, Community events |
Do you need a license for Airbnb in Nancy?
We recommend checking directly with Nancy's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (12% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Nancy
Rock in Share - Le Joli Coeur
Entire Place • 2 bedrooms
Entire loft Stylated and Friendly in Nancy Centre
Entire Place • 5 bedrooms
Villa Maraboue
Entire Place • 7 bedrooms
Mega Joan of Arc Billiards Baby
Entire Place • 3 bedrooms
LE FOCH! 110m2 atypical Gare-topappartnancy
Entire Place • 2 bedrooms
Rock in Share - L'Annexe de Stanislas
Entire Place • 2 bedrooms
Top Performing Professional Hosts in Nancy
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Hugues | 59 | $916,712 | 2159 | 4.34/5.0 |
| Agence COCOONR / BOOK&PAY | 53 | $745,060 | 1649 | 4.34/5.0 |
| Héloïse | 27 | $478,418 | 1805 | 4.83/5.0 |
| Kevin Et L'Équipe Rock In Shar | 10 | $418,453 | 144 | 4.19/5.0 |
| Nicolas | 9 | $329,353 | 636 | 4.88/5.0 |
| CÔME Conciergerie | 11 | $210,018 | 245 | 4.72/5.0 |
| Slocations | 9 | $163,579 | 1496 | 4.82/5.0 |
| Hômtimise | 4 | $137,539 | 147 | 4.80/5.0 |
| Gary | 3 | $129,151 | 53 | 4.44/5.0 |
| Les Cosy De Nancy | 12 | $117,341 | 556 | 4.43/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Nancy
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (91.4%), with apartment & condo and house properties comprising 97.6% of inventory
- Untapped potential in boutique & hotels, others, outdoor & mobile segments (2.3% combined)
Room Capacity Distribution
Analysis of 839 properties in Nancy shows that 1 bedroom properties are most prevalent, making up 55.8% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 78.1% of all listings.
Key Insights
- Most common: 1 bedroom (55.8%)
- Least common: 5+ bedrooms (1.2%)
- Market concentration: 78.1% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 839 properties in Nancy reveals that 2 guests properties dominate the market, representing 42.3% of all listings. The average property accommodates 3.1 guests, with a clear trend towards smaller guest capacities. Properties accommodating 2 guests and 4 guests make up 70.6% of the market.
Key Insights
- Most common capacity: 2 guests (42.3% of market)
- Least common capacity: 7 guests (0.5% of market)
- Average guest capacity: 3.1 guests per property
- Market concentration: 70.6% in top 2 capacity sizes
- Market segmentation: Predominantly smaller guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 839 properties in Nancy, the most common availability pattern is 271-366 days (32.2% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (27.9% of properties).
Key Insights
- Most common availability window: 271-366 days (32.2%)
- Most common booking duration: 181-270 days (27.9%)
- Properties with high availability (180+ days): 58.6%
- Properties with long-term bookings (180+ days): 43.0%
Minimum Stay Distributions
1 Night
297 listings
41% of total
2 Nights
243 listings
33.5% of total
3 Nights
116 listings
16% of total
4-6 Nights
39 listings
5.4% of total
7-29 Nights
10 listings
1.4% of total
30+ Nights
20 listings
2.8% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 74.5%
- Mid-length stays (4-6 nights) represent 5.4% of listings
- Monthly+ stays (2.8%) suggest a stable extended-stay market
- High market flexibility with 90.5% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
256 listings
36.4% of total
Moderate
297 listings
42.2% of total
Firm
67 listings
9.5% of total
Strict
83 listings
11.8% of total
Key Insights
- Moderate is the preferred policy at 42.2% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 78.6% of the market
- Strong market consensus around Moderate policies
- Firm policies are least common at 9.5% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jun, May, Apr, averaging 48 days
- Shortest booking windows are in Jan, Sep, Oct, averaging 31 days
- Summer shows the longest average booking window at 45 days, while Fall has the shortest at 32 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 45 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during Jan-Oct when lead times are shortest
Popular Airbnb Amenities in Nancy
Below is the distribution of amenities across listings in Nancy:
Traveler Demographics
Key Insights
- Domestic travelers make up 72.5% of total guests, indicating a dominant local market share.
- Primary international markets: Germany (9.1%) and Netherlands (5.1%)
- French is the top language at 41.8%, followed by English (36.8%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 8.4%
Recommendations
- Target marketing campaigns for Paris and Nancy markets
- Develop localized content for Germany and Netherlands
- Prioritize French and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Nancy. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Ittenheim | 18 | $3,906 | $234.35 | 47% |
| Osenbach | 23 | $3,422 | $285.70 | 39% |
| Furdenheim | 18 | $3,340 | $339.83 | 47% |
| Griesheim-près-Molsheim | 18 | $3,302 | $265.66 | 42% |
| Le Valtin | 19 | $3,141 | $282.10 | 37% |
| Ventron | 81 | $3,017 | $279.42 | 36% |
| La Chapelle-devant-Bruyères | 20 | $2,966 | $202.26 | 42% |
| Belmont | 13 | $2,846 | $260.50 | 36% |
| Rust | 159 | $2,821 | $184.55 | 53% |
| La Forge | 10 | $2,771 | $168.86 | 44% |
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