Laxou Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Grand Est, France

Source: AirROI
Last updated: 2025-12-01

Is Airbnb profitable in Laxou in 2025? Explore comprehensive Airbnb analytics for Laxou, Grand Est, France to uncover income potential. This 2025 STR market report for Laxou, based on AirROI data from December 2024 to November 2025, reveals key trends in the niche market of 18 active listings.

Whether you're considering an Airbnb investment in Laxou, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Laxou Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Laxou Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$56
The average rental revenue earned for an occupied room per day in Laxou.
Occupancy Rate(?)
50.5%
High demand. Good booking frequency.
Median Annual Revenue(?)
$7,839
Typical annual income for an Airbnb listing in Laxou. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
22.3%
Strong growth (22.3%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Laxou.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Laxou.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
18
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Laxou (2025)

Understanding the monthly revenue variations for Airbnb listings in Laxou is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Laxou is typically December, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Laxou across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,464+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,111 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $870 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $511, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Laxou

Laxou Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Laxou STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Laxou:

  • Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 72% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 48%.
  • Entry-level properties (Bottom 25%) average 30% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Laxou

Average Daily Rate (ADR) Airbnb Trends in Laxou (2025)

Effective short term rental pricing strategy in Laxou involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Laxou typically peaks in October and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $99+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $77 or more.
  • Typical properties (Median) charge around $52 per night.
  • Entry-level properties (Bottom 25%) earn around $43 per night.

Average Daily Rate (ADR) Trend by Month in Laxou

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Airbnb Seasonality Analysis & Trends in Laxou (2025)

Peak Season (December, October, July)
  • Revenue averages $1,050 per month
  • Occupancy rates average 57.9%
  • Daily rates average $60
Shoulder Season
  • Revenue averages $865 per month
  • Occupancy maintains around 52.0%
  • Daily rates hold near $59
Low Season (April, May, November)
  • Revenue drops to average $679 per month
  • Occupancy decreases to average 42.4%
  • Daily rates adjust to average $59

Seasonality Insights for Laxou

  • The Airbnb seasonality in Laxou shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Laxou's highest earning potential, with monthly revenues capable of climbing to $1,132, occupancy reaching a high of 69.2%, and ADRs peaking at $65.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $664, occupancy could drop to 39.1%, and ADRs may adjust down to $55.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Laxou.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Laxou seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Laxou (2025)

Exploring the top neighborhoods for short-term rentals in Laxou? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Laxou Village
Charming suburb close to Nancy, providing a quiet atmosphere with easy access to city attractions. Ideal for families and tourists looking for a relaxing stay near urban life.
Nancy's Place Stanislas, Museum of Fine Arts, Parc de la Pépinière, Lorraine Museum, St. Stanislaus Cathedral
Montée des Réservoirs
This area offers stunning views and proximity to nature trails, making it appealing for outdoor enthusiasts. It combines serenity with the beauty of the natural landscape.
The Reservoirs, Parc de la Méchelle, Meurthe River trails
Near the University
Attractive for students and academic visitors, this area is lively and vibrant, providing numerous restaurants, cafes, and cultural venues. Great for short and medium-term stays.
University of Lorraine, Campuses of Brabois, Café des Arts, Nancy Botanical Garden
Laxou Commercial Center
Convenient for guests who prefer staying near shopping and dining options. This area is practical and stays busy, attracting both business and leisure travelers.
Shopping centers, Supermarkets, Restaurants, Cafes
Laxou Park
A peaceful area with beautiful parks and recreational facilities, appealing to guests who appreciate nature and outdoor activities. Great for families and eco-tourists.
Parc des Bénédictins, Bike paths, Walking trails
Historical Laxou
Rich in history, this area showcases the heritage of Laxou with charming old buildings and landmarks, attracting culture lovers and history enthusiasts.
Church of St. Martin, Old town architecture, Historic markers
Laxou's Cultural District
Home to several cultural institutions, this area is ideal for those interested in the arts, theater, and local culture, making it lively and engaging for visitors.
Theater, Art Galleries, Cultural festivals
Suburban Laxou
This area offers a more residential feel, ideal for those seeking real local experiences and a homely atmosphere, appealing to long-term stays.
Local Markets, Community Parks, Residential streets

Understanding Airbnb License Requirements & STR Laws in Laxou (2025)

While Laxou, Grand Est, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Laxou to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Laxou (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Laxoubased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Very nice 2 bedroom apartment

Very nice 2 bedroom apartment

Entire Place • 2 bedrooms

$15,000
Revenue
46.9%
Occupancy
$102.99
Daily Rate
Charming Refurbished Studio

Charming Refurbished Studio

Entire Place • N/A

$14,197
Revenue
75.2%
Occupancy
$54.77
Daily Rate
FURNISHED APARTMENT NANCY-LAXOU 90 M² 1 to 6 people

FURNISHED APARTMENT NANCY-LAXOU 90 M² 1 to 6 people

Entire Place • 3 bedrooms

$12,766
Revenue
66.4%
Occupancy
$50.31
Daily Rate
Zola' Cozy studio with balcony

Zola' Cozy studio with balcony

Entire Place • N/A

$12,584
Revenue
74.9%
Occupancy
$45.92
Daily Rate
COSY, Parking, Wifi, Netflix,
Gentilly, Sapinière

COSY, Parking, Wifi, Netflix, Gentilly, Sapinière

Entire Place • 1 bedroom

$12,362
Revenue
38.2%
Occupancy
$89.81
Daily Rate
Zola's Beautiful studio with balcony

Zola's Beautiful studio with balcony

Entire Place • N/A

$12,292
Revenue
71.0%
Occupancy
$47.33
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Laxou (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Laxou based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Lisa3$35,4447684.70/5.0
Corinne1$15,000165.00/5.0
Leslie1$14,197694.99/5.0
Franck1$12,7661944.78/5.0
Mathilde1$12,3622904.82/5.0
Sev1$11,430774.92/5.0
Kate1$9,9742424.83/5.0
Thomas1$7,591614.75/5.0
Perrine1$6,175564.68/5.0
Cyrille1$4,215204.85/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Laxou.

Dive Deeper: Advanced Laxou STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Laxou. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Laxou Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Laxou

  • The Laxou Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 72.2% of the 18 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Laxou, Apartment/Condo properties are the most common (94.4%), reflecting the local real estate landscape.

Laxou Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Laxou

  • The dominant room capacity in Laxou is 1 bedroom listings, making up 27.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 50.0% of the active Airbnb listings in Laxou, indicating a high concentration in these sizes.
  • Listings with 3+ bedrooms (5.6%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Laxou.

Laxou Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Laxou

  • The most common guest capacity trend in Laxou vacation rentals is listings accommodating 2 guests (44.4%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Laxou STR market, accounting for 61.1% of listings.
  • A significant 44.4% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Laxou.
  • On average, properties in Laxou are equipped to host 2.1 guests.

Laxou Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Laxou

  • The most common availability pattern in Laxou falls within the 271-366 days range, representing 38.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 66.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Laxou (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 33.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Laxou Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (61.1%)

1 Night

11 listings

61.1% of total

2 Nights (33.3%)

2 Nights

6 listings

33.3% of total

30+ Nights (5.6%)

30+ Nights

1 listings

5.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Laxou is 1 Night, adopted by 61.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (94.4%) of the Laxou Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 61.1% of Laxou hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 5.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Laxou.

Laxou Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (33.3%)

Flexible

6 listings

33.3% of total

Moderate (61.1%)

Moderate

11 listings

61.1% of total

Firm (5.6%)

Firm

1 listings

5.6% of total

Cancellation Policy Insights for Laxou

  • The prevailing Airbnb cancellation policy trend in Laxou is Moderate, used by 61.1% of listings.
  • The market strongly favors guest-friendly terms, with 94.4% of listings offering Flexible or Moderate policies. This suggests guests in Laxou may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 61.1% market standard in Laxou.
  • Regularly review your cancellation policy against competitors and market demand shifts in Laxou.

Laxou STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Laxou

  • The overall average booking lead time for vacation rentals in Laxou is 27 days.
  • Guests book furthest in advance for stays during December (average 48 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 16 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (31 days avg.) sees the longest lead times, while Spring (21 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (27 days) as a baseline for your pricing and availability strategy in Laxou.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 48 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 31 days) to capture early planners.
  • Monitor your own booking lead times against these Laxou averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Laxou (2025)

Amenity Prevalence

Amenity Insights for Laxou

  • Essential amenities in Laxou that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Smoke alarm, Heating, TV are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Laxou: Wifi.
  • Consider adding popular differentiators like Smoke alarm or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Laxou to stay competitive.

Laxou Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Laxou

  • The typical guest profile for Airbnb in Laxou consists of primarily domestic travelers (83%), often arriving from nearby Noyers, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 83.2% of guests.
  • Key international markets include France (83.2%) and Netherlands (3.8%).
  • Top languages spoken are French (39.8%) followed by English (32.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Noyers and Strasbourg.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Laxou Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Ittenheim20$6,076$383.7443%
Furdenheim15$5,762$428.8144%
Le Valtin13$3,987$409.0844%
La Forge13$3,424$358.4341%
Chiny22$3,210$266.6637%
Tintigny12$3,197$239.0139%
Hurtigheim10$3,183$242.1041%
Léglise21$3,162$279.5839%
Osenbach24$3,137$292.9336%
Ventron84$3,076$295.2439%

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